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Prepare for the Future:
Achieving Growth and
Competitive Advantage
Erin Liman
Innovation is Social, LLC
Disruption Can Come from Anywhere

Natural disasters

Accidents
Disruption Can Come from Anywhere

Intentional Attacks : Square

New Technologies : 3D Printing
How Do You Prepare for Disruption?
Know your blind side
Gather diverse perspectives
Hack your business
I. Know Your Blind Side
Four Ways of Seeing the Problem
The Fact Finder

The Options Generator

The Consensus Builder

The Action Taker
Four Ways of Seeing the Problem
The Fact Finder

Analysis Paralysis: How much data is enough?

The Options Generator
Knowing when to converge and move forward

The Consensus Builder
Balancing engagement with expediency

The Action Taker
Ready Fire Aim – May not be solving the right problem
We Like People Like Us
Opposites Attract Repel
II. Gather Diverse Perspectives

“The Lonely CEO”
The higher you advance,
the less truth you hear
II. Gather Diverse Perspectives

•  Cultivate Trust

Who’s unafraid to
disagree with you and
tell you the truth?
II. Gather Diverse Perspectives

•  Cultivate Trust

Hierarchical culture
trumps strategy

August 6, 1997: Korean Flight 801
II. Gather Diverse Perspectives

•  Cultivate Trust

Hierarchical culture
trumps strategy

Culture eats strategy
for breakfast



Peter Drucker
Management Consultant
II. Gather Diverse Perspectives

•  Cultivate Trust
•  Control Reactions

How you respond to
bad news will impact
whether you hear the
truth or the sugarcoated variety.
II. Gather Diverse Perspectives

•  Cultivate Trust
•  Control Reactions
•  Touch Down

Create opportunities
for exchanges between
leaders and the front
lines.
II. Gather Diverse Perspectives

•  Cultivate Trust
•  Control Reactions
•  Touch Down
•  Find the Experts

Who are the answer
people in your
organization?
How do you find out?
III. Hack Your Business

Hacker mindset: examine the whole system and look for vulnerabilities.
III. Hack Your Business - IKEA
IKEA hacked on 3 fronts: business model, offering and customer experience.
III. Hack Your Business – How To
Internal Activities


Exercise: 

“Kill the Company’ (Wharton)

Engage employees from all levels
and functions in figuring out
ways to kill your business.
“Incumbents are rarely disrupted
by new technologies they can t
catch up to, but instead by new
business models they can t
match 
--Aaron Levie, CEO box.com
III. Hack Your Business – How To
External Activities

1.  Thought leaders
2.  Conferences
3.  Open innovation
4.  Countries who are
leapfrogging older
infrastructures (e.g.,
with mobile)
5.  Other industries
Preparing for Disruption and Growth
Know your blind side
Gather diverse perspectives
Hack your business
Thank You!

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Prepare for the Future: Disruption Strategies for Growth and Competitive Advantage

  • 1. Prepare for the Future: Achieving Growth and Competitive Advantage Erin Liman Innovation is Social, LLC
  • 2. Disruption Can Come from Anywhere Natural disasters Accidents
  • 3. Disruption Can Come from Anywhere Intentional Attacks : Square New Technologies : 3D Printing
  • 4. How Do You Prepare for Disruption? Know your blind side Gather diverse perspectives Hack your business
  • 5. I. Know Your Blind Side
  • 6. Four Ways of Seeing the Problem The Fact Finder The Options Generator The Consensus Builder The Action Taker
  • 7. Four Ways of Seeing the Problem The Fact Finder Analysis Paralysis: How much data is enough? The Options Generator Knowing when to converge and move forward The Consensus Builder Balancing engagement with expediency The Action Taker Ready Fire Aim – May not be solving the right problem
  • 8. We Like People Like Us
  • 10. II. Gather Diverse Perspectives “The Lonely CEO” The higher you advance, the less truth you hear
  • 11. II. Gather Diverse Perspectives •  Cultivate Trust Who’s unafraid to disagree with you and tell you the truth?
  • 12. II. Gather Diverse Perspectives •  Cultivate Trust Hierarchical culture trumps strategy August 6, 1997: Korean Flight 801
  • 13. II. Gather Diverse Perspectives •  Cultivate Trust Hierarchical culture trumps strategy Culture eats strategy for breakfast Peter Drucker Management Consultant
  • 14. II. Gather Diverse Perspectives •  Cultivate Trust •  Control Reactions How you respond to bad news will impact whether you hear the truth or the sugarcoated variety.
  • 15. II. Gather Diverse Perspectives •  Cultivate Trust •  Control Reactions •  Touch Down Create opportunities for exchanges between leaders and the front lines.
  • 16. II. Gather Diverse Perspectives •  Cultivate Trust •  Control Reactions •  Touch Down •  Find the Experts Who are the answer people in your organization? How do you find out?
  • 17. III. Hack Your Business Hacker mindset: examine the whole system and look for vulnerabilities.
  • 18. III. Hack Your Business - IKEA IKEA hacked on 3 fronts: business model, offering and customer experience.
  • 19. III. Hack Your Business – How To Internal Activities Exercise: 
 “Kill the Company’ (Wharton)
 Engage employees from all levels and functions in figuring out ways to kill your business. “Incumbents are rarely disrupted by new technologies they can t catch up to, but instead by new business models they can t match --Aaron Levie, CEO box.com
  • 20. III. Hack Your Business – How To External Activities 1.  Thought leaders 2.  Conferences 3.  Open innovation 4.  Countries who are leapfrogging older infrastructures (e.g., with mobile) 5.  Other industries
  • 21. Preparing for Disruption and Growth Know your blind side Gather diverse perspectives Hack your business