SlideShare a Scribd company logo
#SEJSummit
#Searchmetrics
Free 30-Day Trial
Instant data. Tweak
strategies.
Benchmark
competitors.
“We’ve started using it
in our social division.
Now Searchmetrics is more valuable than ever before.”
Sebastian Wenzel, Webanalyticsbook
Use with m
ultiple team
s
•Writer
•Editor
•Entrepreneur
•Speaker
•Instructor
#SEJSummit
#Searchmetrics
#SEJSummit
#Searchmetrics
Content created
without specific
goals is a waste of
money, time and
resources.
Content strategy
begins well before
the first word is
written.
You need to think
like a publisher.
CONTENT MARKETING
ISNOT A NEW CONCEPT.
#SEJSummit
#Searchmetrics
#SEJSummit
#Searchmetrics
#SEJSummit
#Searchmetrics
#SEJSummit
#Searchmetrics
#SEJSummit
#Searchmetrics
WHAT WILL YOUR CONTENT DO?
•Inform
•Educate
•Entertain
•Convert
#SEJSummit
#Searchmetrics
WHO IS YOUR CONTENT FOR?
•Readers
•Existing customers
•Potential customers
•Other businesses
#SEJSummit
#Searchmetrics
KNOW YOUR AUDIENCE!
#SEJSummit
#Searchmetrics
WHO IS YOUR CONTENT FOR?
•People who:
•like to read news about Europe
•enjoy documentaries about nature
•follow a gluten-free diet
•are new to retirement planning
#SEJSummit
#Searchmetrics
KNOWING YOUR AUDIENCE—
AND WHERE TO FIND THEM—
ALLOWS YOU TO BUILD
EFFECTIVE CONTENT MODELS.
#SEJSummit
#Searchmetrics
BASIC CONTENT MODEL TO BRING TRAFFIC TO YOUR
BLOG
Blog Post
Facebook Update
Tweet
Google Plus Update
LinkedIn Update
Post on External
Site
Quote Image on
Pinterest
#SEJSummit
#Searchmetrics
BASIC CONTENT MODEL TO BRING TRAFFIC TO YOUR
SERVICES
Services Page
Facebook Update
Tweet
Google Plus Update
LinkedIn Update
Guest Post on
External Site
Blog Post
#SEJSummit
#Searchmetrics
BASIC CONTENT MODEL TO BUILD YOUR FACEBOOK
PAGE
Your Website Facebook Page
Tweet
Google Plus
Update
#SEJSummit
#Searchmetrics
•What kind of
content do you
need?
•What message
does it need to
convey?
•How is content
prioritized and
organized?
•How is content
formatted and
displayed?
•What processes
and tools are
required?
•What human
resources are
required?
•How are key
decisions about
content and content
strategy made?
•How are changes
initiated and
communicated?
Graphic created by Kristina Halvorson and Melissa Rach
#SEJSummit
#Searchmetrics
REEVALUATE WHO YOUR
CONTENT MARKETING
STAKEHOLDERS ARE.
#SEJSummit
#Searchmetrics
THE RISE OF THE BRAND
NEWSROOM
•Oreo
•Coca-Cola
Two Brands finding success as
publishers
#SEJSummit
#Searchmetrics
#SEJSummit
#Searchmetrics
THE RISE OF THE BRAND
NEWSROOM
•During Super Bowl XLVII, Oreo had
•brand representatives
•marketing agency creatives
•marketing agency strategists
•and the brand legal team
•all in a “war room” together.
#SEJSummit
#Searchmetrics
LUCK IS WHAT HAPPENS
WHEN PREPARATION MEETS
OPPORTUNITY.
- SENECA
#SEJSummit
#Searchmetrics
SINCE OREO EMBRACED
CULTURE, THE BRAND’S
ANNUAL SALES GROWTH IS
UP FROM THE LOW DOUBLE
DIGITS TO MORE THAN 20%.
Source:
http://www.fastcompany.com/3036086/oreo-tags-pop-culture
#SEJSummit
#Searchmetrics
#SEJSummit
#Searchmetrics
#SEJSummit
#Searchmetrics
#SEJSummit
#Searchmetrics
#SEJSummit
#Searchmetrics
RISE OF THE BRAND NEWSROOM
Source:
http://contently.com/strategist/2014/05/01/a-deep-look-inside-the-coca-cola-newsroom-if-this-wasnt-successful-we-would-pull-the-
plug/
• Director of Digital Communications and Social Media
• Editor
• Social Media Editor
• Social Media Coordinator
• Production Manager
• Archivist
• Graphic Designers
• Analysts
• Video crew
• Freelance Writers
• Freelance Photographers
The Coca-Cola Journey Team is Comprised of:
#SEJSummit
#Searchmetrics
RISE OF THE BRAND NEWSROOM
•Coca-Cola Journey is referred to as a
“digital magazine”
•Launched in late 2012
•In 2013, Journey published 1,200 articles
and attracted 13.1 million visitors
•Visits averaged 4:40 minutes per article
Source:
http://contently.com/strategist/2014/05/01/a-deep-look-inside-the-coca-cola-newsroom-if-this-wasnt-successful-we-would-pull-the-
plug/
#SEJSummit
#Searchmetrics
RISE OF THE BRAND NEWSROOM
•In March 2014, Coca-Cola hosted an
international brand publishing summit,
JourneyOn
•Coca-Cola Journey international editors
attended for training and networking
Source:
http://contently.com/strategist/2014/05/01/a-deep-look-inside-the-coca-cola-newsroom-if-this-wasnt-successful-we-would-pull-the-
plug/
“You need editors, not brand managers,
who will push the envelope to make the
thing go forward.
“So one easy way to do that is to set
people up…and give them really
significant metrics—not about pageviews,
but about mattering.
“And give them the resources…to go do
work that matters.” – Seth Godin
Source:
http://contently.com/strategist/2015/02/06/you-need-editors-not-brand-managers-marketing-legend-seth-godin-on-the-future-of-branded-content/
#SEJSummit
#Searchmetrics
#SEJSummit
#Searchmetrics
Edits content for:
WHAT DOES AN EDITOR DO?
• Spelling & Grammar
• Syntax
• Flow
• Factual Accuracy
• Style, Voice, & Tone
• Copyright Adherence
• Quality of Writing
• Quality of Sources
• Credibility of Sources
• Timeliness/Evergreen
• Editorialization
Vocabulary
Length
Goals
Plagiarism
Reading Level
#SEJSummit
#Searchmetrics
Edits content for:
WHAT DOES AN EDITOR DO?
• Keyword Use
• Google Updates
• HTML Formatting
• Meta Tags
• Links
• Functionality
• How they open
• Where they lead
Anchor Text
Duplicate Content
Publication Location
Publication Audience
Source Credibility
Current Trends/Events
Calls to Action
Psychological Factors
#SEJSummit
#Searchmetrics
Manages:
WHAT DOES AN EDITOR DO?
• Brand Voice
• Marketing Goals
• Market Targeting
• Market Reach
• Audience Response
• Continuity
• Consistency
Brand History
Competitor Activity
Social Activity
Social Response
Legal Concerns
Brand Partnerships
User Generated Content
#SEJSummit
#Searchmetrics
STOP TREATING CONTENT
MARKETING AS AN
AFTERTHOUGHT, AND GIVE
IT THE TIME, ATTENTION
AND YES, BUDGET,
COMMENSURATE WITH THE
RESULTS YOU WANT TO
ACHIEVE.
#SEJSummit
#Searchmetrics
Content created
without specific
goals is a waste of
money, time and
resources.
Content strategy
begins well before
the first word is
written.
You need to think
like a publisher.
#SEJSummit
#Searchmetrics
MichelleDLowery
linkedin.com/in/michellelowery
plus.google.com/+MichelleLowery/

