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Software is disrupting Industries:
Are you Trendwatcher or Trendsetter?

Johan den Haan
CTO @ Mendix
Connect on Twitter: @JohanDenHaan
Subscribe to new articles: http://www.theenterprisearchitect.eu/
Software is disrupting
industries!
Software is disrupting Industries: are you Trendwatcher or Trendsetter?
Software is disrupting Industries: are you Trendwatcher or Trendsetter?
Software is disrupting Industries: are you Trendwatcher or Trendsetter?
Software is disrupting Industries: are you Trendwatcher or Trendsetter?
Software is disrupting Industries: are you Trendwatcher or Trendsetter?
Software is disrupting Industries: are you Trendwatcher or Trendsetter?
Software is disrupting Industries: are you Trendwatcher or Trendsetter?
Software is disrupting Industries: are you Trendwatcher or Trendsetter?
Software is disrupting Industries: are you Trendwatcher or Trendsetter?
Software is disrupting Industries: are you Trendwatcher or Trendsetter?
Software is disrupting Industries: are you Trendwatcher or Trendsetter?
All these examples are…
 About new players
 Disrupting the status quo with innovative new
approaches
 App-driven
 Releasing new versions of their apps
continuously
The pace of technology is speeding up
The pace of technology is speeding up
Are you watching new trends? How do you deal
with the increasing pace of technology?
View the complete infographic
View the complete infographic
View the complete infographic
View the complete infographic
View the complete infographic
View the complete infographic
It feels like big
parts of the ITworld are stuck
in their own
groundhog day
If companies do not
adapt, they will not survive!
We need to radically change how we
manage application lifecycles!
Create pace layers to deal with
different IT dynamics

Ron Tolido, From Train to Scooter - Five Application Lifecycles That Address Differing IT Dynamics Within Your Organization, 2011.

Is your architecture ready to deliver and manage
cars and scooters?
Select the right pieces for your architecture

Source and more explanation
Automate application deployment

Source and more explanation
Just focus on development

Source and more explanation
Empower the business
 IT cannot do it alone
– Currently Business
Units resort to
“unsupported”
technologies and SaaS
solutions

 Adopt a model-driven
approach
– Modeling increases
productivity and
enables collaboration
between business and
IT
– 10x more business
engineers than there
are professional
developers
Business engineers are able to build apps using
visual models

Source and more explanation
Citizen developers will orchestrate pre-defined
building blocks to create and extend apps

Source and more explanation
Just use applications

Source and more explanation
Example 1: OpenStack

Source and more explanation
Example 2: CloudFoundry

Source and more explanation
Example 3: AWS

Source and more explanation
The future of application delivery?

Source and more explanation
We need to radically change how we
manage application lifecycles!

Improve the entire lifecycle

&

Select the right building-blocks for your architecture
Are you going to be a Trendwatcher
or a Trendsetter?
Software is disrupting Industries:
Are you Trendwatcher or Trendsetter?

Questions?
Johan den Haan
CTO @ Mendix
Connect on Twitter: @JohanDenHaan
Subscribe to new articles: http://www.theenterprisearchitect.eu/

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Software is disrupting Industries: are you Trendwatcher or Trendsetter?

Editor's Notes

  1. Binoculars: http://www.flickr.com/photos/theowl84/2748324385/sizes/l/in/photostream/
  2. http://www.flickr.com/photos/langalex/6631113799/sizes/l/in/photostream/
  3. DroneDeploy: A platform to safely operate and manage multiple drones. First focus: direct unmanned aircraft on land mapping and the surveillance of agricultural fields. Later: e.g. delivery.Industry: multipleJust science fiction? Investors don’t think so. And Jeff Bezos neither…
  4. Amazon Prime Air: R&D is working on this. Awaiting improvements and FAA regulations.Industry: logisticshttp://www.amazon.com/b?ref_=tsm_1_tw_s_amzn_mx3eqp&node=8037720011&tag=vglnkc7194-20
  5. Tesla: electric, 17 inch touchscreen inside, connected to the internet, smartphone app to view and control car.Industry: automotive
  6. Etsy: Shop directly from people around the world. Etsy is a marketplace where people around the world connect to buy and sell unique goods. Our mission is to re-imagine commerce in ways that build a more fulfilling and lasting world.Industry: Retail, e-commerce.
  7. Nest: thermostat and protect, smartphone app, self-learning, Industry:
  8. Square: easily accept creditcards, pay with your name with Square wallet (check-in, mobile payments).Industry:
  9. Amazon Mechanical Turk: a marketplace for work. We give businesses and developers access to an on-demand, scalable workforce. Workers select from thousands of tasks and work whenever convenient.Industry:
  10. Netflix: Watch TV programmes & films anytime, anywhere.Industry: Entertainment.
  11. Airbnb: connect travelers and hosts.Industry: travel & hospitality
  12. Uber: The Uber app connects you with a driver at the tap of a button. Reliable pickups, clear pricing, cashless, driver ratings, split fare.Industry: Transportation.
  13. Is it a unique moment in time that we have so many “disruptions”?No… just speeding up…
  14. … do you just keep on doing what you are always doing?http://www.flickr.com/photos/imagined_horizons/3863262686/sizes/o/in/photostream/
  15. Trends like internet-of-things and bigdata will only increase the need for new apps…A radical change in application delivery is needed!
  16. A small intermezzo: we said that the need for apps and changes in apps is exponentially growing. And most IT departments cannot even cope with the demand now!A radical change in productivity is needed!
  17. Explain: each layer gradually moves from focusing on infra engineers towards developers, towards end-users.
  18. We have seen that software is disrupting industries…Trends like internet-of-things and bigdata will only increase the need for new apps…A radical change in application delivery is needed!We need to improve the entire lifecycle of an app: not only how we deploy it (cloud), but also how we build it (models), how we design it (agile + models) and how we operate it (cloud). The lifecycle needs to be iterative and foster collaboration among all stakeholders.To be able to do so we need to take a different approach for our (platform) architecture. What cells do you need in your organization and how are you going to cover them?
  19. Binoculars: http://www.flickr.com/photos/theowl84/2748324385/sizes/l/in/photostream/