SlideShare a Scribd company logo
1 of 11
PERSONAL
BRAND
EXPLORATI
ON
JOSIE JONES
Project & Portfolio I: Week 1
Music Business
March 10, 2024
CAREER CATEGORY:
SEEKING PROMOTIONAL
OPPORTUNITIES
Short Term Career Goal: 2026
After working through an internship and graduating from Full Sail
University, I will apply my knowledge and skills to Become an
Assistant Tour Coordinator at a major record label.
Mid Term Career Goal: 2031
After my time as an Assistant Tour Coordinator, I will take the next
step toward my long-term career goal by becoming an Assistant
Label Manager.
Long Term Career Goal: 2036
After working as an Assistant Label Manager, I will found and operate
my record label as a Music Producer.
PROFESSIO
N
Occupation: Artist Management,
Recording Artist, Touring Artist
Potential Job Titles:
• Executive Assistant and Tour
Coordinator
• Artist and Label Partnerships Manager
• Production Assistant
TARGET AUDIENCE: HIRING MANAGERS OF TOP
RECORD LABELS
Lyricists
Singers
Musicians
A&R Representatives
Recruiters
Hiring Managers
COMPETITION
Jon Marc Winchester
Education:
• Belmont University - Bachelor of Business Administration,
Music Business
• Roanoke College - Bachelor of Arts, English Major,
Concentration in Communications
Noteworthy Experience:
• Ingrooves Music Group - Director, Artist & Label Marketing -
3 years
Skills:
• Social Media
• Marketing
• A&R
• Music Production
Josie Jones
Education:
• Full Sail University - Bachelor of Arts - Music Business
Noteworthy Experience:
• 12 years as an artist in the music industry.
Skills:
• Songwriting
• Music Production
• Music video production
Overall Online Presence:
• Low search yield, low volume and low diversity of
results.
IDENTITY
Born and raised in the foothills of Tennessee, Josie is a singer-
songwriter with a passion for storytelling. During her time in the industry,
she experienced and witnessed many degrading situations for artists that
exposed the power imbalance between artists and organizations in her
community.
Josie's mission is to provide a safe space and advocate for
underrepresented artists. Her vision is to build a diverse, full-service
record label that challenges societal issues, highlights the passion of
singers and musicians with high-quality art, and inspires others in the
PROMISE AND POSITION
•Bold
•Daring
•Creative
Josie is an artist who creates music using storytelling and passion
to challenge social norms and inspire others to serve and live a
fulfilling and meaningful life.
NETWORKI
NG
After winning a battle of the bands
competition and performing in the
Backroads Tent at the 2023 Backwoods
Festival, I was invited to attend and
perform at the 2024 Backwoods Festival at
Mulberry Mountain.
Upon graduation, I plan to join The
Recording Academy in hopes of gaining
the knowledge and network needed to
fulfill my dream of founding a record
label.
How many artists work with labels that pay them fairly, provide a safe space to
create, and take care of business needs so the artist can focus on creating? I
am developing a full-service record label to do just that. I'm enrolled at Full
Sail University working on a bachelor's in music business.
I’m currently looking for a mentor with experience as a label manager and
music producer to help me navigate the next steps in my career.
DIGITAL MARKETING
A maverick brand "challenges
norms" and inspires others to feel
rebellious by emulating
rebelliousness, going against the
grain, and shocking customers while
being "candid, raw, and honest.”
Online ID Calculator Results:
Volume: -2.5 Low
Relevance: +1 High
Purity: -1 Low
Diversity: -3 Low
Validation: -2 Low
To exude the Maverick brand archetype, I will remain authentic and honest to empower others to make a
difference in their lives and society while remaining truthful, raw, and candid. To improve my online reputation,
I will employ tactics from all five categories, starting with diversity. I will publish content that opens
conversations with my target audience and supporters to build my social media accounts into a fitting brand.
To ensure that I am reaching the right people, I will utilize social media tools like Professional Mode on
Facebook, Creator Tools on Instagram, and Creator Tools on TikTok
PROFESSIONAL
DEVELOPMENT
Technical Skills
Marketing
Task: Social Media Marketing: Strategy and Optimization
Org: LinkedIn Learning
Date: April 2024
Music Production
Task: Music Production: Techniques and Concepts
Org: LinkedIn Learning
Date: April 2024
Transferrable Skills
Leadership
Task: Adapting Leadership to Behavioral Styles
Org: LinkedIn Learning
Date: May 2024
Business Strategy
Task: Business Development Foundations
Org: LinkedIn Learning
Date: May 2024
REFERENCES
31 Types of content we crave [Infographic]. (2016, June 24). Content Marketing Institute.
https://contentmarketinginstitute.com/articles/content-crave-infographic/
Adapting Leadership to Behavioral Styles Online Class | LinkedIn Learning, formerly
Lynda.com.
(2021, March 17). LinkedIn. https://www.linkedin.com/learning/adapting-leadership-to-
behavioral-styles
Backwoods at Mulberry Mountain - Backwoods Music Festival. (n.d.). Backwoods at Mulberry
Mountain. https://backwoodsmusicfestival.com/
Business Development Foundations Online Class | LinkedIn Learning, formerly Lynda.com.
(2023,
June 1). LinkedIn. https://www.linkedin.com/learning/business-development-foundations-
18980222
CareerBlast. (2022, March 28). Online ID calculator - Careerblast.TV. Careerblast.TV.
https://careerblast.tv/online-id-calculator/
Executive Assistant and Tour Coordinator. (2024, March 4). LinkedIn.
https://www.linkedin.com/jobs/view/3845566068
Hero Brand Archetype | Psychology-Driven Brand Strategy. (2024, January 24). Kaye Putnam |
Psychology Driven Brand Strategist. https://www.kayeputnam.com/brand-archetype-hero/
Jon Winchester. (n.d.). LinkedIn. https://www.linkedin.com/in/jon-marc/
McLeod, D. (2018, February 18). close-up photography of turned on audio mixer. Unsplash.
https://unsplash.com/photos/close-up-photography-of-turned-on-audio-mixer-
VRdZBLqnoMU
Music Production: Techniques and Concepts Online Class | LinkedIn Learning, formerly
Lynda.com.
(2016, November 23). LinkedIn. https://www.linkedin.com/learning/music-production-
techniques-and-concepts
Port, M., & Wallace, J. (2013). Book Yourself Solid Illustrated: The Fastest, Easiest, and Most
Reliable
System for Getting More Clients Than You Can Handle Even if You Hate Marketing and
Selling. Wiley. https://learning.oreilly.com/library/view/book-yourself-solid/9781118611357/
Online Reputation Management (2020 Guide) | BrandYourSelf. (n.d.). BrandYourself.com.
https://brandyourself.com/online-reputation-management
Production Assistant. (2024, March 4).
LinkedIn. https://www.linkedin.com/jobs/view/3831193503
Simon Sinek. (2011, July 5). Simon Sinek: How great leaders inspire action [Video]. YouTube.
https://www.youtube.com/watch?v=7zFeuSagktM
Social Media Marketing: Strategy and Optimization Online Class | LinkedIn Learning, formerly
Lynda.com. (2022, September 26). LinkedIn. https://www.linkedin.com/learning/social-
media-marketing-strategy-and-optimization-17002666
SoundOn Artist & Label Partnerships Manager. (2024, February 25). LinkedIn.
https://www.linkedin.com/jobs/view/3838072841
The Recording Academy | RECORDINGACADEMY.com. (n.d.).
https://www.recordingacademy.com/

