This document discusses original packaging design ideas and creative solutions to achieve success goals for products. It focuses on creativity and solutions for packaging design to help products meet their goals. In a concise manner, it addresses coming up with new ideas for packaging to help products succeed.
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive functioning. Exercise causes chemical changes in the brain that may help protect against mental illness and improve symptoms.
Packaging Design: Thoughts & Observations (Teaching Moment 6/11/09)HuebnerPetersen
Each week a different member of the HuebnerPetersen team presents a "Teaching Moment". This week, Kendall, put together a insightful and visually delightful overview of on "Packaging 01: An Essential Primer for Today's Competitive Market". The book has unique insights on packaging and this presentation works to generate discussion and inspiration.
Packaging plays an important role in marketing by influencing purchase decisions. Research shows that new packaging can significantly increase sales by conveying brand messages effectively and offering convenience. For example, introducing combo meals increased orders at fast food restaurants by bundling items together conveniently. A brewery saw a 25% rise in ale sales after switching to a distinctive bottle design and updating labels. Heinz also aimed to improve convenience with a new ketchup packet that can both dip and squeeze out product easily. Effective packaging promotes products and influences consumers' choices.
This document lists and provides links to 15 online visual tools that can be used for brainstorming ideas. Some of the tools allow searching for images by color, tags or industries. Others provide random images or videos to spark inspiration. The tools include services for moodboards, visual search engines, image collections on topics like nature and trends, and curated collections of images for brainstorming or showcasing innovations. The document also provides additional links to other visual inspiration and brainstorming resources.
This document discusses original packaging design ideas and creative solutions to achieve success goals for products. It focuses on creativity and solutions for packaging design to help products meet their goals. In a concise manner, it addresses coming up with new ideas for packaging to help products succeed.
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive functioning. Exercise causes chemical changes in the brain that may help protect against mental illness and improve symptoms.
Packaging Design: Thoughts & Observations (Teaching Moment 6/11/09)HuebnerPetersen
Each week a different member of the HuebnerPetersen team presents a "Teaching Moment". This week, Kendall, put together a insightful and visually delightful overview of on "Packaging 01: An Essential Primer for Today's Competitive Market". The book has unique insights on packaging and this presentation works to generate discussion and inspiration.
Packaging plays an important role in marketing by influencing purchase decisions. Research shows that new packaging can significantly increase sales by conveying brand messages effectively and offering convenience. For example, introducing combo meals increased orders at fast food restaurants by bundling items together conveniently. A brewery saw a 25% rise in ale sales after switching to a distinctive bottle design and updating labels. Heinz also aimed to improve convenience with a new ketchup packet that can both dip and squeeze out product easily. Effective packaging promotes products and influences consumers' choices.
This document lists and provides links to 15 online visual tools that can be used for brainstorming ideas. Some of the tools allow searching for images by color, tags or industries. Others provide random images or videos to spark inspiration. The tools include services for moodboards, visual search engines, image collections on topics like nature and trends, and curated collections of images for brainstorming or showcasing innovations. The document also provides additional links to other visual inspiration and brainstorming resources.
Packaging serves several important purposes like containing, protecting, and transporting products, as well as providing information to consumers. It plays a key role in product presentation and preserving shelf life. The selection of packaging considers factors like the product, transport requirements, costs, and regulations. Packaging comes in primary, secondary, and tertiary forms and includes materials like paper, plastic, glass, and metal. Package design aims to attract customers through branding, colors, and shapes while meeting technical needs and reflecting trends in health, convenience, and sustainability.
This document discusses creativity and innovation. It argues that creativity involves combining existing ideas to create something new. True innovation requires challenging existing ways of thinking and taking customers' perspectives. Innovation is difficult because companies tend to benchmark each other, leading to similar approaches. The document advocates rethinking how companies are run to foster a culture where new ideas are welcomed, risks are embraced, and failure is accepted as part of the learning process. Speed and action are important for innovation to succeed.
100 images that can inspire you when you are brainstorming about new products or services. See also our new set with 100 extra images: http://www.slideshare.net/marcnewshoestoday/100-extra-images-for-visual-brainstorming
100 extra images for visual brainstormingMarc Heleven
After the first successful set, another collection of 100 handpicked images for idea generation. Enjoy.
A small selection of our database of + 26.000 images related to future, innovation, brainstorming. see www.ideaDJ.com
This document discusses the relationship between chaos and creativity from a philosophical and scientific perspective. It explores the different classes of chaos, from the universal "nothing" that contained infinite potential before the creation of the universe, to the personal chaos within an individual. True randomness is argued to only occur before the beginning, while chaos theory suggests that even small influences can have complex and unpredictable effects. The principle of uncertainty in quantum physics is also summarized, indicating events cannot be fully determined until they are observed. Overall, the document analyzes how chaos relates to creativity through its inherent randomness, unpredictability and infinite possibilities.
