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HE,JIJ
DAAR!(ja, jij daar die nu kijkt)
4 DUURZAME
VOORBEELDEN
BUBBLE POST, BUGGYBOOKER, HOET & ECOVER
BUGGYBOOKER
FRANK VERHEIJDEN
ECOVER
TOM DOMEN
Implemen'ng	
Hi,	I’m	Tom	
I’m	PAD’s	‘Science	Fric5on	Soaper’	
Mail	me!	:	domen.tom@ecover.com
INTRO
THE BASICS YOU NEED
TO KNOW AT ALL TIMES!
How to
design our
business
more like an
eco-system?
Bio-
surfactants
Design for the biological
cycle
NATURES CHEMISTRY
PETROCHEMISTRY
Source: Wageningen University image
•  FROM SINGLE CELL
ORGANISM TO ANY
KIND OF OIL
•  INCREDIBLY PURE
AND CLEAN
•  EFFICIENT PROCESS
•  BEST
ENVIRONMENTAL
PERFORMANCE (LCA)
•  TRANSPARENT
SUPPLY CHAIN
Ocean
bottle
Design for the technical
cycle
Do we have full
control over the
end of life of our
bottles?
1.  We want people to raise awareness of this huge issue ->
ongoing communication effort
2.  We want to be part of the solution instead of being part of the
problem
•  Commitment to take part in cleaning up activities and use the
waste to make bottles
•  Upscaling those activities year after year where possible (triple
the volume each year)
•  Make it more locally relevant
3.  We want to re-think single use packaging in order to prevent
this in the first place
•  Showcasing new pioneering materials
•  Lobby for good for better legislation and conditions
©Andrew Hughes
COLLECTION	
PE	
PET	
TETRA	
…	
	
	
PROCESSING	
PE	
PET	
TETRA	
…	
QUALITY	SPECS	(transparency,	contamina'on,…)	+	Reversed	logis'c	system
COLLECTION	
BIO2	
BIO3	
BIO4	
BIO5	
BIO6	
	
	
(INDUSTRIAL)	
COMPOSTING	
QUALITY	SPECS	(compostability)	
BIO1	
BIOx	
ENERGY	
CHEMICALS
HOET
BIEKE HOET
BUBBLE POST
YAN KETELERS
ECODESIGN TOEGEPAST
WOUTER ULBURGHS, de OVAM
Sustainable innovation
day
Inspiratie voor duurzame innovatie
Materialen
Grondstoffen
Productie
Distributie
Gebruik
Levensduur
Afdanking
Functie
Materialen
Grondstoffen
Productie
Distributie
Gebruik
Levensduur
Afdanking
Functie
Materialen
Grondstoffen
Productie
Distributie
Gebruik
Levensduur
Afdanking
Functie
Materialen
Grondstoffen
Productie
Distributie
Gebruik
Levensduur
Afdanking
Functie
Materialen
Grondstoffen
Productie
Distributie
Gebruik
Levensduur
Afdanking
Functie
Materialen
Grondstoffen
Productie
Distributie
Gebruik
Levensduur
Afdanking
Functie
Materialen
Grondstoffen
Productie
Distributie
Gebruik
Levensduur
Afdanking
Functie
Materialen
Grondstoffen
Productie
Distributie
Gebruik
Levensduur
Afdankin
g
Functie
KLAAR VOOR INNOVATIE?
PETER BERTELS & TOM SUYKBERBUYK, FLANDERS DC
GOEDE kunstenaars
KOPIËREN,
enkel de BESTE
kunstenaars STELEN
Pablo Picasso
OUT
BOX
OF THE
Richard Stomp
De beste
ideeën
liggen op
straat
DUURZAAM INNOVEREN
MET DE OVAM SIS-TOOLKIT
WOUTER ULBURGHS, de OVAM
Sustainable innovation
day
Inspiratie voor duurzame innovatie
Materialen
Grondstoffen
Productie
Distributie
Gebruik
Levensduur
Afdanking
Functie
OVAM SIS Toolkit
1. Ambitions
2. Needs
3. Design process
4. Production
5. Distribution and use
6. End of use
Vlaamse overheid
Openbare Vlaamse
Afvalstoffenmaatschappij
Stationsstraat 110
2800 Mechelen
T: 015 284 284
F: 015 203 275
www.ovam.be
info@ovam.be
www.ecodesignlink.be
www.ecolizer.be
94
VAN INSPIRATIE
NAAR CONCREET IDEE
Sustainable Innovation Day

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Sustainable Innovation Day