More Related Content

Similar to Josie "Josi J" Jones Presentation 03.pptx

Personal Brand Exploration Presentation Eric Bonilla
Personal Brand Exploration Presentation Eric BonillaPersonal Brand Exploration Presentation Eric Bonilla
Personal Brand Exploration Presentation Eric BonillaEricBonilla13
 
Bermudez_Frida_MB_PB1_2024_01.powerpoint
Bermudez_Frida_MB_PB1_2024_01.powerpointBermudez_Frida_MB_PB1_2024_01.powerpoint
Bermudez_Frida_MB_PB1_2024_01.powerpointflbermudez
 
Personal brandcanvas
Personal brandcanvasPersonal brandcanvas
Personal brandcanvasFadimaTall
 
Full Sail University MBBS Portfolio-MWil
Full Sail University MBBS Portfolio-MWilFull Sail University MBBS Portfolio-MWil
Full Sail University MBBS Portfolio-MWilmewilkins
 
Duran_AlexandriaDMBS_PB1_YEAR-MONTH.pptx
Duran_AlexandriaDMBS_PB1_YEAR-MONTH.pptxDuran_AlexandriaDMBS_PB1_YEAR-MONTH.pptx
Duran_AlexandriaDMBS_PB1_YEAR-MONTH.pptxduranalexandria13
 
personal brand exploration_alexandria_d!
personal brand exploration_alexandria_d!personal brand exploration_alexandria_d!
personal brand exploration_alexandria_d!duranalexandria13
 
Personal Brand Exploration - Noah Wingard
Personal Brand Exploration - Noah WingardPersonal Brand Exploration - Noah Wingard
Personal Brand Exploration - Noah Wingardnswingard
 
