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Many Clouds, Many Choices
       Rex Wang
1
       VP Infrastructure & Management
    Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Private Cloud Adoption Is Increasing
                                                  2010                                                                           2011
                                                                                 Yes, in                                                           Yes, in
                                                                             production at                                                     production at
                                          Don’t                               scale, 11.3%                                  Don’t               scale, 17.7%
                                       know/unsure,                                                                      know/unsure,
                                                                                            Yes, in limited                  9.5%
                                           8.7%                                              use, 12.8%

                                                                                                                                                        Yes, in limited
                                                                              Yes, in pilot                                                              use, 12.2%
                                                                                                                     No, 35.4%
                                                                              stage, 4.5%
                                No, 47.4%
                                                                 Under        Preliminary
                                                              consideration, planning, 4.9                                      Under                Yes, in pilot
                                                                  10.5%            %                                         consideration,          stage, 7.1%
                                                                                                                                               Preliminary
                                                                                                                                 10.6%
                                                                                                                                              planning, 7.5
                                                                                                                                                    %


                                                                                            37% have private clouds today
                                                                                            28% increase from 2010 to 2011

Source: IOUG ResearchWire member studies on Cloud Computing, conducted in Aug-Sept 2010 and Aug-Sept 2010




                2    Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Public Cloud Adoption Is Increasing
                                                   2010                                                                           2011
                                                                          Yes, 13.8%
                                                                                                                                                  Yes, 20.9%
                                                                                                                          Don’t
                                      Don’t                                                                            know/unsure,
                                   know/unsure,                                                                           12.6%
                                                                    Under
                                      20.4%                      consideration,
                                                                     11.2%                                                                  Under
                                                                                                                                         consideration,
                                                                                                                                             13.6%
                                                                                                                      No, 52.9%
                                       No, 54.6%




                                                                                             21% use public clouds today
                                                                                            50% increase from 2010 to 2011

Source: IOUG ResearchWire member studies on Cloud Computing, conducted in Aug-Sept 2010 and Aug-Sept 2011




                3    Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Many Cloud Use Cases
                        Private Cloud                                                       Public Cloud        Observations

                                                                                                           New applications more often
                                                                                                           than extensions to existing

                                                                                                           Both dev/test and production

                                                                                                           Enterprise more often then
                                                                                                           departmental

                                                                                                           More often used by employees
                                                                                                           than external users

                                                                                                           Both stable and dynamic
                                                                                                           workloads. Cloudbursting rare.

                                                                                                           Long-lived apps more often
                                                                                                           than temporary


Source: IOUG ResearchWire member study on Cloud Computing, conducted in Aug-Sept 2011




                4    Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Top Private Cloud Applications
                                                                                                            2010   2011
                                         Home-grown applications                                            23%    29%
                                         Departmental / Line of Business                                    13%    27%
                                         Financial / Accounting                                             28%    26%
                                         HR / Benefits                                                      26%    25%
                                         Email / Collaboration                                              28%    23%
                                         Customer service                                                   20%    21%
                                         Marketing / Sales                                                  12%    19%


Source: IOUG ResearchWire member studies on Cloud Computing, conducted in Aug-Sept 2010 and Aug-Sept 2011




                5    Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Top Public Cloud Applications
                                                                                                            2010   2011
                                              Email / Collaboration                                         9%     17%
                                              Marketing / Sales                                             10%    15%
                                              HR / Benefits                                                 10%    14%
                                              Customer service                                              8%     11%
                                              Financial / Accounting                                        11%    11%
                                              Departmental / Line of Business                               4%     9%
                                              Project management                                            n/a    7%
                                              Virtual desktop                                               2%     5%
                                              Desktop productivity applications                             4%     4%
                                              Procurement / Purchasing                                      4%     3%
                                              Inventory / Shipping                                          3%     2%
                                              Supply Chain Management                                       n/a    2%

Source: IOUG ResearchWire member studies on Cloud Computing, conducted in Aug-Sept 2010 and Aug-Sept 2011




                6    Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
PaaS Outpacing IaaS
                                                                                                                     0%   10%   20%   30%   40%   50%

