SlideShare a Scribd company logo
1 of 11
Download to read offline
Personal Brand Exploration
Kevin Dixon
Project & Portfolio I: Week 1
Business Entertainment
February 7, 2024
Short Term Career Goal:
Immediately after Graduation, 2025
Career Category: Changing Careers
• Land an apprenticeship position with Live Nation
Apply for the training position through the company’s website.
Research Full Sail’s alumni database/Linkedin to identify former
students who currently work or have worked for Live Nation to
assist with networking and opportunity.
Long Term Career Goal: (2030)
• Establish an Entertainment Company that will focus
primarily on Artist Management and Event Planning.
OCCUPATION
PROFESSION
Production
Potential Job Titles:
• Production Runner
• Production Apprentice
• Project Manager
• Booking Coordinator
• Production Manager
• Event Support Specialist
• Operations Staff
Source: Live Nation Production Jobs, via Linkedin.com
TARGET AUDIENCE
Recruiters & Hiring Managers at Live Nation and Event Planning Agencies
X
Production
Agencies
Small Business
Owners
Event
Planning
Agencies
Non-Profit
Organizations
Entrepreneurs Entertainment
Companies
X
X
X
X
Source: Book Yourself Solid
COMPETITION
5
Source: Linkedin.com and dps-us.com
Kevin Dixon Chase Todaro
Work Experience:
Work Experience:
• 12 years of sales experience
Education:
Noteworthy Experience:
• Current Student enrolled in Business Entertainment, B.S. at
Full Sail University
• Entrepreneurship – Founder of NV Entertainment company
curated events for over 5 years
Skills and Proficiencies:
Overall Online Presence:
• 5 years of Entertainment experience
Education:
• Music Business, B.S.
• A.S. in Technical Theatre/Theatre Design
Noteworthy Experience:
• Artist Manager
• Production Manager
• Event Staff
Skills and Proficiencies:
• Talent Booking – 5 endorsements
• Concert Production – 4 endorsements
• Live Events – 5 endorsements
Overall Online Presence:
• 500+ connections, banner image customized, headshot, detailed
profile summaries, one recommendation
• Grade: Good, 68 out of 100
• Loan Officers – 2 endorsements
• Mortgage Industry – 3 endorsements
200+ connections, banner image not yet customized, headshot,
does not have detailed profile summaries, no recommendations
Grade: Average, 55 out of 100
IDENTITY GOLDEN CIRCLE:
Why?
How?
What?
Core Values:
1. Excellence
2. Leadership
3. Diversity
4. Performance
5. Creativity
Vision:
Establish enduring relationships and introduce innovative ideas to inspire
future generations.
Guiding Principle:
Passion:
Bringing visions to life!
Super-Power:
Innovative through forward-thinking, I strive to push
boundaries with creative thinking.
“The two most important days of your life are the day you are born and the
day you find out why.” - The Apocryphal Twain
To inspire, motivate, and introduce fresh
ideas into the industry
Source: Start With Why, Core Values Discovery Exercise, CareerBlast, Mark Twain Studies
Collaborate with industry professionals
Special Events and Studio Productions
PROMISE & POSITION
PROMISE
POSITION
I will provide expert event planning service by offering creative ideas
and attention to detail to individuals and companies looking to plan
an event.
Source: Personal Branding for Dummies, Positioning: The Battle for Your Mind
Forward-Thinking Creativity
NETWORKING
Industry Events
• 2024 Small Business Expo • Events Industry Council
Elevator Pitch
Mentorship
Ø December 11, 2024 - Atlanta, GA
Ø Objective: Network and connect with small business owners to
understand their diverse wants and needs across various
markets.
Ø Join in January 2025
Ø To gain industry knowledge, I plan to join a group of seasoned
professionals already established within the industry. I aim to
deepen my understanding and expertise by associating with and
learning from the experts.
Have you had thought about planning an event but were hesitant to move forward due to fear that people wouldn’t show up? I specialize in helping people break
out of the fear of event planning. Have you ever heard of a Photoshoot Party? Well, that’s the type of special events that I organize. At future gatherings, guests
will enjoy a memorable experience: a quick photoshoot upon entry, followed by live music and entertainment. Afterwards, professional photos are uploaded to
my website for customers to retrieve. This strategy increased my online reach and provided an opportunity to capture sales of my event merchandise.
Source: Small Business Expo, Events Industry Council
I am seeking a mentor with experience in event production and planning, someone who can guide me through the initial stages of my career transition.
Online ID Calc. Scores Brand Archetype
• Volume: Zero
• Relevance: Zero
• Purity: Low
• Diversity: Zero
• Validation: Zero
• Archetype: Creator
• Description: To express myself through
doing, making, or curating. To be
