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Gateway Analysis Toolkit
 What are community
     gateways?

Primary entry points to the City or
        business district.
    …and can be much more.
What is importance of a
gateway to the community?
Help create
◦ sense of arrival or arrival zone.
◦ sense of image
◦ sense of identity.
◦ sense of atmosphere.
◦ sense of culture
◦ sense of belonging to a community.

Help provide marketing, advertising icons and/or
brand recognition
Where are the gateways for
  Downtown Los Altos?

Foothill / First and Edith

San Antonio / Main and Edith

Foothill / San Antonio and First

Foothill / First and Main
Gateway Locations
Foothill / First and Edith
Foothill / First and Edith
San Antonio / Main and Edith
San Antonio / Main and Edith
San Antonio / Main and Edith
Foothill / San Antonio and First
Foothill / San Antonio and First
Foothill / San Antonio and First
Foothill / San Antonio and First
Foothill / First and Main
Foothill / First and Main
Foothill / First and Main
Now, back to gateways
Gateway Analysis Toolkit:

 A set of common, agreed upon criteria or
 standards for evaluating gateways.

 Can be used to help determine if any
 proposed project meets the needs of the
 community residents and businesses.
Imagine…
What comes to mind when you think of “Santana
Row”?

Do you sense the
◦ atmosphere
◦ culture
◦ expectation of successful businesses & restaurants
◦ Inviting outdoor meeting and entertainment spaces
  where community and public can gather?

This is the kind of image that a Gateway should help
provide
Imagine…

Now imagine entering downtown Los Altos
 through one of the four gateways.

 What do you see and sense?

 What do you hope to see in the future?
How do we design and
evaluate gateway projects to
ensure they fulfill their role?
Your Job:
  ◦ Assess and communicate community wants and
    needs
  ◦ Develop evaluation skills, using a set of common
    criteria for reviewing proposed gateway projects.
  ◦ Get involved in the public review process – attend:
     Architectural review meetings
     Planning commission meetings
     City Council meetings
Gateway Analysis Toolkit:
Proposed Evaluation Criteria

  What common evaluation criteria do
   architects, designers and planners
  commonly use to review a potential
            gateway project?
Criteria #1 Arrival Zones

What is your first visual impression upon arrival,
by car, by bicycle or by walking?
What do you see first?
   a primary architectural feature?
   A community outdoor meeting space?
   Landscaping?
   A parking lot?
   The back of a building?
   Open space?
   Monument or signage?
Criteria #2:
    General Site Design

Identify the primary view corridors for
arrival.

Are the building elements oriented in such
a way to give a sense of arrival?
Criteria #3:
Building orientation and
     view corridors
Evaluate building site plan in context of
◦ neighboring view corridors,
◦ arrival zones
◦ Usable outdoor open space
Criteria #4:
  Parking Requirements
Is adequate parking provided onsite for
the intended uses?

Does it meet required parking ratios?

Does the site dimensions allow the
creation of efficient parking layouts?

Should additional parking be required for
other off-site uses or public benefits?
Criteria #5:
Architectural elements and
     building massing
Is the building massing and articulation of a
scale that introduces you to the downtown?

Is the architectural style conducive to the image
of the downtown?

Does proposed style create diversity or continuity
in architectural styles?

Are the architectural elements responsive to
usable public outdoor /pedestrian spaces?
Criteria #6:
  Usable Public outdoor/
    pedestrian spaces
Are the outdoor public spaces large enough to be
functional?

Can we have an outdoor café and leisure
seating?

Is there enough room for music and/or other
small scale entertainment?
Are the outdoor spaces shaded or in full sun?

Does the building’s configuration and orientation
provide these usable outdoor spaces?
Criteria #7:
Usability of interior building
           spaces
 Is the building configuration conducive to active,
 leasable store fronts of appropriate size to attract
 the most desirable retailers?

 Are the upper level office spaces of appropriate
 configuration and size?
Criteria #8:
Additional Public Benefit
Can additional parking be provided to benefit
other existing or proposed projects?
Can the developer be given incentives to provide
additional improvement?
Can specific uses be identified as public benefits
and incorporated into the design?
Can the City provide additional amenities to
enhance the proposed design?
What other criteria can we
   add to the toolkit?

Criteria #9
Discussion:
 Public vs. Private Gateways

What’s the difference between a gateway on
private property and one on public property?

Should the public have more input and
control over a gateway on publicly owned
property?

Can we expect more public benefits from a
Gateway project on public property?

