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Social Connections VI Keynote - Why IBM Connections 5.0 Matters

Luis Benitez discusses the value of IBM Connections in enhancing collaboration and knowledge sharing among users, enabling more effective work with clients and partners. The document emphasizes the importance of understanding user needs, learning from successful examples, and adapting to market demands for successful social business implementation. It also highlights IBM's leadership in social software and the transformative potential of customer engagement and collaboration in driving business success.

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Social Business Insights•
Luis Benitez Sr. Product Manager IBM SmartCloud Connections & IBM Connections @lbenitez http://www.lbenitez.com #IBMConnections IBM Connections Business Value & Overview
Luis Benitez @lbenitez #IBMConnections
Luis Benitez Sr. Product Manager IBM SmartCloud & IBM Connections ! @lbenitez http://www.lbenitez.com #IBMConnections
Enable users to work more effectively with clients, partners and employees by fostering a foundation of collaboration and promoting knowledge sharing - 
 making work feel natural. IBM Connections ! The Essential Social Foundation move business forward make business engaging Luis Benitez @lbenitez #IBMConnections
Thomas Watson, Jr. Former CEO of IBM !! “I believe the real difference between success and failure in a corporation can very often be traced to the question of how well the organization brings out the great energies and talents of its people. ” ! 1963 Luis Benitez @lbenitez #IBMConnections
Social Drives Business !! “Understand the social network not as your new water cooler, but as your new production line.” ! Ginni Rommety IBM CEO March 2013 Luis Benitez @lbenitez #IBMConnections
Social Drives Business !! At IBM we’ve always worked to invent solutions that solve big challenges. ! Now we are helping organizations reinvent work itself. Luis Benitez @lbenitez #IBMConnections
!! The problem? Too many choices! Users are overloaded and keep doing what they know best. Luis Benitez @lbenitez #IBMConnections
!! ! When asked: “Which of the following other applications or services do you use on a computer at work?” !THIS IS WHAT THEY SAID Source:The Business Value of Social Content, Forrester, 2014 http://document-management- delivered-in-the-cloud.com/ibm/ docs/ZZL03073USEN.pdf ! EMAIL !!!!EMPLOYEE INTRANET OR COMPANY PORTAL !!!!INSTANT MESSAGING !!!!WEB MEETING OR WEB CONFERENCING !!!!TEAM DOCUMENT SHARING SITES !!!!FILE SYNC, SHARING OR ONLINE LOCKER SERVICE !!!!INTERNET SOCIAL NETWORK !!!!WIKIS FOR INTERNAL INFO SHARING !!!!BLOGS FOR INTERNAL INFO PUBLISHING !!!!INTERNAL MICROBLOGGING 90% 69% 41% 34% 26% 22% 11% 10% 7% 5% Source:Forrsights Workforce Employee Survey, Q4 2012, Forrester Research, Inc. ! 1219 North American enterprise information workers Luis Benitez @lbenitez #IBMConnections
!! But, how do you become essential… !! and provide an experience that’s enjoyable to use to make work feel natural? Luis Benitez @lbenitez #IBMConnections
!! ! Users know best. Get their ideas. ! https://greenhouse.lotus.com/blogs/ We047f6e69323_42ff_8db6_8bd4fe32a8 41/?openIdeas=true&lang=en_us ! 651ideas since 2011 130ideas this year 142ideas graduated since 2011 34ideas graduated in 2014 11,000+votes 1800+membersLuis Benitez @lbenitez #IBMConnections
!! ! Users know best. Or do they??? ! https://greenhouse.lotus.com/blogs/ We047f6e69323_42ff_8db6_8bd4fe32a8 41/?openIdeas=true&lang=en_us !Luis Benitez @lbenitez #IBMConnections 651ideas since 2011 130ideas this year 142ideas graduated since 2011 34ideas graduated in 2014 11,000+votes 1800+members
!! ! Steve Jobs Former CEO of Apple ! “People don’t know what they want until you show it to them.” ! ! BusinessWeek 1998 Luis Benitez @lbenitez #IBMConnections
!! ! Success is all around us. Become essential by learning from others. ! Luis Benitez @lbenitez #IBMConnections
!! ! Helping Consumers Buy Let’s learn from others…! 100%improved exposure Identified and predicted consumer buying preferences, launching refined digital marketing campaigns to generate more sales to reach a new, younger customer demographic. Luis Benitez @lbenitez #IBMConnections