imaginative, creative, and bring visions to
life.
Source: Kaye Putnam, Content Marketing Institute, CareerBlast
Digital Marketing Strategy to Improve Online ID Calculator
Scores While Exuding Brand Archetype
• Focus: VOLUME
• Type of Content: Professional videos from previous events and promotional pieces to promote upcoming events
• Primary Tools: I will use Facebook, Instagram, X, and Tik Tok to promote upcoming events and network with other event planners
PROFESSIONAL DEVELOPMENT
TECHNICAL TRANSFERABLE
Project Management for CP Budgeting
• Task: Complete Project Management for Creative
Projects Course
• Org.: Linkedin Learning
• Date: September 2024
• Task: Complete Business Budgeting Course
• Org.: Linkedin Learning
• Date: August 2024
Operations
• Task: Complete Operations Management Course
• Org.: Linkedin Learning
• Date: July 2024
Scheduling
• Task: Complete Scheduling Course
• Org.: Linkedin Learning
• Date: June 2024
Source: Linkedin
References:
Biafore, B. (2018, April 30). Welcome - microsoft project video tutorial: Linkedin learning, formerly
Lynda.com. LinkedIn. https://www.linkedin.com/learning/project-management-foundations-
schedules-2/welcome?u=50813145
Business Networking Events & Workshops: Atlanta Georgia. Small Business Expo. (2024, February 6).
https://www.thesmallbusinessexpo.com/city/atlanta/
Chritton, S. (2014). Personal branding for dummies. Wiley.
Darian Reynolds: DPS: NYC event production. DPS. (2023, January 19). https://www.dps-
us.com/portfolio/darian-reynolds/
Darian Reynolds. LinkedIn. (2014, February). https://www.linkedin.com/login/
Harrington, R. (2020, June 2). How do you manage creative projects? - project management for Creative
Projects Video tutorial: Linkedin learning, formerly Lynda.com. LinkedIn.
https://www.linkedin.com/learning/project-management-for-creative-projects-3/how-do-you-manage-
creative-projects?u=50813145
Live Nation. photograph by DJSharke. (2020). Retrieved February 11, 2024, from
https://logos.fandom.com/wiki/File:Livenation_2020_circle.svg
Live Nation. photograph by Wei, W. (2018). Retrieved February 11, 2024, from
https://www.pexels.com/photo/people-gathering-near-stage-with-fireworks-1306791/
McGannon, B. (2018, November 14). Manage your project budget so it doesn’t manage you - project
management foundations: Budgets (2018) video tutorial: Linkedin learning, formerly Lynda.com.
LinkedIn. https://www.linkedin.com/learning/project-management-foundations-budgets-
2018/manage-your-project-budget-so-it-doesn-t-manage-you?u=50813145
Module 1, Chapter 2. In Book Yourself Solid Illustrated: The Fastest, Easiest, and Most Reliable System
for Getting More Clients Than You Can Handle Even if You Hate Marketing and Selling. Essay by Port, M.,
& Wallace, J. (2018). John Wiley & Sons, Inc. Retrieved February 11, 2024, from
https://learning.oreilly.com/library/view/book-yourself-
solid/9781118611357/9781118611357c2.xhtml#c02_level1_1
O*NET OnLine. (2023, November 15). Production, Planning, and Expediting clerks - 43-5061.00.
Production, Planning, and Expediting Clerks. https://www.onetonline.org/link/summary/43-5061.00
Operations Basics for Business Professionals - Operations Management Foundations Video tutorial by
Davila, E. (2015, May 25). LinkedIn Learning, formerly Lynda.com. LinkedIn.
https://www.linkedin.com/learning/operations-management-foundations/operations-basics-for-
business-professionals?u=50813145
Schulte, M. (2019). Free Live Nation Photos. photograph. Retrieved February 11, 2024, from Photo by
Marc Schulte from Pexels: https://www.pexels.com/photo/silhouette-photo-of-people-beside-monitor-
2952834/
Seybold, M. (2016, December 6). The apocryphal twain: “the two most important days of your life...”
Center for Mark Twain Studies. https://marktwainstudies.com/the-apocryphal-twain-the-two-most-
important-days-of-your-life/
Simon Sinek. The Golden Circle. Retrieved from https://simonsinek.com/golden-circle/
Thirdman. (2020). A Group of People Having a Discussion while Looking at Laptop. Pexels.com.
photograph. Retrieved February 11, 2024, from Photo by Thirdman from Pexels:
https://www.pexels.com/photo/a-group-of-people-having-a-discussion-while-looking-at-laptop-
5256526/
Venue Nation Apprenticeship Program. Live nation careers - myworkdayjobs.com. (2024, February 2).
https://livenation.wd1.myworkdayjobs.com/LNExternalSite
"Positioning the battle for your mind" by Ries, A., & Trout, J. (2001). McGraw-Hill.
"Free Live Nation Photos" by Wei, W. (2018). Retrieved February 11, 2024, from
https://www.pexels.com/photo/people-gathering-near-stage-with-fireworks-1306791/
"Live Nation Production jobs in the United States" by Linkedin. LinkedIn. Retrieved from
https://www.linkedin.com/jobs/search/?currentJobId=3809055952&keywords=live+nation+production
&origin=BLENDED_SEARCH_RESULT_NAVIGATION_SEE_ALL