                                                                                             Application server
                                                                                            platform as a service
                                Platform as a Service                                             Database
                                               (PaaS)
                                                                                            platform as a service

                                                                                             Identity as a service                                      Private
                                                                                                                                                        Public
                                                                                             Storage as a service

                     Infrastructure as a Service
                                                                                            Compute as a service
                                          (IaaS)

                                                                                              Software Dev/Test
                                                                                                 as a service


Source: IOUG ResearchWire member study on Cloud Computing, conducted in Aug-Sept 2011




                7    Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Evolution of Private and Public Clouds
                  Public Cloud Evolution                                                                      Public Clouds                               Hybrid

                                                                                    MSP
                                                                       ISP                        CSP/
                                                                                                 Telcos                              IaaS                                  IaaS
                                                                                                                                                          PaaS
                                                                                                                SaaS
                                                                             ASP          ISV

                                                                                                                              PaaS                 SaaS



                  Private Cloud Evolution                                                                                                                  Virtual Private Cloud



                                                                           App1    App2   App3                         App1     App2    App3               App1     App2     App3

                         App1      App2     App3      Consolidate
                                                                              Private PaaS                               Private PaaS                            Private PaaS
                                                      Standardize

                                                                               Private IaaS                               Private IaaS                           Private IaaS



                               Silo‟d                               Consolidated                              Private Cloud                               Hybrid
                 •      Physical                              •      Virtual                              •    Self-service                    •     Federation with
                 •      Dedicated                             •      Shared services                      •    Policy-based                          public clouds
                 •      Static                                •      Dynamic                                   resource mgmt                   •     Interoperability
                 •      Heterogeneous                         •      Standardized                         •    Chargeback                      •     Cloud bursting
                                                                     appliances                           •    Capacity planning


8   Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Evolution of Private and Public Clouds
                  Public Cloud Evolution                                                                      Public Clouds                               Hybrid

                                                                                    MSP
                                                                       ISP                        CSP/
                                                                                                 Telcos                              IaaS                                  IaaS
                                                                                                                                                          PaaS
                                                                                                                SaaS
                                                                             ASP          ISV

                                                                                                                              PaaS                 SaaS



                  Private Cloud Evolution                                                                                                                  Virtual Private Cloud



                                                                           App1    App2   App3                         App1     App2    App3               App1     App2     App3

                         App1      App2     App3      Consolidate
                                                                              Private PaaS                               Private PaaS                            Private PaaS
                                                      Standardize

                                                                               Private IaaS                               Private IaaS                           Private IaaS



                               Silo‟d                               Consolidated                              Private Cloud                               Hybrid
                 •      Physical                              •      Virtual                              •    Self-service                    •     Federation with
                 •      Dedicated                             •      Shared services                      •    Policy-based                          public clouds
                 •      Static                                •      Dynamic                                   resource mgmt                   •     Interoperability
                 •      Heterogeneous                         •      Standardized                         •    Chargeback                      •     Cloud bursting
                                                                     appliances                           •    Capacity planning


9   Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Consolidation at PaaS and IaaS Layers
                          Consolidate onto a standard, shared and elastically scalable PaaS
                                                         vs.
                               Consolidate onto shared IaaS without standardization




10   Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Server Virtualization and Clustering Deliver
     Resource Pooling and Elastic Scalability
                         Server Virtualization                                             Clustering
     Make one physical resource look like many                               Make many physical resource look like one




          Both server virtualization and clustering are key technologies for cloud

11    Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Server Virtualization Options


                                               Centralized Virtualization Lifecycle Management


               Dynamic                                                  Oracle VM          Containers       Oracle VM
               Domains                                                  for SPARC                            for x86

                                                                            HYPERVISOR                      HYPERVISOR


                      M-Series                                                 T-Series   All SPARC & x86     All x86




12   Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Clustering Options Throughout Stack
                                                                                     Platform as a Service

                                                                             Oracle Cloud Application Foundation
                                                                  Oracle WebLogic Server | Oracle Coherence In-Memory Data
                                                                                 Oracle Exalogic Elastic Cloud




                                                                              Oracle Database Real Application Clusters
                                                                            Oracle In-Memory Database Cache (TimesTen)
                                                                                   Oracle Exadata Database Machine




