SlideShare a Scribd company logo
Global Top 10
Pharma Companies
on Social Media
JANUARY, 2014
Key findings

• Johnson & Johnson is the most social
Pharma company in the world followed
by Glaxo Smith Kline and Pfizer.
• Johnson & Johnson is the most mentioned
brand on social media.
• Bayer has the most active and the highest
fan base on Facebook. As a result Bayer
is ranked no. 1 on Facebook among all
competitors.
• Pfizer scored the highest on Twitter.
TOP 10 MOST SOCIAL PHARMA COMPANIES
Rank Company name

Simplify360
Score

1 Johnson & Johnson

82

2 Glaxo Smith Kline

77

3 Pfizer

76

4 Merck & Co

74

5 Novartis

69

6 Bayer

67

7 Eli Lilly & Co

56

8 Sanofi

51

9 AstraZeneca

49

10 Novo Nordisk

45
PARAMETER WISE BREAKUP OF SCORES
Rank Company Name
1
2
3
4
5
6
7
8
9
10

Johnson
& Johnson
Merck & Co
Glaxo Smith
Kline
Pfizer
Novartis
Sanofi
AstraZeneca
Bayer
Eli Lilly & Co
Amgen

Buzz
Score

Rank Company Name

Facebook
Score

Rank Company Name

Twitter
Score

95
89

1
2

Bayer
Novo Nordisk

84
79

1
2

Pfizer
Eli Lilly & Co

91
85

84
79
74
68
63
58
53
47

3
4
5
6
7
8
9
10

Glaxo Smith Kline
Johnson & Johnson
Pfizer
Novartis
Roche Holding
Abbott Laboratories
Boehringer-Ingelheim
Eli Lilly & Co

59
54
54
47
44
40
40
39

3
4
5
6
7
8
9
10

Bayer
Novartis
Glaxo Smith Kline
Johnson & Johnson
Roche Holding
Merck & Co
Bristol-Myers Squibb
Boehringer-Ingelheim

77
76
72
69
68
64
53
42

FINAL INDEX IS A FUNCTION OF BUZZ SCORE, FACEBOOK SCORE AND TWITTER
SCORE
JOHNSON & JOHNSON IS THE MOST MENTIONED BRAND
0

Johnson & Johnson
Merck & Co
Glaxo Smith Kline
Pfizer
Novartis
Sanofi
AstraZeneca
Bayer
Eli Lilly & Co
Amgen
Novo Nordisk
Roche Holding
Abbott Laboratories
Bristol-Myers Squibb
Boehringer-Ingelheim
Astellas
Daiichi-Sankyo
UCB

5,000

10,000

15,000

20,000

25,000

21,094

14,864
14,127
12,022
10,648
10,357
6,760
4,701
3,381
2,577
2,091
1,711
1,592
1,543
1,349
679
343
151

Social media mentions of the top Pharma companies,
January 2014
In terms of SM mentions, Market in the state of Oligopoly

2%

1%
2%

1% 1% 0%
0%
1%
Johnson & Johnson

2%

Merck & Co

19%

Glaxo Smith Kline

3%

Pfizer
Novartis

4%

Sanofi
AstraZeneca
6%

Bayer
Eli Lilly & Co
14%

Amgen
Novo Nordisk

9%

Roche Holding
Abbott Laboratories
Bristol-Myers Squibb
Boehringer-Ingelheim
10%

13%

Astellas
Daiichi-Sankyo

11%

UCB

Top 4 companies cover 56% of the buzz. This shows a case of oligopoly.
* This is considering only a subset of companies so actual data considering all Pharma companies may vary. Still top 4 companies covering
56% is a case of concern for others.
JOHNSON & JOHNSON IS THE MOST TWEETED
No. of mentions on Twitter, January 2014
Thousands

Johnson & Johnson
Bayer
Pfizer
Eli Lilly & Co
Merck & Co
Glaxo Smith Kline
Novartis
Boehringer-Ingelheim
Roche Holding
Sanofi
Abbott Laboratories
Bristol-Myers Squibb
Novo Nordisk
Amgen
AstraZeneca
Astellas
UCB
Daiichi-Sankyo

1.184
1.101
0.911
0.896
0.836
0.753
0.689
0.628
0.596
0.383
0.364
0.25
0.183
0.169
0.112
0.073
0.048
0.015
PFIZER, LILLY MOST FOLLOWED ON TWITTER
9000

8000
Size of the bubble
represents the number
of followers

7000

Tweets made

6000

5000

4000

3000

2000

1000

0
0

500

1000

1500

Following Count

2000

2500

3000
BAYER IS A CLEAR LEADER IN FACEBOOK
Bayer has highly active fan base and at the same time a very high fan base.

No. of people engaged on Facebook

24000

Facebook engagement quadrant, January 2014
Pharmaceutical Industry, Global, Source: Simplify360

19000

Leaders
14000

9000

4000

-1000 0%

1%

1%

2%

2%

3%

%ge of fans engaged
*Bubble size represents number of fans

3%

4%

4%

5%
Share of fans in Facebook
Bayer and Johnson & Johnson combined constitutes 70% of the Industry’s fan base.

7%

6%

Bayer

5%
5%
34%

Johnson & Johnson
Novo Nordisk
Pfizer

2%

2%
1%

Glaxo Smith Kline

1%

1%

Boehringer-Ingelheim
Novartis
Abbott Laboratories
Roche Holding

1%
0%

AstraZeneca
Merck & Co
Sanofi

35%

Eli Lilly & Co

Pareto Rule true here. 4 firms cover almost 87% of the fan base.
Other companies need to pull up their sleeves and fight back.
Methodology
Simplify360’s proprietary listening tool is used
for collecting the data and counting the
number of mentions for each company.
The parameters considered for Twitter and
Facebook were also gathered through
Simplify360.
A total of 20 global companies were
considered in the analysis.
Simplify360 – The Leader of Social Business Intelligence

 Most admired brand for Social Media Research on Slideshare
 Top 10 Product Technology Company by TechSparks 2010
 Listed amongst TOP 10 SMM tools by PR2020 and SocialMedia8
Social Business
Intelligence
Simplify360 is the leading social business intelligence.