Personal Brand Exploration
Personal Brand Exploration Personal Brand Exploration
Personal Brand Exploration Courtney Coleman
 
A. Darling Personal Brand Exploration
A. Darling Personal Brand ExplorationA. Darling Personal Brand Exploration
A. Darling Personal Brand ExplorationAmandaDarling9
 
Presentation
PresentationPresentation
Presentationjazmine78
 
Personal Branding Project
Personal Branding ProjectPersonal Branding Project
Personal Branding ProjectDawannJones
 
Personal Brand Exploration - Summer Cornine
Personal Brand Exploration - Summer CorninePersonal Brand Exploration - Summer Cornine
Personal Brand Exploration - Summer CornineSummerCornine
 
Personal Brand Exploration - Pablo Guerra
Personal Brand Exploration - Pablo GuerraPersonal Brand Exploration - Pablo Guerra
Personal Brand Exploration - Pablo GuerraPabloGuerra46
 
Personal Brand Exploration Keynote - Nathaniel Brown
Personal Brand Exploration Keynote - Nathaniel BrownPersonal Brand Exploration Keynote - Nathaniel Brown
Personal Brand Exploration Keynote - Nathaniel BrownNathaniel Brown
 
MarcosBhardwaj Personal Brand (BAANC ENT)
 MarcosBhardwaj Personal Brand  (BAANC ENT) MarcosBhardwaj Personal Brand  (BAANC ENT)
MarcosBhardwaj Personal Brand (BAANC ENT)MarcosBhardwaj
 
Personal Brand Exploration - Timothy Telo
Personal Brand Exploration - Timothy TeloPersonal Brand Exploration - Timothy Telo
Personal Brand Exploration - Timothy TeloTimothyTelo
 
Personal Brand Exploration-Grace Kohler
Personal Brand Exploration-Grace KohlerPersonal Brand Exploration-Grace Kohler
Personal Brand Exploration-Grace KohlerGraceKohler
 
Thompson_Taylor_MBBS_PB1_2024-03 (1)- Project & Portfolio 2.pptx
Thompson_Taylor_MBBS_PB1_2024-03 (1)- Project & Portfolio 2.pptxThompson_Taylor_MBBS_PB1_2024-03 (1)- Project & Portfolio 2.pptx
Thompson_Taylor_MBBS_PB1_2024-03 (1)- Project & Portfolio 2.pptxtmthompson1
 
Thompson_Taylor_MBBS_PB1_2024-03 (1).pptx
Thompson_Taylor_MBBS_PB1_2024-03 (1).pptxThompson_Taylor_MBBS_PB1_2024-03 (1).pptx
Thompson_Taylor_MBBS_PB1_2024-03 (1).pptxtmthompson1
 
Personal Brand Exploration - Samally Dávila
Personal Brand Exploration - Samally DávilaPersonal Brand Exploration - Samally Dávila
Personal Brand Exploration - Samally DávilaSamally Dávila
 

Similar to Josie "Josi J" Jones Presentation 03.pptx (20)

Personal Brand Exploration Presentation Eric Bonilla
Personal Brand Exploration Presentation Eric BonillaPersonal Brand Exploration Presentation Eric Bonilla
Personal Brand Exploration Presentation Eric Bonilla
 
Bermudez_Frida_MB_PB1_2024_01.powerpoint
Bermudez_Frida_MB_PB1_2024_01.powerpointBermudez_Frida_MB_PB1_2024_01.powerpoint
Bermudez_Frida_MB_PB1_2024_01.powerpoint
 
Personal brandcanvas
Personal brandcanvasPersonal brandcanvas
Personal brandcanvas
 
Full Sail University MBBS Portfolio-MWil
Full Sail University MBBS Portfolio-MWilFull Sail University MBBS Portfolio-MWil
Full Sail University MBBS Portfolio-MWil
 
Duran_AlexandriaDMBS_PB1_YEAR-MONTH.pptx
Duran_AlexandriaDMBS_PB1_YEAR-MONTH.pptxDuran_AlexandriaDMBS_PB1_YEAR-MONTH.pptx
Duran_AlexandriaDMBS_PB1_YEAR-MONTH.pptx
 
personal brand exploration_alexandria_d!
personal brand exploration_alexandria_d!personal brand exploration_alexandria_d!
personal brand exploration_alexandria_d!
 
