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How Not to SUCK at Social Media
The sad reality is that most businesses suck at social media. Most often, it's because they don't understand the fact that traditional (outbound) marketing strategies are incompatible with social media (inbound) marketing channels. When faced with disappointing results from those efforts, the companies will frequently double down on ineffective tactics or even blame the medium itself and abandon the effort altogether. But this begs the question, "What does success look like?" Well, it does not look like a bunch of Facebook fans or Twitter followers. At the end of the day, a successful social media effort means getting new customers.
Recommended
How Not to SUCK at Social Media
The sad reality is that most businesses suck at social media. Most often, it's because they don't understand the fact that traditional (outbound) marketing strategies are incompatible with social media (inbound) marketing channels. When faced with disappointing results from those efforts, the companies will frequently double down on ineffective tactics or even blame the medium itself and abandon the effort altogether. But this begs the question, "What does success look like?" Well, it does not look like a bunch of Facebook fans or Twitter followers. At the end of the day, a successful social media effort means getting new customers.
Inbound Marketing - Promotion
Step 3 of 5: promoting your remarkable, optimized content via social media.
Internet y redes_sociales (Temario y clases )
Asignatura:
Internet y Redes Sociales
Clases:
Lunes, 30 de Noviembre de 2015 (10:00-12:30)
Lunes, 14 de Diciembre de 2015 (10:00-12:30)
Lunes, 21 de Diciembre de 2015 (10:00-12:30)
Lunes, 11 de Enero de 2016 (10:00-12:30)
Lunes, 18 de Enero de 2016 (10:00-12:30)
Lunes, 25 de Enero de 2016 (10:00-12:30)
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Inbound Marketing - Promotion
Step 3 of 5: promoting your remarkable, optimized content via social media.
Internet y redes_sociales (Temario y clases )
Asignatura:
Internet y Redes Sociales
Clases:
Lunes, 30 de Noviembre de 2015 (10:00-12:30)
Lunes, 14 de Diciembre de 2015 (10:00-12:30)
Lunes, 21 de Diciembre de 2015 (10:00-12:30)
Lunes, 11 de Enero de 2016 (10:00-12:30)
Lunes, 18 de Enero de 2016 (10:00-12:30)
Lunes, 25 de Enero de 2016 (10:00-12:30)