Offerings include:
• Social Marketing Suite for agencies
• Social Contact Centre for BPOs
• Social Command Centre for Enterprises
We enable businesses to perform Online Reputation Management, Customer Service,
Community Management, Social Media Research & Brand Auditing; Online Sales Lead
Generation, and Consumer Sentiment Analysis.

www.simplify360.com
Leaders use Simplify360

Clients

Partners

Worldwide

Brazil and LatAM

USA

Singapore & India

Saudi Arabia

Worldwide
THANK YOU
CONNECT WITH US
Johnson & Johnson Top Pharma Company in Social Media,  GSK and Pfizer follow

More Related Content

Viewers also liked

Top 10 Biotech Companies & Market Share 2008
Top 10 Biotech Companies & Market Share 2008Top 10 Biotech Companies & Market Share 2008
Top 10 Biotech Companies & Market Share 2008
Sheetal Narkar
 
Samsung Never Beat off Apple...But...
Samsung Never Beat off Apple...But...Samsung Never Beat off Apple...But...
Samsung Never Beat off Apple...But...
Richard Ahn
 
Johnson and johnson
Johnson and johnsonJohnson and johnson
Johnson and johnson
_hhaann
 
Global Pharma Marketing Summit 2012 | Digital
Global Pharma Marketing Summit 2012 | DigitalGlobal Pharma Marketing Summit 2012 | Digital
Global Pharma Marketing Summit 2012 | Digital
Aleksandar Stojanovic
 
Media economics
Media economicsMedia economics
Media economics
Matthew Giobbi
 
Pgp30142 susmita dheeraja_kraleti Brand Extension Johnson's Baby
Pgp30142 susmita dheeraja_kraleti Brand Extension Johnson's BabyPgp30142 susmita dheeraja_kraleti Brand Extension Johnson's Baby
Pgp30142 susmita dheeraja_kraleti Brand Extension Johnson's Baby
Sameer Mathur
 
Umbrella Corporation Business Presentation! Resident Evil Business! By CHRiST...
Umbrella Corporation Business Presentation! Resident Evil Business! By CHRiST...Umbrella Corporation Business Presentation! Resident Evil Business! By CHRiST...
Umbrella Corporation Business Presentation! Resident Evil Business! By CHRiST...
Chris Saldana
 
Sanofi Aventis Analytics Journey: Transforming Big Pharma
Sanofi Aventis Analytics Journey: Transforming Big PharmaSanofi Aventis Analytics Journey: Transforming Big Pharma
Sanofi Aventis Analytics Journey: Transforming Big Pharma
Yuri Kudryavcev
 
How Pharma Can Use Digital Health to Drive Value | A Medullan Webinar
How Pharma Can Use Digital Health to Drive Value | A Medullan WebinarHow Pharma Can Use Digital Health to Drive Value | A Medullan Webinar
How Pharma Can Use Digital Health to Drive Value | A Medullan Webinar
Medullan
 
Media Ownership in the Music Industry 2013
Media Ownership in the Music Industry 2013Media Ownership in the Music Industry 2013
Media Ownership in the Music Industry 2013
Liz Davies
 
Future trends in pharma marketing 2016 copie
Future trends in pharma marketing 2016   copieFuture trends in pharma marketing 2016   copie
Future trends in pharma marketing 2016 copie
Julien Dagher
 
Digital Pharma Marketing 2017
Digital Pharma Marketing 2017Digital Pharma Marketing 2017
Digital Pharma Marketing 2017
Mudit Vijayvergiya
 
Digital Marketing for Pharma
Digital Marketing for PharmaDigital Marketing for Pharma
Digital Marketing for Pharma
Simon Revell
 
Pharmaceutical Industry Environmental Analysis (Sanofi, Merck & Co.)
Pharmaceutical Industry Environmental Analysis (Sanofi, Merck & Co.)Pharmaceutical Industry Environmental Analysis (Sanofi, Merck & Co.)
Pharmaceutical Industry Environmental Analysis (Sanofi, Merck & Co.)
Steven Sabo
 
Case Study Analysis on GlaxoSmithkline
Case Study Analysis on GlaxoSmithklineCase Study Analysis on GlaxoSmithkline
Case Study Analysis on GlaxoSmithkline
Aanchal Saxena
 
Blue Ocean Strategy (BOS)
Blue Ocean Strategy (BOS)Blue Ocean Strategy (BOS)
Blue Ocean Strategy (BOS)
Chitchai Pornchaloempong
 
Samsung Mobile Competitor' s Analysis
Samsung Mobile Competitor' s AnalysisSamsung Mobile Competitor' s Analysis
Samsung Mobile Competitor' s Analysis
gaurav
 
Top 10 IVD Companies
Top 10 IVD CompaniesTop 10 IVD Companies
Top 10 IVD Companies
Matt Sanderson
 
samsung strategy
samsung strategysamsung strategy
samsung strategy
Jay Roy
 
Getting Started With SlideShare
Getting Started With SlideShareGetting Started With SlideShare
Getting Started With SlideShare
SlideShare
 

Viewers also liked (20)

Top 10 Biotech Companies & Market Share 2008
Top 10 Biotech Companies & Market Share 2008Top 10 Biotech Companies & Market Share 2008
Top 10 Biotech Companies & Market Share 2008
 
Samsung Never Beat off Apple...But...
Samsung Never Beat off Apple...But...Samsung Never Beat off Apple...But...
Samsung Never Beat off Apple...But...
 
Johnson and johnson
Johnson and johnsonJohnson and johnson
Johnson and johnson
 
Global Pharma Marketing Summit 2012 | Digital
Global Pharma Marketing Summit 2012 | DigitalGlobal Pharma Marketing Summit 2012 | Digital
Global Pharma Marketing Summit 2012 | Digital
 
Media economics
Media economicsMedia economics
Media economics
 
Pgp30142 susmita dheeraja_kraleti Brand Extension Johnson's Baby
Pgp30142 susmita dheeraja_kraleti Brand Extension Johnson's BabyPgp30142 susmita dheeraja_kraleti Brand Extension Johnson's Baby
Pgp30142 susmita dheeraja_kraleti Brand Extension Johnson's Baby
 
Umbrella Corporation Business Presentation! Resident Evil Business! By CHRiST...
Umbrella Corporation Business Presentation! Resident Evil Business! By CHRiST...Umbrella Corporation Business Presentation! Resident Evil Business! By CHRiST...
Umbrella Corporation Business Presentation! Resident Evil Business! By CHRiST...
 