More Related Content

What's hot

How Any Company Can Use #Snapchat
How Any Company Can Use #Snapchat How Any Company Can Use #Snapchat
How Any Company Can Use #Snapchat
Search Engine Journal
 
How to Increase Discoverability w/Krista of gShift Labs
How to Increase Discoverability w/Krista of gShift LabsHow to Increase Discoverability w/Krista of gShift Labs
How to Increase Discoverability w/Krista of gShift Labs
Search Engine Journal
 
PPC Best Practices: Getting to Your Bottom 10% By Jim Banks #SEJSummit
PPC Best Practices: Getting to Your Bottom 10% By Jim Banks #SEJSummitPPC Best Practices: Getting to Your Bottom 10% By Jim Banks #SEJSummit
PPC Best Practices: Getting to Your Bottom 10% By Jim Banks #SEJSummit
Search Engine Journal
 
Unlocking the Power of Social Media
Unlocking the Power of Social MediaUnlocking the Power of Social Media
Unlocking the Power of Social Media
PyramidComms
 
SEJ Summit 2017: Integrated Influencer Marketing for SEO, PR, and Social Succ...
SEJ Summit 2017: Integrated Influencer Marketing for SEO, PR, and Social Succ...SEJ Summit 2017: Integrated Influencer Marketing for SEO, PR, and Social Succ...
SEJ Summit 2017: Integrated Influencer Marketing for SEO, PR, and Social Succ...
Search Engine Journal
 
Is Combining Search, Social and Content Impossible for Big Brands? By Andrew ...
Is Combining Search, Social and Content Impossible for Big Brands? By Andrew ...Is Combining Search, Social and Content Impossible for Big Brands? By Andrew ...
Is Combining Search, Social and Content Impossible for Big Brands? By Andrew ...
Search Engine Journal
 
How to Create a Galaxy of Content Through Repurposing
How to Create a Galaxy of Content Through RepurposingHow to Create a Galaxy of Content Through Repurposing
How to Create a Galaxy of Content Through Repurposing
Search Engine Journal
 
#SEJThinkTank: Are You Really Reaching Your Audience?
#SEJThinkTank: Are You Really Reaching Your Audience?#SEJThinkTank: Are You Really Reaching Your Audience?
#SEJThinkTank: Are You Really Reaching Your Audience?
Search Engine Journal
 
Social Media on a Budget: for Non-Profits and Small Businesses
Social Media on a Budget: for Non-Profits and Small Businesses Social Media on a Budget: for Non-Profits and Small Businesses
Social Media on a Budget: for Non-Profits and Small Businesses
Search Engine Journal
 
Site Audits with SEJ
Site Audits with SEJSite Audits with SEJ
Site Audits with SEJ
Search Engine Journal
 
SEJ Summit 2017: Ecommerce Content Strategy Essentials by Jeanette Pesnikov
SEJ Summit 2017: Ecommerce Content Strategy Essentials by Jeanette PesnikovSEJ Summit 2017: Ecommerce Content Strategy Essentials by Jeanette Pesnikov
SEJ Summit 2017: Ecommerce Content Strategy Essentials by Jeanette Pesnikov
Search Engine Journal
 
How to Streamline the Content Creation Process
How to Streamline the Content Creation Process How to Streamline the Content Creation Process
How to Streamline the Content Creation Process
Search Engine Journal
 
#SEJThinkTank: Content Marketing Excellence in 2016 w/ Adlift
#SEJThinkTank: Content Marketing Excellence in 2016 w/ Adlift #SEJThinkTank: Content Marketing Excellence in 2016 w/ Adlift
#SEJThinkTank: Content Marketing Excellence in 2016 w/ Adlift
Search Engine Journal
 
#SEJThinkTank Webinar: Social Marketing Hacks To Crush It in 2015
#SEJThinkTank Webinar: Social Marketing Hacks To Crush It in 2015#SEJThinkTank Webinar: Social Marketing Hacks To Crush It in 2015
#SEJThinkTank Webinar: Social Marketing Hacks To Crush It in 2015
Search Engine Journal
 
SEO in A Mobile World SEJ ThinkTank w/Anne Ahola Ward
SEO in A Mobile World SEJ ThinkTank w/Anne Ahola Ward SEO in A Mobile World SEJ ThinkTank w/Anne Ahola Ward
SEO in A Mobile World SEJ ThinkTank w/Anne Ahola Ward
Search Engine Journal
 
Hacking Rankbrain by Larry Kim - #SEJSummit NY
Hacking Rankbrain by Larry Kim - #SEJSummit NYHacking Rankbrain by Larry Kim - #SEJSummit NY
Hacking Rankbrain by Larry Kim - #SEJSummit NY
Search Engine Journal
 
The Tipping Point 2012
The Tipping Point 2012The Tipping Point 2012
The Tipping Point 2012
Natalie Wright
 
Are You ‘LPC’ on Twitter? How to Make Your Brand Live, Public and Conversational
Are You ‘LPC’ on Twitter? How to Make Your Brand Live, Public and ConversationalAre You ‘LPC’ on Twitter? How to Make Your Brand Live, Public and Conversational
Are You ‘LPC’ on Twitter? How to Make Your Brand Live, Public and Conversational
Katie Safrey
 
Is Your Brand Missing Out On Reddit? by Brent Csutoras - #SEJSummit Atlanta
Is Your Brand Missing Out On Reddit? by Brent Csutoras - #SEJSummit AtlantaIs Your Brand Missing Out On Reddit? by Brent Csutoras - #SEJSummit Atlanta
Is Your Brand Missing Out On Reddit? by Brent Csutoras - #SEJSummit Atlanta
Search Engine Journal
 
Understanding Social Media ROI
Understanding Social Media ROIUnderstanding Social Media ROI
Understanding Social Media ROI
Raven Tools
 

What's hot (20)

How Any Company Can Use #Snapchat
How Any Company Can Use #Snapchat How Any Company Can Use #Snapchat
How Any Company Can Use #Snapchat
 
How to Increase Discoverability w/Krista of gShift Labs
How to Increase Discoverability w/Krista of gShift LabsHow to Increase Discoverability w/Krista of gShift Labs
How to Increase Discoverability w/Krista of gShift Labs
 
PPC Best Practices: Getting to Your Bottom 10% By Jim Banks #SEJSummit
PPC Best Practices: Getting to Your Bottom 10% By Jim Banks #SEJSummitPPC Best Practices: Getting to Your Bottom 10% By Jim Banks #SEJSummit
PPC Best Practices: Getting to Your Bottom 10% By Jim Banks #SEJSummit
 
Unlocking the Power of Social Media
Unlocking the Power of Social MediaUnlocking the Power of Social Media
Unlocking the Power of Social Media
 
SEJ Summit 2017: Integrated Influencer Marketing for SEO, PR, and Social Succ...
SEJ Summit 2017: Integrated Influencer Marketing for SEO, PR, and Social Succ...SEJ Summit 2017: Integrated Influencer Marketing for SEO, PR, and Social Succ...
SEJ Summit 2017: Integrated Influencer Marketing for SEO, PR, and Social Succ...
 