Personal Brand Exploration - Noah Wingard
Personal Brand Exploration - Noah WingardPersonal Brand Exploration - Noah Wingard
Personal Brand Exploration - Noah Wingard
 
Personal Brand Exploration
Personal Brand Exploration Personal Brand Exploration
Personal Brand Exploration
 
A. Darling Personal Brand Exploration
A. Darling Personal Brand ExplorationA. Darling Personal Brand Exploration
A. Darling Personal Brand Exploration
 
Presentation
PresentationPresentation
Presentation
 
Personal Branding Project
Personal Branding ProjectPersonal Branding Project
Personal Branding Project
 
Personal Brand Exploration - Summer Cornine
Personal Brand Exploration - Summer CorninePersonal Brand Exploration - Summer Cornine
Personal Brand Exploration - Summer Cornine
 
Personal Brand Exploration - Pablo Guerra
Personal Brand Exploration - Pablo GuerraPersonal Brand Exploration - Pablo Guerra
Personal Brand Exploration - Pablo Guerra
 
Personal Brand Exploration Keynote - Nathaniel Brown
Personal Brand Exploration Keynote - Nathaniel BrownPersonal Brand Exploration Keynote - Nathaniel Brown
Personal Brand Exploration Keynote - Nathaniel Brown
 
MarcosBhardwaj Personal Brand (BAANC ENT)
 MarcosBhardwaj Personal Brand  (BAANC ENT) MarcosBhardwaj Personal Brand  (BAANC ENT)
MarcosBhardwaj Personal Brand (BAANC ENT)
 
Personal Brand Exploration - Timothy Telo
Personal Brand Exploration - Timothy TeloPersonal Brand Exploration - Timothy Telo
Personal Brand Exploration - Timothy Telo
 
Personal Brand Exploration-Grace Kohler
Personal Brand Exploration-Grace KohlerPersonal Brand Exploration-Grace Kohler
Personal Brand Exploration-Grace Kohler
 
Thompson_Taylor_MBBS_PB1_2024-03 (1)- Project & Portfolio 2.pptx
Thompson_Taylor_MBBS_PB1_2024-03 (1)- Project & Portfolio 2.pptxThompson_Taylor_MBBS_PB1_2024-03 (1)- Project & Portfolio 2.pptx
Thompson_Taylor_MBBS_PB1_2024-03 (1)- Project & Portfolio 2.pptx
 
Thompson_Taylor_MBBS_PB1_2024-03 (1).pptx
Thompson_Taylor_MBBS_PB1_2024-03 (1).pptxThompson_Taylor_MBBS_PB1_2024-03 (1).pptx
Thompson_Taylor_MBBS_PB1_2024-03 (1).pptx
 
Personal Brand Exploration - Samally Dávila
Personal Brand Exploration - Samally DávilaPersonal Brand Exploration - Samally Dávila
Personal Brand Exploration - Samally Dávila
 

Recently uploaded

tekAura | Desktop Procedure Template (2016)
tekAura | Desktop Procedure Template (2016)tekAura | Desktop Procedure Template (2016)
tekAura | Desktop Procedure Template (2016)Norah Medlin
 
00971508021841 حبوب الإجهاض في دبي | أبوظبي | الشارقة | السطوة |❇ ❈ ((![© ر
00971508021841 حبوب الإجهاض في دبي | أبوظبي | الشارقة | السطوة |❇ ❈ ((![©  ر00971508021841 حبوب الإجهاض في دبي | أبوظبي | الشارقة | السطوة |❇ ❈ ((![©  ر
00971508021841 حبوب الإجهاض في دبي | أبوظبي | الشارقة | السطوة |❇ ❈ ((![© رnafizanafzal
 
Toyota Kata Coaching for Agile Teams & Transformations
Toyota Kata Coaching for Agile Teams & TransformationsToyota Kata Coaching for Agile Teams & Transformations
Toyota Kata Coaching for Agile Teams & TransformationsStefan Wolpers
 
MichaelStarkes_UncutGemsProjectSummary.pdf
MichaelStarkes_UncutGemsProjectSummary.pdfMichaelStarkes_UncutGemsProjectSummary.pdf
MichaelStarkes_UncutGemsProjectSummary.pdfmstarkes24
 
What is paper chromatography, principal, procedure,types, diagram, advantages...
What is paper chromatography, principal, procedure,types, diagram, advantages...What is paper chromatography, principal, procedure,types, diagram, advantages...
What is paper chromatography, principal, procedure,types, diagram, advantages...srcw2322l101
 
Global Internal Audit Standards 2024.pdf
Global Internal Audit Standards 2024.pdfGlobal Internal Audit Standards 2024.pdf
Global Internal Audit Standards 2024.pdfAmer Morgan
 
