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Ahead of Time:
 Mobile Media Revolution
  Der Wandel Medienlandschaft.
  IICO Conference
                       Visual and Crea
  Berlin, 03.06.2008     What we learned from P
                                                  Kelsey Ruger, Pop Labs



Ahead of Time              Page                    © 2008 Ahead of Time GmbH
O N L I N E.
Was heißt eigentlich „Online“?




  Ahead of Time             Page   2   © 2008 Ahead of Time GmbH
Die Medienlandschaft ist im Wandel.
Medien sind allgegenwärtig.




  Ahead of Time          Page   3     © 2008 Ahead of Time GmbH
Nun eine kleine Selbstanalyse.




Ahead of Time         Page   4    © 2008 Ahead of Time GmbH
Kennen Sie Monty?




Ahead of Time          Page   5     © 2008 Ahead of Time GmbH
Wenn nicht,
                lernen Sie mich heute kennen!




Ahead of Time                Page   6   © 2008 Ahead of Time GmbH
Ahead of Time   Page   7   © 2008 Ahead of Time GmbH
Monty Metzger
                  www.monty.de
                 monty@monty.de




Ahead of Time         Page   8    © 2008 Ahead of Time GmbH
Welche Medien nutze ich?




Ahead of Time              Page   9   © 2008 Ahead of Time GmbH
Ich veröffentliche Texte.




Ahead of Time               Page 10     © 2008 Ahead of Time GmbH
Ahead of Time   Page 11   © 2008 Ahead of Time GmbH
Ahead of Time   Page 12   © 2008 Ahead of Time GmbH
Ahead of Time   Page 13   © 2008 Ahead of Time GmbH
Ich veröffentliche Videos.




Ahead of Time                Page 14     © 2008 Ahead of Time GmbH
Ahead of Time   Page 15   © 2008 Ahead of Time GmbH
Ich veröffentliche Fotos.




Ahead of Time               Page 16     © 2008 Ahead of Time GmbH
Ahead of Time   Page 17   © 2008 Ahead of Time GmbH
Ich veröffentliche
                meine Reiseplanung.




Ahead of Time            Page 18      © 2008 Ahead of Time GmbH
Ahead of Time   Page 19   © 2008 Ahead of Time GmbH
Ich veröffentliche mein Profil.




Ahead of Time            Page 20     © 2008 Ahead of Time GmbH
Ahead of Time   Page 21   © 2008 Ahead of Time GmbH
Ahead of Time   Page 22   © 2008 Ahead of Time GmbH
Ahead of Time   Page 23   © 2008 Ahead of Time GmbH
Ich veröffentliche
                mein Präsentationen.




Ahead of Time             Page 24      © 2008 Ahead of Time GmbH
Ahead of Time   Page 25   © 2008 Ahead of Time GmbH
Ich veröffentliche laufend
                 neue Statusmeldungen,
                  Gedanken und Ideen




Ahead of Time                Page 26     © 2008 Ahead of Time GmbH
Ahead of Time   Page 27   © 2008 Ahead of Time GmbH
www.twitter.com/montymetzger




Ahead of Time      Page 28   © 2008 Ahead of Time GmbH
Ich engagiere mich.




Ahead of Time            Page 29      © 2008 Ahead of Time GmbH
Ahead of Time   Page 30   © 2008 Ahead of Time GmbH
Ahead of Time   Page 31   © 2008 Ahead of Time GmbH
Ich nütze mobile Medien.




Ahead of Time               Page 32    © 2008 Ahead of Time GmbH
Ahead of Time   Page 33   © 2008 Ahead of Time GmbH
Ahead of Time   Page 34   © 2008 Ahead of Time GmbH
Ich schaue Fernsehen.




Ahead of Time             Page 35       © 2008 Ahead of Time GmbH
Ahead of Time   Page 36   © 2008 Ahead of Time GmbH
Ahead of Time   Page 37   © 2008 Ahead of Time GmbH
Ahead of Time   Page 38   © 2008 Ahead of Time GmbH
Ahead of Time   Page 39   © 2008 Ahead of Time GmbH
Ich lese Blogs und Online Magazine.




 Ahead of Time   Page 40    © 2008 Ahead of Time GmbH
Ahead of Time   Page 41   © 2008 Ahead of Time GmbH
Ahead of Time   Page 42   © 2008 Ahead of Time GmbH
Ahead of Time   Page 43   © 2008 Ahead of Time GmbH
Ich lese Bücher.




Ahead of Time           Page 44    © 2008 Ahead of Time GmbH
Ahead of Time   Page 45   © 2008 Ahead of Time GmbH
Ahead of Time   Page 46   © 2008 Ahead of Time GmbH
Ich lese Zeitschriften.




Ahead of Time              Page 47        © 2008 Ahead of Time GmbH
... aber nur, wenn ich diese Geschenk bekomme.
                       Danke - Air Berlin.