!! ! Helping Patients Heal Let’s learn from others…! 75%reduction in clinic phone calls Created customer advocates and redefined how they care for patients improve patient experiences and health outcomes with private support communities http://www.ibm.com/social-business/us/en/customers.html Luis Benitez @lbenitez #IBMConnections
!! ! Helping Citizens in Need Easily matches critical medical skills to need.! Improving patient outcomes and utilization of doctors by matching medical skills to the urgent needs
!! Market Success Why Do They Buy? Luis Benitez @lbenitez #IBMConnections
!! Roles Investing in Social Business ! CEO.CFO. CHRO.!Enterprise transformation, culture, sales ! CMO!Strengthening brand presence and client relationships ! LOB.!Transforming business through crowdsourcing and innovation ! SMB.!Effortless setup of business collaboration ! IT.!Integrate disparate applications, customize, consolidate to reduce cost ! Luis Benitez @lbenitez #IBMConnections
!! And they invest in these areas to maximize ROI. ! Workplace and Public Safety Recruiting and Onboarding Expertise and Knowledge Innovation Supply Chain Mergers and Acquisitions IBM Patterns in Achieving Social Business Success: https://www14.software.ibm.com/ webapp/iwm/web/signup.do?source=swg- US_Lotus_WebMerch&S_PKG=ov14017 Harness Social Business to Drive Results: http:// www.ibm.com/social-business/us/en/assets/ IBM_Patterns_Infographic_04.17.14.pdf
!! For example, to hire the right talent… ! Luis Benitez @lbenitez #IBMConnections
!! … make their talent findable … ! Luis Benitez @lbenitez #IBMConnections
!! … and work with their talent. ! Luis Benitez @lbenitez #IBMConnections
!! Social drives value across the organization ! IBM Patterns in Achieving Social Business Success: https://www14.software.ibm.com/ webapp/iwm/web/signup.do?source=swg- US_Lotus_WebMerch&S_PKG=ov14017 Harness Social Business to Drive Results: http:// www.ibm.com/social-business/us/en/assets/ IBM_Patterns_Infographic_04.17.14.pdf Luis Benitez @lbenitez #IBMConnections
Why IBM? Luis Benitez @lbenitez #IBMConnections
Why IBM? !! We inspire innovation with Smarter People and Smarter Projects. ! Empower. Engage. Trust. Extend. Luis Benitez @lbenitez #IBMConnections
Make no excuses. Get business done. Leader in 2 Waves! Forrester Wave File, Sync and Share, and Enterprise Social Platforms IBM is in the leaders quadrant for 5 years in a row in Gartner Magic Quadrant for Social Software in the Workplace Worldwide Market Share Leader for 5 years in a row! Leader in Aragon Research Globe for Enterprise Social Software Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose. !1Source: Gartner Magic Quadrant for Social Software in the Workplace, September 2013 2Source: The Forrester Wave™: File Sync and Share, Q3 2013; and Enterprise Social Platforms, Q2 2014, Forrester Research, Inc. 3Source: IDC: Number 1 position from 2009-2013, IDC Worldwide Enterprise Social Software 2013-2017 Forecast and 2013 Vendor Shares: From ESS to ESN, doc #241323, June 2014. 4Source: Aragon Research Globe for Enterprise Social Software, September 2012
To learn more, visit our App Catalog http://catalog.lotus.com New Partner Solutions in 2013 Growing the Ecosystem
!! What’s coming in IBM Connections? The place to do work ! Luis Benitez @lbenitez #IBMConnections
Trust people Empower people Engage people IBM Connections ! Release Themes bring customers into the conversation work with anyone, anywhere, even offline collaborate how you want Luis Benitez @lbenitez #IBMConnections
Trust people IBM Connections ! Build Better Products bring customers into the conversation =Extend Expertise gain understanding from customers to make great products= Luis Benitez @lbenitez #IBMConnections
IBM Connections ! CEO’s say Customer Collaboration is Essential Customer influence will grow most in business strategy development http://www-935.ibm.com/services/us/en/c- suite/csuitestudy2013/infographic-02.html Luis Benitez @lbenitez #IBMConnections
IBM Connections ! CEO’s say Customer Collaboration is Essential You can outperform your industry when you intensively collaborate with customers http://www-935.ibm.com/services/us/en/c- suite/csuitestudy2013/infographic-02.html Luis Benitez @lbenitez #IBMConnections