Progress Report - UKG Analyst Summit 2024 - A lot to do - Good Progress1-1.pdf
Progress Report - UKG Analyst Summit 2024 - A lot to do - Good Progress1-1.pdfProgress Report - UKG Analyst Summit 2024 - A lot to do - Good Progress1-1.pdf
Progress Report - UKG Analyst Summit 2024 - A lot to do - Good Progress1-1.pdfHolger Mueller
 
Abortion pills in Muscut<Oman(+27737758557) Cytotec available.inn Kuwait City.
Abortion pills in Muscut<Oman(+27737758557) Cytotec available.inn Kuwait City.Abortion pills in Muscut<Oman(+27737758557) Cytotec available.inn Kuwait City.
Abortion pills in Muscut<Oman(+27737758557) Cytotec available.inn Kuwait City.daisycvs
 
Shots fired Budget Presentation.pdf12312
Shots fired Budget Presentation.pdf12312Shots fired Budget Presentation.pdf12312
Shots fired Budget Presentation.pdf12312LR1709MUSIC
 
Jual Obat Aborsi Di Sibolga wa 0851/7541/5434 Cytotec Misoprostol 200mcg Pfizer
Jual Obat Aborsi Di Sibolga wa 0851/7541/5434 Cytotec Misoprostol 200mcg PfizerJual Obat Aborsi Di Sibolga wa 0851/7541/5434 Cytotec Misoprostol 200mcg Pfizer
Jual Obat Aborsi Di Sibolga wa 0851/7541/5434 Cytotec Misoprostol 200mcg PfizerPusat Herbal Resmi BPOM
 
Creating an Income Statement with Forecasts: A Simple Guide and Free Excel Te...
Creating an Income Statement with Forecasts: A Simple Guide and Free Excel Te...Creating an Income Statement with Forecasts: A Simple Guide and Free Excel Te...
Creating an Income Statement with Forecasts: A Simple Guide and Free Excel Te...Aurelien Domont, MBA
 
South Africa's 10 Most Influential CIOs to Watch.pdf
South Africa's 10 Most Influential CIOs to Watch.pdfSouth Africa's 10 Most Influential CIOs to Watch.pdf
South Africa's 10 Most Influential CIOs to Watch.pdfTHECIOWORLD
 
一比一原版(USYD毕业证书)悉尼大学毕业证原件一模一样
一比一原版(USYD毕业证书)悉尼大学毕业证原件一模一样一比一原版(USYD毕业证书)悉尼大学毕业证原件一模一样
一比一原版(USYD毕业证书)悉尼大学毕业证原件一模一样AS
 
Blinkit: Revolutionizing the On-Demand Grocery Delivery Service.pptx
Blinkit: Revolutionizing the On-Demand Grocery Delivery Service.pptxBlinkit: Revolutionizing the On-Demand Grocery Delivery Service.pptx
Blinkit: Revolutionizing the On-Demand Grocery Delivery Service.pptxSaksham Gupta
 
Top^Clinic ^%[+27785538335__Safe*Women's clinic//Abortion Pills In Harare
Top^Clinic ^%[+27785538335__Safe*Women's clinic//Abortion Pills In HarareTop^Clinic ^%[+27785538335__Safe*Women's clinic//Abortion Pills In Harare
Top^Clinic ^%[+27785538335__Safe*Women's clinic//Abortion Pills In Hararedoctorjoe1984
 
Pay after result spell caster (,$+27834335081)@ bring back lost lover same da...
Pay after result spell caster (,$+27834335081)@ bring back lost lover same da...Pay after result spell caster (,$+27834335081)@ bring back lost lover same da...
Pay after result spell caster (,$+27834335081)@ bring back lost lover same da...BabaJohn3
 
Navigating Tax Season with Confidence Streamlines CPA Firms
Navigating Tax Season with Confidence Streamlines CPA FirmsNavigating Tax Season with Confidence Streamlines CPA Firms
Navigating Tax Season with Confidence Streamlines CPA FirmsYourLegal Accounting
 
Most Visionary Leaders in Cloud Revolution, Shaping Tech’s Next Era - 2024 (2...
Most Visionary Leaders in Cloud Revolution, Shaping Tech’s Next Era - 2024 (2...Most Visionary Leaders in Cloud Revolution, Shaping Tech’s Next Era - 2024 (2...
Most Visionary Leaders in Cloud Revolution, Shaping Tech’s Next Era - 2024 (2...CIO Look Magazine
 

Recently uploaded (20)

tekAura | Desktop Procedure Template (2016)
tekAura | Desktop Procedure Template (2016)tekAura | Desktop Procedure Template (2016)
tekAura | Desktop Procedure Template (2016)
 