Ahead of Time                          Page 48              © 2008 Ahead of Time GmbH
Ich bin teil einer
                 multimedialen
                Unterhaltung.



Ahead of Time            Page 49     © 2008 Ahead of Time GmbH
A Digital Conversation.




Ahead of Time              Page 50        © 2008 Ahead of Time GmbH
Ahead of Time   Page 51   © 2008 Ahead of Time GmbH
Monty Metzger
                  www.monty.de
                 monty@monty.de




Ahead of Time         Page 52     © 2008 Ahead of Time GmbH
Shifting Paradigm
Skip Viewpoints & Changing Perspectives




  Ahead of Time           Page 53         © 2008 Ahead of Time GmbH
quot;This 'telephone'
           has too many shortcomings
         to be seriously considered as a
            means of communication.quot;



                    1876
                                  Western Union internal memo, 1876




Ahead of Time           Page 54                      © 2008 Ahead of Time GmbH
quot;Everything
                that can be invented
                    has been invented.quot;
                                Charles H. Duell, Commissioner,




                          1899
                                U.S. Office of Patents, 1899.




Ahead of Time                 Page 55                             © 2008 Ahead of Time GmbH
1979, the first commercial
        mobile phone was launched
        by NTT in Japan.




                  1979
                               WIKIPEDIA




Ahead of Time        Page 56               © 2008 Ahead of Time GmbH
1956 the Pager was invented, which
      became a big success in USA.




                 1956
                               Wikipedia




Ahead of Time        Page 57               © 2008 Ahead of Time GmbH
1985 startet the SMS-Boom in
        Europe.




                  1985
                                Wikipedia




Ahead of Time         Page 58               © 2008 Ahead of Time GmbH
1999
        i-mode was launch in Japan.




                  1999
                                Wikipedia




Ahead of Time         Page 59               © 2008 Ahead of Time GmbH
NTT Docomo in Japan
          introduced
        3G (Third Generation)
                       Network.




Ahead of Time
                  2001Page 60     © 2008 Ahead of Time GmbH
Germany
         bidding for UMTS (3G) licenses.




Ahead of Time
                2004  Page 61     © 2008 Ahead of Time GmbH
3.3 billion mobile phone
         users worldwide.
                500M China, 250M US, 225 M India.
                (November 2007)




Ahead of Time
                                  2007
                                   Page 62          © 2008 Ahead of Time GmbH
2007, the
        iPhone was introduced.




Ahead of Time
                2007  Page 63    © 2008 Ahead of Time GmbH
„mobile“ is new „battleground“
        for Tech-Companies.




Ahead of Time
                2007  Page 64     © 2008 Ahead of Time GmbH
Google launched Android
                (Android is a mobile phone platform based on
                the Linux operating system and developed by
                the Open Handset Alliance).




Ahead of Time
                             2007     Page 65            © 2008 Ahead of Time GmbH
Nokia is introducing OVI -
        expanding Nokia‘s focus from
        mobile devices to offering a
        range of Internet services.




Ahead of Time
                2007  Page 66     © 2008 Ahead of Time GmbH
OPEN - ID:
        Rethinking Access, raise of Open ID
        and mashup-technology.




Ahead of Time
                 2007  Page 67     © 2008 Ahead of Time GmbH
Mobile Web 2.0 emerges.




Ahead of Time
                2007 Page 68    © 2008 Ahead of Time GmbH
WiFi spreads via FON and
        Meraki and opens
        the net...




Ahead of Time
                2007  Page 69     © 2008 Ahead of Time GmbH
AMAZON launched the
        eBook „Kindle“.




Ahead of Time
                2007Page 70   © 2008 Ahead of Time GmbH
3G continued growth,
 20-25% penetration in western markets,
 70% penetration in Korea and Japan.




Ahead of Time
                2007
                  Page 71     © 2008 Ahead of Time GmbH
Ahead of Time.
Der Zeit voraus.




  Ahead of Time    Page 72   © 2008 Ahead of Time GmbH
Ahead of Time   Page 73   © 2008 Ahead of Time GmbH
Von der

                      Zukunft
                      in die

                      Gegenwart.


Ahead of Time   Page 74         © 2008 Ahead of Time GmbH
Wohin geht die Reise im digitalen Zeitalter?
Reise in die Zukunft.




  Ahead of Time            Page 75             © 2008 Ahead of Time GmbH
The future is here.
             It‘s just not widely
          distributed yet.
                     William Gibson




Ahead of Time                   Page 76   © 2008 Ahead of Time GmbH
The World
   is flat?

Ahead of Time   Page 77   © 2008 Ahead of Time GmbH
The World
is spiky!
 Ahead of Time   Page 78   © 2008 Ahead of Time GmbH
Mega-Cities.
Globale Hot-Spots.




