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Social Media Monitoring by Henk van der Leest

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“Send” “Listen” “React/interact”
“Listen”
“Listening”
What are they asking you?
“Webcare” @stadsnieuws @stadsbeheer050 groningen050
What could you ask them?
“Webinterest”
Eenvoudige poll
What are they Saying about you?
“Reputation”
Internet mediawatch report
Monitoring big events & projects.
“Interaction”
Analyse buzz The Passion in Groningen
Beelden achteraf werkvoorraad 5 werkbakken op onderwerp details van afzenders
Beelden achteraf
Doelgroepen beeld Mediabeeld • online • offline Stakeholder beeld • politiek • maatschappelijk Bevolkings beeld
Monitoring crises.
“Civil journalism”
Social Media Monitoring by Henk van der Leest

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Social Media Monitoring by Henk van der Leest