                                                                                   Infrastructure as a Service

                                                                                            Sun Servers



                                                                                           Sun Storage




13   Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Exadata, Exalogic, SPARC SuperCluster
     Extreme Performance, Engineered Systems
     • Unmatched performance, simplified deployment, lower total cost
     • Building blocks for consolidation and cloud computing




14   Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Case
                                                                                                                                                                         Study
              Private PaaS Examples

•   Solution:                                                                        •   Solution:                                 •   Solution
     – JAP – Java Application Platform                                                    – “Oracle as a Service” PaaS                 – Oracle Database as a Service (PaaS)
     – DHP – Database Hosting Platform                                                    – Consolidate 300 small to medium                with eGRID
     – CHP – Compute Hosting Platform                                                         database environments onto 3 grids       – Consolidation of >60 applications
     – Centralized deployment of 200+ apps                                                – Advanced chargeback model for cost             until now on a standardised platform
     – Oracle:                                                                                recovery                                 – Standardised environment, process
          • WebLogic Server 10.3                                                          – Oracle:                                        and pricing
          • Oracle Database 11g                                                                • Oracle Database 11g                   – Attractive price model with very low
          • Solaris                                                                            • Exadata                                   time to market
          • Sun M-Series/T-Series

•   Benefits:                                                                        •   Benefits:                                 •   Benefits
     – 35% reduction in operating costs                                                   – 50% operating cost improvement             – Very fast deployment
     – 30% reduction in project costs                                                     – P&L breakeven in Year 1                    – Very good performance (> increase
     – 44% power consumption avoided in                                                   – Server utilization: 15%  80%                 in all areas)
        4 years, while doubling capacity                                                  – Elasticity – CPU can be taken from         – Cost reduction of > 50%
     – No downtime incidents in 3 years                                                      resource pool as needed                   – GREEN IT: 57% fewer power used




         15   Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Case
                                                                            Study
     Oracle IT: Private IaaS for Dev/Test
     Supporting Over 3500 Developers via Self-Service Model




16   Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Case
                                                                                       Study
       Oracle IT: Private IaaS for Dev/Test
       Delivering Speed and Efficiency for Competitive Advantage
 • Internal hardware resource management application leveraging existing development
   automation as a „private cloud API‟
 • A self-service re-imaging & reboot portal for users
 • Average server utilization rate exceeds 80% over 7 day work week



Current Metrics
  Avg. new VM reservations per day: ~50
  Avg. self-service reboots per day: ~25
  Avg. self-service reimages per day: ~100




  17   Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Evolution of Private and Public Clouds
                   Public Cloud Evolution                                                                      Public Clouds                               Hybrid

                                                                                     MSP
                                                                        ISP                        CSP/
                                                                                                  Telcos                              IaaS                                  IaaS
                                                                                                                                                           PaaS
                                                                                                                 SaaS
                                                                              ASP          ISV

                                                                                                                               PaaS                 SaaS



                   Private Cloud Evolution                                                                                                                  Virtual Private Cloud



                                                                            App1    App2   App3                         App1     App2    App3               App1     App2     App3

                          App1      App2     App3      Consolidate
                                                                               Private PaaS                               Private PaaS                            Private PaaS
                                                       Standardize

                                                                                Private IaaS                               Private IaaS                           Private IaaS



                                Silo‟d                               Consolidated                              Private Cloud                               Hybrid
                  •      Physical                              •      Virtual                              •    Self-service                    •     Federation with
                  •      Dedicated                             •      Shared services                      •    Policy-based                          public clouds
                  •      Static                                •      Dynamic                                   resource mgmt                   •     Interoperability
                  •      Heterogeneous                         •      Standardized                         •    Chargeback                      •     Cloud bursting
                                                                      appliances                           •    Capacity planning


18   Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Oracle Enterprise Manager 12c
          Total Cloud Control
     Optimize                               Plan

                                                                Setup
Meter &
Charge


                                                                       Build
Manage


                                                               Test
    Monitor
                                 Deploy

         Complete Lifecycle                                                        Integrated Cloud         Business-Driven Application
           Management                                                             Stack Management                 Management

