Storytelling has always been a core component of public relations, but we can't rely on "tried and true" tactics to disseminate those stories. By adding a layer of technology, storytelling has evolved into "content marketing" -- a highly effective PR strategy. This presentation offers three examples of PR-driven content marketing that generated measurable, bottom-line results.
Brochure van het nieuwbouwproject Wonen op Sterrenberg in Huis ter Heide, gemeente Zeist.
Project: Bosranden,
twee-onder-een-kapwoningen en vrijstaande woningen.
www.wonenopsterrenberg.nl
www.projectsterrenberg.nl
www.boonmakelaars.nl
Storytelling has always been a core component of public relations, but we can't rely on "tried and true" tactics to disseminate those stories. By adding a layer of technology, storytelling has evolved into "content marketing" -- a highly effective PR strategy. This presentation offers three examples of PR-driven content marketing that generated measurable, bottom-line results.
Brochure van het nieuwbouwproject Wonen op Sterrenberg in Huis ter Heide, gemeente Zeist.
Project: Bosranden,
twee-onder-een-kapwoningen en vrijstaande woningen.
www.wonenopsterrenberg.nl
www.projectsterrenberg.nl
www.boonmakelaars.nl