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ONE MAN ARMY APP
A story in 715 commits…

(From idea inception to 100 downloads)
TABLE OF CONTENT
• Background story
• About app
• Expectations
• Development
• Alpha testing
• In app payments
• Going live and marketing
EXPECTATIONS?
• Lear react-native
• Lear AppStore and Goole Play deployment processes
• Create something helpful for people
• Have a mobile app in my portfolio
• At least:100 installs and 10 active users within first week
• No sales… but if would happened any that’s good ;)
HABITCHALLENGE
• React Native
• iOS (http://apple.co/2xU40sy)
• Android (http://bit.ly/2wRYiWA)
• (yet another) Habit tracker
• Various occurrence per day
• Various occurrence per week
• Any number of reminders
• (with a catch) Challenge your friend(s) and work together on habits
• Freemium - in app purchase
WE ALL ARE HUMANS
We * judge by looks
* insert any word
Click here to watch
ALPHATESTING
AppStore:
• Register as developer (pay)
• Configure basic info about
app
• Upload using xCode
• Add testers using AppleId

• Ask them to installTestFlight
from AppStore
• They can download app
fromTestFlight
GooglePlay:
• Register as developer (pay)
• Configure full store listing of
app
• Build locally and upload via
browser
• Add testers using gmail
account

• Share with them link to
alpha program
• They need to accept it
• Then can download app
from PlayStore
IN APP PURCHASE
AppStore:
• Requires physical device
• Requires tax and payment
configuration
• Requires additional iTunes
testing account
• Requires additional
configuration in AppStore
• Additional App review step
GooglePlay:
• Requires physical device
• Requires full store listing (name,
description, screenshot’s)
• Requires app upload to
GooglePlay (time delay)
• Requires additional Gmail
testing account
• Requires additional
configuration in play store
• Publicly available terms and
conditions
GOING LIVE*
AppStore:
• Fill out all required data and
screenshot’s
• Choose build version from
TestFlight
• Submit for review
• Wait… wait… wait…
• Somebody from
“Cupertino” will actually use
your app for a while
• If he/she don’t find any
issues and violations for
policies your app is good to
go
GooglePlay:
• Promote alpha or beta
release to production
• Wait for APK propagation
• After few hour (or minutes)
your app is ready for
download
* Sending updates
MARKETING

WEBSITE
• startbootstrap.com - free bootstrap templates
• godaddy.com - cheap domains
• pages.github.com - free static WWW hosting
WHY DOYOU NEEDTO
MARKETYOUR APP?
• 2.2 million apps in AppStore
• 3.3 million apps in GooglePlay
• You don’t want your app to be Zombie app
MEASURE EVERYTHING!
• Google Analytics - for website statistics
• Facebook Analytics - for website and app statistics
• MixPanel - app statistics
• FireBase - app statistics (and more)
• Fabric - app statistics plus crash reporting
FACEBOOK MARKETING
13 - 20 OCT. 2017
176* installs on both platforms!! 😱
* this number also includes “visits” from app store review’s and my test launches
WHENYOU KNOWTHATYOU
ARE DOING GOOD JOB?
When you get comments in Arabic under your post ;)
DIDYOU NOTICEDTHIS?
BUT … BE CAREFUL
13 - 23 OCT. 2017
13 - 23 OCT. 2017
262* installs on both platforms!! 😱😱
* this number also includes “visits” from app store review’s and my test launches
I’m free!!
iOS Android
THANKYOU
• Website: http://HabitChallenge.co
• Install app:
• iOS (http://apple.co/2xU40sy)
• Android (http://bit.ly/2wRYiWA)

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One Man App

  • 1. ONE MAN ARMY APP A story in 715 commits…
 (From idea inception to 100 downloads)
  • 2. TABLE OF CONTENT • Background story • About app • Expectations • Development • Alpha testing • In app payments • Going live and marketing
  • 3.
  • 4.
  • 5. EXPECTATIONS? • Lear react-native • Lear AppStore and Goole Play deployment processes • Create something helpful for people • Have a mobile app in my portfolio • At least:100 installs and 10 active users within first week • No sales… but if would happened any that’s good ;)
  • 6. HABITCHALLENGE • React Native • iOS (http://apple.co/2xU40sy) • Android (http://bit.ly/2wRYiWA) • (yet another) Habit tracker • Various occurrence per day • Various occurrence per week • Any number of reminders • (with a catch) Challenge your friend(s) and work together on habits • Freemium - in app purchase
  • 7. WE ALL ARE HUMANS We * judge by looks * insert any word
  • 8.
  • 10. ALPHATESTING AppStore: • Register as developer (pay) • Configure basic info about app • Upload using xCode • Add testers using AppleId
 • Ask them to installTestFlight from AppStore • They can download app fromTestFlight GooglePlay: • Register as developer (pay) • Configure full store listing of app • Build locally and upload via browser • Add testers using gmail account
 • Share with them link to alpha program • They need to accept it • Then can download app from PlayStore
  • 11. IN APP PURCHASE AppStore: • Requires physical device • Requires tax and payment configuration • Requires additional iTunes testing account • Requires additional configuration in AppStore • Additional App review step GooglePlay: • Requires physical device • Requires full store listing (name, description, screenshot’s) • Requires app upload to GooglePlay (time delay) • Requires additional Gmail testing account • Requires additional configuration in play store • Publicly available terms and conditions
  • 12. GOING LIVE* AppStore: • Fill out all required data and screenshot’s • Choose build version from TestFlight • Submit for review • Wait… wait… wait… • Somebody from “Cupertino” will actually use your app for a while • If he/she don’t find any issues and violations for policies your app is good to go GooglePlay: • Promote alpha or beta release to production • Wait for APK propagation • After few hour (or minutes) your app is ready for download * Sending updates
  • 13. MARKETING
 WEBSITE • startbootstrap.com - free bootstrap templates • godaddy.com - cheap domains • pages.github.com - free static WWW hosting
  • 14. WHY DOYOU NEEDTO MARKETYOUR APP? • 2.2 million apps in AppStore • 3.3 million apps in GooglePlay • You don’t want your app to be Zombie app
  • 15. MEASURE EVERYTHING! • Google Analytics - for website statistics • Facebook Analytics - for website and app statistics • MixPanel - app statistics • FireBase - app statistics (and more) • Fabric - app statistics plus crash reporting
  • 17. 13 - 20 OCT. 2017 176* installs on both platforms!! 😱 * this number also includes “visits” from app store review’s and my test launches
  • 18. WHENYOU KNOWTHATYOU ARE DOING GOOD JOB? When you get comments in Arabic under your post ;)
  • 20. BUT … BE CAREFUL
  • 21. 13 - 23 OCT. 2017
  • 22. 13 - 23 OCT. 2017 262* installs on both platforms!! 😱😱 * this number also includes “visits” from app store review’s and my test launches I’m free!!
  • 24.
  • 25. THANKYOU • Website: http://HabitChallenge.co • Install app: • iOS (http://apple.co/2xU40sy) • Android (http://bit.ly/2wRYiWA)