Sanofi Aventis Analytics Journey: Transforming Big Pharma
Sanofi Aventis Analytics Journey: Transforming Big PharmaSanofi Aventis Analytics Journey: Transforming Big Pharma
Sanofi Aventis Analytics Journey: Transforming Big Pharma
 
How Pharma Can Use Digital Health to Drive Value | A Medullan Webinar
How Pharma Can Use Digital Health to Drive Value | A Medullan WebinarHow Pharma Can Use Digital Health to Drive Value | A Medullan Webinar
How Pharma Can Use Digital Health to Drive Value | A Medullan Webinar
 
Media Ownership in the Music Industry 2013
Media Ownership in the Music Industry 2013Media Ownership in the Music Industry 2013
Media Ownership in the Music Industry 2013
 
Future trends in pharma marketing 2016 copie
Future trends in pharma marketing 2016   copieFuture trends in pharma marketing 2016   copie
Future trends in pharma marketing 2016 copie
 
Digital Pharma Marketing 2017
Digital Pharma Marketing 2017Digital Pharma Marketing 2017
Digital Pharma Marketing 2017
 
Digital Marketing for Pharma
Digital Marketing for PharmaDigital Marketing for Pharma
Digital Marketing for Pharma
 
Pharmaceutical Industry Environmental Analysis (Sanofi, Merck & Co.)
Pharmaceutical Industry Environmental Analysis (Sanofi, Merck & Co.)Pharmaceutical Industry Environmental Analysis (Sanofi, Merck & Co.)
Pharmaceutical Industry Environmental Analysis (Sanofi, Merck & Co.)
 
Case Study Analysis on GlaxoSmithkline
Case Study Analysis on GlaxoSmithklineCase Study Analysis on GlaxoSmithkline
Case Study Analysis on GlaxoSmithkline
 
Blue Ocean Strategy (BOS)
Blue Ocean Strategy (BOS)Blue Ocean Strategy (BOS)
Blue Ocean Strategy (BOS)
 
Samsung Mobile Competitor' s Analysis
Samsung Mobile Competitor' s AnalysisSamsung Mobile Competitor' s Analysis
Samsung Mobile Competitor' s Analysis
 
Top 10 IVD Companies
Top 10 IVD CompaniesTop 10 IVD Companies
Top 10 IVD Companies
 
samsung strategy
samsung strategysamsung strategy
samsung strategy
 
Getting Started With SlideShare
Getting Started With SlideShareGetting Started With SlideShare
Getting Started With SlideShare
 

Similar to Johnson & Johnson Top Pharma Company in Social Media, GSK and Pfizer follow

Social Media Report - Pharmaceutical Companies 2016
Social Media Report - Pharmaceutical Companies 2016Social Media Report - Pharmaceutical Companies 2016
Social Media Report - Pharmaceutical Companies 2016
Unmetric
 
Pharmaceutical Brands Social Media Comparison Q4 2015
Pharmaceutical Brands Social Media Comparison Q4 2015Pharmaceutical Brands Social Media Comparison Q4 2015
Pharmaceutical Brands Social Media Comparison Q4 2015
Unmetric
 
II-SDV 2013 Pharmaceutical Companies and Social Media: Developing New Strategies
II-SDV 2013 Pharmaceutical Companies and Social Media: Developing New StrategiesII-SDV 2013 Pharmaceutical Companies and Social Media: Developing New Strategies
II-SDV 2013 Pharmaceutical Companies and Social Media: Developing New Strategies
Dr. Haxel Consult
 
Comparison of Pfizer, Novartis, Bayer, Genentech and Other Top Pharmaceutical...
Comparison of Pfizer, Novartis, Bayer, Genentech and Other Top Pharmaceutical...Comparison of Pfizer, Novartis, Bayer, Genentech and Other Top Pharmaceutical...
Comparison of Pfizer, Novartis, Bayer, Genentech and Other Top Pharmaceutical...
Unmetric
 
D Marketing And Use Of Herbal Supplements
D Marketing And Use Of Herbal SupplementsD Marketing And Use Of Herbal Supplements
D Marketing And Use Of Herbal Supplements
Sağlıklı Yaşam
 
10 Best Companies in Nutraceutical Market 2023V3 2.pdf
10 Best Companies in Nutraceutical Market 2023V3 2.pdf10 Best Companies in Nutraceutical Market 2023V3 2.pdf
10 Best Companies in Nutraceutical Market 2023V3 2.pdf
insightscare
 
B100 board presentation
B100 board presentationB100 board presentation
B100 board presentation
jondale83
 
Social Media Rules for Pharma's FDA-Regulated Industry
Social Media Rules for Pharma's FDA-Regulated IndustrySocial Media Rules for Pharma's FDA-Regulated Industry
Social Media Rules for Pharma's FDA-Regulated Industry
PALIO
 
How BioPharma Is Using Social Media
How BioPharma Is Using Social MediaHow BioPharma Is Using Social Media
How BioPharma Is Using Social Media
Siren Interactive
 
Marketing management project.pptx
Marketing management project.pptxMarketing management project.pptx
Marketing management project.pptx
karkeraharsh2003
 
Dosie awards - BDI 5.11.10 Social Communications & Healthcare
Dosie awards - BDI 5.11.10 Social Communications & HealthcareDosie awards - BDI 5.11.10 Social Communications & Healthcare
Dosie awards - BDI 5.11.10 Social Communications & Healthcare
Business Development Institute
 
Access to Medicine, Index 2014
Access to Medicine, Index 2014Access to Medicine, Index 2014
Access to Medicine, Index 2014
Pharma Market
 
What Do Doctors Think About Biosimilars?
What Do Doctors Think About Biosimilars?What Do Doctors Think About Biosimilars?
What Do Doctors Think About Biosimilars?
Small World Social
 
10 most innovative companies in the neutraceutical market
10 most innovative companies in the neutraceutical market10 most innovative companies in the neutraceutical market
10 most innovative companies in the neutraceutical market
insightscare
 
PediaSure Competitor Analysis Report
PediaSure Competitor Analysis Report PediaSure Competitor Analysis Report
PediaSure Competitor Analysis Report
Muhammad Ali Jehangir
 
Q3 2014 Facebook Study
Q3 2014 Facebook StudyQ3 2014 Facebook Study
Q3 2014 Facebook Study
Mohamed Mahdy
 
Digital Marketing Strategy for Big Basket by Yash Arora and Pratik Sisodia
Digital Marketing Strategy for Big Basket by Yash Arora and Pratik SisodiaDigital Marketing Strategy for Big Basket by Yash Arora and Pratik Sisodia
Digital Marketing Strategy for Big Basket by Yash Arora and Pratik Sisodia
Indian Institute of Digital Education
 
