Welcome
  30 Minute Session with Nigel Wakefield Review Storage predictions from 2008 and Storage
  Array Evolution options next 5yrs

  Profile Nigel Wakefield
  •    Nigel Wakefield 25yrs experience in Storage Industry.
  •    Worked for Intel/Orange/Goldman Sachs
  •    Familiar with major vendors EMC/HDS/HP/NetApp
  •    Chairman of EMC User Group UK 5yr period
  •    Founder of LinkedIn Independent Storage Management Forum

   Agenda
  •  Intro
  •  Review my storage predictions from 2008 vs... actual technology evolution 2012
  •  Consider storage array evolution for the next 5yrs
  Option1 SSD Solid State Memory Arrays – memory costs vs.... benefits
  Option2 Sub Lun Tiering technology FAST2 / Adaptive Optimisation / Smart Pools
  Option3 Hybrid Drives are they an option in the Enterprise Arrays Market or Cache frontend
  arrays




Sigman North Ltd - Guaranteed Independent Storage Advice
                                                 10/3/2012                                     1
Summary
  Join Nigel Wakefield and review storage predictions from 2008 vs.. storage technology changes. How
  accurate can a storage insider predict technology changes. New products released vs.. what storage
  market actually wants.


  Review Storage Evolution for the next 5yrs.
  •   Option1 SSD Solid State Memory Arrays – memory costs vs.... Benefits
        •     SSD Costs and Environment Benefits
        •     Application Performance and Design
        •     Storage Migration performance
        •     SNAPS and Clones
  •   Option2 Sub Lun Tiering technology FAST2 / Adaptive Optimisation / Smart Pools
        •   Performance Monitoring
        •   Activity Schedules
        •   Application Cycles of IO Activity
  •   Option3 Hybrid Drives are they an option in the Enterprise Arrays Market or Heavy Cache frontend
      arrays
        •     Hybrid Drives Performance
        •     Array I/O Accelerator Options Fibre Channel Performance on SATA drives


  Discuss external influences cost of memory and large fines being imposed on memory company for price
  fixing or will advance sub lun tiering functionality solve storage performance and capacity issue. Could new
  technology evolve where hybrid drives or cache frontend heavy arrays become the normal solution. Plus
  business news around SSD start-up looking to take the big boys on or get purchased. Which SSD start-up
  will be the new 3PAR.
Sigman North Ltd - Guaranteed Independent Storage Advice
                                                          10/3/2012                                              2
Review Predictions 2008
  Review my predictions from 2008 published on my Linked in profile.
  (Bit of laugh really to see how accurate we can forecast technology
  evolution).

  Predictions for the future Date 2008/09/03 .(5yr forecast)

  1)FC and IP will converge in next 5 years (whether its a good idea or
  not technically) Businesses will only want to run 1x Network.
  (0% Accurate – take up of CNA cards very slow)

  2)All storage will be modular in design - Large Arrays will not exist. All
  hardware will be commodity items. (Based on SSD modules) problems
  will be capacity footprint rather than IOPS and yield currently.
  (50% Accurate – most arrays modular in design )

  3)Advanced features will be appliances i.e. Replication via blade in
  switch's sending duplicate frames to another DID address.
  (80% Accurate – definite move away from Array based replication)

Sigman North Ltd - Guaranteed Independent Storage Advice
                                                 10/3/2012                     3
Storage History Last 10yrs
  2002 – 137 GB addressing space barrier broken
  2003 – Serial ATA introduced
  2003 – IBM sells disk drive division to Hitachi
  2005 – First 500 GB hard drive shipping (Hitachi GST)
  2005 – Serial ATA 3Gbit/s standardized
  2005 – Seagate introduces Tunnel MagnetoResistive Read Sensor (TMR) and Thermal
  Spacing Control
  2005 – Introduction of faster SAS (Serial Attached SCSI)
  2005 – First Perpendicular recording HDD shipped: Toshiba 1.8-inch 40/80 GB[15]
  2006 – First 750 GB hard drive (Seagate)
  2006 – First 200 GB 2.5" hard drive utilizing Perpendicular recording (Toshiba)
  2006 – Fujitsu develops heat-assisted magnetic recording (HAMR) that could one day
  achieve one terabit per square inch densities.[16]
  2007 – First 1 terabyte(~0.9095 TiB)[17] hard drive[18] (Hitachi GST)
  2008 – First 1.5 terabyte(~ 1.3642 TiB)[19] hard drive[20] (Seagate)
  2009 – First 2.0 terabyte hard drive[21] (Western Digital)
  2010 – First 3.0 terabyte hard drive[22][23] (Seagate, Western Digital)
  2010 – First Hard Drive Manufactured by using the Advanced Format of 4 KiB a block
  instead of 512 bytes a block[24]
  2011 – First 4.0 terabyte hard drive[25] (Seagate)