Is Combining Search, Social and Content Impossible for Big Brands? By Andrew ...
Is Combining Search, Social and Content Impossible for Big Brands? By Andrew ...Is Combining Search, Social and Content Impossible for Big Brands? By Andrew ...
Is Combining Search, Social and Content Impossible for Big Brands? By Andrew ...
 
How to Create a Galaxy of Content Through Repurposing
How to Create a Galaxy of Content Through RepurposingHow to Create a Galaxy of Content Through Repurposing
How to Create a Galaxy of Content Through Repurposing
 
#SEJThinkTank: Are You Really Reaching Your Audience?
#SEJThinkTank: Are You Really Reaching Your Audience?#SEJThinkTank: Are You Really Reaching Your Audience?
#SEJThinkTank: Are You Really Reaching Your Audience?
 
Social Media on a Budget: for Non-Profits and Small Businesses
Social Media on a Budget: for Non-Profits and Small Businesses Social Media on a Budget: for Non-Profits and Small Businesses
Social Media on a Budget: for Non-Profits and Small Businesses
 
Site Audits with SEJ
Site Audits with SEJSite Audits with SEJ
Site Audits with SEJ
 
SEJ Summit 2017: Ecommerce Content Strategy Essentials by Jeanette Pesnikov
SEJ Summit 2017: Ecommerce Content Strategy Essentials by Jeanette PesnikovSEJ Summit 2017: Ecommerce Content Strategy Essentials by Jeanette Pesnikov
SEJ Summit 2017: Ecommerce Content Strategy Essentials by Jeanette Pesnikov
 
How to Streamline the Content Creation Process
How to Streamline the Content Creation Process How to Streamline the Content Creation Process
How to Streamline the Content Creation Process
 
#SEJThinkTank: Content Marketing Excellence in 2016 w/ Adlift
#SEJThinkTank: Content Marketing Excellence in 2016 w/ Adlift #SEJThinkTank: Content Marketing Excellence in 2016 w/ Adlift
#SEJThinkTank: Content Marketing Excellence in 2016 w/ Adlift
 
#SEJThinkTank Webinar: Social Marketing Hacks To Crush It in 2015
#SEJThinkTank Webinar: Social Marketing Hacks To Crush It in 2015#SEJThinkTank Webinar: Social Marketing Hacks To Crush It in 2015
#SEJThinkTank Webinar: Social Marketing Hacks To Crush It in 2015
 
SEO in A Mobile World SEJ ThinkTank w/Anne Ahola Ward
SEO in A Mobile World SEJ ThinkTank w/Anne Ahola Ward SEO in A Mobile World SEJ ThinkTank w/Anne Ahola Ward
SEO in A Mobile World SEJ ThinkTank w/Anne Ahola Ward
 
Hacking Rankbrain by Larry Kim - #SEJSummit NY
Hacking Rankbrain by Larry Kim - #SEJSummit NYHacking Rankbrain by Larry Kim - #SEJSummit NY
Hacking Rankbrain by Larry Kim - #SEJSummit NY
 
The Tipping Point 2012
The Tipping Point 2012The Tipping Point 2012
The Tipping Point 2012
 
Are You ‘LPC’ on Twitter? How to Make Your Brand Live, Public and Conversational
Are You ‘LPC’ on Twitter? How to Make Your Brand Live, Public and ConversationalAre You ‘LPC’ on Twitter? How to Make Your Brand Live, Public and Conversational
Are You ‘LPC’ on Twitter? How to Make Your Brand Live, Public and Conversational
 
Is Your Brand Missing Out On Reddit? by Brent Csutoras - #SEJSummit Atlanta
Is Your Brand Missing Out On Reddit? by Brent Csutoras - #SEJSummit AtlantaIs Your Brand Missing Out On Reddit? by Brent Csutoras - #SEJSummit Atlanta
Is Your Brand Missing Out On Reddit? by Brent Csutoras - #SEJSummit Atlanta
 
Understanding Social Media ROI
Understanding Social Media ROIUnderstanding Social Media ROI
Understanding Social Media ROI
 

Viewers also liked

Creating Behavior-Changing Content by Grant Simmons - #SEJSummit Atlanta
Creating Behavior-Changing Content by Grant Simmons - #SEJSummit AtlantaCreating Behavior-Changing Content by Grant Simmons - #SEJSummit Atlanta
Creating Behavior-Changing Content by Grant Simmons - #SEJSummit Atlanta
Search Engine Journal
 
Secrets to King Content's Content Strategy methodology
Secrets to King Content's Content Strategy methodologySecrets to King Content's Content Strategy methodology
Secrets to King Content's Content Strategy methodology
King Content
 
Consistently Winning at Branded Content by Katherine Griwert - #SEJSummit Atl...
Consistently Winning at Branded Content by Katherine Griwert - #SEJSummit Atl...Consistently Winning at Branded Content by Katherine Griwert - #SEJSummit Atl...
Consistently Winning at Branded Content by Katherine Griwert - #SEJSummit Atl...
Search Engine Journal
 
SEO in a Mobile World by Anne Ahola Ward - #SEJSummit Santa Monica
SEO in a Mobile World by Anne Ahola Ward - #SEJSummit Santa MonicaSEO in a Mobile World by Anne Ahola Ward - #SEJSummit Santa Monica
SEO in a Mobile World by Anne Ahola Ward - #SEJSummit Santa Monica
Search Engine Journal
 
Content Analysis: Where is the Story
Content Analysis: Where is the StoryContent Analysis: Where is the Story
Content Analysis: Where is the Story
Valeria Maltoni
 
Content Marketing: Success by Design by Eric Enge - #SEJSummit New York City
Content Marketing: Success by Design by Eric Enge - #SEJSummit New York CityContent Marketing: Success by Design by Eric Enge - #SEJSummit New York City
Content Marketing: Success by Design by Eric Enge - #SEJSummit New York City
Search Engine Journal
 
Akin Tosyali of Grainger #SEJSummit: Integrating SEO & Content Marketing
Akin Tosyali of Grainger #SEJSummit: Integrating SEO & Content Marketing Akin Tosyali of Grainger #SEJSummit: Integrating SEO & Content Marketing
Akin Tosyali of Grainger #SEJSummit: Integrating SEO & Content Marketing
Search Engine Journal
 
