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SISP@MINC, 2010-09-10



 Singing at the top
  of Burj Khalifa
 How small companies make a difference standing
upon the shoulders of giants and serving the world



                  Hampus Jakobsson
                   Co-Founder, TAT
“  media is the
   connective
tissue of society
            - Clay Shirkey
VIDEO
http://www.youtube.com/tatmobileui#p/u/1/tb0pMeg1UN0
design

1.
 trumps
 features
>
the

2.
 plumbing
 is done
(   )

(   )

(   )
close to the user

 User Interface
Game Mechanics
3.
 media is
 everywhere
VIDEO
http://www.youtube.com/tatmobileui#p/u/0/g7_mOdi3O5E
ummar
   media is everywhere

   the plumbing opens for
   small companies

   room for innovation where
   technology meets user
@TATmobileUI
youtube.com/TATmobileUI



   slideshare.net/hajak
      hampus@tat.se
          @hajak

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Singing at the Top of Burj Khalifa