Top 10 Pharma Efforts In Social Media
Top 10 Pharma Efforts In Social MediaTop 10 Pharma Efforts In Social Media
Top 10 Pharma Efforts In Social Media
JD Lasica
 
Pharmaeffortsinsocialmedia 090927235753-phpapp02-120926093602-phpapp02
Pharmaeffortsinsocialmedia 090927235753-phpapp02-120926093602-phpapp02Pharmaeffortsinsocialmedia 090927235753-phpapp02-120926093602-phpapp02
Pharmaeffortsinsocialmedia 090927235753-phpapp02-120926093602-phpapp02
TEVA Pharmaceuticals España
 
Digital media strategy for hospitals
Digital media strategy for hospitalsDigital media strategy for hospitals
Digital media strategy for hospitals
Webenza India Pvt. Ltd
 

Similar to Johnson & Johnson Top Pharma Company in Social Media, GSK and Pfizer follow (20)

Social Media Report - Pharmaceutical Companies 2016
Social Media Report - Pharmaceutical Companies 2016Social Media Report - Pharmaceutical Companies 2016
Social Media Report - Pharmaceutical Companies 2016
 
Pharmaceutical Brands Social Media Comparison Q4 2015
Pharmaceutical Brands Social Media Comparison Q4 2015Pharmaceutical Brands Social Media Comparison Q4 2015
Pharmaceutical Brands Social Media Comparison Q4 2015
 
II-SDV 2013 Pharmaceutical Companies and Social Media: Developing New Strategies
II-SDV 2013 Pharmaceutical Companies and Social Media: Developing New StrategiesII-SDV 2013 Pharmaceutical Companies and Social Media: Developing New Strategies
II-SDV 2013 Pharmaceutical Companies and Social Media: Developing New Strategies
 
Comparison of Pfizer, Novartis, Bayer, Genentech and Other Top Pharmaceutical...
Comparison of Pfizer, Novartis, Bayer, Genentech and Other Top Pharmaceutical...Comparison of Pfizer, Novartis, Bayer, Genentech and Other Top Pharmaceutical...
Comparison of Pfizer, Novartis, Bayer, Genentech and Other Top Pharmaceutical...
 
D Marketing And Use Of Herbal Supplements
D Marketing And Use Of Herbal SupplementsD Marketing And Use Of Herbal Supplements
D Marketing And Use Of Herbal Supplements
 
10 Best Companies in Nutraceutical Market 2023V3 2.pdf
10 Best Companies in Nutraceutical Market 2023V3 2.pdf10 Best Companies in Nutraceutical Market 2023V3 2.pdf
10 Best Companies in Nutraceutical Market 2023V3 2.pdf
 
B100 board presentation
B100 board presentationB100 board presentation
B100 board presentation
 
Social Media Rules for Pharma's FDA-Regulated Industry
Social Media Rules for Pharma's FDA-Regulated IndustrySocial Media Rules for Pharma's FDA-Regulated Industry
Social Media Rules for Pharma's FDA-Regulated Industry
 
How BioPharma Is Using Social Media
How BioPharma Is Using Social MediaHow BioPharma Is Using Social Media
How BioPharma Is Using Social Media
 
Marketing management project.pptx
Marketing management project.pptxMarketing management project.pptx
Marketing management project.pptx
 
Dosie awards - BDI 5.11.10 Social Communications & Healthcare
Dosie awards - BDI 5.11.10 Social Communications & HealthcareDosie awards - BDI 5.11.10 Social Communications & Healthcare
Dosie awards - BDI 5.11.10 Social Communications & Healthcare
 
Access to Medicine, Index 2014
Access to Medicine, Index 2014Access to Medicine, Index 2014
Access to Medicine, Index 2014
 
What Do Doctors Think About Biosimilars?
What Do Doctors Think About Biosimilars?What Do Doctors Think About Biosimilars?
What Do Doctors Think About Biosimilars?
 
10 most innovative companies in the neutraceutical market
10 most innovative companies in the neutraceutical market10 most innovative companies in the neutraceutical market
10 most innovative companies in the neutraceutical market
 
PediaSure Competitor Analysis Report
PediaSure Competitor Analysis Report PediaSure Competitor Analysis Report
PediaSure Competitor Analysis Report
 
Q3 2014 Facebook Study
Q3 2014 Facebook StudyQ3 2014 Facebook Study
Q3 2014 Facebook Study
 
Digital Marketing Strategy for Big Basket by Yash Arora and Pratik Sisodia
Digital Marketing Strategy for Big Basket by Yash Arora and Pratik SisodiaDigital Marketing Strategy for Big Basket by Yash Arora and Pratik Sisodia
Digital Marketing Strategy for Big Basket by Yash Arora and Pratik Sisodia
 
Top 10 Pharma Efforts In Social Media
Top 10 Pharma Efforts In Social MediaTop 10 Pharma Efforts In Social Media
Top 10 Pharma Efforts In Social Media
 
Pharmaeffortsinsocialmedia 090927235753-phpapp02-120926093602-phpapp02
Pharmaeffortsinsocialmedia 090927235753-phpapp02-120926093602-phpapp02Pharmaeffortsinsocialmedia 090927235753-phpapp02-120926093602-phpapp02
Pharmaeffortsinsocialmedia 090927235753-phpapp02-120926093602-phpapp02
 
Digital media strategy for hospitals
Digital media strategy for hospitalsDigital media strategy for hospitals
Digital media strategy for hospitals
 

More from Simplify360

The Ultimate Social CRM Directory
The Ultimate Social CRM DirectoryThe Ultimate Social CRM Directory
The Ultimate Social CRM Directory
Simplify360
 
5 Reasons Why Influencer Marketing Is the Best
5 Reasons Why Influencer Marketing Is the Best5 Reasons Why Influencer Marketing Is the Best
5 Reasons Why Influencer Marketing Is the Best
Simplify360
 
Why Food Tech Brands Love Social Media?
Why Food Tech Brands Love Social Media?Why Food Tech Brands Love Social Media?
Why Food Tech Brands Love Social Media?
Simplify360
 
Uber and Ola are the Biggest Rivals on Social Media
Uber and Ola are the Biggest Rivals on Social MediaUber and Ola are the Biggest Rivals on Social Media
Uber and Ola are the Biggest Rivals on Social Media
Simplify360
 
Social Media Creates Greater Hype on Maggi Crisis
Social Media Creates Greater Hype on Maggi CrisisSocial Media Creates Greater Hype on Maggi Crisis
Social Media Creates Greater Hype on Maggi Crisis
Simplify360
 