Sigman North Ltd - Guaranteed Independent Storage Advice
                                                 10/3/2012                             4
Manufacture History
  1967: Hitachi enters the HDD business.
  1967: Toshiba enters the HDD business.
  1979: Seagate Technology[29] founded.
  1988: Western Digital, then a well-known controller designer, enters the HDD business by
  acquiring Tandon Corporation's disk manufacturing division.[30]
  1988: Samsung enters the worldwide HDD market, previously having manufactured
  Comport disk drives for the Korean market.[31]
  1989: Seagate Technology purchases Control Data's HDD business.
  1990: Maxtor purchases MiniScribe out of bankruptcy, making it the core of its low-end
  HDDs.
  1994: Quantum purchases DEC's storage division, giving it a high-end disk range to go with
  its more consumer-oriented ProDrive range.
  1996: Seagate acquires Conner Peripherals in a merger.
  2000: Maxtor acquires Quantum's HDD business; Quantum remains in the tape business.
  2003: Hitachi acquires the majority of IBM's disk division, renaming it Hitachi Global
  Storage Technologies (HGST).
  2006: Seagate acquires Maxtor.
  2009: Toshiba acquires Fujitsu's HDD division.[32]
  2011: Western Digital proposes acquiring Hitachi's HDD division.[27]
  2011: Seagate acquires Samsung's HDD division.[26]
  2012: Western Digital acquires Hitachi Global Storage Technologies.[27]

Sigman North Ltd - Guaranteed Independent Storage Advice
                                                 10/3/2012                                     5
Seagate Announce 60TB HDD In Next Decade
  Over the years, hard drive manufacturers have moved to perpendicular recording technology, which
  allowed for much higher storage capacities on a traditional hard drive platter. Seagate is hard at work on
  the future of hard drive storage technology that will usher in even higher capacities. Seagate has
  announced that it has become the first hard drive manufacturer to reach a density of one terabit per square
  inch on a platter.
  Seagate's demonstration of the technology shows how the capacity of today's hard drives can be doubled
  when the technology launches in commercially available products later this decade. The tech will lead to
  3.5-inch HDD's with a capacity of up to 60 TB in the decade that follows.
  The technology allowed Seagate to reach the huge storage density is called heat-assisted magnetic
  recording or HAMR.
  The perpendicular magnetic recording technology in all use currently debuted in 2006 and replaced
  longitudinal recording technology that had been used since hard drives were invented. Perpendicular
  magnetic recording is expected to reach the capacity limit of close to one terabyte per square inch in the
  next few years.
  “The growth of social media, search engines, cloud computing, rich media and other data-hungry
  applications continues to stoke demand for ever greater storage capacity,” said Mark Re, SVP of Heads
  and Media Research and Development at Seagate. “Hard drive innovations like HAMR will be a key
  enabler of the development of even more data-intense applications in the future, extending the ways
  businesses and consumers worldwide use, manage and store digital content.”
  HAMR technology allows Seagate to achieve a linear bit density of around 2 million bits per inch, which
  was once thought to be impossible. That allows the data density of over 1 trillion bits per square inch,
  which is 55% higher than the areal density of 620 Gb per square inch available today. The first generation
  HAMR HDD's are expected to have capacities of up to 6 TB in 3.5-inch form and up to 2 TB in 2.5-inch
  form. The theoretical density limit for hard drives using this technology will be up to 60 TB for 3.5-inch
  drives in up to 20 TB for 2.5-inch drives.
  The big advance with HAMR technology was the switch in the coating used on discs inside hard drives
  from a cobalt platinum alloy to iron platinum alloy. The stronger magnetic material helps stabilize data bits
  in smaller sizes. It's nice to see research continues despite the HDD shortage the market is facing.
Sigman North Ltd - Guaranteed Independent Storage Advice
                                                      10/3/2012                                                   6
Hard Drive Capacity over time

  Trends show HDD Capacity over time and forecast trend line.