           Self-Service IT                                              |        Simple and Automated   |        Business Driven

     19   Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Evolution of Private and Public Clouds
                   Public Cloud Evolution                                                                      Public Clouds                               Hybrid

                                                                                     MSP
                                                                        ISP                        CSP/
                                                                                                  Telcos                              IaaS                                  IaaS
                                                                                                                                                           PaaS
                                                                                                                 SaaS
                                                                              ASP          ISV

                                                                                                                               PaaS                 SaaS



                   Private Cloud Evolution                                                                                                                  Virtual Private Cloud



                                                                            App1    App2   App3                         App1     App2    App3               App1     App2     App3

                          App1      App2     App3      Consolidate
                                                                               Private PaaS                               Private PaaS                            Private PaaS
                                                       Standardize

                                                                                Private IaaS                               Private IaaS                           Private IaaS



                                Silo‟d                               Consolidated                              Private Cloud                               Hybrid
                  •      Physical                              •      Virtual                              •    Self-service                    •     Federation with
                  •      Dedicated                             •      Shared services                      •    Policy-based                          public clouds
                  •      Static                                •      Dynamic                                   resource mgmt                   •     Interoperability
                  •      Heterogeneous                         •      Standardized                         •    Chargeback                      •     Cloud bursting
                                                                      appliances                           •    Capacity planning


20   Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Oracle Powers Many Third Party Clouds




21   Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Case
                                                                                                                                    Study
     SoftBank: White Cloud Enterprise PaaS
     Powered by Oracle

                                                                             Database & Java PaaS for Enterprise Systems

                                                                             Fully running on Exadata & Exalogic
                                                                                + Data Guard, Database Vault & Advanced Security Option

                                                                             Carrier Grade
                                                                                 - High Performance
                                                                                 - High Security
      Oracle Exadata & Oracle Exalogic Elastic Cloud                             - High Availability : 99.999%

                                                                             License Options
                                                                                 - Hourly Rates (Oracle License Included)

                                                                             Full Support from SoftBank*
                                                                              * Platinum Partner with Exadata specialization




22   Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Full Oracle Software Stack Certified and Supported
     on Oracle VM on Amazon EC2
                                                                                          • Amazon EC2 now supports Oracle VM
                                                                                          • Fully certified and supported:
                                                                                            Oracle Database, Oracle Fusion
                                                                            Certified &     Middleware, Oracle Applications
                                                                            supported       (EBS, PeopleSoft, Siebel)
                                                                                          • Oracle license portability
                                                                                          • Oracle Linux support and Amazon
                                                                                            Premium Support
                                                                                          • Amazon Machine Images (AMIs)
                                                                                            based on Oracle VM Templates


23   Copyright © 2011, Oracle and/or its affiliates. All rights reserved.                                 © 2010 Oracle Corporation – Proprietary and Confidential
Oracle on Demand Cloud Services

                                                   On Premise

                                                                                   @Customer       @Oracle   SaaS




          Software License                           Customer                       Customer      Customer   Oracle

    Software Management                              Customer                        Oracle       Oracle     Oracle

Infrastructure Management                            Customer                   Customer Oracle    Oracle    Oracle

                     Datacenter                      Customer                       Customer      Oracle     Oracle



    24   Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
The Oracle Public Cloud
     Applications and Platform: Based on Industry Standards




                                      Fusion                                Fusion    Fusion    Oracle Social
                                       CRM                                   HCM      Talent      Network

                                   Database                                  Java      Data       Security
                                    Service                                 Service   Service     Service




25   Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Oracle Public Cloud
     Complete Choice
Instant productivity                                                        • Self-Service, monthly subscription, instant
                                                                              provisioning

Complete                                                                    • Complete set of business-critical platform
                                                                              and application services

100% standards-based                                                        • Move existing applications to the cloud
                                                                              with no change

On-cloud or on-premise                                                      • Same products available in both modes