Le management du brand content par le club des annonceurs et QualiQuanti
Le management du brand content  par le club des annonceurs et QualiQuantiLe management du brand content  par le club des annonceurs et QualiQuanti
Le management du brand content par le club des annonceurs et QualiQuanti
QualiQuanti et Brand Content Institute
 

Viewers also liked (8)

Creating Behavior-Changing Content by Grant Simmons - #SEJSummit Atlanta
Creating Behavior-Changing Content by Grant Simmons - #SEJSummit AtlantaCreating Behavior-Changing Content by Grant Simmons - #SEJSummit Atlanta
Creating Behavior-Changing Content by Grant Simmons - #SEJSummit Atlanta
 
Secrets to King Content's Content Strategy methodology
Secrets to King Content's Content Strategy methodologySecrets to King Content's Content Strategy methodology
Secrets to King Content's Content Strategy methodology
 
Consistently Winning at Branded Content by Katherine Griwert - #SEJSummit Atl...
Consistently Winning at Branded Content by Katherine Griwert - #SEJSummit Atl...Consistently Winning at Branded Content by Katherine Griwert - #SEJSummit Atl...
Consistently Winning at Branded Content by Katherine Griwert - #SEJSummit Atl...
 
SEO in a Mobile World by Anne Ahola Ward - #SEJSummit Santa Monica
SEO in a Mobile World by Anne Ahola Ward - #SEJSummit Santa MonicaSEO in a Mobile World by Anne Ahola Ward - #SEJSummit Santa Monica
SEO in a Mobile World by Anne Ahola Ward - #SEJSummit Santa Monica
 
Content Analysis: Where is the Story
Content Analysis: Where is the StoryContent Analysis: Where is the Story
Content Analysis: Where is the Story
 
Content Marketing: Success by Design by Eric Enge - #SEJSummit New York City
Content Marketing: Success by Design by Eric Enge - #SEJSummit New York CityContent Marketing: Success by Design by Eric Enge - #SEJSummit New York City
Content Marketing: Success by Design by Eric Enge - #SEJSummit New York City
 
Akin Tosyali of Grainger #SEJSummit: Integrating SEO & Content Marketing
Akin Tosyali of Grainger #SEJSummit: Integrating SEO & Content Marketing Akin Tosyali of Grainger #SEJSummit: Integrating SEO & Content Marketing
Akin Tosyali of Grainger #SEJSummit: Integrating SEO & Content Marketing
 
Le management du brand content par le club des annonceurs et QualiQuanti
Le management du brand content  par le club des annonceurs et QualiQuantiLe management du brand content  par le club des annonceurs et QualiQuanti
Le management du brand content par le club des annonceurs et QualiQuanti
 

Similar to Creating a Winning Brand Content Strategy #SEJSummit

GUTS DEVA presentation 25th october
GUTS DEVA presentation 25th octoberGUTS DEVA presentation 25th october
GUTS DEVA presentation 25th october
Get up to Speed
 
Content markeing workshop
Content markeing workshopContent markeing workshop
Content markeing workshop
Greg Fry
 
Visual Content Marketing in Edu
Visual Content Marketing in EduVisual Content Marketing in Edu
Visual Content Marketing in Edu
LinkedIn
 
Creating a Winning Content Strategy
Creating a Winning Content StrategyCreating a Winning Content Strategy
Creating a Winning Content Strategy
Ektron
 
The Future of Content Marke0ng: How to Rise (and stay!) Above the Noise
The Future of Content Marke0ng: How to Rise (and stay!) Above the NoiseThe Future of Content Marke0ng: How to Rise (and stay!) Above the Noise
The Future of Content Marke0ng: How to Rise (and stay!) Above the Noise
G3 Communications
 
Got Budget? How to Leverage Content Creation for Success
Got Budget? How to Leverage Content Creation for SuccessGot Budget? How to Leverage Content Creation for Success
Got Budget? How to Leverage Content Creation for Success
Marketo
 
Making The most of online marketing Burnham on sea
Making The most of online marketing Burnham on seaMaking The most of online marketing Burnham on sea
Making The most of online marketing Burnham on sea
Get up to Speed
 
SEO Hot Topics 2012
SEO Hot Topics 2012SEO Hot Topics 2012
SEO Hot Topics 2012
OliOrt
 
How to Fuel Your Content Marketing Engine with Curation - Content Marketing W...
How to Fuel Your Content Marketing Engine with Curation - Content Marketing W...How to Fuel Your Content Marketing Engine with Curation - Content Marketing W...
How to Fuel Your Content Marketing Engine with Curation - Content Marketing W...
Curata
 
Final master-social-media-strategy (1)
Final master-social-media-strategy (1)Final master-social-media-strategy (1)
Final master-social-media-strategy (1)
Bruce Jones
 
“Putting Social to Work: How to Rapidly Grow Your Fans, Your Prestige and You...
“Putting Social to Work: How to Rapidly Grow Your Fans, Your Prestige and You...“Putting Social to Work: How to Rapidly Grow Your Fans, Your Prestige and You...
“Putting Social to Work: How to Rapidly Grow Your Fans, Your Prestige and You...
Content Marketing World
 
The Future of Content Marketing: How to Rise (and Stay!) Above the Noise
The Future of Content Marketing: How to Rise (and Stay!) Above the NoiseThe Future of Content Marketing: How to Rise (and Stay!) Above the Noise
The Future of Content Marketing: How to Rise (and Stay!) Above the Noise
Marketo
 
How To Design, Create, and Implement Visuals and Images With Social Media - S...
How To Design, Create, and Implement Visuals and Images With Social Media - S...How To Design, Create, and Implement Visuals and Images With Social Media - S...
How To Design, Create, and Implement Visuals and Images With Social Media - S...
Doyle Buehler
 
The Untapped Potential of Social Media That Most Businesses Are Missing
The Untapped Potential of Social Media That Most Businesses Are MissingThe Untapped Potential of Social Media That Most Businesses Are Missing
The Untapped Potential of Social Media That Most Businesses Are Missing
semrush_webinars
 
Ad:Venture Marketing Masterclass
Ad:Venture Marketing MasterclassAd:Venture Marketing Masterclass
Ad:Venture Marketing Masterclass
Jonny Ross
 
8 Ways to Make Seo Work on a Budget
8 Ways to Make Seo Work on a Budget8 Ways to Make Seo Work on a Budget
8 Ways to Make Seo Work on a Budget
J Turnbull
 
Social Network Prioritization - How to Prioritize Investment in Social Media
Social Network Prioritization - How to Prioritize Investment in Social Media Social Network Prioritization - How to Prioritize Investment in Social Media
Social Network Prioritization - How to Prioritize Investment in Social Media
Marketing Nutz
 
How to Prioritize Social Networks Your Business Should Invest In
How to Prioritize Social Networks Your Business Should Invest In How to Prioritize Social Networks Your Business Should Invest In
How to Prioritize Social Networks Your Business Should Invest In
Pam Moore
 
