Sharing Your Story: Podcasting Britt Bravo Social Media and Nonprofits: Two-Day Intensive Workshop
Big Vision Consulting Realize your big vision Be a powerful force for good Strategic Consulting Social Web Empowerment Blogging Podcasting Career Coaching www.brittbravo.com
Nonprofit  Podcasting Examples The Process Content Hardware Software Hosting Promotion Tips
Idealist Podcasts Top rated podcast in iTunes Nonprofit section 3 programs: Community Profiles, Career, & Service programs Encourage community producers
Idealist Podcasts Landing Page
Craigslist Foundation’s  Nonprofit Boot Camp Top rated podcast in iTunes Nonprofit section Recordings of workshops to share with a wider audience.
Craigslist Foundation Podcast Landing Page
Voices on Genocide Prevention Podcast Produced by US Holocaust Memorial Museum. Interviews with experts. News for niche audience. Transcripts available on blog
Voices on Genocide  Prevention Blog
UNICEF Podcast Reporting from the field. Constituents provide the news. News for niche audience.
UNICEF Podcast  Landing Page
The Process Record Edit Convert to MP3 (if not already) Upload to hosting service Publish Promote Track
Content What goal are you trying to achieve? Who are you producing it for? Who else is producing podcasts around the same topics? What will the format be? How often will you post shows? Who will produce it? Will you use music?  If so, from where?
Music Podsafe Music Network Opuzz FreeAudioClips.com FlashKit Creative Commons’ OWL Music Search
  Olympus Digital Recorders
  Zoom H2
  MicroTrack II
  Marantz PMD 660
  Electro Voice 635A  Microphone
LightSnake USB  Microphone Cable
  Logitech ClearChat Pro USB Headset
Recording &  Editing Software * Sampling of choices* Audacity (free & open source) Garageband (free with Mac) Ecamm Call Recorder for Skype (Mac) Pamela for Skype (PC) Cinch.blogtalkradio.com (Record by phone) Conference call service (Record by phone)
Hosting *Sampling of choices* Liberated Syndication OurMedia PodBean HipCast (can also use for recording) Switchpod
Which Tools  Should I Use? What kind of recording do you need to do? What kind of editing do you need to do? Do you want to host it on your site or elsewhere? What is your budget for the project? What is the level of staff expertise? Do you have access to technical support?
Promotion List in podcast directories Provide subscription instructions Repurpose transcripts in newsletter and blog Share on Twitter and with social networks List in email signature Feature on home page Create a landing page. Host contests Ask listeners to contribute content Join podcasting communities
Tracking Downloads Feedburner Comments Google Alerts Twitter Search
Tips for  Getting Started  Shoot for 25 min, or less (average commute time). Don’t submit to directories until you have a few shows posted. Intros and outros are an opportunity to promote your organization.
Tips for  Getting Started  Explain how to listen and subscribe to your supporters. Allow supporters to listen online as well as by subscription. Create a blog where you can post show notes.
Handout We Are Media Wiki http://www. wearemedia .org/Workshop+Day+2+Sharing+Your+Story

Sharing Your Story.Podcasting

  • 1.
    Sharing Your Story:Podcasting Britt Bravo Social Media and Nonprofits: Two-Day Intensive Workshop
  • 2.
    Big Vision ConsultingRealize your big vision Be a powerful force for good Strategic Consulting Social Web Empowerment Blogging Podcasting Career Coaching www.brittbravo.com
  • 3.
    Nonprofit PodcastingExamples The Process Content Hardware Software Hosting Promotion Tips
  • 4.
    Idealist Podcasts Toprated podcast in iTunes Nonprofit section 3 programs: Community Profiles, Career, & Service programs Encourage community producers
  • 5.
  • 6.
    Craigslist Foundation’s Nonprofit Boot Camp Top rated podcast in iTunes Nonprofit section Recordings of workshops to share with a wider audience.
  • 7.
  • 8.
    Voices on GenocidePrevention Podcast Produced by US Holocaust Memorial Museum. Interviews with experts. News for niche audience. Transcripts available on blog
  • 9.
    Voices on Genocide Prevention Blog
  • 10.
    UNICEF Podcast Reportingfrom the field. Constituents provide the news. News for niche audience.
  • 11.
    UNICEF Podcast Landing Page
  • 12.
    The Process RecordEdit Convert to MP3 (if not already) Upload to hosting service Publish Promote Track
  • 13.
    Content What goalare you trying to achieve? Who are you producing it for? Who else is producing podcasts around the same topics? What will the format be? How often will you post shows? Who will produce it? Will you use music? If so, from where?
  • 14.
    Music Podsafe MusicNetwork Opuzz FreeAudioClips.com FlashKit Creative Commons’ OWL Music Search
  • 15.
    OlympusDigital Recorders
  • 16.
  • 17.
  • 18.
    MarantzPMD 660
  • 19.
    ElectroVoice 635A Microphone
  • 20.
    LightSnake USB Microphone Cable
  • 21.
    LogitechClearChat Pro USB Headset
  • 22.
    Recording & Editing Software * Sampling of choices* Audacity (free & open source) Garageband (free with Mac) Ecamm Call Recorder for Skype (Mac) Pamela for Skype (PC) Cinch.blogtalkradio.com (Record by phone) Conference call service (Record by phone)
  • 23.
    Hosting *Sampling ofchoices* Liberated Syndication OurMedia PodBean HipCast (can also use for recording) Switchpod
  • 24.
    Which Tools Should I Use? What kind of recording do you need to do? What kind of editing do you need to do? Do you want to host it on your site or elsewhere? What is your budget for the project? What is the level of staff expertise? Do you have access to technical support?
  • 25.
    Promotion List inpodcast directories Provide subscription instructions Repurpose transcripts in newsletter and blog Share on Twitter and with social networks List in email signature Feature on home page Create a landing page. Host contests Ask listeners to contribute content Join podcasting communities
  • 26.
    Tracking Downloads FeedburnerComments Google Alerts Twitter Search
  • 27.
    Tips for Getting Started Shoot for 25 min, or less (average commute time). Don’t submit to directories until you have a few shows posted. Intros and outros are an opportunity to promote your organization.
  • 28.
    Tips for Getting Started Explain how to listen and subscribe to your supporters. Allow supporters to listen online as well as by subscription. Create a blog where you can post show notes.
  • 29.
    Handout We AreMedia Wiki http://www. wearemedia .org/Workshop+Day+2+Sharing+Your+Story