00971508021841 حبوب الإجهاض في دبي | أبوظبي | الشارقة | السطوة |❇ ❈ ((![© ر
00971508021841 حبوب الإجهاض في دبي | أبوظبي | الشارقة | السطوة |❇ ❈ ((![©  ر00971508021841 حبوب الإجهاض في دبي | أبوظبي | الشارقة | السطوة |❇ ❈ ((![©  ر
00971508021841 حبوب الإجهاض في دبي | أبوظبي | الشارقة | السطوة |❇ ❈ ((![© ر
 
Toyota Kata Coaching for Agile Teams & Transformations
Toyota Kata Coaching for Agile Teams & TransformationsToyota Kata Coaching for Agile Teams & Transformations
Toyota Kata Coaching for Agile Teams & Transformations
 
MichaelStarkes_UncutGemsProjectSummary.pdf
MichaelStarkes_UncutGemsProjectSummary.pdfMichaelStarkes_UncutGemsProjectSummary.pdf
MichaelStarkes_UncutGemsProjectSummary.pdf
 
What is paper chromatography, principal, procedure,types, diagram, advantages...
What is paper chromatography, principal, procedure,types, diagram, advantages...What is paper chromatography, principal, procedure,types, diagram, advantages...
What is paper chromatography, principal, procedure,types, diagram, advantages...
 
Global Internal Audit Standards 2024.pdf
Global Internal Audit Standards 2024.pdfGlobal Internal Audit Standards 2024.pdf
Global Internal Audit Standards 2024.pdf
 
WAM Corporate Presentation May 2024_w.pdf
WAM Corporate Presentation May 2024_w.pdfWAM Corporate Presentation May 2024_w.pdf
WAM Corporate Presentation May 2024_w.pdf
 
Progress Report - UKG Analyst Summit 2024 - A lot to do - Good Progress1-1.pdf
Progress Report - UKG Analyst Summit 2024 - A lot to do - Good Progress1-1.pdfProgress Report - UKG Analyst Summit 2024 - A lot to do - Good Progress1-1.pdf
Progress Report - UKG Analyst Summit 2024 - A lot to do - Good Progress1-1.pdf
 
Abortion pills in Muscut<Oman(+27737758557) Cytotec available.inn Kuwait City.
Abortion pills in Muscut<Oman(+27737758557) Cytotec available.inn Kuwait City.Abortion pills in Muscut<Oman(+27737758557) Cytotec available.inn Kuwait City.
Abortion pills in Muscut<Oman(+27737758557) Cytotec available.inn Kuwait City.
 
Shots fired Budget Presentation.pdf12312
Shots fired Budget Presentation.pdf12312Shots fired Budget Presentation.pdf12312
Shots fired Budget Presentation.pdf12312
 
Jual Obat Aborsi Di Sibolga wa 0851/7541/5434 Cytotec Misoprostol 200mcg Pfizer
Jual Obat Aborsi Di Sibolga wa 0851/7541/5434 Cytotec Misoprostol 200mcg PfizerJual Obat Aborsi Di Sibolga wa 0851/7541/5434 Cytotec Misoprostol 200mcg Pfizer
Jual Obat Aborsi Di Sibolga wa 0851/7541/5434 Cytotec Misoprostol 200mcg Pfizer
 
Creating an Income Statement with Forecasts: A Simple Guide and Free Excel Te...
Creating an Income Statement with Forecasts: A Simple Guide and Free Excel Te...Creating an Income Statement with Forecasts: A Simple Guide and Free Excel Te...
Creating an Income Statement with Forecasts: A Simple Guide and Free Excel Te...
 
South Africa's 10 Most Influential CIOs to Watch.pdf
South Africa's 10 Most Influential CIOs to Watch.pdfSouth Africa's 10 Most Influential CIOs to Watch.pdf
South Africa's 10 Most Influential CIOs to Watch.pdf
 
一比一原版(USYD毕业证书)悉尼大学毕业证原件一模一样
一比一原版(USYD毕业证书)悉尼大学毕业证原件一模一样一比一原版(USYD毕业证书)悉尼大学毕业证原件一模一样
一比一原版(USYD毕业证书)悉尼大学毕业证原件一模一样
 
Blinkit: Revolutionizing the On-Demand Grocery Delivery Service.pptx
Blinkit: Revolutionizing the On-Demand Grocery Delivery Service.pptxBlinkit: Revolutionizing the On-Demand Grocery Delivery Service.pptx
Blinkit: Revolutionizing the On-Demand Grocery Delivery Service.pptx
 