HighEdWeb Rochester Regional Keynote
HighEdWeb Rochester Regional KeynoteHighEdWeb Rochester Regional Keynote
HighEdWeb Rochester Regional Keynote
Rachel Reuben
 
Pillar Content Creation Workshop - SLCHUG June 1, 2017
Pillar Content Creation Workshop - SLCHUG June 1, 2017Pillar Content Creation Workshop - SLCHUG June 1, 2017
Pillar Content Creation Workshop - SLCHUG June 1, 2017
Salt Lake City HubSpot Users Group
 

Similar to Creating a Winning Brand Content Strategy #SEJSummit (20)

GUTS DEVA presentation 25th october
GUTS DEVA presentation 25th octoberGUTS DEVA presentation 25th october
GUTS DEVA presentation 25th october
 
Content markeing workshop
Content markeing workshopContent markeing workshop
Content markeing workshop
 
Visual Content Marketing in Edu
Visual Content Marketing in EduVisual Content Marketing in Edu
Visual Content Marketing in Edu
 
Creating a Winning Content Strategy
Creating a Winning Content StrategyCreating a Winning Content Strategy
Creating a Winning Content Strategy
 
The Future of Content Marke0ng: How to Rise (and stay!) Above the Noise
The Future of Content Marke0ng: How to Rise (and stay!) Above the NoiseThe Future of Content Marke0ng: How to Rise (and stay!) Above the Noise
The Future of Content Marke0ng: How to Rise (and stay!) Above the Noise
 
Got Budget? How to Leverage Content Creation for Success
Got Budget? How to Leverage Content Creation for SuccessGot Budget? How to Leverage Content Creation for Success
Got Budget? How to Leverage Content Creation for Success
 
Making The most of online marketing Burnham on sea
Making The most of online marketing Burnham on seaMaking The most of online marketing Burnham on sea
Making The most of online marketing Burnham on sea
 
SEO Hot Topics 2012
SEO Hot Topics 2012SEO Hot Topics 2012
SEO Hot Topics 2012
 
How to Fuel Your Content Marketing Engine with Curation - Content Marketing W...
How to Fuel Your Content Marketing Engine with Curation - Content Marketing W...How to Fuel Your Content Marketing Engine with Curation - Content Marketing W...
How to Fuel Your Content Marketing Engine with Curation - Content Marketing W...
 
Final master-social-media-strategy (1)
Final master-social-media-strategy (1)Final master-social-media-strategy (1)
Final master-social-media-strategy (1)
 
“Putting Social to Work: How to Rapidly Grow Your Fans, Your Prestige and You...
“Putting Social to Work: How to Rapidly Grow Your Fans, Your Prestige and You...“Putting Social to Work: How to Rapidly Grow Your Fans, Your Prestige and You...
“Putting Social to Work: How to Rapidly Grow Your Fans, Your Prestige and You...
 
The Future of Content Marketing: How to Rise (and Stay!) Above the Noise
The Future of Content Marketing: How to Rise (and Stay!) Above the NoiseThe Future of Content Marketing: How to Rise (and Stay!) Above the Noise
The Future of Content Marketing: How to Rise (and Stay!) Above the Noise
 
How To Design, Create, and Implement Visuals and Images With Social Media - S...
How To Design, Create, and Implement Visuals and Images With Social Media - S...How To Design, Create, and Implement Visuals and Images With Social Media - S...
How To Design, Create, and Implement Visuals and Images With Social Media - S...
 
The Untapped Potential of Social Media That Most Businesses Are Missing
The Untapped Potential of Social Media That Most Businesses Are MissingThe Untapped Potential of Social Media That Most Businesses Are Missing
The Untapped Potential of Social Media That Most Businesses Are Missing
 
Ad:Venture Marketing Masterclass
Ad:Venture Marketing MasterclassAd:Venture Marketing Masterclass
Ad:Venture Marketing Masterclass
 
8 Ways to Make Seo Work on a Budget
8 Ways to Make Seo Work on a Budget8 Ways to Make Seo Work on a Budget
8 Ways to Make Seo Work on a Budget
 
Social Network Prioritization - How to Prioritize Investment in Social Media
Social Network Prioritization - How to Prioritize Investment in Social Media Social Network Prioritization - How to Prioritize Investment in Social Media
Social Network Prioritization - How to Prioritize Investment in Social Media
 
How to Prioritize Social Networks Your Business Should Invest In
How to Prioritize Social Networks Your Business Should Invest In How to Prioritize Social Networks Your Business Should Invest In
How to Prioritize Social Networks Your Business Should Invest In
 
HighEdWeb Rochester Regional Keynote
HighEdWeb Rochester Regional KeynoteHighEdWeb Rochester Regional Keynote
HighEdWeb Rochester Regional Keynote
 
Pillar Content Creation Workshop - SLCHUG June 1, 2017
Pillar Content Creation Workshop - SLCHUG June 1, 2017Pillar Content Creation Workshop - SLCHUG June 1, 2017
Pillar Content Creation Workshop - SLCHUG June 1, 2017
 

More from Search Engine Journal

From Subreddits To Search: Maximizing Your Brand's Impact On Reddit
From Subreddits To Search: Maximizing Your Brand's Impact On RedditFrom Subreddits To Search: Maximizing Your Brand's Impact On Reddit
From Subreddits To Search: Maximizing Your Brand's Impact On Reddit
Search Engine Journal
 
[Google March 2024 Update] How To Thrive: Content, Link Building & SEO
[Google March 2024 Update] How To Thrive: Content, Link Building & SEO[Google March 2024 Update] How To Thrive: Content, Link Building & SEO
[Google March 2024 Update] How To Thrive: Content, Link Building & SEO
Search Engine Journal
 
Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User Journeys
Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User JourneysMastering Multi-Touchpoint Content Strategy: Navigate Fragmented User Journeys
Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User Journeys
Search Engine Journal
 
Link Building in 2024: What Works, What Doesn't, and What's Next
Link Building in 2024: What Works, What Doesn't, and What's NextLink Building in 2024: What Works, What Doesn't, and What's Next
Link Building in 2024: What Works, What Doesn't, and What's Next
Search Engine Journal
 
Beyond Silos: How Holistic B2B Digital Strategy Drives Pipeline
Beyond Silos: How Holistic B2B Digital Strategy Drives PipelineBeyond Silos: How Holistic B2B Digital Strategy Drives Pipeline
Beyond Silos: How Holistic B2B Digital Strategy Drives Pipeline
Search Engine Journal
 
[Expert Panel] New Google Shopping Ads Strategies Uncovered
[Expert Panel] New Google Shopping Ads Strategies Uncovered[Expert Panel] New Google Shopping Ads Strategies Uncovered
[Expert Panel] New Google Shopping Ads Strategies Uncovered
Search Engine Journal
 
Google 3rd-Party Cookie Deprecation [Update] + 5 Best Strategies
Google 3rd-Party Cookie Deprecation [Update] + 5 Best StrategiesGoogle 3rd-Party Cookie Deprecation [Update] + 5 Best Strategies
Google 3rd-Party Cookie Deprecation [Update] + 5 Best Strategies
Search Engine Journal
 