Sigman North Ltd - Guaranteed Independent Storage Advice
                                                 10/3/2012      7
SSD Costs vs.. HDD Costs $
  While SSDs remain considerably more expensive than hard drives on
  a per GB level, the flash-based storage devices are coming down in
  prices much faster than HDDs have.




Sigman North Ltd - Guaranteed Independent Storage Advice
                                                 10/3/2012             8
Is Memory Over priced ?
  2005 $300 million Fine / 2010 $404 million Fine




Sigman North Ltd - Guaranteed Independent Storage Advice
                                                 10/3/2012   9
Pure SSD Arrays
  Application Performance
           Spend 50% my time looking into Storage performance Issues – only 2% of
           investigations results in storage changes 98% are poor application design

  Must be based on New Array Architecture Design
           New Array Design required to get interface performance and write speed
         benefits vs.. legacy arrays with SSD which only give better READ performance

  Consistent performance
            Legacy Storage Array performance varies massively due to workload and
             resource contention. Pure SSD Arrays will deliver constant performance

  Clones & SNAP (Duplicates of Databases)
          Single Database instance will be able to support multiple clone instances and
           reduce massive storage waste. E.g. 15x version of same database real life
                                            example.

  Datacentre Storage vs. Traditional Storage
         Enterprise Storage in Datacentres work 20x harder than traditional storage due
          to THP Thin Provisioning and Virtualisation. This means response times will
               degrade as more workload is put through smaller number of disks.

Sigman North Ltd - Guaranteed Independent Storage Advice
                                                 10/3/2012                                10
SUB LUN Tiering Technology
        Major Manufactures have produced sub tiering technology
                    EMC Fast2
                    HDS/XP Storage Arrays Smart Pools
                    HP 3PAR Adaptive Optimisation


        Key Concepts
        • Performance Monitoring
        • Activity Schedules move data between Storage Tiers
        • Portions of data reside on Appropriate Storage Tier
          SSD/SAS/FC/NL Drives
        • Application Cycles of IO Activity

        Points of Concern
        • Lack of Performance Monitoring tools at the sub lun level
        • Estimates of SSD/SAS/FC/NL drives for capacity going
          forward
        • Do you tier for online day or batch schedules.
Sigman North Ltd - Guaranteed Independent Storage Advice
                                                 10/3/2012            11
Large Cache frontend arrays
              Large Frontend cache arrays are evolution rather than
              revolution. Most vendors are trying to supplement cache
              in legacy array with memory cards i.e. NetApp PAM
              cards and EMC FAST CACHE. This principle could be
              extended in the next generation of arrays.
              Benefits
                           •   Increased Storage Controller Cache is simpler to
                                                 implement

              Disadvantages
                     •   With Drives sizes double every 2yr large cache ratio will
                         be hard to maintain
                     •   Larger drives sizes without increased IOPS will increase
                         queuing at the disk interface

          Another option is HDD with larger volume cache
           integrated into the drives e.g. 4TB HDD with
                      40GB on-board Cache.
Sigman North Ltd - Guaranteed Independent Storage Advice
                                                 10/3/2012                           12
Interested in Your Opinion
  Please vote for Storage Array of the future


        1. Pure Solid State Disks

        2. SUB LUN Tiering solution Mixture of all
           drive technology SSD/SAS/FC/NL

        3. Large Cache Frontend Storage Arrays


Sigman North Ltd - Guaranteed Independent Storage Advice
                                                 10/3/2012   13
Industry News
  EMC Buys XtremIO £430 Million. Company with SSD Array solution
  not even publically available.