IBM Connections ! CEO’s say Customer Collaboration is Essential Customers are 2nd in level of influence http://www-935.ibm.com/services/us/en/c- suite/csuitestudy2013/infographic-02.html Luis Benitez @lbenitez #IBMConnections
IBM Connections ! CEO’s say Customer Collaboration is Essential In 3-5 years, organizations will significantly increase their active customer engagement http://www-935.ibm.com/services/us/en/c- suite/csuitestudy2013/infographic-02.html Luis Benitez @lbenitez #IBMConnections
Empower people IBM Connections ! Make No Excuses - Get It Done work with anyone, anywhere, even offline =Get Work Done eliminate barriers to collaboration while traveling or at other locations= Luis Benitez @lbenitez #IBMConnections
For more info: http://ibm.com/mobilefirst IBM Connections ! Mobile Goes Beyond Consumption
!! ! Delivering what C- Level executives want ! “CIO’s will eliminate consumer-based file sync and share solutions from the workplace” Top Security Priorities for CIO's in 2014, IT Business Edge 
 http://www.itbusinessedge.com/slideshows/top- security-priorities-for-cios-in-2014-03.html
IBM Connections ! Data loss in consumer sites is unacceptable CIO’s will eliminate consumer-based file sync and share solutions form the workplace Sources: http://www.bbc.com/news/technology-27285786 http://www.slashgear.com/dropbox-hack-allows-bypass-of-two-factor-authentication-05289228/ http://www.computerworld.com/s/article/9241984/Developers_hack_Dropbox_show_how_to_access_to_user_data http://www.itworld.com/it-management/379660/how-boxcom-allowed-complete-stranger-delete-all-my-files http://www.zdnet.com/dropbox-gets-hacked-again-7000001928/ http://www.itbusiness.ca/blog/the-enterprise-headache-with-windows-live-id-and-skydrive/30737 http://thehackernews.com/2013/03/script-exceution-flaw-in-google-drive.html http://www.infoworld.com/t/managed-services/microsoft-onedrive-business-changes-files-241209
Engage people IBM Connections ! Productivity and Attention Management collaborate how you want =Inspire Innovation get your work done… faster! =Luis Benitez @lbenitez #IBMConnections
IBM Connections ! Re-adding the ME in Social MEdia Focus on what matters, filter the rest • Personalization • Use your social graph • Smarter Streams • Attention Management Luis Benitez @lbenitez #IBMConnections Source: Surviving Social Fatigue by Alan Lepofsky: http://www.slideshare.net/alanlepo/surviving-social-software-fatigue/32
!! Additional Features Don’t forget these existing capabilities Profiles and Expertise Apps Smarter Projects Polls and Surveys Social Search Ideation Real-time Collaboration Social Analytics Content Sharing Mail Luis Benitez @lbenitez #IBMConnections
AND THAT'S IBM CONNECTIONS
…BUT THAT’S NOT ALL — IT’S JUST THE BEGINNING VALUE OF A TRUE SOCIAL PORTAL BUILD WHAT YOU WANT IBM CONNECTIONS IBM DIGITAL EXPERIENCE + Luis Benitez @lbenitez #IBMConnections
Trust people Empower people Engage people IBM Connections ! If you leave with nothing… bring customers into the conversation work with anyone, anywhere, even offline collaborate how you want =Extend Expertise gain understanding from customers to make great products= =Get Work Done eliminate barriers to collaboration while traveling or at other locations= =Inspire Innovation get your work done… faster! =Luis Benitez @lbenitez #IBMConnections
IBM Connections ! Resources IBM Social Landing Page http://ibm.com/social ! Latest product info, research, podcasts, and more http://www.ibm.com/lotus/connections 
 IBM Connections Team Blog http://ibmsocialsoftware.com 
 Assets, discussion, and opinion about driving the adoption of IBM social software http://www.ibm.com/blogs/socialbusiness 
 Customer Success Stories http://www.ibm.com/social-business/us/en/customers.html ! Book – Doing Business with IBM Connections http://michaelsampson.net/doingbusinesswithconnections/ ! App Catalog 
 http://catalog.lotus.com
!! ! Start Your Social Journey ! ! Social delivers real business value IBM makes it easy to go social Social is not optional — it’s a mandate http://ibm.com/social