Guide to Using Social Media for Branding
Guide to Using Social Media for BrandingGuide to Using Social Media for Branding
Guide to Using Social Media for Branding
Simplify360
 
6 Ways to Get the Best Out of Content Marketing
6 Ways to Get the Best Out of Content Marketing6 Ways to Get the Best Out of Content Marketing
6 Ways to Get the Best Out of Content Marketing
Simplify360
 
8 Ways to Design the Best Social Media Policies by the Government
8 Ways to Design the Best Social Media Policies by the Government8 Ways to Design the Best Social Media Policies by the Government
8 Ways to Design the Best Social Media Policies by the Government
Simplify360
 
How Simplify360 helps in Providing Banking Solutions
How Simplify360 helps in Providing Banking Solutions How Simplify360 helps in Providing Banking Solutions
How Simplify360 helps in Providing Banking Solutions
Simplify360
 
Access to Social Media Should be Banned in Offices
Access to Social Media Should be Banned in OfficesAccess to Social Media Should be Banned in Offices
Access to Social Media Should be Banned in Offices
Simplify360
 
Top 5 Social Entrepreneurs and How They Nailed It
Top 5 Social Entrepreneurs and How They Nailed ItTop 5 Social Entrepreneurs and How They Nailed It
Top 5 Social Entrepreneurs and How They Nailed It
Simplify360
 
Nepal Earthquake Leaves Social Media Shaken
Nepal Earthquake Leaves Social Media ShakenNepal Earthquake Leaves Social Media Shaken
Nepal Earthquake Leaves Social Media Shaken
Simplify360
 
Vodafone Zoozoo Has the Highest Fans on Facebook
Vodafone Zoozoo Has the Highest Fans on FacebookVodafone Zoozoo Has the Highest Fans on Facebook
Vodafone Zoozoo Has the Highest Fans on Facebook
Simplify360
 
Top 5 Business Leaders in The World
Top 5 Business Leaders in The WorldTop 5 Business Leaders in The World
Top 5 Business Leaders in The World
Simplify360
 
E-Commerce In US-Social Media Campaigns
E-Commerce In US-Social Media CampaignsE-Commerce In US-Social Media Campaigns
E-Commerce In US-Social Media Campaigns
Simplify360
 
Internet of Things: The World Speaks
Internet of Things: The World SpeaksInternet of Things: The World Speaks
Internet of Things: The World Speaks
Simplify360
 
5 Tips To Enhance Your Team Values
5 Tips To Enhance Your Team Values5 Tips To Enhance Your Team Values
5 Tips To Enhance Your Team Values
Simplify360
 
Delhi Airport Never Fails To Wish Their Passengers
Delhi Airport Never Fails To Wish Their PassengersDelhi Airport Never Fails To Wish Their Passengers
Delhi Airport Never Fails To Wish Their Passengers
Simplify360
 
#WhoMadeMyClothes Garners 16K likes on Facebook
#WhoMadeMyClothes Garners 16K likes on Facebook#WhoMadeMyClothes Garners 16K likes on Facebook
#WhoMadeMyClothes Garners 16K likes on Facebook
Simplify360
 
IPL's Opening Week Receives Over 186K Mentions
IPL's Opening Week Receives Over 186K MentionsIPL's Opening Week Receives Over 186K Mentions
IPL's Opening Week Receives Over 186K Mentions
Simplify360
 

More from Simplify360 (20)

The Ultimate Social CRM Directory
The Ultimate Social CRM DirectoryThe Ultimate Social CRM Directory
The Ultimate Social CRM Directory
 
5 Reasons Why Influencer Marketing Is the Best
5 Reasons Why Influencer Marketing Is the Best5 Reasons Why Influencer Marketing Is the Best
5 Reasons Why Influencer Marketing Is the Best
 
Why Food Tech Brands Love Social Media?
Why Food Tech Brands Love Social Media?Why Food Tech Brands Love Social Media?
Why Food Tech Brands Love Social Media?
 
Uber and Ola are the Biggest Rivals on Social Media
Uber and Ola are the Biggest Rivals on Social MediaUber and Ola are the Biggest Rivals on Social Media
Uber and Ola are the Biggest Rivals on Social Media
 
Social Media Creates Greater Hype on Maggi Crisis
Social Media Creates Greater Hype on Maggi CrisisSocial Media Creates Greater Hype on Maggi Crisis
Social Media Creates Greater Hype on Maggi Crisis
 
Guide to Using Social Media for Branding
Guide to Using Social Media for BrandingGuide to Using Social Media for Branding
Guide to Using Social Media for Branding
 
6 Ways to Get the Best Out of Content Marketing
6 Ways to Get the Best Out of Content Marketing6 Ways to Get the Best Out of Content Marketing
6 Ways to Get the Best Out of Content Marketing
 
8 Ways to Design the Best Social Media Policies by the Government
8 Ways to Design the Best Social Media Policies by the Government8 Ways to Design the Best Social Media Policies by the Government
8 Ways to Design the Best Social Media Policies by the Government
 
How Simplify360 helps in Providing Banking Solutions
How Simplify360 helps in Providing Banking Solutions How Simplify360 helps in Providing Banking Solutions
How Simplify360 helps in Providing Banking Solutions
 
Access to Social Media Should be Banned in Offices
Access to Social Media Should be Banned in OfficesAccess to Social Media Should be Banned in Offices
Access to Social Media Should be Banned in Offices
 
Top 5 Social Entrepreneurs and How They Nailed It
Top 5 Social Entrepreneurs and How They Nailed ItTop 5 Social Entrepreneurs and How They Nailed It
Top 5 Social Entrepreneurs and How They Nailed It
 
Nepal Earthquake Leaves Social Media Shaken
Nepal Earthquake Leaves Social Media ShakenNepal Earthquake Leaves Social Media Shaken
Nepal Earthquake Leaves Social Media Shaken
 
Vodafone Zoozoo Has the Highest Fans on Facebook
Vodafone Zoozoo Has the Highest Fans on FacebookVodafone Zoozoo Has the Highest Fans on Facebook
Vodafone Zoozoo Has the Highest Fans on Facebook
 
Top 5 Business Leaders in The World
Top 5 Business Leaders in The WorldTop 5 Business Leaders in The World
Top 5 Business Leaders in The World
 