Top^Clinic ^%[+27785538335__Safe*Women's clinic//Abortion Pills In Harare
Top^Clinic ^%[+27785538335__Safe*Women's clinic//Abortion Pills In HarareTop^Clinic ^%[+27785538335__Safe*Women's clinic//Abortion Pills In Harare
Top^Clinic ^%[+27785538335__Safe*Women's clinic//Abortion Pills In Harare
 
Pay after result spell caster (,$+27834335081)@ bring back lost lover same da...
Pay after result spell caster (,$+27834335081)@ bring back lost lover same da...Pay after result spell caster (,$+27834335081)@ bring back lost lover same da...
Pay after result spell caster (,$+27834335081)@ bring back lost lover same da...
 
Navigating Tax Season with Confidence Streamlines CPA Firms
Navigating Tax Season with Confidence Streamlines CPA FirmsNavigating Tax Season with Confidence Streamlines CPA Firms
Navigating Tax Season with Confidence Streamlines CPA Firms
 
Obat Aborsi Pasuruan 0851\7696\3835 Jual Obat Cytotec Di Pasuruan
Obat Aborsi Pasuruan 0851\7696\3835 Jual Obat Cytotec Di PasuruanObat Aborsi Pasuruan 0851\7696\3835 Jual Obat Cytotec Di Pasuruan
Obat Aborsi Pasuruan 0851\7696\3835 Jual Obat Cytotec Di Pasuruan
 
Most Visionary Leaders in Cloud Revolution, Shaping Tech’s Next Era - 2024 (2...
Most Visionary Leaders in Cloud Revolution, Shaping Tech’s Next Era - 2024 (2...Most Visionary Leaders in Cloud Revolution, Shaping Tech’s Next Era - 2024 (2...
Most Visionary Leaders in Cloud Revolution, Shaping Tech’s Next Era - 2024 (2...
 

