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Investor Pitch Deck
Faiza Ayob – Founder & CEO I faiza.ayob@otel2go.com
The Problem
 Expensive hospitality software
 Huge hardware server investments
 Complicated to use
 Companies lock hotel with contract
commitments
 Manual or Excel Record keeping
 Inefficient
Small Hotel Operators/
Short-term Rental
Accommodation Operators
Online Booking Platform/ Hotel
Budget Chain Accommodation/
Muslim OTA/STR Platform
 No “real time” channel integration
 Room Cancellation, Overbooking
 Decrease Average Room Rate
 Low quality standard and service
Hotel Dashboard PMS never integrated with Booking Channel
Solution
The single platform to manage the
hotel property management
system in “real-time”
Market Size
5,000 hotels
12,000 hotels
21,000 hotels
Total Addressable Market (TAM)
• As of May 2018, hotel supply in Malaysia reach 5180 and
351,000 classified rooms have been publicly announced for the
period of 2018-2022.
• Based on STR Global estimates and Dinar Standard analysis
using UNWTO statistic was16,000 establishments in 2015,
with 1.5 million rooms.
Segmented Addressable Market (SAM)
• Only 40% from the hotel supply in Malaysia is not caters for
luxury market segment
• A total of 10,044 in the OIC countries with the largest
number of hotels are Turkey, Malaysia, the United Arab
Emirates, Indonesia, and Saudi Arabia.
Segmented Obtainable Market (SOM)
• Our target for 1000 classified hotels registered by MAH.
MyBHA, MOTAC
• According to SalamStandard 60% of the hotel Muslim friendly
are categories 4 star and 5 star. Thus a total 40% of hotels
Muslim friendly is 4000 hotels
Product
Cloud-based PMS
Channel Manager & Online Hotel Booking System
Features
Competition
EasyAccessibility
Simplicity for deployment
Business Model
• Hotel/ Hotel Chain/Service Apartment/STR Accommodations – 3 Package
Plan by Subscription Fees
• Customer/ Traveller Booking Rooms via Otel2Go – 10% Commission Fees
Past Validation
Month : Nov/Dec 2018
• Facebook Ads Performance : Campaign 1: 12,991 reached
: Campaign 2: 25,991 reached
• Email Campaign : Blast 1: 20% Open 4% Click
Blast 2: 24 % Open 9% Click
Month : Sept/Oct 2018
Free 60 Days TRIAL Cloud PMS
 Resort USAS Kuala Kangsar
 Hotel UiTM Shah Alam
 Taman Negara Riverview Lodge
 Alami Garden Hotel Shah Alam
 Homestay Bedena, Kuala Selangor
Total Campaign Cost RM3500.00
Outcomes:
• Demo Otel2Go Hotel Solutions to Everly Group
Hotels
• Tourism Pahang Collaboration Partners
3 years Sales Projection
Secured RM200K Angel Investor
Total Campaign Cost RM6500.00
What We Achieved So Far
• Received Monthly Subscription Fees for Month
of January of total RM10,000.00 (40 Trial for
60days)
• To deploy 200 FREE TRIAL to Malaysian
Association Hotels (MAH)
• In progress to list 20 Coopstay and 15
Coophotel in Otel2Go Booking engine
• Telemarketing Team (Target for 300 Hotels
Partners and Sales Revenue for B2C RM30K
Current Traction
Monthly Subscription Fees
Commission FeesPlugin Direct Booking Fees
Team
Faiza Ayob Norashikin Ariff
• Completing PhD in Technology Management at
Victoria University Melbourne.
• Faiza past experience sin hotel industry in Malaysia
for almost 10 years in Room Division and Food and
Beverage at 4 star and 5 star international chained-
brand hotels in Kuala Lumpur, Malaysia
• Founder of Food Direktory
• She currently attachedwith
SharedServices Companyas a
HR Strategist.
• Ex-VP Ensogo Malaysia
Hazim Zameri
Acting CTO/Developer
CFO/MD/Co-FounderCEO/Founder
• Currently attached with GLC Co’ as a
SoftwareDeveloper.
• His past project achievement is being part of
team implementing and migration of Project
Customs Supporting System – Notification
Module (2015)at GLC client company.
Syafik Hazemi
Acting COO/ Head of Project
• Electronicsgraduatewith knowledgein
IT.
• His past accomplishmenton Final Year
Degree assignment:
• Project Teleconferencevideo stream
with3D Technologiesfor R&D
commercialusage.
We are looking for 12-18 months pre-seed funding to get 500 Average Subscription Users
Hotels and Average Revenue USD 1Million
Financial
USD 500 K
Pre-Seed Round
10-12%
Equity
USD 1 Million
Post Money Valuation
0 50 100 150 200 250 300 350
Q12019
Q22019
Q32019
Q42019
Monthly Subscription User Growth
Booking Engine Hotel Booking Platform
Channel Manager Full Integration
40% Tech Development 40% Marketing/ Advertising/PR 20% Operation
Milestones to Date
• Idea Validation/ Skype
Discussion(Melbourne &
KL)
• Domain and Hosting
Registration
 Completed our
Online Booking
Platform then Alpha
Stage PMS
 UAT Test
April-Aug 2017 Jan –June 2018 Jan 2019
• Development in
progress
• Company Registration
as Hopndget Travelly
Sdn Bhd
Sept – Dec 2017
July- Dec 2018
 Angel Investor
RM200K with 3%
Equity
 LIVE our PMS
18.10.18.
 FREE Trial 60 Days
Our Industry Partners
Referral Partners
https://www.vu.edu.au/study-at-vu/success-stories/students-alumni/from-phd-scholar-to-start-up-
entrepreneur