More Related Content

Similar to Kevin Dixon Personal Brand Exploration.pdf

Personal Brand Exploration - Naomi Bradley
Personal Brand Exploration - Naomi BradleyPersonal Brand Exploration - Naomi Bradley
Personal Brand Exploration - Naomi Bradleynaomi155248
 
B. N. Sharpe - Personal Brand Exploration
B. N. Sharpe - Personal Brand ExplorationB. N. Sharpe - Personal Brand Exploration
B. N. Sharpe - Personal Brand ExplorationFull Sail University
 
Personal Brand Exploration
Personal Brand ExplorationPersonal Brand Exploration
Personal Brand ExplorationBrandiZike
 
Personal Brand Presentation
Personal Brand PresentationPersonal Brand Presentation
Personal Brand PresentationLyrieDavis
 
Personal Branding Exploration
Personal Branding ExplorationPersonal Branding Exploration
Personal Branding Explorationknguyen939514
 
Personal Branding Exploration- Anny Love
Personal Branding Exploration- Anny LovePersonal Branding Exploration- Anny Love
Personal Branding Exploration- Anny LoveAnnySerafinaLove
 
Personal Brand Powerpoint.pptx
Personal Brand Powerpoint.pptxPersonal Brand Powerpoint.pptx
Personal Brand Powerpoint.pptxkrmckindley
 
Personal Brand Exploration
Personal Brand ExplorationPersonal Brand Exploration
Personal Brand Explorationknguyen939514
 
Reach For the Stars
Reach For the Stars Reach For the Stars
Reach For the Stars Cheryln Gibbs
 
Rivera_Victor_BUS_PB1_03032024-MARC.pptx
Rivera_Victor_BUS_PB1_03032024-MARC.pptxRivera_Victor_BUS_PB1_03032024-MARC.pptx
Rivera_Victor_BUS_PB1_03032024-MARC.pptxvxrivera
 
Personal Brand
Personal BrandPersonal Brand
Personal BrandAshlyPrice
 
Ware_Raven_DC_PB1_2024-JAN.pdf
Ware_Raven_DC_PB1_2024-JAN.pdfWare_Raven_DC_PB1_2024-JAN.pdf
Ware_Raven_DC_PB1_2024-JAN.pdfRavenBradli
 
Eriq Collins Portfolio
Eriq Collins Portfolio Eriq Collins Portfolio
Eriq Collins Portfolio EriqCollins
 
Personal Brand Exploration-Brittani Polk
Personal Brand Exploration-Brittani PolkPersonal Brand Exploration-Brittani Polk
Personal Brand Exploration-Brittani PolkBrittaniPolk
 
TASK 1 Marketing: Plan Social Media.pdf
TASK 1 Marketing: Plan Social Media.pdfTASK 1 Marketing: Plan Social Media.pdf
TASK 1 Marketing: Plan Social Media.pdffatmadahech2
 
Mickie_Desiree_BUSCERTIFICATION_PB1_2023-OCT (4).pptx
Mickie_Desiree_BUSCERTIFICATION_PB1_2023-OCT (4).pptxMickie_Desiree_BUSCERTIFICATION_PB1_2023-OCT (4).pptx
Mickie_Desiree_BUSCERTIFICATION_PB1_2023-OCT (4).pptxobeydes18
 
King_Ishmael_DMBS_PB1
King_Ishmael_DMBS_PB1King_Ishmael_DMBS_PB1
King_Ishmael_DMBS_PB1imking11
 
Custer_Jaime_EB_PB1_2022-August.pdf
Custer_Jaime_EB_PB1_2022-August.pdfCuster_Jaime_EB_PB1_2022-August.pdf
Custer_Jaime_EB_PB1_2022-August.pdfJaimeCuster
 

Similar to Kevin Dixon Personal Brand Exploration.pdf (20)

Personal Brand Exploration - Naomi Bradley
Personal Brand Exploration - Naomi BradleyPersonal Brand Exploration - Naomi Bradley
Personal Brand Exploration - Naomi Bradley
 
B. N. Sharpe - Personal Brand Exploration
B. N. Sharpe - Personal Brand ExplorationB. N. Sharpe - Personal Brand Exploration
B. N. Sharpe - Personal Brand Exploration
 
Personal Brand Exploration
Personal Brand ExplorationPersonal Brand Exploration
Personal Brand Exploration
 
Personal Brand Presentation
Personal Brand PresentationPersonal Brand Presentation
Personal Brand Presentation
 
Personal Branding Exploration
Personal Branding ExplorationPersonal Branding Exploration
Personal Branding Exploration
 
Personal Branding Exploration- Anny Love
Personal Branding Exploration- Anny LovePersonal Branding Exploration- Anny Love
Personal Branding Exploration- Anny Love
 