Who pays for the public benefits?
First and Main Project
◦ On this public property, the City has…
  “…an obligation to promote sound development, to
  promote a high level of design which will enhance
  the City’s downtown area, and to provide an
  environment for the social, economic and
  psychological growth and well-being of the citizens
  of the City.”
    -Los Altos City Option Agreement with the developer for
      First and Main Gateway Project


  How do we interpret this obligation?
Proposed Site Plan for First
and Main Gateway Project
NEXT STEPS
What to expect at our next meeting

◦ Apply toolkit criteria to proposed design
  submitted by developer
◦ List areas where design meets criteria
◦ List areas where refinements are needed
◦ List questions for developer and city leaders

Closing Questions?
Discussion

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La gateways final ppt #1

  • 1. Gateway Analysis Toolkit What are community gateways? Primary entry points to the City or business district. …and can be much more.
  • 2. What is importance of a gateway to the community? Help create ◦ sense of arrival or arrival zone. ◦ sense of image ◦ sense of identity. ◦ sense of atmosphere. ◦ sense of culture ◦ sense of belonging to a community. Help provide marketing, advertising icons and/or brand recognition
  • 3. Where are the gateways for Downtown Los Altos? Foothill / First and Edith San Antonio / Main and Edith Foothill / San Antonio and First Foothill / First and Main
  • 5. Foothill / First and Edith
  • 6. Foothill / First and Edith
  • 7. San Antonio / Main and Edith
  • 8. San Antonio / Main and Edith
  • 9. San Antonio / Main and Edith
  • 10. Foothill / San Antonio and First
  • 11. Foothill / San Antonio and First
  • 12. Foothill / San Antonio and First
  • 13. Foothill / San Antonio and First
  • 14. Foothill / First and Main
  • 15. Foothill / First and Main
  • 16. Foothill / First and Main
  • 17. Now, back to gateways Gateway Analysis Toolkit: A set of common, agreed upon criteria or standards for evaluating gateways. Can be used to help determine if any proposed project meets the needs of the community residents and businesses.
  • 18. Imagine… What comes to mind when you think of “Santana Row”? Do you sense the ◦ atmosphere ◦ culture ◦ expectation of successful businesses & restaurants ◦ Inviting outdoor meeting and entertainment spaces where community and public can gather? This is the kind of image that a Gateway should help provide
  • 19. Imagine… Now imagine entering downtown Los Altos through one of the four gateways. What do you see and sense? What do you hope to see in the future?
  • 20. How do we design and evaluate gateway projects to ensure they fulfill their role? Your Job: ◦ Assess and communicate community wants and needs ◦ Develop evaluation skills, using a set of common criteria for reviewing proposed gateway projects. ◦ Get involved in the public review process – attend: Architectural review meetings Planning commission meetings City Council meetings
  • 21. Gateway Analysis Toolkit: Proposed Evaluation Criteria What common evaluation criteria do architects, designers and planners commonly use to review a potential gateway project?
  • 22. Criteria #1 Arrival Zones What is your first visual impression upon arrival, by car, by bicycle or by walking? What do you see first? a primary architectural feature? A community outdoor meeting space? Landscaping? A parking lot? The back of a building? Open space? Monument or signage?
  • 23. Criteria #2: General Site Design Identify the primary view corridors for arrival. Are the building elements oriented in such a way to give a sense of arrival?
  • 24. Criteria #3: Building orientation and view corridors Evaluate building site plan in context of ◦ neighboring view corridors, ◦ arrival zones ◦ Usable outdoor open space
  • 25. Criteria #4: Parking Requirements Is adequate parking provided onsite for the intended uses? Does it meet required parking ratios? Does the site dimensions allow the creation of efficient parking layouts? Should additional parking be required for other off-site uses or public benefits?
  • 26. Criteria #5: Architectural elements and building massing Is the building massing and articulation of a scale that introduces you to the downtown? Is the architectural style conducive to the image of the downtown? Does proposed style create diversity or continuity in architectural styles? Are the architectural elements responsive to usable public outdoor /pedestrian spaces?
  • 27. Criteria #6: Usable Public outdoor/ pedestrian spaces Are the outdoor public spaces large enough to be functional? Can we have an outdoor café and leisure seating? Is there enough room for music and/or other small scale entertainment? Are the outdoor spaces shaded or in full sun? Does the building’s configuration and orientation provide these usable outdoor spaces?
  • 28. Criteria #7: Usability of interior building spaces Is the building configuration conducive to active, leasable store fronts of appropriate size to attract the most desirable retailers? Are the upper level office spaces of appropriate configuration and size?
  • 29. Criteria #8: Additional Public Benefit Can additional parking be provided to benefit other existing or proposed projects? Can the developer be given incentives to provide additional improvement? Can specific uses be identified as public benefits and incorporated into the design? Can the City provide additional amenities to enhance the proposed design?
  • 30. What other criteria can we add to the toolkit? Criteria #9
  • 31. Discussion: Public vs. Private Gateways What’s the difference between a gateway on private property and one on public property? Should the public have more input and control over a gateway on publicly owned property? Can we expect more public benefits from a Gateway project on public property? Who pays for the public benefits?
  • 32. First and Main Project ◦ On this public property, the City has… “…an obligation to promote sound development, to promote a high level of design which will enhance the City’s downtown area, and to provide an environment for the social, economic and psychological growth and well-being of the citizens of the City.” -Los Altos City Option Agreement with the developer for First and Main Gateway Project How do we interpret this obligation?
  • 33.
  • 34. Proposed Site Plan for First and Main Gateway Project
  • 35. NEXT STEPS What to expect at our next meeting ◦ Apply toolkit criteria to proposed design submitted by developer ◦ List areas where design meets criteria ◦ List areas where refinements are needed ◦ List questions for developer and city leaders Closing Questions? Discussion