E-Commerce In US-Social Media Campaigns
E-Commerce In US-Social Media CampaignsE-Commerce In US-Social Media Campaigns
E-Commerce In US-Social Media Campaigns
 
Internet of Things: The World Speaks
Internet of Things: The World SpeaksInternet of Things: The World Speaks
Internet of Things: The World Speaks
 
5 Tips To Enhance Your Team Values
5 Tips To Enhance Your Team Values5 Tips To Enhance Your Team Values
5 Tips To Enhance Your Team Values
 
Delhi Airport Never Fails To Wish Their Passengers
Delhi Airport Never Fails To Wish Their PassengersDelhi Airport Never Fails To Wish Their Passengers
Delhi Airport Never Fails To Wish Their Passengers
 
#WhoMadeMyClothes Garners 16K likes on Facebook
#WhoMadeMyClothes Garners 16K likes on Facebook#WhoMadeMyClothes Garners 16K likes on Facebook
#WhoMadeMyClothes Garners 16K likes on Facebook
 
IPL's Opening Week Receives Over 186K Mentions
IPL's Opening Week Receives Over 186K MentionsIPL's Opening Week Receives Over 186K Mentions
IPL's Opening Week Receives Over 186K Mentions
 

Recently uploaded

How to choose the best dermatologists in Indore.
How to choose the best dermatologists in Indore.How to choose the best dermatologists in Indore.
How to choose the best dermatologists in Indore.
Gokuldas Hospital
 
Demystifying Fallopian Tube Blockage- Grading the Differences and Implication...
Demystifying Fallopian Tube Blockage- Grading the Differences and Implication...Demystifying Fallopian Tube Blockage- Grading the Differences and Implication...
Demystifying Fallopian Tube Blockage- Grading the Differences and Implication...
FFragrant
 
acne vulgaris -Mpharm (2nd semester) Cosmetics and cosmeceuticals
acne vulgaris -Mpharm (2nd semester) Cosmetics and cosmeceuticalsacne vulgaris -Mpharm (2nd semester) Cosmetics and cosmeceuticals
acne vulgaris -Mpharm (2nd semester) Cosmetics and cosmeceuticals
MuskanShingari
 
Ophthalmic drugs latest. Xxxxxxzxxxxxx.pdf
Ophthalmic drugs latest. Xxxxxxzxxxxxx.pdfOphthalmic drugs latest. Xxxxxxzxxxxxx.pdf
Ophthalmic drugs latest. Xxxxxxzxxxxxx.pdf
MuhammadMuneer49
 
Physical demands in sports - WCSPT Oslo 2024
Physical demands in sports - WCSPT Oslo 2024Physical demands in sports - WCSPT Oslo 2024
Physical demands in sports - WCSPT Oslo 2024
Torstein Dalen-Lorentsen
 
Cell Therapy Expansion and Challenges in Autoimmune Disease
Cell Therapy Expansion and Challenges in Autoimmune DiseaseCell Therapy Expansion and Challenges in Autoimmune Disease
Cell Therapy Expansion and Challenges in Autoimmune Disease
Health Advances
 
Breast cancer: Post menopausal endocrine therapy
Breast cancer: Post menopausal endocrine therapyBreast cancer: Post menopausal endocrine therapy
Breast cancer: Post menopausal endocrine therapy
Dr. Sumit KUMAR
 
Medical Quiz ( Online Quiz for API Meet 2024 ).pdf
Medical Quiz ( Online Quiz for API Meet 2024 ).pdfMedical Quiz ( Online Quiz for API Meet 2024 ).pdf
Medical Quiz ( Online Quiz for API Meet 2024 ).pdf
Jim Jacob Roy
 
Cervical Disc Arthroplasty ORSI 2024.pptx
Cervical Disc Arthroplasty ORSI 2024.pptxCervical Disc Arthroplasty ORSI 2024.pptx
Cervical Disc Arthroplasty ORSI 2024.pptx
LEFLOT Jean-Louis
 
Know the difference between Endodontics and Orthodontics.
Know the difference between Endodontics and Orthodontics.Know the difference between Endodontics and Orthodontics.
Know the difference between Endodontics and Orthodontics.
Gokuldas Hospital
 
Call Girls In Mumbai +91-7426014248 High Profile Call Girl Mumbai
Call Girls In Mumbai +91-7426014248 High Profile Call Girl MumbaiCall Girls In Mumbai +91-7426014248 High Profile Call Girl Mumbai
Call Girls In Mumbai +91-7426014248 High Profile Call Girl Mumbai
Mobile Problem
 
Post-Menstrual Smell- When to Suspect Vaginitis.pptx
Post-Menstrual Smell- When to Suspect Vaginitis.pptxPost-Menstrual Smell- When to Suspect Vaginitis.pptx
Post-Menstrual Smell- When to Suspect Vaginitis.pptx
FFragrant
 
June 2024 Oncology Cartoons By Dr Kanhu Charan Patro
June 2024 Oncology Cartoons By Dr Kanhu Charan PatroJune 2024 Oncology Cartoons By Dr Kanhu Charan Patro
June 2024 Oncology Cartoons By Dr Kanhu Charan Patro
Kanhu Charan
 
“Psychiatry and the Humanities”: An Innovative Course at the University of Mo...
“Psychiatry and the Humanities”: An Innovative Course at the University of Mo...“Psychiatry and the Humanities”: An Innovative Course at the University of Mo...
“Psychiatry and the Humanities”: An Innovative Course at the University of Mo...
Université de Montréal
 
Hemodialysis: Chapter 5, Dialyzers Overview - Dr.Gawad
Hemodialysis: Chapter 5, Dialyzers Overview - Dr.GawadHemodialysis: Chapter 5, Dialyzers Overview - Dr.Gawad
Hemodialysis: Chapter 5, Dialyzers Overview - Dr.Gawad
NephroTube - Dr.Gawad
 
How to Control Your Asthma Tips by gokuldas hospital.
How to Control Your Asthma Tips by gokuldas hospital.How to Control Your Asthma Tips by gokuldas hospital.
How to Control Your Asthma Tips by gokuldas hospital.
Gokuldas Hospital
 
Skin Diseases That Happen During Summer.
 Skin Diseases That Happen During Summer. Skin Diseases That Happen During Summer.
Skin Diseases That Happen During Summer.
Gokuldas Hospital
 
