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Importance of
Entrepreneurship in Rural
India
Sarat Kumar Budumuru, Consultant BD,
SynchroServe Global Solutions Pvt. Ltd.,
7893237348,
saratkumar.budumuru@gmail.com
 In India 61.35% people still live in rural area,
which is about 12% of global population living in
rural areas.
 The size of Indian rural population is 750 million
which is more than the total population of U.S., the
U.K., France and Germany.
Sarat Kumar Budumuru, Consultant BD,
SynchroServe Global Solutions Pvt. Ltd.,
7893237348,
saratkumar.budumuru@gmail.com
“The inclusive growth target of Twelfth five year
plan (2012-17) can be achieved in rural area if the
demographic dividend in rural areas is encashed
properly and development are guided towards more
inclusion of rural population by way of increasing
employment opportunities in rural areas, creation of
infrastructural and urban utilities in rural areas,
reducing the plight of rural people in urban areas
and retaining the workforce in rural areas and
moreover improving the quality of life in rural
areas.”
- Economic Survey of India
Sarat Kumar Budumuru, Consultant BD,
SynchroServe Global Solutions Pvt. Ltd.,
7893237348,
• Entrepreneurship generates employment and income.
• Entrepreneurship helps to reduce the unemployment
which is the root of all socio economic problems.
Sarat Kumar Budumuru, Consultant BD,
SynchroServe Global Solutions Pvt. Ltd.,
7893237348,
 Rural Market offers tremendous potential of
growth for corporations by making their products
and services available to these areas.
 The challenges that a rural market offers
includes-infrastructure support, in accessibility,
transport, low per capita income, seasonal income
and so on. 68% of the rural market is untapped
because of in accessibility.
According to the reports of working committee of RBI (1994)
Sarat Kumar Budumuru, Consultant BD,
SynchroServe Global Solutions Pvt. Ltd.,
7893237348,
• Entrepreneur always looks for changes.
• He not only combines the factors of production but
also introduces new combinations of factors.
• Responds to changes and exploits it as an
opportunity.
Sarat Kumar Budumuru, Consultant
BD, SynchroServe Global Solutions Pvt.
Ltd., 7893237348, saratkumar.budumuru@
Challenge of Urbanization
Rural population has a major chunk in the overall population of India but
the decadal growth in urban areas is higher than the rural area which is a
cause of concern.
Revival of the Village
Iwould say that if the village perishes India will perish too.
India will be no more India.
Her own mission in the world will get lost. The revival of the
village is possible only when it is no more exploited.
Industrialization on a mass scale will necessarily lead to
passive or active exploitation of the villagers as the
problems of competition and marketing come in.
Therefore we have to concentrate on the village being
self-contained, manufacturing mainly for use.
Provided this character of the village industry is maintained,
there would be no objection to villagers using even the
modern machines and tools that they can make and can
afford to use. Only they should not be used as a means
of exploitation of others.
- M. K. GandhiSarat Kumar Budumuru, Consultant BD,
SynchroServe Global Solutions Pvt. Ltd.,
7893237348,
According to authenticated sources the percentage decadal
growth of population in the urban areas during 1991-201
was 31.2% as compared to 17.9% in the rural areas.
Industrialization of urban areas, investment opportunities,
growing service industry, food security, better health
infrastructure, education facilities and employment
opportunities for rural youth are some of the factors
responsible for the growth of urbanization in India.
Sarat Kumar Budumuru, Consultant BD,
SynchroServe Global Solutions Pvt. Ltd.,
7893237348,
• By exploiting natural resources, creating
wealth and generating employment and
income.
• A country is said to have achieved economic
development only when its people enjoy a
higher standard living.