Sigman North Ltd - Guaranteed Independent Storage Advice
                                                 10/3/2012         14
Q&A Section
                Question & Answers From Webcast




Sigman North Ltd - Guaranteed Independent Storage Advice
                                                 10/3/2012   15

Sigman North Ltd Bright Talk June13th Nigel Wakefield Storage Predictions Vs Storage Arrays Next 5yrs V3

  • 1.
    Welcome 30Minute Session with Nigel Wakefield Review Storage predictions from 2008 and Storage Array Evolution options next 5yrs Profile Nigel Wakefield • Nigel Wakefield 25yrs experience in Storage Industry. • Worked for Intel/Orange/Goldman Sachs • Familiar with major vendors EMC/HDS/HP/NetApp • Chairman of EMC User Group UK 5yr period • Founder of LinkedIn Independent Storage Management Forum Agenda • Intro • Review my storage predictions from 2008 vs... actual technology evolution 2012 • Consider storage array evolution for the next 5yrs Option1 SSD Solid State Memory Arrays – memory costs vs.... benefits Option2 Sub Lun Tiering technology FAST2 / Adaptive Optimisation / Smart Pools Option3 Hybrid Drives are they an option in the Enterprise Arrays Market or Cache frontend arrays Sigman North Ltd - Guaranteed Independent Storage Advice 10/3/2012 1
  • 2.
    Summary JoinNigel Wakefield and review storage predictions from 2008 vs.. storage technology changes. How accurate can a storage insider predict technology changes. New products released vs.. what storage market actually wants. Review Storage Evolution for the next 5yrs. • Option1 SSD Solid State Memory Arrays – memory costs vs.... Benefits • SSD Costs and Environment Benefits • Application Performance and Design • Storage Migration performance • SNAPS and Clones • Option2 Sub Lun Tiering technology FAST2 / Adaptive Optimisation / Smart Pools • Performance Monitoring • Activity Schedules • Application Cycles of IO Activity • Option3 Hybrid Drives are they an option in the Enterprise Arrays Market or Heavy Cache frontend arrays • Hybrid Drives Performance • Array I/O Accelerator Options Fibre Channel Performance on SATA drives Discuss external influences cost of memory and large fines being imposed on memory company for price fixing or will advance sub lun tiering functionality solve storage performance and capacity issue. Could new technology evolve where hybrid drives or cache frontend heavy arrays become the normal solution. Plus business news around SSD start-up looking to take the big boys on or get purchased. Which SSD start-up will be the new 3PAR. Sigman North Ltd - Guaranteed Independent Storage Advice 10/3/2012 2
  • 3.
    Review Predictions 2008 Review my predictions from 2008 published on my Linked in profile. (Bit of laugh really to see how accurate we can forecast technology evolution). Predictions for the future Date 2008/09/03 .(5yr forecast) 1)FC and IP will converge in next 5 years (whether its a good idea or not technically) Businesses will only want to run 1x Network. (0% Accurate – take up of CNA cards very slow) 2)All storage will be modular in design - Large Arrays will not exist. All hardware will be commodity items. (Based on SSD modules) problems will be capacity footprint rather than IOPS and yield currently. (50% Accurate – most arrays modular in design ) 3)Advanced features will be appliances i.e. Replication via blade in switch's sending duplicate frames to another DID address. (80% Accurate – definite move away from Array based replication) Sigman North Ltd - Guaranteed Independent Storage Advice 10/3/2012 3
  • 4.