STUDIES IN SUPPORT OF SPECIAL POPULATIONS: GERIATRICS E7
STUDIES IN SUPPORT OF SPECIAL POPULATIONS: GERIATRICS E7STUDIES IN SUPPORT OF SPECIAL POPULATIONS: GERIATRICS E7
STUDIES IN SUPPORT OF SPECIAL POPULATIONS: GERIATRICS E7
shruti jagirdar
 
Osvaldo Bernardo Muchanga-GASTROINTESTINAL INFECTIONS AND GASTRITIS-2024.pdf
Osvaldo Bernardo Muchanga-GASTROINTESTINAL INFECTIONS AND GASTRITIS-2024.pdfOsvaldo Bernardo Muchanga-GASTROINTESTINAL INFECTIONS AND GASTRITIS-2024.pdf
Osvaldo Bernardo Muchanga-GASTROINTESTINAL INFECTIONS AND GASTRITIS-2024.pdf
Osvaldo Bernardo Muchanga
 
DECLARATION OF HELSINKI - History and principles
DECLARATION OF HELSINKI - History and principlesDECLARATION OF HELSINKI - History and principles
DECLARATION OF HELSINKI - History and principles
anaghabharat01
 

Recently uploaded (20)

How to choose the best dermatologists in Indore.
How to choose the best dermatologists in Indore.How to choose the best dermatologists in Indore.
How to choose the best dermatologists in Indore.
 
Demystifying Fallopian Tube Blockage- Grading the Differences and Implication...
Demystifying Fallopian Tube Blockage- Grading the Differences and Implication...Demystifying Fallopian Tube Blockage- Grading the Differences and Implication...
Demystifying Fallopian Tube Blockage- Grading the Differences and Implication...
 
acne vulgaris -Mpharm (2nd semester) Cosmetics and cosmeceuticals
acne vulgaris -Mpharm (2nd semester) Cosmetics and cosmeceuticalsacne vulgaris -Mpharm (2nd semester) Cosmetics and cosmeceuticals
acne vulgaris -Mpharm (2nd semester) Cosmetics and cosmeceuticals
 
Ophthalmic drugs latest. Xxxxxxzxxxxxx.pdf
Ophthalmic drugs latest. Xxxxxxzxxxxxx.pdfOphthalmic drugs latest. Xxxxxxzxxxxxx.pdf
Ophthalmic drugs latest. Xxxxxxzxxxxxx.pdf
 
Physical demands in sports - WCSPT Oslo 2024
Physical demands in sports - WCSPT Oslo 2024Physical demands in sports - WCSPT Oslo 2024
Physical demands in sports - WCSPT Oslo 2024
 
Cell Therapy Expansion and Challenges in Autoimmune Disease
Cell Therapy Expansion and Challenges in Autoimmune DiseaseCell Therapy Expansion and Challenges in Autoimmune Disease
Cell Therapy Expansion and Challenges in Autoimmune Disease
 
Breast cancer: Post menopausal endocrine therapy
Breast cancer: Post menopausal endocrine therapyBreast cancer: Post menopausal endocrine therapy
Breast cancer: Post menopausal endocrine therapy
 
Medical Quiz ( Online Quiz for API Meet 2024 ).pdf
Medical Quiz ( Online Quiz for API Meet 2024 ).pdfMedical Quiz ( Online Quiz for API Meet 2024 ).pdf
Medical Quiz ( Online Quiz for API Meet 2024 ).pdf
 
Cervical Disc Arthroplasty ORSI 2024.pptx
Cervical Disc Arthroplasty ORSI 2024.pptxCervical Disc Arthroplasty ORSI 2024.pptx
Cervical Disc Arthroplasty ORSI 2024.pptx
 
Know the difference between Endodontics and Orthodontics.
Know the difference between Endodontics and Orthodontics.Know the difference between Endodontics and Orthodontics.
Know the difference between Endodontics and Orthodontics.
 
Call Girls In Mumbai +91-7426014248 High Profile Call Girl Mumbai
Call Girls In Mumbai +91-7426014248 High Profile Call Girl MumbaiCall Girls In Mumbai +91-7426014248 High Profile Call Girl Mumbai
Call Girls In Mumbai +91-7426014248 High Profile Call Girl Mumbai
 
Post-Menstrual Smell- When to Suspect Vaginitis.pptx
Post-Menstrual Smell- When to Suspect Vaginitis.pptxPost-Menstrual Smell- When to Suspect Vaginitis.pptx
Post-Menstrual Smell- When to Suspect Vaginitis.pptx
 
June 2024 Oncology Cartoons By Dr Kanhu Charan Patro
June 2024 Oncology Cartoons By Dr Kanhu Charan PatroJune 2024 Oncology Cartoons By Dr Kanhu Charan Patro
June 2024 Oncology Cartoons By Dr Kanhu Charan Patro
 
“Psychiatry and the Humanities”: An Innovative Course at the University of Mo...
“Psychiatry and the Humanities”: An Innovative Course at the University of Mo...“Psychiatry and the Humanities”: An Innovative Course at the University of Mo...
“Psychiatry and the Humanities”: An Innovative Course at the University of Mo...
 
Hemodialysis: Chapter 5, Dialyzers Overview - Dr.Gawad
Hemodialysis: Chapter 5, Dialyzers Overview - Dr.GawadHemodialysis: Chapter 5, Dialyzers Overview - Dr.Gawad
Hemodialysis: Chapter 5, Dialyzers Overview - Dr.Gawad
 
How to Control Your Asthma Tips by gokuldas hospital.
How to Control Your Asthma Tips by gokuldas hospital.How to Control Your Asthma Tips by gokuldas hospital.
How to Control Your Asthma Tips by gokuldas hospital.
 
Skin Diseases That Happen During Summer.
 Skin Diseases That Happen During Summer. Skin Diseases That Happen During Summer.
Skin Diseases That Happen During Summer.
 