26   Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Oracle Cloud Offerings – Complete Choice
                                                                                       Private Cloud Products                                                      Private & Public Cloud Services
                                                                                                               Applications                                        Oracle On Demand       Oracle Public Cloud
                                                                                                                                                                    Oracle Applications   Oracle Fusion Oracle Fusion
                                                                                                         Oracle Applications                                           On Demand
                                                                                                                                                                                           CRM Cloud     HCM Cloud
                                                                                                                                                                                             Service       Service
                       Oracle Enterprise Manager




                                                                                                       Platform as a Service
                                                                 Integration:                  Process Mgmt:                     Security:     User Interaction:
                                                                                                                                                                                           Oracle Social Network
Cloud Management




                                                                  SOA Suite                      BPM Suite                     Identity Mgmt     WebCenter         Middleware On Demand
                                                                                 Cloud Application Foundation: WebLogic Server,                                     Exalogic On Demand           Oracle Java
                                                                                   Coherence, JRockit, Exalogic Elastic Cloud                                                                   Cloud Service
                                                                                            Oracle Database, Database Options                                       Database On Demand        Oracle Database
                                                                                               Exadata Database Machine                                             Exadata On Demand          Cloud Service


                                                                                         Infrastructure as a Service
                   Manager Ops Center
                    Oracle Enterprise




                                                                               Oracle Solaris                      Oracle Linux
                                                                      Oracle VM for SPARC (LDom)
                                                                           Solaris Containers                                         Oracle VM for x86
                                                                                                                 Servers
                                                                                                                 Storage
                                                                                                              Network Fabric



                                                   27   Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Oracle Cloud Computing Strategy
 Many Clouds, Many Choices
 • Provide customer choice of private and public clouds
 • Deliver complete, integrated offerings spanning SaaS,
   PaaS and IaaS
 • Enable customers to adopt cloud as the business requires


28   Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
oracle.com/cloud
                                                                            www.facebook.com/OracleCloudComputing

                                                                            @OracleCloudZone Hashtag: #oraclecloud




29   Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
THE PRECEDING IS INTENDED TO OUTLINE OUR GENERAL
     PRODUCT DIRECTION. IT IS INTENDED FOR INFORMATION
     PURPOSES ONLY, AND MAY NOT BE INCORPORATED INTO ANY
     CONTRACT. IT IS NOT A COMMITMENT TO DELIVER ANY
     MATERIAL, CODE, OR FUNCTIONALITY, AND SHOULD NOT BE
     RELIED UPON IN MAKING PURCHASING DECISION. THE
     DEVELOPMENT, RELEASE, AND TIMING OF ANY FEATURES OR
     FUNCTIONALITY DESCRIBED FOR ORACLE'S PRODUCTS
     REMAINS AT THE SOLE DISCRETION OF ORACLE.




