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62000+ Students Certified
AI Driven
Marketing Cloud
Salesforce
Marketing Cloud
Build a Powerful Salesforce
Career—The Simple Way
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Salesforce
With our Salesforce Marketing Cloud (SFMC) training,
you’ll gain the essential skills needed to thrive in today’s
competitive marketing landscape.
Cloudline Academy delivers comprehensive, hands-on
knowledge to help you develop a strong understanding
of Marketing Cloud and its complete ecosystem.
Whether you prefer online or classroom training, you
can choose the learning format that fits your lifestyle—
learn from anywhere, without limitations.
Marketing Cloud Email Specialist & Admin
Training
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In-Demand Careers In the 21st Century
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Job Postings
Growing Salesforce Industry
Skill Development
Future-Oriented Career
There's a global estimate of 9 Million
New Salesforce Jobs by 2026.
14.4% CАGR in the global Salesforce
industry.
Salesforce professionals are equipped with
various relevant skills fetching lucrative job
offers.
Salesforce is a growing field; gaining an early
start will prove to be beneficial.
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About Cloudline Academy Training
Our Salesforce Marketing Cloud training is thoughtfully designed to educate learners and help them build strong foundational skills in
Marketing Cloud and AI-driven marketing automation solutions. This program equips students with both theoretical knowledge and hands-
on experience required to pursue roles such as Salesforce Marketing Cloud Administrator and Email Specialist. Learners will gain in-depth
exposure to key modules including Studios, Builders, segmentation, and more.
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30 Hours of Sessions
In-House Certification Exam Center
Hands-On Assignments On Business Use Cases
1-On-1 Doubt Sessions
Personalized Mentorship
Certification Exam Practice Tests
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Salesforce Marketing Cloud
Module 1 - Introduction and Overview Module 2 - Data and Subscribers
Platform Introduction
Studios & Builders
Introduction to our Fictional Company
Attributes
Data Model: Data Extension & List Data
Extension
Categories of Data Extension List
Importing Data into MCE
Hands on: Data Extension
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Module 3 - Create content
Content Builder Overview
Uploading & Organizing Content
Content Blocks
Personalization Strings
Hands on: Building an Email
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Salesforce Marketing Cloud
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Module 6- Segmentation
Introduction to segmentation
tools
Filters
SQL
Dataviews
Hands on: Filter & SQL
Module 4 - Testing and sending
Preview & Test email
Setting up Sender Classification
Engagement Tracking
Introduction to Bounces
Hands on: Sending an Email
Module 5 - Web Studio
Landing Pages
Smart Capture Form
Uses of Cloudpages
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Salesforce Marketing Cloud
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Module 9- Journey Builder
Journey Builder's Overview
Entry Sources
1:1 Customer Journey Examples
Journey Dashboard
Messaging Activities
Flow Control Activities
Sales & Service Cloud Activities
Goal & Exit Criteria , Analytics &
History, Hands-on: Building an
amazing customer Journey
Module 7 - Automation Studio
Introduction to ETL process
Automate Processes in Automation
Studio
Schedule, Pause, Skip and Run an
Automation
Automation Studio Activities
Hands on: Developing your first
Automation
Module 8 - Contact Builder
All Contacts in Contact Builder
Data Designer
Data Sources
Best Practices
Salesforce Marketing Cloud
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Module 12- Miscellaneous
Overview of AMPscript
Conditionals in AMPscript
Hands on: Personalize Emails
using AMPscript
Capstone Project
Module 10 - Analytics Builder
Intelligence Reports
Key Performance Indicators
Measure your campaign efficiency
Module 11 - Einstein Al in Marketing
Introduction to Einstein Dashboard
Einstein Copy Insights
Send Time Optimization
Einstein Engagement Frequence
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Our Successful Transitions
Innovation in Every Approach, Trusted for Quality Results.
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Our Students Working At
How to Measure Success
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Start your Salesforce career today with...
Take the next step in your career and grow
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