Personal Brand Powerpoint.pptx
Personal Brand Powerpoint.pptxPersonal Brand Powerpoint.pptx
Personal Brand Powerpoint.pptx
 
Personal Brand Exploration
Personal Brand ExplorationPersonal Brand Exploration
Personal Brand Exploration
 
My Personal Brand
My Personal Brand My Personal Brand
My Personal Brand
 
Reach For the Stars
Reach For the Stars Reach For the Stars
Reach For the Stars
 
Rivera_Victor_BUS_PB1_03032024-MARC.pptx
Rivera_Victor_BUS_PB1_03032024-MARC.pptxRivera_Victor_BUS_PB1_03032024-MARC.pptx
Rivera_Victor_BUS_PB1_03032024-MARC.pptx
 
Reach For the Stars
Reach For the StarsReach For the Stars
Reach For the Stars
 
Personal Brand
Personal BrandPersonal Brand
Personal Brand
 
Ware_Raven_DC_PB1_2024-JAN.pdf
Ware_Raven_DC_PB1_2024-JAN.pdfWare_Raven_DC_PB1_2024-JAN.pdf
Ware_Raven_DC_PB1_2024-JAN.pdf
 
Eriq Collins Portfolio
Eriq Collins Portfolio Eriq Collins Portfolio
Eriq Collins Portfolio
 
Personal Brand Exploration-Brittani Polk
Personal Brand Exploration-Brittani PolkPersonal Brand Exploration-Brittani Polk
Personal Brand Exploration-Brittani Polk
 
TASK 1 Marketing: Plan Social Media.pdf
TASK 1 Marketing: Plan Social Media.pdfTASK 1 Marketing: Plan Social Media.pdf
TASK 1 Marketing: Plan Social Media.pdf
 
Mickie_Desiree_BUSCERTIFICATION_PB1_2023-OCT (4).pptx
Mickie_Desiree_BUSCERTIFICATION_PB1_2023-OCT (4).pptxMickie_Desiree_BUSCERTIFICATION_PB1_2023-OCT (4).pptx
Mickie_Desiree_BUSCERTIFICATION_PB1_2023-OCT (4).pptx
 
King_Ishmael_DMBS_PB1
King_Ishmael_DMBS_PB1King_Ishmael_DMBS_PB1
King_Ishmael_DMBS_PB1
 
Custer_Jaime_EB_PB1_2022-August.pdf
Custer_Jaime_EB_PB1_2022-August.pdfCuster_Jaime_EB_PB1_2022-August.pdf
Custer_Jaime_EB_PB1_2022-August.pdf
 

Recently uploaded

NO1 Certified Black magic/kala jadu,manpasand shadi in lahore,karachi rawalpi...
NO1 Certified Black magic/kala jadu,manpasand shadi in lahore,karachi rawalpi...NO1 Certified Black magic/kala jadu,manpasand shadi in lahore,karachi rawalpi...
NO1 Certified Black magic/kala jadu,manpasand shadi in lahore,karachi rawalpi...Amil baba
 
Biswanath Byam Samiti Open Quiz 2022 by Qui9 Grand Finale
Biswanath Byam Samiti Open Quiz 2022 by Qui9 Grand FinaleBiswanath Byam Samiti Open Quiz 2022 by Qui9 Grand Finale
Biswanath Byam Samiti Open Quiz 2022 by Qui9 Grand FinaleQui9 (Ultimate Quizzing)
 
Real NO1 Amil baba in Faisalabad Kala jadu in faisalabad Aamil baba Faisalaba...
Real NO1 Amil baba in Faisalabad Kala jadu in faisalabad Aamil baba Faisalaba...Real NO1 Amil baba in Faisalabad Kala jadu in faisalabad Aamil baba Faisalaba...
Real NO1 Amil baba in Faisalabad Kala jadu in faisalabad Aamil baba Faisalaba...Amil Baba Company
 
QUIZ BOLLYWOOD ( weekly quiz ) - SJU quizzers
QUIZ BOLLYWOOD ( weekly quiz ) - SJU quizzersQUIZ BOLLYWOOD ( weekly quiz ) - SJU quizzers
QUIZ BOLLYWOOD ( weekly quiz ) - SJU quizzersSJU Quizzers
 
GRADE 7 NEW PPT ENGLISH 1 [Autosaved].pp
GRADE 7 NEW PPT ENGLISH 1 [Autosaved].ppGRADE 7 NEW PPT ENGLISH 1 [Autosaved].pp
GRADE 7 NEW PPT ENGLISH 1 [Autosaved].ppJasmineLinogon
 
Call Girls Near The Corus Hotel New Delhi 9873777170
Call Girls Near The Corus Hotel New Delhi 9873777170Call Girls Near The Corus Hotel New Delhi 9873777170
Call Girls Near The Corus Hotel New Delhi 9873777170Sonam Pathan
 