30   Copyright © 2011, Oracle and/or its affiliates. All rights reserved.

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Many Clouds, Many Choices

  • 1. Many Clouds, Many Choices Rex Wang 1 VP Infrastructure & Management Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
  • 2. Private Cloud Adoption Is Increasing 2010 2011 Yes, in Yes, in production at production at Don’t scale, 11.3% Don’t scale, 17.7% know/unsure, know/unsure, Yes, in limited 9.5% 8.7% use, 12.8% Yes, in limited Yes, in pilot use, 12.2% No, 35.4% stage, 4.5% No, 47.4% Under Preliminary consideration, planning, 4.9 Under Yes, in pilot 10.5% % consideration, stage, 7.1% Preliminary 10.6% planning, 7.5 % 37% have private clouds today 28% increase from 2010 to 2011 Source: IOUG ResearchWire member studies on Cloud Computing, conducted in Aug-Sept 2010 and Aug-Sept 2010 2 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
  • 3. Public Cloud Adoption Is Increasing 2010 2011 Yes, 13.8% Yes, 20.9% Don’t Don’t know/unsure, know/unsure, 12.6% Under 20.4% consideration, 11.2% Under consideration, 13.6% No, 52.9% No, 54.6% 21% use public clouds today 50% increase from 2010 to 2011 Source: IOUG ResearchWire member studies on Cloud Computing, conducted in Aug-Sept 2010 and Aug-Sept 2011 3 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
  • 4. Many Cloud Use Cases Private Cloud Public Cloud Observations New applications more often than extensions to existing Both dev/test and production Enterprise more often then departmental More often used by employees than external users Both stable and dynamic workloads. Cloudbursting rare. Long-lived apps more often than temporary Source: IOUG ResearchWire member study on Cloud Computing, conducted in Aug-Sept 2011 4 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
  • 5. Top Private Cloud Applications 2010 2011 Home-grown applications 23% 29% Departmental / Line of Business 13% 27% Financial / Accounting 28% 26% HR / Benefits 26% 25% Email / Collaboration 28% 23% Customer service 20% 21% Marketing / Sales 12% 19% Source: IOUG ResearchWire member studies on Cloud Computing, conducted in Aug-Sept 2010 and Aug-Sept 2011 5 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
  • 6. Top Public Cloud Applications 2010 2011 Email / Collaboration 9% 17% Marketing / Sales 10% 15% HR / Benefits 10% 14% Customer service 8% 11% Financial / Accounting 11% 11% Departmental / Line of Business 4% 9% Project management n/a 7% Virtual desktop 2% 5% Desktop productivity applications 4% 4% Procurement / Purchasing 4% 3% Inventory / Shipping 3% 2% Supply Chain Management n/a 2% Source: IOUG ResearchWire member studies on Cloud Computing, conducted in Aug-Sept 2010 and Aug-Sept 2011 6 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
  • 7. PaaS Outpacing IaaS 0% 10% 20% 30% 40% 50% Application server platform as a service Platform as a Service Database (PaaS) platform as a service Identity as a service Private Public Storage as a service Infrastructure as a Service Compute as a service (IaaS) Software Dev/Test as a service Source: IOUG ResearchWire member study on Cloud Computing, conducted in Aug-Sept 2011 7 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
  • 8. Evolution of Private and Public Clouds Public Cloud Evolution Public Clouds Hybrid MSP ISP CSP/ Telcos IaaS IaaS PaaS SaaS ASP ISV PaaS SaaS Private Cloud Evolution Virtual Private Cloud App1 App2 App3 App1 App2 App3 App1 App2 App3 App1 App2 App3 Consolidate Private PaaS Private PaaS Private PaaS Standardize Private IaaS Private IaaS Private IaaS Silo‟d Consolidated Private Cloud Hybrid • Physical • Virtual • Self-service • Federation with • Dedicated • Shared services • Policy-based public clouds • Static • Dynamic resource mgmt • Interoperability • Heterogeneous • Standardized • Chargeback • Cloud bursting appliances • Capacity planning 8 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
  • 9. Evolution of Private and Public Clouds Public Cloud Evolution Public Clouds Hybrid MSP ISP CSP/ Telcos IaaS IaaS PaaS SaaS ASP ISV PaaS SaaS Private Cloud Evolution Virtual Private Cloud App1 App2 App3 App1 App2 App3 App1 App2 App3 App1 App2 App3 Consolidate Private PaaS Private PaaS Private PaaS Standardize Private IaaS Private IaaS Private IaaS Silo‟d Consolidated Private Cloud Hybrid • Physical • Virtual • Self-service • Federation with • Dedicated • Shared services • Policy-based public clouds • Static • Dynamic resource mgmt • Interoperability • Heterogeneous • Standardized • Chargeback • Cloud bursting appliances • Capacity planning 9 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
