Social media marketing enables businesses to engage with customers through compelling content, present new opportunities to inform and market to consumers, and build brand recognition and trust outside of a company's website to increase conversion rates on the website. B2B provides time-tested social media marketing solutions that have proven to produce results for clients by driving traffic, sales, and revenue through strategies like social media management, network building, interaction, and performance metric monitoring.
The document analyzes Softship AG's social media presence across multiple channels and provides recommendations. It finds that Softship has limited online visibility and engagement on platforms like Facebook, Twitter, LinkedIn and others. To improve its social strategy, the document recommends increasing brand awareness through regular posting, engaging with influencers, joining groups and implementing a 12-month content marketing plan to gradually build followers, traffic and ROI.
Social media marketing enables businesses to engage with customers through compelling content, present new opportunities to inform and market to consumers, and build brand recognition and trust outside of a company's website to increase conversion rates on the website. B2B provides time-tested social media marketing solutions that have proven to produce results for clients by driving traffic, sales, and revenue through strategies like social media management, network building, interaction, and performance metric monitoring.
The document analyzes Softship AG's social media presence across multiple channels and provides recommendations. It finds that Softship has limited online visibility and engagement on platforms like Facebook, Twitter, LinkedIn and others. To improve its social strategy, the document recommends increasing brand awareness through regular posting, engaging with influencers, joining groups and implementing a 12-month content marketing plan to gradually build followers, traffic and ROI.
