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Mobile  Matters   Accommodating the Mobile Masses Laura Solomon Library Services Manager OPLIN [email_address]
Things mobiles have made, or will make, obsolete
“ Mobile devices -- and the many types of services that run on them -- are more widespread than any other digital information technology. “ http://www.theatlantic.com/technology/archive/2011/09/10-charts-everything-you-need-to-know-about-mobile/244974/#slide5
82%
Still lots of landlines (Yes, I had one of these)
It’s all about the  smartphone … 50 MILLION Going down…
 
There’s an app for that
Texting is for kids…right? Nope.
31%
“ More and more smartphone users are leaving their desktops, laptops and even their TVs in the dark, and looking to mobile devices to satisfy all their basic technological needs. “ http://www.cnn.com/2010/TECH/mobile/10/21/smartphones.as.computers/index.html
… and the  tablet …
… and the  laptop  (still)
 
5000% Holy cow!!
 
What should we do? Change perspective. http://www.flickr.com/photos/wvs/280384849/
Mobile-friendly catalogs PASS SOPAC Koha Evergreen FAIL Innovative Voyager SirsiDynix Notice any pattern here?
Mobile friendly databases EBSCO Biography Reference Bank Mango Languages Only three  
 
Pay fines via  mobile ? http://www.flickr.com/photos/thijsjacobs/3745445404/
 
 
What can libraries do  NOW?
 
 
 
Scan Jose
Revamp  your website
 
 
 
 
Mobile site  essentials Hours Contact Us Directories Directions Floor maps Search Catalog Social media
Mobile-friendly  reference @Twitter SMS specific reference Instant messaging? Don’t count on this last one
 
Think about   QR codes
 
 
http://www.actionlibrarian.com/archives/124
Don’t forget …
Mobile-friendly   libraries
http://www.flickr.com/photos/barnaby_jeans/5120809972/
Marketing  mobile http://www.flickr.com/photos/daviderickson/2765981920/
What about library  apps ?
 
 
 
 
What does this mean to me, Laura?
Gadgets are  ephemeral
Screen size  doesn’t  matter http://www.flickr.com/photos/panarmenian_photo/4932197300/
You mean it  makes PHONE CALLS???
“ Mobile is as different from the Internet as TV is from radio” - -Tomi T. Ahonen
The  new  information ecology
http://www.flickr.com/photos/jwgustavson/4951025955/ Not a strategy
Twitter : @laurasolomon Facebook :  Facebook.com/laurasolomon Blog :  What Does This Mean to Me, Laura? ( http://www.meanlaura.com ) Email :  [email_address] Contact me:

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Editor's Notes

  1. With the continuing proliferation of smartphones and devices such as the iPad, there now exists a completely new culture of communication. Mobile media is unknown territory for many of us and our patrons are already there. Libraries are faced with new challenges and new questions. What makes your website mobilefriendly? How can your library begin to serve the mobile user? What are other libraries providing mobile services (or, are they)? Where should your library start? Get the information you need to start answering these questions and more. Sponsored by: Program Committee 17