Do More with Less: Navigating Customer Acquisition Challenges for Today's Ent...
Do More with Less: Navigating Customer Acquisition Challenges for Today's Ent...Do More with Less: Navigating Customer Acquisition Challenges for Today's Ent...
Do More with Less: Navigating Customer Acquisition Challenges for Today's Ent...
Search Engine Journal
 
2024's Top PPC Tactics: Triple Your Google Ads Local Leads
2024's Top PPC Tactics: Triple Your Google Ads Local Leads2024's Top PPC Tactics: Triple Your Google Ads Local Leads
2024's Top PPC Tactics: Triple Your Google Ads Local Leads
Search Engine Journal
 
Content Marketing: How To Find The True Value Of Your Marketing Funnel
Content Marketing: How To Find The True Value Of Your Marketing FunnelContent Marketing: How To Find The True Value Of Your Marketing Funnel
Content Marketing: How To Find The True Value Of Your Marketing Funnel
Search Engine Journal
 
Holistic Website Health & Technical Tips for SEO Success
Holistic Website Health & Technical Tips for SEO SuccessHolistic Website Health & Technical Tips for SEO Success
Holistic Website Health & Technical Tips for SEO Success
Search Engine Journal
 
2024 Google SERP Features: New Strategies To Gain Visibility
2024 Google SERP Features: New Strategies To Gain Visibility2024 Google SERP Features: New Strategies To Gain Visibility
2024 Google SERP Features: New Strategies To Gain Visibility
Search Engine Journal
 
9 Major Google Updates From 2023 & 2024 SEO Predictions
9 Major Google Updates From 2023 & 2024 SEO Predictions9 Major Google Updates From 2023 & 2024 SEO Predictions
9 Major Google Updates From 2023 & 2024 SEO Predictions
Search Engine Journal
 
10 Successful Ways To Improve Your SERP Rankings [With Ahrefs]
10 Successful Ways To Improve Your SERP Rankings [With Ahrefs]10 Successful Ways To Improve Your SERP Rankings [With Ahrefs]
10 Successful Ways To Improve Your SERP Rankings [With Ahrefs]
Search Engine Journal
 
How An Enterprise Digital PR Firm Earns 100’s Of Links In 30 Days
How An Enterprise Digital PR Firm Earns 100’s Of Links In 30 DaysHow An Enterprise Digital PR Firm Earns 100’s Of Links In 30 Days
How An Enterprise Digital PR Firm Earns 100’s Of Links In 30 Days
Search Engine Journal
 
SEO In 2024: Top Priorities, Challenges, And Opportunities
SEO In 2024: Top Priorities, Challenges, And OpportunitiesSEO In 2024: Top Priorities, Challenges, And Opportunities
SEO In 2024: Top Priorities, Challenges, And Opportunities
Search Engine Journal
 
How We Built A Strong $10 Million Agency: A Proven Framework
How We Built A Strong $10 Million Agency: A Proven FrameworkHow We Built A Strong $10 Million Agency: A Proven Framework
How We Built A Strong $10 Million Agency: A Proven Framework
Search Engine Journal
 
2023 Google Algorithms & SEO's Future: Powerful Predictions For 2024
2023 Google Algorithms & SEO's Future: Powerful Predictions For 20242023 Google Algorithms & SEO's Future: Powerful Predictions For 2024
2023 Google Algorithms & SEO's Future: Powerful Predictions For 2024
Search Engine Journal
 
SaaS Marketing: Expert Paid Media Tips Backed By $150M In Ad Spend
SaaS Marketing: Expert Paid Media Tips Backed By $150M In Ad SpendSaaS Marketing: Expert Paid Media Tips Backed By $150M In Ad Spend
SaaS Marketing: Expert Paid Media Tips Backed By $150M In Ad Spend
Search Engine Journal
 
Emergency SEO: How To Recover When SERP Rankings Suddenly Drop
Emergency SEO: How To Recover When SERP Rankings Suddenly DropEmergency SEO: How To Recover When SERP Rankings Suddenly Drop
Emergency SEO: How To Recover When SERP Rankings Suddenly Drop
Search Engine Journal
 

More from Search Engine Journal (20)

From Subreddits To Search: Maximizing Your Brand's Impact On Reddit
From Subreddits To Search: Maximizing Your Brand's Impact On RedditFrom Subreddits To Search: Maximizing Your Brand's Impact On Reddit
From Subreddits To Search: Maximizing Your Brand's Impact On Reddit
 
[Google March 2024 Update] How To Thrive: Content, Link Building & SEO
[Google March 2024 Update] How To Thrive: Content, Link Building & SEO[Google March 2024 Update] How To Thrive: Content, Link Building & SEO
[Google March 2024 Update] How To Thrive: Content, Link Building & SEO
 
Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User Journeys
Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User JourneysMastering Multi-Touchpoint Content Strategy: Navigate Fragmented User Journeys
Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User Journeys
 
Link Building in 2024: What Works, What Doesn't, and What's Next
Link Building in 2024: What Works, What Doesn't, and What's NextLink Building in 2024: What Works, What Doesn't, and What's Next
Link Building in 2024: What Works, What Doesn't, and What's Next
 
Beyond Silos: How Holistic B2B Digital Strategy Drives Pipeline
Beyond Silos: How Holistic B2B Digital Strategy Drives PipelineBeyond Silos: How Holistic B2B Digital Strategy Drives Pipeline
Beyond Silos: How Holistic B2B Digital Strategy Drives Pipeline
 
[Expert Panel] New Google Shopping Ads Strategies Uncovered
[Expert Panel] New Google Shopping Ads Strategies Uncovered[Expert Panel] New Google Shopping Ads Strategies Uncovered
[Expert Panel] New Google Shopping Ads Strategies Uncovered
 
Google 3rd-Party Cookie Deprecation [Update] + 5 Best Strategies
Google 3rd-Party Cookie Deprecation [Update] + 5 Best StrategiesGoogle 3rd-Party Cookie Deprecation [Update] + 5 Best Strategies
Google 3rd-Party Cookie Deprecation [Update] + 5 Best Strategies
 
Do More with Less: Navigating Customer Acquisition Challenges for Today's Ent...
Do More with Less: Navigating Customer Acquisition Challenges for Today's Ent...Do More with Less: Navigating Customer Acquisition Challenges for Today's Ent...
Do More with Less: Navigating Customer Acquisition Challenges for Today's Ent...
 