    Storage History Last10yrs 2002 – 137 GB addressing space barrier broken 2003 – Serial ATA introduced 2003 – IBM sells disk drive division to Hitachi 2005 – First 500 GB hard drive shipping (Hitachi GST) 2005 – Serial ATA 3Gbit/s standardized 2005 – Seagate introduces Tunnel MagnetoResistive Read Sensor (TMR) and Thermal Spacing Control 2005 – Introduction of faster SAS (Serial Attached SCSI) 2005 – First Perpendicular recording HDD shipped: Toshiba 1.8-inch 40/80 GB[15] 2006 – First 750 GB hard drive (Seagate) 2006 – First 200 GB 2.5" hard drive utilizing Perpendicular recording (Toshiba) 2006 – Fujitsu develops heat-assisted magnetic recording (HAMR) that could one day achieve one terabit per square inch densities.[16] 2007 – First 1 terabyte(~0.9095 TiB)[17] hard drive[18] (Hitachi GST) 2008 – First 1.5 terabyte(~ 1.3642 TiB)[19] hard drive[20] (Seagate) 2009 – First 2.0 terabyte hard drive[21] (Western Digital) 2010 – First 3.0 terabyte hard drive[22][23] (Seagate, Western Digital) 2010 – First Hard Drive Manufactured by using the Advanced Format of 4 KiB a block instead of 512 bytes a block[24] 2011 – First 4.0 terabyte hard drive[25] (Seagate) Sigman North Ltd - Guaranteed Independent Storage Advice 10/3/2012 4
  • 5.
    Manufacture History 1967: Hitachi enters the HDD business. 1967: Toshiba enters the HDD business. 1979: Seagate Technology[29] founded. 1988: Western Digital, then a well-known controller designer, enters the HDD business by acquiring Tandon Corporation's disk manufacturing division.[30] 1988: Samsung enters the worldwide HDD market, previously having manufactured Comport disk drives for the Korean market.[31] 1989: Seagate Technology purchases Control Data's HDD business. 1990: Maxtor purchases MiniScribe out of bankruptcy, making it the core of its low-end HDDs. 1994: Quantum purchases DEC's storage division, giving it a high-end disk range to go with its more consumer-oriented ProDrive range. 1996: Seagate acquires Conner Peripherals in a merger. 2000: Maxtor acquires Quantum's HDD business; Quantum remains in the tape business. 2003: Hitachi acquires the majority of IBM's disk division, renaming it Hitachi Global Storage Technologies (HGST). 2006: Seagate acquires Maxtor. 2009: Toshiba acquires Fujitsu's HDD division.[32] 2011: Western Digital proposes acquiring Hitachi's HDD division.[27] 2011: Seagate acquires Samsung's HDD division.[26] 2012: Western Digital acquires Hitachi Global Storage Technologies.[27] Sigman North Ltd - Guaranteed Independent Storage Advice 10/3/2012 5
  • 6.
    Seagate Announce 60TBHDD In Next Decade Over the years, hard drive manufacturers have moved to perpendicular recording technology, which allowed for much higher storage capacities on a traditional hard drive platter. Seagate is hard at work on the future of hard drive storage technology that will usher in even higher capacities. Seagate has announced that it has become the first hard drive manufacturer to reach a density of one terabit per square inch on a platter. Seagate's demonstration of the technology shows how the capacity of today's hard drives can be doubled when the technology launches in commercially available products later this decade. The tech will lead to 3.5-inch HDD's with a capacity of up to 60 TB in the decade that follows. The technology allowed Seagate to reach the huge storage density is called heat-assisted magnetic recording or HAMR. The perpendicular magnetic recording technology in all use currently debuted in 2006 and replaced longitudinal recording technology that had been used since hard drives were invented. Perpendicular magnetic recording is expected to reach the capacity limit of close to one terabyte per square inch in the next few years. “The growth of social media, search engines, cloud computing, rich media and other data-hungry applications continues to stoke demand for ever greater storage capacity,” said Mark Re, SVP of Heads and Media Research and Development at Seagate. “Hard drive innovations like HAMR will be a key enabler of the development of even more data-intense applications in the future, extending the ways businesses and consumers worldwide use, manage and store digital content.” HAMR technology allows Seagate to achieve a linear bit density of around 2 million bits per inch, which was once thought to be impossible. That allows the data density of over 1 trillion bits per square inch, which is 55% higher than the areal density of 620 Gb per square inch available today. The first generation HAMR HDD's are expected to have capacities of up to 6 TB in 3.5-inch form and up to 2 TB in 2.5-inch form. The theoretical density limit for hard drives using this technology will be up to 60 TB for 3.5-inch drives in up to 20 TB for 2.5-inch drives. The big advance with HAMR technology was the switch in the coating used on discs inside hard drives from a cobalt platinum alloy to iron platinum alloy. The stronger magnetic material helps stabilize data bits in smaller sizes. It's nice to see research continues despite the HDD shortage the market is facing. Sigman North Ltd - Guaranteed Independent Storage Advice 10/3/2012 6
