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Syllabus Week
A new way to help Master’s prospects choose
Master’s are the New Black



 •   Popular, Profitable and Proliferating
 •   Means of Differentiation: School and Person
 •   Deserving of special attention




Engage. Consider. Convert.
Master’s Students are Different




              Know what they want.
              Research their options.
                 Take their time.



Engage. Consider. Convert.
Current Limitations


 •   Difficult to compare schools
 •   Master’s often co-mingled with
     every other level of degree
 •   Lead-gen business model not built
     for Master’s prospects’ timeline




Engage. Consider. Convert.
Syllabus Week




 • The practice of interviewing (and firing teachers)

 • Education’s version of the test drive



Engage. Consider. Convert.
What if we could ...


 •   compare programs side-by-side?
 •   find schools that match our interests?
 •   sample faculty and courses?
 •   focus just on the unique Master’s degrees?




Engage. Consider. Convert.
Syllabus-Week Site



 •   Think Kelley Blue Book meets “rate-my-professor”
 •   Think Amazon for courses
 •   Think eHarmony matching you to faculty


                        (we are)

Engage. Consider. Convert.
www.flyiron.com
  Anthony Power
  anthony@flyiron.com

  Parker Oliver
  parker@flyiron.com




Engage. Consider. Convert.

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Syllabus Week for Master's

  • 1. Syllabus Week A new way to help Master’s prospects choose
  • 2. Master’s are the New Black • Popular, Profitable and Proliferating • Means of Differentiation: School and Person • Deserving of special attention Engage. Consider. Convert.
  • 3. Master’s Students are Different Know what they want. Research their options. Take their time. Engage. Consider. Convert.
  • 4. Current Limitations • Difficult to compare schools • Master’s often co-mingled with every other level of degree • Lead-gen business model not built for Master’s prospects’ timeline Engage. Consider. Convert.
  • 5. Syllabus Week • The practice of interviewing (and firing teachers) • Education’s version of the test drive Engage. Consider. Convert.
  • 6. What if we could ... • compare programs side-by-side? • find schools that match our interests? • sample faculty and courses? • focus just on the unique Master’s degrees? Engage. Consider. Convert.
  • 7. Syllabus-Week Site • Think Kelley Blue Book meets “rate-my-professor” • Think Amazon for courses • Think eHarmony matching you to faculty (we are) Engage. Consider. Convert.
  • 8. www.flyiron.com Anthony Power anthony@flyiron.com Parker Oliver parker@flyiron.com Engage. Consider. Convert.

Editor's Notes