Ahead of Time        Page 79   © 2008 Ahead of Time GmbH
Rahmenbedingungen.
                Wachstum für Innovation.




Ahead of Time                     Page 80   © 2008 Ahead of Time GmbH
Mega-Cities.
Globale Hot-Spots.




Ahead of Time        Page 81   © 2008 Ahead of Time GmbH
Trend Tour.
                Die Zukunft des Marketing


Ahead of Time                Page 82        © 2008 Ahead of Time GmbH
Rahmenbedingungen.
                Hot-Spots für Innovation.




Ahead of Time                     Page 83   © 2008 Ahead of Time GmbH
Ahead of Time   Page 84   © 2008 Ahead of Time GmbH
Ahead of Time   Page 85   © 2008 Ahead of Time GmbH
Von der

                      Zukunft
                      in die

                      Gegenwart.


Ahead of Time   Page 86         © 2008 Ahead of Time GmbH
Mobile Life
The Joy of Mobile Communication




                                     *Foto: Anina, Fashion Mo-Blogger

 Consumer Dive - Wrigley - UK & HK                            © 2007 CScout Trendberatung
OPERA Browser
2,5 billion Page Impressions




  Ahead of Time
                   2008        Page 88   © 2008 Ahead of Time GmbH
Ahead of Time
                2008+
                  Page 89   © 2008 Ahead of Time GmbH
2008
Mobile Technology
Mini Projector will be launched 2008




  Ahead of Time             Page 90    © 2008 Ahead of Time GmbH
2008
TWITTER, JAIKU,
+ 100 clones....




  Ahead of Time    Page 91   © 2008 Ahead of Time GmbH
Ahead of Time
                2008
                Page 92   © 2008 Ahead of Time GmbH
Live Video:
        „Stream live videos from your phone“




                                    qik.com

Ahead of Time           Page 93     © 2008 Ahead of Time GmbH
Talking
                about the
                Future of
      Mobile Media.




Ahead of Time               Page 94   © 2008 Ahead of Time GmbH
Digital Plaster
         Wireless Body Area Network




                                 Toumaz Technology



Ahead of Time          Page 95       © 2008 Ahead of Time GmbH
Digital Plaster
         Wireless Body Area Network




                                 Toumaz Technology



Ahead of Time          Page 96       © 2008 Ahead of Time GmbH
2010
Mobile Technology
ePaper will become mainstream




  Ahead of Time           Page 97   © 2008 Ahead of Time GmbH
Mobile Communication.
ePaper, Virtual Avatar & Identitfication.




  Ahead of Time                Page         © 2008 Ahead of Time GmbH
20XX
Mobile Technology
No Screen? The Ring Telefon.




  Ahead of Time           Page 99   © 2008 Ahead of Time GmbH
Silver Generation.
Bone Conduction - Ring Telefon.




  Ahead of Time             Page   © 2008 Ahead of Time GmbH
Ubiquitous Network.
Einkaufen in der Zukunft.




  Ahead of Time             Page   © 2008 Ahead of Time GmbH
Mixed Reality.
Mobile Tutor.




  Ahead of Time   Page   © 2008 Ahead of Time GmbH
Future Vision?
Watch Justin TV




                             *Foto: Justin.tv

 Ahead of Time    Page 103               © 2008 Ahead of Time GmbH
Digital
Conversation




Ahead of Time   Page 104   © 2008 Ahead of Time GmbH
Digital Conversation
Digital Eco-System




Ahead of Time          Page   © 2008 Ahead of Time GmbH
Mobile is speeding up
this conversation!



Ahead of Time    Page 106   © 2008 Ahead of Time GmbH
TIME
                           Speed of Communication



                           1 Week
                           1 Day
                           1 Hours
                           1 Minute
                           ........
Ahead of Time   Page 107                © 2008 Ahead of Time GmbH
FREE



Ahead of Time
                20XX
                Page 108   © 2008 Ahead of Time GmbH
What if mobile networks are
        available everywhere for free?




Ahead of Time
                 20XX  Page 109    © 2008 Ahead of Time GmbH
SUMMARY:
                           ‣ Digital Conversation.
                           ‣ Paradigm Shift:
                            Change your Viewpoint.

                           ‣ HotSpots: Von der
                            Zukunft in die Gegenwart.

                           ‣ Mobile Anwendungen
                            heute.

                           ‣ Vision: Mobile
                            Kommunikation in der
                            Zukunft.

Ahead of Time   Page 110                   © 2008 Ahead of Time GmbH
Ahead of Time GmbH

                       ‣   Monty C. M. Metzger
                           Founder

                           t 089 - 1212 72 99
                           m +49 - 178 - 81 66 818
                           e monty@aheadoftime.de

                       ‣   www.aheadoftime.de
                           www.manager-tours.de

                       ‣   Private Blog:
                           www.monty.de




Ahead of Time   Page                       © 2008 Ahead of Time GmbH

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