  • 7.
    Hard Drive Capacityover time Trends show HDD Capacity over time and forecast trend line. Sigman North Ltd - Guaranteed Independent Storage Advice 10/3/2012 7
  • 8.
    SSD Costs vs..HDD Costs $ While SSDs remain considerably more expensive than hard drives on a per GB level, the flash-based storage devices are coming down in prices much faster than HDDs have. Sigman North Ltd - Guaranteed Independent Storage Advice 10/3/2012 8
  • 9.
    Is Memory Overpriced ? 2005 $300 million Fine / 2010 $404 million Fine Sigman North Ltd - Guaranteed Independent Storage Advice 10/3/2012 9
  • 10.
    Pure SSD Arrays Application Performance Spend 50% my time looking into Storage performance Issues – only 2% of investigations results in storage changes 98% are poor application design Must be based on New Array Architecture Design New Array Design required to get interface performance and write speed benefits vs.. legacy arrays with SSD which only give better READ performance Consistent performance Legacy Storage Array performance varies massively due to workload and resource contention. Pure SSD Arrays will deliver constant performance Clones & SNAP (Duplicates of Databases) Single Database instance will be able to support multiple clone instances and reduce massive storage waste. E.g. 15x version of same database real life example. Datacentre Storage vs. Traditional Storage Enterprise Storage in Datacentres work 20x harder than traditional storage due to THP Thin Provisioning and Virtualisation. This means response times will degrade as more workload is put through smaller number of disks. Sigman North Ltd - Guaranteed Independent Storage Advice 10/3/2012 10
  • 11.
    SUB LUN TieringTechnology Major Manufactures have produced sub tiering technology EMC Fast2 HDS/XP Storage Arrays Smart Pools HP 3PAR Adaptive Optimisation Key Concepts • Performance Monitoring • Activity Schedules move data between Storage Tiers • Portions of data reside on Appropriate Storage Tier SSD/SAS/FC/NL Drives • Application Cycles of IO Activity Points of Concern • Lack of Performance Monitoring tools at the sub lun level • Estimates of SSD/SAS/FC/NL drives for capacity going forward • Do you tier for online day or batch schedules. Sigman North Ltd - Guaranteed Independent Storage Advice 10/3/2012 11
  • 12.
    Large Cache frontendarrays Large Frontend cache arrays are evolution rather than revolution. Most vendors are trying to supplement cache in legacy array with memory cards i.e. NetApp PAM cards and EMC FAST CACHE. This principle could be extended in the next generation of arrays. Benefits • Increased Storage Controller Cache is simpler to implement Disadvantages • With Drives sizes double every 2yr large cache ratio will be hard to maintain • Larger drives sizes without increased IOPS will increase queuing at the disk interface Another option is HDD with larger volume cache integrated into the drives e.g. 4TB HDD with 40GB on-board Cache. Sigman North Ltd - Guaranteed Independent Storage Advice 10/3/2012 12
  • 13.
    Interested in YourOpinion Please vote for Storage Array of the future 1. Pure Solid State Disks 2. SUB LUN Tiering solution Mixture of all drive technology SSD/SAS/FC/NL 3. Large Cache Frontend Storage Arrays Sigman North Ltd - Guaranteed Independent Storage Advice 10/3/2012 13
  • 14.
    Industry News EMC Buys XtremIO £430 Million. Company with SSD Array solution not even publically available. Sigman North Ltd - Guaranteed Independent Storage Advice 10/3/2012 14
  • 15.
    Q&A Section Question & Answers From Webcast Sigman North Ltd - Guaranteed Independent Storage Advice 10/3/2012 15