8377087607 Full Enjoy @24/7 Call Girls in Patel Nagar Delhi NCR
8377087607 Full Enjoy @24/7 Call Girls in Patel Nagar Delhi NCR8377087607 Full Enjoy @24/7 Call Girls in Patel Nagar Delhi NCR
8377087607 Full Enjoy @24/7 Call Girls in Patel Nagar Delhi NCRdollysharma2066
 
Call Girl Contact Number Andheri WhatsApp:+91-9833363713
Call Girl Contact Number Andheri WhatsApp:+91-9833363713Call Girl Contact Number Andheri WhatsApp:+91-9833363713
Call Girl Contact Number Andheri WhatsApp:+91-9833363713Sonam Pathan
 
Aesthetic Design Inspiration by Slidesgo.pptx
Aesthetic Design Inspiration by Slidesgo.pptxAesthetic Design Inspiration by Slidesgo.pptx
Aesthetic Design Inspiration by Slidesgo.pptxsayemalkadripial4
 
Vip Delhi Ncr Call Girls Best Services Available
Vip Delhi Ncr Call Girls Best Services AvailableVip Delhi Ncr Call Girls Best Services Available
Vip Delhi Ncr Call Girls Best Services AvailableKomal Khan
 
NO1 WorldWide Amil Baba In Karachi Kala Jadu In Karachi Amil baba In Karachi ...
NO1 WorldWide Amil Baba In Karachi Kala Jadu In Karachi Amil baba In Karachi ...NO1 WorldWide Amil Baba In Karachi Kala Jadu In Karachi Amil baba In Karachi ...
NO1 WorldWide Amil Baba In Karachi Kala Jadu In Karachi Amil baba In Karachi ...Amil Baba Dawood bangali
 
(伦敦大学毕业证学位证成绩单-PDF版)
(伦敦大学毕业证学位证成绩单-PDF版)(伦敦大学毕业证学位证成绩单-PDF版)
(伦敦大学毕业证学位证成绩单-PDF版)twfkn8xj
 
Statement Of Intent - - Copy.documentfile
Statement Of Intent - - Copy.documentfileStatement Of Intent - - Copy.documentfile
Statement Of Intent - - Copy.documentfilef4ssvxpz62
 
Call Girls Near Taurus Sarovar Portico Hotel New Delhi 9873777170
Call Girls Near Taurus Sarovar Portico Hotel New Delhi 9873777170Call Girls Near Taurus Sarovar Portico Hotel New Delhi 9873777170
Call Girls Near Taurus Sarovar Portico Hotel New Delhi 9873777170Sonam Pathan
 
NO1 Certified Black magic specialist,Expert in Pakistan Amil Baba kala ilam E...
NO1 Certified Black magic specialist,Expert in Pakistan Amil Baba kala ilam E...NO1 Certified Black magic specialist,Expert in Pakistan Amil Baba kala ilam E...
NO1 Certified Black magic specialist,Expert in Pakistan Amil Baba kala ilam E...Amil Baba Dawood bangali
 
Zoom In Game for ice breaking in a training
Zoom In Game for ice breaking in a trainingZoom In Game for ice breaking in a training
Zoom In Game for ice breaking in a trainingRafik ABDI
 
原版1:1复刻卡尔加里大学毕业证UC毕业证留信学历认证
原版1:1复刻卡尔加里大学毕业证UC毕业证留信学历认证原版1:1复刻卡尔加里大学毕业证UC毕业证留信学历认证
原版1:1复刻卡尔加里大学毕业证UC毕业证留信学历认证gwhohjj
 
Amil baba in Pakistan amil baba Karachi amil baba in pakistan amil baba in la...
Amil baba in Pakistan amil baba Karachi amil baba in pakistan amil baba in la...Amil baba in Pakistan amil baba Karachi amil baba in pakistan amil baba in la...
Amil baba in Pakistan amil baba Karachi amil baba in pakistan amil baba in la...Amil Baba Company
 

Recently uploaded (20)

NO1 Certified Black magic/kala jadu,manpasand shadi in lahore,karachi rawalpi...
NO1 Certified Black magic/kala jadu,manpasand shadi in lahore,karachi rawalpi...NO1 Certified Black magic/kala jadu,manpasand shadi in lahore,karachi rawalpi...
NO1 Certified Black magic/kala jadu,manpasand shadi in lahore,karachi rawalpi...
 
Biswanath Byam Samiti Open Quiz 2022 by Qui9 Grand Finale
Biswanath Byam Samiti Open Quiz 2022 by Qui9 Grand FinaleBiswanath Byam Samiti Open Quiz 2022 by Qui9 Grand Finale
Biswanath Byam Samiti Open Quiz 2022 by Qui9 Grand Finale
 
Call Girls Koti 7001305949 all area service COD available Any Time
Call Girls Koti 7001305949 all area service COD available Any TimeCall Girls Koti 7001305949 all area service COD available Any Time
Call Girls Koti 7001305949 all area service COD available Any Time
 
Real NO1 Amil baba in Faisalabad Kala jadu in faisalabad Aamil baba Faisalaba...
Real NO1 Amil baba in Faisalabad Kala jadu in faisalabad Aamil baba Faisalaba...Real NO1 Amil baba in Faisalabad Kala jadu in faisalabad Aamil baba Faisalaba...
Real NO1 Amil baba in Faisalabad Kala jadu in faisalabad Aamil baba Faisalaba...
 
