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Bringing it all Together: From
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Critical:
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Critical:
Time Required:
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We believe that
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21 43
List the key assumptions that need to be
true for your idea to work. Prioritize the most
critical ones that could kill your business.
The tests and experiments that
you intend to perform
The tests and experiments that are
being planned, designed, or built.
The tests and experiments that are
currently running and collecting data.
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executed, collected data, and are
ready to be analyzed.
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learn more before making a decision
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move on in your quest to make ideas reality
?
HYPOTHESIS
HYPOTHESIS
HYPOTHESIS
HYPOTHESIS
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e.g. FIRST
INTERVIEWS
e.g.
CANVASES
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CALL-TO-
ACTIONS
e.g. TESTING
PURCHASE

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From Idea to Business with Lean Startup & the Progress Board