Editor's Notes

  • #2 Key Points get AcrossFriendly Vendor Neutral on Customer Side with quality of storage solutions always in my mind25yrs experience Mainframe & Open Systems blue chip companies running EMC user group UK 5yr period.Agenda Review my predictions – how right or wrong I was.Consider Storage Arrays for next 5yrsPure SSDSub Lun Tiering TechnologyHybrid Drives or Large Cache Front ended Arrays
  • #3 Planning NotesReview my predictions from 2008 published on my Linked in profile. (Bit of laugh really to see how accurate we can forecast technology evolution). No massive technology leaps.Predictions for the future Date 2008/09/03 .(5yr forecast)1)FC and IP will converge in next 5 years (whether its a good idea or not technically) Businesses will only want to run 1x Network.2)All storage will be modular in design - large Arrays will not exist. All hardware will be commodity items. (Based on SSD modules) problems will be capacity footprint rather than IOPS and yield currently.3)Advanced features will be appliances i.e. Replication via blade in switch's sending duplicate frames to another DID address. Storage Arrays Evolution;Option1 Do people appreciate memory companies were fined £403 million for price fixing 2010 http://www.crn.com/news/channel-programs/224900411/eu-fines-samsung-other-memory-makers-403m-for-price-fixing.htm;jsessionid=JAKThF00qrMJykZaS50VLQ**.ecappj03 and previous large fines in 2005. Therefore is memory still over priced “ Does that mean memory will reduce in cost and eventually cost vs... environmental benefits equation will change. Arrays designed from scratch with SSD in mind will simplify performance design and offer write performance benefits – traditional arrays with SSD strangely enough don’t offer improved write performance.Debate benefits SSD performance / simplification / Environmental benefits – large datacentres half empty due to heat signatures of storage arrays / blade centres.Option2Sub Lun Tiering performance tools like AO/FAST2/Smart pools are they future or open to performance flooding profiles. How much low activity data do organisations have . Can you provide similar nirvana of mainframe SMS environments in open systems or are they not dynamic enough. Debate evolution of sub lun tiering into something similar to mainframe SMS products.Option3 Hybrid drives have start to appear in personal storage market. Will enterprise drives evolve into hybrid drives e.g. 5TB SATA drives with large cache for prefetching and smoothing performance spokes out on high volume low IOPS drives or Example NetApp PAM cards which provide FC performance for SATA Drives other examples EMC Fast Cache in Clariion Arrays.Debate hybrid drives vs... storage arrays frontend loaded with large amount cache for prefect to reduce hot raid groups.
  • #4 Review my predictions from 2008 published on my Linked in profile. (Bit of laugh really to see how accurate we can forecast technology evolution). No massive technology leaps.Predictions for the future Date 2008/09/03 .(5yr forecast)1)FC and IP will converge in next 5 years (whether its a good idea or not technically) Businesses will only want to run 1x Network.2)All storage will be modular in design - large Arrays will not exist. All hardware will be commodity items. (Based on SSD modules) problems will be capacity footprint rather than IOPS and yield currently.3)Advanced features will be appliances i.e. Replication via blade in switch's sending duplicate frames to another DID address.
  • #5 Key point to get across is hard drives are double in size every 2yrs.Estimate based on current trends by 2020 HDD will 64TB in size.Currently you have approx 50 GB per single IOPS on typical NL drives with 80IOPS Future 800GB per single IOPS on typical NL Drive with 80IOPS
  • #6 Stress storage HDD market now dominated by Seagate & Western Digital
  • #7 Seagate and Western Digital both predict HDD sizes dramatically increasing with new hardware technology.
  • #8 Seagate and Western Digital both predict HDD sizes dramatically increasing with new hardware technology.Trend line backs previous capacity
  • #9 SSD costs are becoming viable – personal users are buying SSD for performance benefits (Efficiency improvements equate to $$$).Even you use SSD in my laptop for VM Workstation for lab configuration .
  • #10 EU Fines Samsung, Other Memory Makers $403M For Price-FixingThe European Commission (EC) on Wednesday reached a settlement with Samsung, Infineon, Toshiba and other top memory chip makers accused of operating a cartel to fix prices, fining nine companies a total of $403 million. The EC’s investigation followed a similar case against memory chip makers in the U.S. in 2005. Samsung was fined $300 million by the U.S. Justice Department in November, 2005, after pleading guilty to its role in an “international conspiracy” to fix prices for DRAM chips used in computers and other electronics.
  • #11 Application Performance is poor and blamed on storage – 98% time its poor application design.New SSD Arrays must be designed from scratch to remove legacy array constraints. Drive Interface speeds and centralised cache.New SSD Arrays will provide constant performance without degradation (within reason)Reduce massive storage wastage e.g. 15x instance of the same large database.As drive get larger backup solution are struggling to cope with throughput on limited number of hard drives.Enterprise / Datacentre storage works 20x harder than traditional storage due to THP and virtualisation
  • #12 Multiple vendor solutions all similarKey concepts monitor and move parts of data. Appropriate storageTune to online day or batch runs / IO profiles move based on cycles.
  • #13 Probably manufactures choice – easier to develop and use existing software sets.Will be almost impossible to reasonable cache ratio if drive continue to double in size.
  • #14 Interested in Audience opinion around storage Array for the future.
  • #15 EMC spending almost ½ billion dollars on a company which does not even publically sell a SSD Array solution – suggest to me that EMC consider SSD as the future.
  • #16 Respond to any Q&A from WebcastMust read question out before answering !!!!