2024's Top PPC Tactics: Triple Your Google Ads Local Leads
2024's Top PPC Tactics: Triple Your Google Ads Local Leads2024's Top PPC Tactics: Triple Your Google Ads Local Leads
2024's Top PPC Tactics: Triple Your Google Ads Local Leads
 
Content Marketing: How To Find The True Value Of Your Marketing Funnel
Content Marketing: How To Find The True Value Of Your Marketing FunnelContent Marketing: How To Find The True Value Of Your Marketing Funnel
Content Marketing: How To Find The True Value Of Your Marketing Funnel
 
Holistic Website Health & Technical Tips for SEO Success
Holistic Website Health & Technical Tips for SEO SuccessHolistic Website Health & Technical Tips for SEO Success
Holistic Website Health & Technical Tips for SEO Success
 
2024 Google SERP Features: New Strategies To Gain Visibility
2024 Google SERP Features: New Strategies To Gain Visibility2024 Google SERP Features: New Strategies To Gain Visibility
2024 Google SERP Features: New Strategies To Gain Visibility
 
9 Major Google Updates From 2023 & 2024 SEO Predictions
9 Major Google Updates From 2023 & 2024 SEO Predictions9 Major Google Updates From 2023 & 2024 SEO Predictions
9 Major Google Updates From 2023 & 2024 SEO Predictions
 
10 Successful Ways To Improve Your SERP Rankings [With Ahrefs]
10 Successful Ways To Improve Your SERP Rankings [With Ahrefs]10 Successful Ways To Improve Your SERP Rankings [With Ahrefs]
10 Successful Ways To Improve Your SERP Rankings [With Ahrefs]
 
How An Enterprise Digital PR Firm Earns 100’s Of Links In 30 Days
How An Enterprise Digital PR Firm Earns 100’s Of Links In 30 DaysHow An Enterprise Digital PR Firm Earns 100’s Of Links In 30 Days
How An Enterprise Digital PR Firm Earns 100’s Of Links In 30 Days
 
SEO In 2024: Top Priorities, Challenges, And Opportunities
SEO In 2024: Top Priorities, Challenges, And OpportunitiesSEO In 2024: Top Priorities, Challenges, And Opportunities
SEO In 2024: Top Priorities, Challenges, And Opportunities
 
How We Built A Strong $10 Million Agency: A Proven Framework
How We Built A Strong $10 Million Agency: A Proven FrameworkHow We Built A Strong $10 Million Agency: A Proven Framework
How We Built A Strong $10 Million Agency: A Proven Framework
 
2023 Google Algorithms & SEO's Future: Powerful Predictions For 2024
2023 Google Algorithms & SEO's Future: Powerful Predictions For 20242023 Google Algorithms & SEO's Future: Powerful Predictions For 2024
2023 Google Algorithms & SEO's Future: Powerful Predictions For 2024
 
SaaS Marketing: Expert Paid Media Tips Backed By $150M In Ad Spend
SaaS Marketing: Expert Paid Media Tips Backed By $150M In Ad SpendSaaS Marketing: Expert Paid Media Tips Backed By $150M In Ad Spend
SaaS Marketing: Expert Paid Media Tips Backed By $150M In Ad Spend
 
Emergency SEO: How To Recover When SERP Rankings Suddenly Drop
Emergency SEO: How To Recover When SERP Rankings Suddenly DropEmergency SEO: How To Recover When SERP Rankings Suddenly Drop
Emergency SEO: How To Recover When SERP Rankings Suddenly Drop
 

Recently uploaded

Pillar-Based Marketing Master Class - Ryan Brock
Pillar-Based Marketing Master Class - Ryan BrockPillar-Based Marketing Master Class - Ryan Brock
How to Kickstart Content Marketing With A Small Team - Dennis Shiao
How to Kickstart Content Marketing With A Small Team - Dennis ShiaoHow to Kickstart Content Marketing With A Small Team - Dennis Shiao
How to Kickstart Content Marketing With A Small Team - Dennis Shiao
DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
 
Top Strategies for Building High-Quality Backlinks in 2024 PPT.pdf
Top Strategies for Building High-Quality Backlinks in 2024 PPT.pdfTop Strategies for Building High-Quality Backlinks in 2024 PPT.pdf
Top Strategies for Building High-Quality Backlinks in 2024 PPT.pdf
1Solutions Pvt. Ltd.
 
Get Off the Bandwagon - Separating Digital Marketing Myths from Truth - Scott...
Get Off the Bandwagon - Separating Digital Marketing Myths from Truth - Scott...Get Off the Bandwagon - Separating Digital Marketing Myths from Truth - Scott...
Get Off the Bandwagon - Separating Digital Marketing Myths from Truth - Scott...
DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
 
Get admission in various courses and boost your employment opportunities.
Get admission in various courses and boost your employment opportunities.Get admission in various courses and boost your employment opportunities.
Get admission in various courses and boost your employment opportunities.
complete knowledge
 
Lily Ray - Optimize the Forest, Not the Trees: Move Beyond SEO Checklist - Mo...
Lily Ray - Optimize the Forest, Not the Trees: Move Beyond SEO Checklist - Mo...Lily Ray - Optimize the Forest, Not the Trees: Move Beyond SEO Checklist - Mo...
Lily Ray - Optimize the Forest, Not the Trees: Move Beyond SEO Checklist - Mo...
Amsive
 
From Hope to Despair The Top 10 Reasons Businesses Ditch SEO Tactics.pptx
From Hope to Despair The Top 10 Reasons Businesses Ditch SEO Tactics.pptxFrom Hope to Despair The Top 10 Reasons Businesses Ditch SEO Tactics.pptx
From Hope to Despair The Top 10 Reasons Businesses Ditch SEO Tactics.pptx
Boston SEO Services
 
Crafting Seamless B2B Customer Journeys - Strategies for Exceptional Experien...
Crafting Seamless B2B Customer Journeys - Strategies for Exceptional Experien...Crafting Seamless B2B Customer Journeys - Strategies for Exceptional Experien...
Crafting Seamless B2B Customer Journeys - Strategies for Exceptional Experien...
DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
 
AI Best Practices for Marketing HUG June 2024
AI Best Practices for Marketing HUG June 2024AI Best Practices for Marketing HUG June 2024
AI Best Practices for Marketing HUG June 2024
Amanda Farrell
 
Basic Management Concepts., “Management is the art of getting things done thr...
Basic Management Concepts., “Management is the art of getting things done thr...Basic Management Concepts., “Management is the art of getting things done thr...
Basic Management Concepts., “Management is the art of getting things done thr...
DilanThennakoon
 
Data-Driven Personalization - Build a Competitive Advantage by Knowing Your C...
Data-Driven Personalization - Build a Competitive Advantage by Knowing Your C...Data-Driven Personalization - Build a Competitive Advantage by Knowing Your C...
Data-Driven Personalization - Build a Competitive Advantage by Knowing Your C...
DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
 
PickUp_conversational AI_Capex, Inc._20240610
PickUp_conversational AI_Capex, Inc._20240610PickUp_conversational AI_Capex, Inc._20240610
PickUp_conversational AI_Capex, Inc._20240610
Shuntaro Kogame
 
Advanced Storytelling Concepts for Marketers
Advanced Storytelling Concepts for MarketersAdvanced Storytelling Concepts for Marketers
Advanced Storytelling Concepts for Marketers
Ed Shimp
 
Growth Marketing in 2024 - Randy Rayess, Outgrow
Growth Marketing in 2024 - Randy Rayess,  OutgrowGrowth Marketing in 2024 - Randy Rayess,  Outgrow
Boost Your Instagram Views Instantly Proven Free Strategies.
Boost Your Instagram Views Instantly Proven Free Strategies.Boost Your Instagram Views Instantly Proven Free Strategies.
Boost Your Instagram Views Instantly Proven Free Strategies.
InstBlast Marketing
 
