SlideShare a Scribd company logo
By: Jeff Kinley
Company Background
• Established December 13, 1982
• 818 Olive Gardens globally
Target Audience
• Middle class families
• Older mature couples/families
• Money saving, tight budget
Social/mobile Advertising
• Twitter
• Facebook
• Cell phones
Olive garden
Olive garden
Olive garden
Olive garden
Olive garden
Olive garden

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Olive garden