QUIZ BOLLYWOOD ( weekly quiz ) - SJU quizzers
QUIZ BOLLYWOOD ( weekly quiz ) - SJU quizzersQUIZ BOLLYWOOD ( weekly quiz ) - SJU quizzers
QUIZ BOLLYWOOD ( weekly quiz ) - SJU quizzers
 
GRADE 7 NEW PPT ENGLISH 1 [Autosaved].pp
GRADE 7 NEW PPT ENGLISH 1 [Autosaved].ppGRADE 7 NEW PPT ENGLISH 1 [Autosaved].pp
GRADE 7 NEW PPT ENGLISH 1 [Autosaved].pp
 
Call Girls Near The Corus Hotel New Delhi 9873777170
Call Girls Near The Corus Hotel New Delhi 9873777170Call Girls Near The Corus Hotel New Delhi 9873777170
Call Girls Near The Corus Hotel New Delhi 9873777170
 
8377087607 Full Enjoy @24/7 Call Girls in Patel Nagar Delhi NCR
8377087607 Full Enjoy @24/7 Call Girls in Patel Nagar Delhi NCR8377087607 Full Enjoy @24/7 Call Girls in Patel Nagar Delhi NCR
8377087607 Full Enjoy @24/7 Call Girls in Patel Nagar Delhi NCR
 
Call Girl Contact Number Andheri WhatsApp:+91-9833363713
Call Girl Contact Number Andheri WhatsApp:+91-9833363713Call Girl Contact Number Andheri WhatsApp:+91-9833363713
Call Girl Contact Number Andheri WhatsApp:+91-9833363713
 
Environment Handling Presentation by Likhon Ahmed.pptx
Environment Handling Presentation by Likhon Ahmed.pptxEnvironment Handling Presentation by Likhon Ahmed.pptx
Environment Handling Presentation by Likhon Ahmed.pptx
 
Aesthetic Design Inspiration by Slidesgo.pptx
Aesthetic Design Inspiration by Slidesgo.pptxAesthetic Design Inspiration by Slidesgo.pptx
Aesthetic Design Inspiration by Slidesgo.pptx
 
Vip Delhi Ncr Call Girls Best Services Available
Vip Delhi Ncr Call Girls Best Services AvailableVip Delhi Ncr Call Girls Best Services Available
Vip Delhi Ncr Call Girls Best Services Available
 
NO1 WorldWide Amil Baba In Karachi Kala Jadu In Karachi Amil baba In Karachi ...
NO1 WorldWide Amil Baba In Karachi Kala Jadu In Karachi Amil baba In Karachi ...NO1 WorldWide Amil Baba In Karachi Kala Jadu In Karachi Amil baba In Karachi ...
NO1 WorldWide Amil Baba In Karachi Kala Jadu In Karachi Amil baba In Karachi ...
 
(伦敦大学毕业证学位证成绩单-PDF版)
(伦敦大学毕业证学位证成绩单-PDF版)(伦敦大学毕业证学位证成绩单-PDF版)
(伦敦大学毕业证学位证成绩单-PDF版)
 
Statement Of Intent - - Copy.documentfile
Statement Of Intent - - Copy.documentfileStatement Of Intent - - Copy.documentfile
Statement Of Intent - - Copy.documentfile
 
Call Girls Near Taurus Sarovar Portico Hotel New Delhi 9873777170
Call Girls Near Taurus Sarovar Portico Hotel New Delhi 9873777170Call Girls Near Taurus Sarovar Portico Hotel New Delhi 9873777170
Call Girls Near Taurus Sarovar Portico Hotel New Delhi 9873777170
 
NO1 Certified Black magic specialist,Expert in Pakistan Amil Baba kala ilam E...
NO1 Certified Black magic specialist,Expert in Pakistan Amil Baba kala ilam E...NO1 Certified Black magic specialist,Expert in Pakistan Amil Baba kala ilam E...
NO1 Certified Black magic specialist,Expert in Pakistan Amil Baba kala ilam E...
 
Zoom In Game for ice breaking in a training
Zoom In Game for ice breaking in a trainingZoom In Game for ice breaking in a training
Zoom In Game for ice breaking in a training
 
原版1:1复刻卡尔加里大学毕业证UC毕业证留信学历认证
原版1:1复刻卡尔加里大学毕业证UC毕业证留信学历认证原版1:1复刻卡尔加里大学毕业证UC毕业证留信学历认证
原版1:1复刻卡尔加里大学毕业证UC毕业证留信学历认证
 
Amil baba in Pakistan amil baba Karachi amil baba in pakistan amil baba in la...
Amil baba in Pakistan amil baba Karachi amil baba in pakistan amil baba in la...Amil baba in Pakistan amil baba Karachi amil baba in pakistan amil baba in la...
Amil baba in Pakistan amil baba Karachi amil baba in pakistan amil baba in la...
 