Luxury Hanloom Saree Brand ,Capstone Project_Kiran Bansal.pdf
Luxury Hanloom Saree Brand ,Capstone Project_Kiran Bansal.pdfLuxury Hanloom Saree Brand ,Capstone Project_Kiran Bansal.pdf
Luxury Hanloom Saree Brand ,Capstone Project_Kiran Bansal.pdf
KiranRai75
 
Global Growth Starts With Translation - How To Unlock Global Markets - Tim Kirby
Global Growth Starts With Translation - How To Unlock Global Markets - Tim KirbyGlobal Growth Starts With Translation - How To Unlock Global Markets - Tim Kirby
Global Growth Starts With Translation - How To Unlock Global Markets - Tim Kirby
DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
 
Assignment 2 Task 1: Digital Marketing Course
Assignment 2 Task 1: Digital Marketing CourseAssignment 2 Task 1: Digital Marketing Course
Assignment 2 Task 1: Digital Marketing Course
klaudiadgmkt
 

Recently uploaded (20)

Unleash the Power of Storytelling - Win Hearts, Change Minds, Get Results - R...
Unleash the Power of Storytelling - Win Hearts, Change Minds, Get Results - R...Unleash the Power of Storytelling - Win Hearts, Change Minds, Get Results - R...
Unleash the Power of Storytelling - Win Hearts, Change Minds, Get Results - R...
 
Pillar-Based Marketing Master Class - Ryan Brock
Pillar-Based Marketing Master Class - Ryan BrockPillar-Based Marketing Master Class - Ryan Brock
Pillar-Based Marketing Master Class - Ryan Brock
 
How to Kickstart Content Marketing With A Small Team - Dennis Shiao
How to Kickstart Content Marketing With A Small Team - Dennis ShiaoHow to Kickstart Content Marketing With A Small Team - Dennis Shiao
How to Kickstart Content Marketing With A Small Team - Dennis Shiao
 
Top Strategies for Building High-Quality Backlinks in 2024 PPT.pdf
Top Strategies for Building High-Quality Backlinks in 2024 PPT.pdfTop Strategies for Building High-Quality Backlinks in 2024 PPT.pdf
Top Strategies for Building High-Quality Backlinks in 2024 PPT.pdf
 
Get Off the Bandwagon - Separating Digital Marketing Myths from Truth - Scott...
Get Off the Bandwagon - Separating Digital Marketing Myths from Truth - Scott...Get Off the Bandwagon - Separating Digital Marketing Myths from Truth - Scott...
Get Off the Bandwagon - Separating Digital Marketing Myths from Truth - Scott...
 
Get admission in various courses and boost your employment opportunities.
Get admission in various courses and boost your employment opportunities.Get admission in various courses and boost your employment opportunities.
Get admission in various courses and boost your employment opportunities.
 
Lily Ray - Optimize the Forest, Not the Trees: Move Beyond SEO Checklist - Mo...
Lily Ray - Optimize the Forest, Not the Trees: Move Beyond SEO Checklist - Mo...Lily Ray - Optimize the Forest, Not the Trees: Move Beyond SEO Checklist - Mo...
Lily Ray - Optimize the Forest, Not the Trees: Move Beyond SEO Checklist - Mo...
 
From Hope to Despair The Top 10 Reasons Businesses Ditch SEO Tactics.pptx
From Hope to Despair The Top 10 Reasons Businesses Ditch SEO Tactics.pptxFrom Hope to Despair The Top 10 Reasons Businesses Ditch SEO Tactics.pptx
From Hope to Despair The Top 10 Reasons Businesses Ditch SEO Tactics.pptx
 
Crafting Seamless B2B Customer Journeys - Strategies for Exceptional Experien...
Crafting Seamless B2B Customer Journeys - Strategies for Exceptional Experien...Crafting Seamless B2B Customer Journeys - Strategies for Exceptional Experien...
Crafting Seamless B2B Customer Journeys - Strategies for Exceptional Experien...
 
AI Best Practices for Marketing HUG June 2024
AI Best Practices for Marketing HUG June 2024AI Best Practices for Marketing HUG June 2024
AI Best Practices for Marketing HUG June 2024
 
Basic Management Concepts., “Management is the art of getting things done thr...
Basic Management Concepts., “Management is the art of getting things done thr...Basic Management Concepts., “Management is the art of getting things done thr...
Basic Management Concepts., “Management is the art of getting things done thr...
 
Amazing and On Point - Ramon Ray, USA TODAY
Amazing and On Point - Ramon Ray, USA TODAYAmazing and On Point - Ramon Ray, USA TODAY
Amazing and On Point - Ramon Ray, USA TODAY
 
Data-Driven Personalization - Build a Competitive Advantage by Knowing Your C...
Data-Driven Personalization - Build a Competitive Advantage by Knowing Your C...Data-Driven Personalization - Build a Competitive Advantage by Knowing Your C...
Data-Driven Personalization - Build a Competitive Advantage by Knowing Your C...
 
PickUp_conversational AI_Capex, Inc._20240610
PickUp_conversational AI_Capex, Inc._20240610PickUp_conversational AI_Capex, Inc._20240610
PickUp_conversational AI_Capex, Inc._20240610
 
Advanced Storytelling Concepts for Marketers
Advanced Storytelling Concepts for MarketersAdvanced Storytelling Concepts for Marketers
Advanced Storytelling Concepts for Marketers
 
Growth Marketing in 2024 - Randy Rayess, Outgrow
Growth Marketing in 2024 - Randy Rayess,  OutgrowGrowth Marketing in 2024 - Randy Rayess,  Outgrow
Growth Marketing in 2024 - Randy Rayess, Outgrow
 
Boost Your Instagram Views Instantly Proven Free Strategies.
Boost Your Instagram Views Instantly Proven Free Strategies.Boost Your Instagram Views Instantly Proven Free Strategies.
Boost Your Instagram Views Instantly Proven Free Strategies.
 
Luxury Hanloom Saree Brand ,Capstone Project_Kiran Bansal.pdf
Luxury Hanloom Saree Brand ,Capstone Project_Kiran Bansal.pdfLuxury Hanloom Saree Brand ,Capstone Project_Kiran Bansal.pdf
Luxury Hanloom Saree Brand ,Capstone Project_Kiran Bansal.pdf
 
Global Growth Starts With Translation - How To Unlock Global Markets - Tim Kirby
Global Growth Starts With Translation - How To Unlock Global Markets - Tim KirbyGlobal Growth Starts With Translation - How To Unlock Global Markets - Tim Kirby
Global Growth Starts With Translation - How To Unlock Global Markets - Tim Kirby
 
Assignment 2 Task 1: Digital Marketing Course
Assignment 2 Task 1: Digital Marketing CourseAssignment 2 Task 1: Digital Marketing Course
Assignment 2 Task 1: Digital Marketing Course
 

Creating a Winning Brand Content Strategy #SEJSummit