Josie "Josi J" Jones Presentation 03.pptx

  • 1. PERSONAL BRAND EXPLORATI ON JOSIE JONES Project & Portfolio I: Week 1 Music Business March 10, 2024
  • 2. CAREER CATEGORY: SEEKING PROMOTIONAL OPPORTUNITIES Short Term Career Goal: 2026 After working through an internship and graduating from Full Sail University, I will apply my knowledge and skills to Become an Assistant Tour Coordinator at a major record label. Mid Term Career Goal: 2031 After my time as an Assistant Tour Coordinator, I will take the next step toward my long-term career goal by becoming an Assistant Label Manager. Long Term Career Goal: 2036 After working as an Assistant Label Manager, I will found and operate my record label as a Music Producer.
  • 3. PROFESSIO N Occupation: Artist Management, Recording Artist, Touring Artist Potential Job Titles: • Executive Assistant and Tour Coordinator • Artist and Label Partnerships Manager • Production Assistant
  • 4. TARGET AUDIENCE: HIRING MANAGERS OF TOP RECORD LABELS Lyricists Singers Musicians A&R Representatives Recruiters Hiring Managers
  • 5. COMPETITION Jon Marc Winchester Education: • Belmont University - Bachelor of Business Administration, Music Business • Roanoke College - Bachelor of Arts, English Major, Concentration in Communications Noteworthy Experience: • Ingrooves Music Group - Director, Artist & Label Marketing - 3 years Skills: • Social Media • Marketing • A&R • Music Production Josie Jones Education: • Full Sail University - Bachelor of Arts - Music Business Noteworthy Experience: • 12 years as an artist in the music industry. Skills: • Songwriting • Music Production • Music video production Overall Online Presence: • Low search yield, low volume and low diversity of results.
  • 6. IDENTITY Born and raised in the foothills of Tennessee, Josie is a singer- songwriter with a passion for storytelling. During her time in the industry, she experienced and witnessed many degrading situations for artists that exposed the power imbalance between artists and organizations in her community. Josie's mission is to provide a safe space and advocate for underrepresented artists. Her vision is to build a diverse, full-service record label that challenges societal issues, highlights the passion of singers and musicians with high-quality art, and inspires others in the
  • 7. PROMISE AND POSITION •Bold •Daring •Creative Josie is an artist who creates music using storytelling and passion to challenge social norms and inspire others to serve and live a fulfilling and meaningful life.
  • 8. NETWORKI NG After winning a battle of the bands competition and performing in the Backroads Tent at the 2023 Backwoods Festival, I was invited to attend and perform at the 2024 Backwoods Festival at Mulberry Mountain. Upon graduation, I plan to join The Recording Academy in hopes of gaining the knowledge and network needed to fulfill my dream of founding a record label. How many artists work with labels that pay them fairly, provide a safe space to create, and take care of business needs so the artist can focus on creating? I am developing a full-service record label to do just that. I'm enrolled at Full Sail University working on a bachelor's in music business. I’m currently looking for a mentor with experience as a label manager and music producer to help me navigate the next steps in my career.
  • 9. DIGITAL MARKETING A maverick brand "challenges norms" and inspires others to feel rebellious by emulating rebelliousness, going against the grain, and shocking customers while being "candid, raw, and honest.” Online ID Calculator Results: Volume: -2.5 Low Relevance: +1 High Purity: -1 Low Diversity: -3 Low Validation: -2 Low To exude the Maverick brand archetype, I will remain authentic and honest to empower others to make a difference in their lives and society while remaining truthful, raw, and candid. To improve my online reputation, I will employ tactics from all five categories, starting with diversity. I will publish content that opens conversations with my target audience and supporters to build my social media accounts into a fitting brand. To ensure that I am reaching the right people, I will utilize social media tools like Professional Mode on Facebook, Creator Tools on Instagram, and Creator Tools on TikTok
  • 10. PROFESSIONAL DEVELOPMENT Technical Skills Marketing Task: Social Media Marketing: Strategy and Optimization Org: LinkedIn Learning Date: April 2024 Music Production Task: Music Production: Techniques and Concepts Org: LinkedIn Learning Date: April 2024 Transferrable Skills Leadership Task: Adapting Leadership to Behavioral Styles Org: LinkedIn Learning Date: May 2024 Business Strategy Task: Business Development Foundations Org: LinkedIn Learning Date: May 2024
  • 11. REFERENCES 31 Types of content we crave [Infographic]. (2016, June 24). Content Marketing Institute. https://contentmarketinginstitute.com/articles/content-crave-infographic/ Adapting Leadership to Behavioral Styles Online Class | LinkedIn Learning, formerly Lynda.com. (2021, March 17). LinkedIn. https://www.linkedin.com/learning/adapting-leadership-to- behavioral-styles Backwoods at Mulberry Mountain - Backwoods Music Festival. (n.d.). Backwoods at Mulberry Mountain. https://backwoodsmusicfestival.com/ Business Development Foundations Online Class | LinkedIn Learning, formerly Lynda.com. (2023, June 1). LinkedIn. https://www.linkedin.com/learning/business-development-foundations- 18980222 CareerBlast. (2022, March 28). Online ID calculator - Careerblast.TV. Careerblast.TV. https://careerblast.tv/online-id-calculator/ Executive Assistant and Tour Coordinator. (2024, March 4). LinkedIn. https://www.linkedin.com/jobs/view/3845566068 Hero Brand Archetype | Psychology-Driven Brand Strategy. (2024, January 24). Kaye Putnam | Psychology Driven Brand Strategist. https://www.kayeputnam.com/brand-archetype-hero/ Jon Winchester. (n.d.). LinkedIn. https://www.linkedin.com/in/jon-marc/ McLeod, D. (2018, February 18). close-up photography of turned on audio mixer. Unsplash. https://unsplash.com/photos/close-up-photography-of-turned-on-audio-mixer- VRdZBLqnoMU Music Production: Techniques and Concepts Online Class | LinkedIn Learning, formerly Lynda.com. (2016, November 23). LinkedIn. https://www.linkedin.com/learning/music-production- techniques-and-concepts Port, M., & Wallace, J. (2013). Book Yourself Solid Illustrated: The Fastest, Easiest, and Most Reliable System for Getting More Clients Than You Can Handle Even if You Hate Marketing and Selling. Wiley. https://learning.oreilly.com/library/view/book-yourself-solid/9781118611357/ Online Reputation Management (2020 Guide) | BrandYourSelf. (n.d.). BrandYourself.com. https://brandyourself.com/online-reputation-management Production Assistant. (2024, March 4). LinkedIn. https://www.linkedin.com/jobs/view/3831193503 Simon Sinek. (2011, July 5). Simon Sinek: How great leaders inspire action [Video]. YouTube. https://www.youtube.com/watch?v=7zFeuSagktM Social Media Marketing: Strategy and Optimization Online Class | LinkedIn Learning, formerly Lynda.com. (2022, September 26). LinkedIn. https://www.linkedin.com/learning/social- media-marketing-strategy-and-optimization-17002666 SoundOn Artist & Label Partnerships Manager. (2024, February 25). LinkedIn. https://www.linkedin.com/jobs/view/3838072841 The Recording Academy | RECORDINGACADEMY.com. (n.d.). https://www.recordingacademy.com/