Sarat Kumar Budumuru, Consultant BD,
SynchroServe Global Solutions Pvt. Ltd.,
7893237348,
Sarat Kumar Budumuru, Consultant BD,
SynchroServe Global Solutions Pvt. Ltd.,
7893237348,

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Presentation1

  • 1. Importance of Entrepreneurship in Rural India Sarat Kumar Budumuru, Consultant BD, SynchroServe Global Solutions Pvt. Ltd., 7893237348, saratkumar.budumuru@gmail.com
  • 2.  In India 61.35% people still live in rural area, which is about 12% of global population living in rural areas.  The size of Indian rural population is 750 million which is more than the total population of U.S., the U.K., France and Germany. Sarat Kumar Budumuru, Consultant BD, SynchroServe Global Solutions Pvt. Ltd., 7893237348, saratkumar.budumuru@gmail.com
  • 3. “The inclusive growth target of Twelfth five year plan (2012-17) can be achieved in rural area if the demographic dividend in rural areas is encashed properly and development are guided towards more inclusion of rural population by way of increasing employment opportunities in rural areas, creation of infrastructural and urban utilities in rural areas, reducing the plight of rural people in urban areas and retaining the workforce in rural areas and moreover improving the quality of life in rural areas.” - Economic Survey of India Sarat Kumar Budumuru, Consultant BD, SynchroServe Global Solutions Pvt. Ltd., 7893237348,
  • 4. • Entrepreneurship generates employment and income. • Entrepreneurship helps to reduce the unemployment which is the root of all socio economic problems. Sarat Kumar Budumuru, Consultant BD, SynchroServe Global Solutions Pvt. Ltd., 7893237348,
  • 5.  Rural Market offers tremendous potential of growth for corporations by making their products and services available to these areas.  The challenges that a rural market offers includes-infrastructure support, in accessibility, transport, low per capita income, seasonal income and so on. 68% of the rural market is untapped because of in accessibility. According to the reports of working committee of RBI (1994) Sarat Kumar Budumuru, Consultant BD, SynchroServe Global Solutions Pvt. Ltd., 7893237348,
  • 6. • Entrepreneur always looks for changes. • He not only combines the factors of production but also introduces new combinations of factors. • Responds to changes and exploits it as an opportunity. Sarat Kumar Budumuru, Consultant BD, SynchroServe Global Solutions Pvt. Ltd., 7893237348, saratkumar.budumuru@
  • 7. Challenge of Urbanization Rural population has a major chunk in the overall population of India but the decadal growth in urban areas is higher than the rural area which is a cause of concern. Revival of the Village Iwould say that if the village perishes India will perish too. India will be no more India. Her own mission in the world will get lost. The revival of the village is possible only when it is no more exploited. Industrialization on a mass scale will necessarily lead to passive or active exploitation of the villagers as the problems of competition and marketing come in. Therefore we have to concentrate on the village being self-contained, manufacturing mainly for use. Provided this character of the village industry is maintained, there would be no objection to villagers using even the modern machines and tools that they can make and can afford to use. Only they should not be used as a means of exploitation of others. - M. K. GandhiSarat Kumar Budumuru, Consultant BD, SynchroServe Global Solutions Pvt. Ltd., 7893237348,
  • 8. According to authenticated sources the percentage decadal growth of population in the urban areas during 1991-201 was 31.2% as compared to 17.9% in the rural areas. Industrialization of urban areas, investment opportunities, growing service industry, food security, better health infrastructure, education facilities and employment opportunities for rural youth are some of the factors responsible for the growth of urbanization in India. Sarat Kumar Budumuru, Consultant BD, SynchroServe Global Solutions Pvt. Ltd., 7893237348,
  • 9. • By exploiting natural resources, creating wealth and generating employment and income. • A country is said to have achieved economic development only when its people enjoy a higher standard living. Sarat Kumar Budumuru, Consultant BD, SynchroServe Global Solutions Pvt. Ltd., 7893237348,
  • 10. Sarat Kumar Budumuru, Consultant BD, SynchroServe Global Solutions Pvt. Ltd., 7893237348,