Innovation requires creativity but has more resources lately. True innovation takes creativity out of the lab and into the world. Creative directors can drive agency innovation by combining their skills with new resources and expertise from other fields. This allows them to generate new, revenue-generating opportunities for clients by simplifying problems, combining unrelated areas, and maximizing people's talents - which sounds a lot like what creative directors already do.
Creativity and innovation are important for problem solving and business growth. [1] Creativity involves generating new ideas, while innovation is the process of developing and applying creative ideas. [2] For an organization, innovation refers to converting new ideas into useful products, services, or practices. [3] While creativity is needed for innovation, it is not sufficient on its own - innovative ideas must also be applied successfully.
Habits at Work - Merci Victoria Grace, Growth, Slack - 2016 Habit SummitHabit Summit
Presented at the 2016 Habit Summit at Stanford (see: www.HabitSummit.com)
Merci Victoria Grace leads the Growth team at Slack.
Prior to joining Slack, she started a venture-backed game company, designed The Sims Social at Electronic Arts, and worked at a range of consumer, mobile and enterprise startups.
Here she shares insights on putting "Habits to Work at Work".
Fight for Yourself: How to Sell Your Ideas and Crush PresentationsDigital Surgeons
Don't let your blood, sweat, and pixels be overlooked, great creative doesn't sell itself.
Every presentation is a story, an opportunity to sell not just your work, but what people actually buy — YOU.
This presentation will walk viewers through three core aspects of winning at any presentation, Confidence, Comprehension, and Conviction.
These concepts, central to your work as a creative professional, are backed by science and bolstered by thoughts from some of the world’s leading creative professionals.
Packaging serves several important purposes like containing, protecting, and transporting products, as well as providing information to consumers. It plays a key role in product presentation and preserving shelf life. The selection of packaging considers factors like the product, transport requirements, costs, and regulations. Packaging comes in primary, secondary, and tertiary forms and includes materials like paper, plastic, glass, and metal. Package design aims to attract customers through branding, colors, and shapes while meeting technical needs and reflecting trends in health, convenience, and sustainability.
This document discusses creativity and innovation. It argues that creativity involves combining existing ideas to create something new. True innovation requires challenging existing ways of thinking and taking customers' perspectives. Innovation is difficult because companies tend to benchmark each other, leading to similar approaches. The document advocates rethinking how companies are run to foster a culture where new ideas are welcomed, risks are embraced, and failure is accepted as part of the learning process. Speed and action are important for innovation to succeed.
100 images that can inspire you when you are brainstorming about new products or services. See also our new set with 100 extra images: http://www.slideshare.net/marcnewshoestoday/100-extra-images-for-visual-brainstorming
100 extra images for visual brainstormingMarc Heleven
After the first successful set, another collection of 100 handpicked images for idea generation. Enjoy.
A small selection of our database of + 26.000 images related to future, innovation, brainstorming. see www.ideaDJ.com
This document discusses the relationship between chaos and creativity from a philosophical and scientific perspective. It explores the different classes of chaos, from the universal "nothing" that contained infinite potential before the creation of the universe, to the personal chaos within an individual. True randomness is argued to only occur before the beginning, while chaos theory suggests that even small influences can have complex and unpredictable effects. The principle of uncertainty in quantum physics is also summarized, indicating events cannot be fully determined until they are observed. Overall, the document analyzes how chaos relates to creativity through its inherent randomness, unpredictability and infinite possibilities.
Innovation requires creativity but has more resources lately. True innovation takes creativity out of the lab and into the world. Creative directors can drive agency innovation by combining their skills with new resources and expertise from other fields. This allows them to generate new, revenue-generating opportunities for clients by simplifying problems, combining unrelated areas, and maximizing people's talents - which sounds a lot like what creative directors already do.
Creativity and innovation are important for problem solving and business growth. [1] Creativity involves generating new ideas, while innovation is the process of developing and applying creative ideas. [2] For an organization, innovation refers to converting new ideas into useful products, services, or practices. [3] While creativity is needed for innovation, it is not sufficient on its own - innovative ideas must also be applied successfully.
Habits at Work - Merci Victoria Grace, Growth, Slack - 2016 Habit SummitHabit Summit
Presented at the 2016 Habit Summit at Stanford (see: www.HabitSummit.com)
Merci Victoria Grace leads the Growth team at Slack.
Prior to joining Slack, she started a venture-backed game company, designed The Sims Social at Electronic Arts, and worked at a range of consumer, mobile and enterprise startups.
Here she shares insights on putting "Habits to Work at Work".
Fight for Yourself: How to Sell Your Ideas and Crush PresentationsDigital Surgeons
Don't let your blood, sweat, and pixels be overlooked, great creative doesn't sell itself.
Every presentation is a story, an opportunity to sell not just your work, but what people actually buy — YOU.
This presentation will walk viewers through three core aspects of winning at any presentation, Confidence, Comprehension, and Conviction.
These concepts, central to your work as a creative professional, are backed by science and bolstered by thoughts from some of the world’s leading creative professionals.