ReelApps provides several cloud-based apps to help users easily create, publish, and promote videos for personal and business purposes. Their suite of apps includes VideoReel for creating short videos, VisualReel for generating images and videos automatically, LiveReel for livestreaming pre-recorded videos across platforms, ScriptReel for adding captions in multiple languages, and ClipsReel for creating highlight videos from content. ReelApps aims to automate the video creation and distribution process in order to save users time and money compared to hiring freelancers or agencies. Their business model involves monthly and yearly subscription fees as well as custom plans for digital marketing agencies.