  • 10. Consolidation at PaaS and IaaS Layers Consolidate onto a standard, shared and elastically scalable PaaS vs. Consolidate onto shared IaaS without standardization 10 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
  • 11. Server Virtualization and Clustering Deliver Resource Pooling and Elastic Scalability Server Virtualization Clustering Make one physical resource look like many Make many physical resource look like one Both server virtualization and clustering are key technologies for cloud 11 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
  • 12. Server Virtualization Options Centralized Virtualization Lifecycle Management Dynamic Oracle VM Containers Oracle VM Domains for SPARC for x86 HYPERVISOR HYPERVISOR M-Series T-Series All SPARC & x86 All x86 12 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
  • 13. Clustering Options Throughout Stack Platform as a Service Oracle Cloud Application Foundation Oracle WebLogic Server | Oracle Coherence In-Memory Data Oracle Exalogic Elastic Cloud Oracle Database Real Application Clusters Oracle In-Memory Database Cache (TimesTen) Oracle Exadata Database Machine Infrastructure as a Service Sun Servers Sun Storage 13 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
  • 14. Exadata, Exalogic, SPARC SuperCluster Extreme Performance, Engineered Systems • Unmatched performance, simplified deployment, lower total cost • Building blocks for consolidation and cloud computing 14 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
  • 15. Case Study Private PaaS Examples • Solution: • Solution: • Solution – JAP – Java Application Platform – “Oracle as a Service” PaaS – Oracle Database as a Service (PaaS) – DHP – Database Hosting Platform – Consolidate 300 small to medium with eGRID – CHP – Compute Hosting Platform database environments onto 3 grids – Consolidation of >60 applications – Centralized deployment of 200+ apps – Advanced chargeback model for cost until now on a standardised platform – Oracle: recovery – Standardised environment, process • WebLogic Server 10.3 – Oracle: and pricing • Oracle Database 11g • Oracle Database 11g – Attractive price model with very low • Solaris • Exadata time to market • Sun M-Series/T-Series • Benefits: • Benefits: • Benefits – 35% reduction in operating costs – 50% operating cost improvement – Very fast deployment – 30% reduction in project costs – P&L breakeven in Year 1 – Very good performance (> increase – 44% power consumption avoided in – Server utilization: 15%  80% in all areas) 4 years, while doubling capacity – Elasticity – CPU can be taken from – Cost reduction of > 50% – No downtime incidents in 3 years resource pool as needed – GREEN IT: 57% fewer power used 15 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
  • 16. Case Study Oracle IT: Private IaaS for Dev/Test Supporting Over 3500 Developers via Self-Service Model 16 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
  • 17. Case Study Oracle IT: Private IaaS for Dev/Test Delivering Speed and Efficiency for Competitive Advantage • Internal hardware resource management application leveraging existing development automation as a „private cloud API‟ • A self-service re-imaging & reboot portal for users • Average server utilization rate exceeds 80% over 7 day work week Current Metrics  Avg. new VM reservations per day: ~50  Avg. self-service reboots per day: ~25  Avg. self-service reimages per day: ~100 17 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
  • 18. Evolution of Private and Public Clouds Public Cloud Evolution Public Clouds Hybrid MSP ISP CSP/ Telcos IaaS IaaS PaaS SaaS ASP ISV PaaS SaaS Private Cloud Evolution Virtual Private Cloud App1 App2 App3 App1 App2 App3 App1 App2 App3 App1 App2 App3 Consolidate Private PaaS Private PaaS Private PaaS Standardize Private IaaS Private IaaS Private IaaS Silo‟d Consolidated Private Cloud Hybrid • Physical • Virtual • Self-service • Federation with • Dedicated • Shared services • Policy-based public clouds • Static • Dynamic resource mgmt • Interoperability • Heterogeneous • Standardized • Chargeback • Cloud bursting appliances • Capacity planning 18 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
  • 19. Oracle Enterprise Manager 12c Total Cloud Control Optimize Plan Setup Meter & Charge Build Manage Test Monitor Deploy Complete Lifecycle Integrated Cloud Business-Driven Application Management Stack Management Management Self-Service IT | Simple and Automated | Business Driven 19 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
