The document discusses social networking and media, highlighting its role in facilitating communication and interaction among individuals with shared interests online. It describes various platforms like Facebook and LinkedIn, emphasizing their features and impact on personal and professional relationships. Additionally, it touches on the transformative nature of social media in sharing information, engaging supporters, and promoting causes.

1. Social Networking & Media

2. What is Social Networking & Media? The interaction between a group of people who share a common interest; Using social contacts to network; Using internet's network groups A phenomenon that has recently taken over the web, allowing more connectivity and interaction between web user Social networking-new means of communicating and sharing information between two or more individuals on an online community.

3. What is Social Networking & Media? Online, two-way communications that allows for participation and engagement

4. What Social Media Offer? A fundamental shift in communication A true feedback loop A real conversation Free focus groups for all! The chance to reach and find new supporters Ability to illustrate a core understanding of the issues, trends and needs of supporters A chance for influencers and advocates to evangelize for your cause

5. Sharing Points

6. How does Social Networking & Media impact you? Personal Usage Family Organizations Photos-Movies E-commerce Employment Blogging Professional Collaboration Corporate Message Advertising Training Employment Blogging Causes/Organizations Fundraising Event awareness Increased membership/awareness Worldwide reach

7. Digital Information Revolution Many things are no longer available in Printed Formats: Airline Tickets Boarding Passes Magazines Newspapers Books Text Books

8. Social Media is all about: Social Media in company or organization Create a “Buzz” around your product See what people say about your brand/product Engage in conversations

9. Why Care?

10. Interesting FACT!

11. What’s in the Social Media toolbox? Blogs Provides human voice; forum for feedback Social Networks Sharing of personal interests; activity feed Communities Focused environment; like-minded users Micro-blogs Sharing of links, news; collaborative, real-time discussion Video & Photo sharing Compelling, powerful multimedia; easy to share, embed; creative ways

12. Facebook www.facebook.com Started at Harvard for college students Now open to everyone Now has over 200 million active users Growing at over 1 million users a month Over 100 million users login once a day Average user has 120 friends

13. What you can do on Facebook Find friends by name or email View and share information with friends Post public messages on “Wall” Send private messages Upload pictures, videos, links Stay in touch with friends in family, work, school, Rotary Average Facebook user has 120 friends Join pages, groups, and/or causes of interest Become fan, member, or supporter of your favorite interests Post messages on “Wall” or group discussion topics Find Facebook applications to do things of interest Track travel by city around the world Instant message and voice chat services such as Skype

14. LinkedIn

15. LinkedIn Groups

16. YouTube

17. 100,000,000 videos on YouTube

18. Thank You

19. Thank You