Kevin Dixon Personal Brand Exploration.pdf

  • 1. Personal Brand Exploration Kevin Dixon Project & Portfolio I: Week 1 Business Entertainment February 7, 2024
  • 2. Short Term Career Goal: Immediately after Graduation, 2025 Career Category: Changing Careers • Land an apprenticeship position with Live Nation Apply for the training position through the company’s website. Research Full Sail’s alumni database/Linkedin to identify former students who currently work or have worked for Live Nation to assist with networking and opportunity. Long Term Career Goal: (2030) • Establish an Entertainment Company that will focus primarily on Artist Management and Event Planning.
  • 3. OCCUPATION PROFESSION Production Potential Job Titles: • Production Runner • Production Apprentice • Project Manager • Booking Coordinator • Production Manager • Event Support Specialist • Operations Staff Source: Live Nation Production Jobs, via Linkedin.com
  • 4. TARGET AUDIENCE Recruiters & Hiring Managers at Live Nation and Event Planning Agencies X Production Agencies Small Business Owners Event Planning Agencies Non-Profit Organizations Entrepreneurs Entertainment Companies X X X X Source: Book Yourself Solid
  • 5. COMPETITION 5 Source: Linkedin.com and dps-us.com Kevin Dixon Chase Todaro Work Experience: Work Experience: • 12 years of sales experience Education: Noteworthy Experience: • Current Student enrolled in Business Entertainment, B.S. at Full Sail University • Entrepreneurship – Founder of NV Entertainment company curated events for over 5 years Skills and Proficiencies: Overall Online Presence: • 5 years of Entertainment experience Education: • Music Business, B.S. • A.S. in Technical Theatre/Theatre Design Noteworthy Experience: • Artist Manager • Production Manager • Event Staff Skills and Proficiencies: • Talent Booking – 5 endorsements • Concert Production – 4 endorsements • Live Events – 5 endorsements Overall Online Presence: • 500+ connections, banner image customized, headshot, detailed profile summaries, one recommendation • Grade: Good, 68 out of 100 • Loan Officers – 2 endorsements • Mortgage Industry – 3 endorsements 200+ connections, banner image not yet customized, headshot, does not have detailed profile summaries, no recommendations Grade: Average, 55 out of 100
  • 6. IDENTITY GOLDEN CIRCLE: Why? How? What? Core Values: 1. Excellence 2. Leadership 3. Diversity 4. Performance 5. Creativity Vision: Establish enduring relationships and introduce innovative ideas to inspire future generations. Guiding Principle: Passion: Bringing visions to life! Super-Power: Innovative through forward-thinking, I strive to push boundaries with creative thinking. “The two most important days of your life are the day you are born and the day you find out why.” - The Apocryphal Twain To inspire, motivate, and introduce fresh ideas into the industry Source: Start With Why, Core Values Discovery Exercise, CareerBlast, Mark Twain Studies Collaborate with industry professionals Special Events and Studio Productions
  • 7. PROMISE & POSITION PROMISE POSITION I will provide expert event planning service by offering creative ideas and attention to detail to individuals and companies looking to plan an event. Source: Personal Branding for Dummies, Positioning: The Battle for Your Mind Forward-Thinking Creativity
  • 8. NETWORKING Industry Events • 2024 Small Business Expo • Events Industry Council Elevator Pitch Mentorship Ø December 11, 2024 - Atlanta, GA Ø Objective: Network and connect with small business owners to understand their diverse wants and needs across various markets. Ø Join in January 2025 Ø To gain industry knowledge, I plan to join a group of seasoned professionals already established within the industry. I aim to deepen my understanding and expertise by associating with and learning from the experts. Have you had thought about planning an event but were hesitant to move forward due to fear that people wouldn’t show up? I specialize in helping people break out of the fear of event planning. Have you ever heard of a Photoshoot Party? Well, that’s the type of special events that I organize. At future gatherings, guests will enjoy a memorable experience: a quick photoshoot upon entry, followed by live music and entertainment. Afterwards, professional photos are uploaded to my website for customers to retrieve. This strategy increased my online reach and provided an opportunity to capture sales of my event merchandise. Source: Small Business Expo, Events Industry Council I am seeking a mentor with experience in event production and planning, someone who can guide me through the initial stages of my career transition.