  • 20. Evolution of Private and Public Clouds Public Cloud Evolution Public Clouds Hybrid MSP ISP CSP/ Telcos IaaS IaaS PaaS SaaS ASP ISV PaaS SaaS Private Cloud Evolution Virtual Private Cloud App1 App2 App3 App1 App2 App3 App1 App2 App3 App1 App2 App3 Consolidate Private PaaS Private PaaS Private PaaS Standardize Private IaaS Private IaaS Private IaaS Silo‟d Consolidated Private Cloud Hybrid • Physical • Virtual • Self-service • Federation with • Dedicated • Shared services • Policy-based public clouds • Static • Dynamic resource mgmt • Interoperability • Heterogeneous • Standardized • Chargeback • Cloud bursting appliances • Capacity planning 20 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
  • 21. Oracle Powers Many Third Party Clouds 21 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
  • 22. Case Study SoftBank: White Cloud Enterprise PaaS Powered by Oracle  Database & Java PaaS for Enterprise Systems  Fully running on Exadata & Exalogic + Data Guard, Database Vault & Advanced Security Option  Carrier Grade - High Performance - High Security Oracle Exadata & Oracle Exalogic Elastic Cloud - High Availability : 99.999%  License Options - Hourly Rates (Oracle License Included)  Full Support from SoftBank* * Platinum Partner with Exadata specialization 22 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
  • 23. Full Oracle Software Stack Certified and Supported on Oracle VM on Amazon EC2 • Amazon EC2 now supports Oracle VM • Fully certified and supported: Oracle Database, Oracle Fusion Certified & Middleware, Oracle Applications supported (EBS, PeopleSoft, Siebel) • Oracle license portability • Oracle Linux support and Amazon Premium Support • Amazon Machine Images (AMIs) based on Oracle VM Templates 23 Copyright © 2011, Oracle and/or its affiliates. All rights reserved. © 2010 Oracle Corporation – Proprietary and Confidential
  • 24. Oracle on Demand Cloud Services On Premise @Customer @Oracle SaaS Software License Customer Customer Customer Oracle Software Management Customer Oracle Oracle Oracle Infrastructure Management Customer Customer Oracle Oracle Oracle Datacenter Customer Customer Oracle Oracle 24 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
  • 25. The Oracle Public Cloud Applications and Platform: Based on Industry Standards Fusion Fusion Fusion Oracle Social CRM HCM Talent Network Database Java Data Security Service Service Service Service 25 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
  • 26. Oracle Public Cloud Complete Choice Instant productivity • Self-Service, monthly subscription, instant provisioning Complete • Complete set of business-critical platform and application services 100% standards-based • Move existing applications to the cloud with no change On-cloud or on-premise • Same products available in both modes 26 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
  • 27. Oracle Cloud Offerings – Complete Choice Private Cloud Products Private & Public Cloud Services Applications Oracle On Demand Oracle Public Cloud Oracle Applications Oracle Fusion Oracle Fusion Oracle Applications On Demand CRM Cloud HCM Cloud Service Service Oracle Enterprise Manager Platform as a Service Integration: Process Mgmt: Security: User Interaction: Oracle Social Network Cloud Management SOA Suite BPM Suite Identity Mgmt WebCenter Middleware On Demand Cloud Application Foundation: WebLogic Server, Exalogic On Demand Oracle Java Coherence, JRockit, Exalogic Elastic Cloud Cloud Service Oracle Database, Database Options Database On Demand Oracle Database Exadata Database Machine Exadata On Demand Cloud Service Infrastructure as a Service Manager Ops Center Oracle Enterprise Oracle Solaris Oracle Linux Oracle VM for SPARC (LDom) Solaris Containers Oracle VM for x86 Servers Storage Network Fabric 27 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
  • 28. Oracle Cloud Computing Strategy Many Clouds, Many Choices • Provide customer choice of private and public clouds • Deliver complete, integrated offerings spanning SaaS, PaaS and IaaS • Enable customers to adopt cloud as the business requires 28 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
  • 29. oracle.com/cloud www.facebook.com/OracleCloudComputing @OracleCloudZone Hashtag: #oraclecloud 29 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
  • 30. THE PRECEDING IS INTENDED TO OUTLINE OUR GENERAL PRODUCT DIRECTION. IT IS INTENDED FOR INFORMATION PURPOSES ONLY, AND MAY NOT BE INCORPORATED INTO ANY CONTRACT. IT IS NOT A COMMITMENT TO DELIVER ANY MATERIAL, CODE, OR FUNCTIONALITY, AND SHOULD NOT BE RELIED UPON IN MAKING PURCHASING DECISION. THE DEVELOPMENT, RELEASE, AND TIMING OF ANY FEATURES OR FUNCTIONALITY DESCRIBED FOR ORACLE'S PRODUCTS REMAINS AT THE SOLE DISCRETION OF ORACLE. 30 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.