  • 9. Online ID Calc. Scores Brand Archetype • Volume: Zero • Relevance: Zero • Purity: Low • Diversity: Zero • Validation: Zero • Archetype: Creator • Description: To express myself through doing, making, or curating. To be imaginative, creative, and bring visions to life. Source: Kaye Putnam, Content Marketing Institute, CareerBlast Digital Marketing Strategy to Improve Online ID Calculator Scores While Exuding Brand Archetype • Focus: VOLUME • Type of Content: Professional videos from previous events and promotional pieces to promote upcoming events • Primary Tools: I will use Facebook, Instagram, X, and Tik Tok to promote upcoming events and network with other event planners
  • 10. PROFESSIONAL DEVELOPMENT TECHNICAL TRANSFERABLE Project Management for CP Budgeting • Task: Complete Project Management for Creative Projects Course • Org.: Linkedin Learning • Date: September 2024 • Task: Complete Business Budgeting Course • Org.: Linkedin Learning • Date: August 2024 Operations • Task: Complete Operations Management Course • Org.: Linkedin Learning • Date: July 2024 Scheduling • Task: Complete Scheduling Course • Org.: Linkedin Learning • Date: June 2024 Source: Linkedin
  • 11. References: Biafore, B. (2018, April 30). Welcome - microsoft project video tutorial: Linkedin learning, formerly Lynda.com. LinkedIn. https://www.linkedin.com/learning/project-management-foundations- schedules-2/welcome?u=50813145 Business Networking Events & Workshops: Atlanta Georgia. Small Business Expo. (2024, February 6). https://www.thesmallbusinessexpo.com/city/atlanta/ Chritton, S. (2014). Personal branding for dummies. Wiley. Darian Reynolds: DPS: NYC event production. DPS. (2023, January 19). https://www.dps- us.com/portfolio/darian-reynolds/ Darian Reynolds. LinkedIn. (2014, February). https://www.linkedin.com/login/ Harrington, R. (2020, June 2). How do you manage creative projects? - project management for Creative Projects Video tutorial: Linkedin learning, formerly Lynda.com. LinkedIn. https://www.linkedin.com/learning/project-management-for-creative-projects-3/how-do-you-manage- creative-projects?u=50813145 Live Nation. photograph by DJSharke. (2020). Retrieved February 11, 2024, from https://logos.fandom.com/wiki/File:Livenation_2020_circle.svg Live Nation. photograph by Wei, W. (2018). Retrieved February 11, 2024, from https://www.pexels.com/photo/people-gathering-near-stage-with-fireworks-1306791/ McGannon, B. (2018, November 14). Manage your project budget so it doesn’t manage you - project management foundations: Budgets (2018) video tutorial: Linkedin learning, formerly Lynda.com. LinkedIn. https://www.linkedin.com/learning/project-management-foundations-budgets- 2018/manage-your-project-budget-so-it-doesn-t-manage-you?u=50813145 Module 1, Chapter 2. In Book Yourself Solid Illustrated: The Fastest, Easiest, and Most Reliable System for Getting More Clients Than You Can Handle Even if You Hate Marketing and Selling. Essay by Port, M., & Wallace, J. (2018). John Wiley & Sons, Inc. Retrieved February 11, 2024, from https://learning.oreilly.com/library/view/book-yourself- solid/9781118611357/9781118611357c2.xhtml#c02_level1_1 O*NET OnLine. (2023, November 15). Production, Planning, and Expediting clerks - 43-5061.00. Production, Planning, and Expediting Clerks. https://www.onetonline.org/link/summary/43-5061.00 Operations Basics for Business Professionals - Operations Management Foundations Video tutorial by Davila, E. (2015, May 25). LinkedIn Learning, formerly Lynda.com. LinkedIn. https://www.linkedin.com/learning/operations-management-foundations/operations-basics-for- business-professionals?u=50813145 Schulte, M. (2019). Free Live Nation Photos. photograph. Retrieved February 11, 2024, from Photo by Marc Schulte from Pexels: https://www.pexels.com/photo/silhouette-photo-of-people-beside-monitor- 2952834/ Seybold, M. (2016, December 6). The apocryphal twain: “the two most important days of your life...” Center for Mark Twain Studies. https://marktwainstudies.com/the-apocryphal-twain-the-two-most- important-days-of-your-life/ Simon Sinek. The Golden Circle. Retrieved from https://simonsinek.com/golden-circle/ Thirdman. (2020). A Group of People Having a Discussion while Looking at Laptop. Pexels.com. photograph. Retrieved February 11, 2024, from Photo by Thirdman from Pexels: https://www.pexels.com/photo/a-group-of-people-having-a-discussion-while-looking-at-laptop- 5256526/ Venue Nation Apprenticeship Program. Live nation careers - myworkdayjobs.com. (2024, February 2). https://livenation.wd1.myworkdayjobs.com/LNExternalSite "Positioning the battle for your mind" by Ries, A., & Trout, J. (2001). McGraw-Hill. "Free Live Nation Photos" by Wei, W. (2018). Retrieved February 11, 2024, from https://www.pexels.com/photo/people-gathering-near-stage-with-fireworks-1306791/ "Live Nation Production jobs in the United States" by Linkedin. LinkedIn. Retrieved from https://www.linkedin.com/jobs/search/?currentJobId=3809055952&keywords=live+nation+production &origin=BLENDED_SEARCH_RESULT_NAVIGATION_SEE_ALL