STUDIES IN SUPPORT OF SPECIAL POPULATIONS: GERIATRICS E7
STUDIES IN SUPPORT OF SPECIAL POPULATIONS: GERIATRICS E7STUDIES IN SUPPORT OF SPECIAL POPULATIONS: GERIATRICS E7
STUDIES IN SUPPORT OF SPECIAL POPULATIONS: GERIATRICS E7
 
Osvaldo Bernardo Muchanga-GASTROINTESTINAL INFECTIONS AND GASTRITIS-2024.pdf
Osvaldo Bernardo Muchanga-GASTROINTESTINAL INFECTIONS AND GASTRITIS-2024.pdfOsvaldo Bernardo Muchanga-GASTROINTESTINAL INFECTIONS AND GASTRITIS-2024.pdf
Osvaldo Bernardo Muchanga-GASTROINTESTINAL INFECTIONS AND GASTRITIS-2024.pdf
 
DECLARATION OF HELSINKI - History and principles
DECLARATION OF HELSINKI - History and principlesDECLARATION OF HELSINKI - History and principles
DECLARATION OF HELSINKI - History and principles
 

Johnson & Johnson Top Pharma Company in Social Media, GSK and Pfizer follow

  • 1. Global Top 10 Pharma Companies on Social Media JANUARY, 2014
  • 2. Key findings • Johnson & Johnson is the most social Pharma company in the world followed by Glaxo Smith Kline and Pfizer. • Johnson & Johnson is the most mentioned brand on social media. • Bayer has the most active and the highest fan base on Facebook. As a result Bayer is ranked no. 1 on Facebook among all competitors. • Pfizer scored the highest on Twitter.
  • 3. TOP 10 MOST SOCIAL PHARMA COMPANIES Rank Company name Simplify360 Score 1 Johnson & Johnson 82 2 Glaxo Smith Kline 77 3 Pfizer 76 4 Merck & Co 74 5 Novartis 69 6 Bayer 67 7 Eli Lilly & Co 56 8 Sanofi 51 9 AstraZeneca 49 10 Novo Nordisk 45
  • 4. PARAMETER WISE BREAKUP OF SCORES Rank Company Name 1 2 3 4 5 6 7 8 9 10 Johnson & Johnson Merck & Co Glaxo Smith Kline Pfizer Novartis Sanofi AstraZeneca Bayer Eli Lilly & Co Amgen Buzz Score Rank Company Name Facebook Score Rank Company Name Twitter Score 95 89 1 2 Bayer Novo Nordisk 84 79 1 2 Pfizer Eli Lilly & Co 91 85 84 79 74 68 63 58 53 47 3 4 5 6 7 8 9 10 Glaxo Smith Kline Johnson & Johnson Pfizer Novartis Roche Holding Abbott Laboratories Boehringer-Ingelheim Eli Lilly & Co 59 54 54 47 44 40 40 39 3 4 5 6 7 8 9 10 Bayer Novartis Glaxo Smith Kline Johnson & Johnson Roche Holding Merck & Co Bristol-Myers Squibb Boehringer-Ingelheim 77 76 72 69 68 64 53 42 FINAL INDEX IS A FUNCTION OF BUZZ SCORE, FACEBOOK SCORE AND TWITTER SCORE
  • 5. JOHNSON & JOHNSON IS THE MOST MENTIONED BRAND 0 Johnson & Johnson Merck & Co Glaxo Smith Kline Pfizer Novartis Sanofi AstraZeneca Bayer Eli Lilly & Co Amgen Novo Nordisk Roche Holding Abbott Laboratories Bristol-Myers Squibb Boehringer-Ingelheim Astellas Daiichi-Sankyo UCB 5,000 10,000 15,000 20,000 25,000 21,094 14,864 14,127 12,022 10,648 10,357 6,760 4,701 3,381 2,577 2,091 1,711 1,592 1,543 1,349 679 343 151 Social media mentions of the top Pharma companies, January 2014
  • 6. In terms of SM mentions, Market in the state of Oligopoly 2% 1% 2% 1% 1% 0% 0% 1% Johnson & Johnson 2% Merck & Co 19% Glaxo Smith Kline 3% Pfizer Novartis 4% Sanofi AstraZeneca 6% Bayer Eli Lilly & Co 14% Amgen Novo Nordisk 9% Roche Holding Abbott Laboratories Bristol-Myers Squibb Boehringer-Ingelheim 10% 13% Astellas Daiichi-Sankyo 11% UCB Top 4 companies cover 56% of the buzz. This shows a case of oligopoly. * This is considering only a subset of companies so actual data considering all Pharma companies may vary. Still top 4 companies covering 56% is a case of concern for others.
  • 7. JOHNSON & JOHNSON IS THE MOST TWEETED No. of mentions on Twitter, January 2014 Thousands Johnson & Johnson Bayer Pfizer Eli Lilly & Co Merck & Co Glaxo Smith Kline Novartis Boehringer-Ingelheim Roche Holding Sanofi Abbott Laboratories Bristol-Myers Squibb Novo Nordisk Amgen AstraZeneca Astellas UCB Daiichi-Sankyo 1.184 1.101 0.911 0.896 0.836 0.753 0.689 0.628 0.596 0.383 0.364 0.25 0.183 0.169 0.112 0.073 0.048 0.015
  • 8. PFIZER, LILLY MOST FOLLOWED ON TWITTER 9000 8000 Size of the bubble represents the number of followers 7000 Tweets made 6000 5000 4000 3000 2000 1000 0 0 500 1000 1500 Following Count 2000 2500 3000
  • 9. BAYER IS A CLEAR LEADER IN FACEBOOK Bayer has highly active fan base and at the same time a very high fan base. No. of people engaged on Facebook 24000 Facebook engagement quadrant, January 2014 Pharmaceutical Industry, Global, Source: Simplify360 19000 Leaders 14000 9000 4000 -1000 0% 1% 1% 2% 2% 3% %ge of fans engaged *Bubble size represents number of fans 3% 4% 4% 5%
  • 10. Share of fans in Facebook Bayer and Johnson & Johnson combined constitutes 70% of the Industry’s fan base. 7% 6% Bayer 5% 5% 34% Johnson & Johnson Novo Nordisk Pfizer 2% 2% 1% Glaxo Smith Kline 1% 1% Boehringer-Ingelheim Novartis Abbott Laboratories Roche Holding 1% 0% AstraZeneca Merck & Co Sanofi 35% Eli Lilly & Co Pareto Rule true here. 4 firms cover almost 87% of the fan base. Other companies need to pull up their sleeves and fight back.
  • 11. Methodology Simplify360’s proprietary listening tool is used for collecting the data and counting the number of mentions for each company. The parameters considered for Twitter and Facebook were also gathered through Simplify360. A total of 20 global companies were considered in the analysis.
  • 12. Simplify360 – The Leader of Social Business Intelligence  Most admired brand for Social Media Research on Slideshare  Top 10 Product Technology Company by TechSparks 2010  Listed amongst TOP 10 SMM tools by PR2020 and SocialMedia8
  • 13. Social Business Intelligence Simplify360 is the leading social business intelligence. Offerings include: • Social Marketing Suite for agencies • Social Contact Centre for BPOs • Social Command Centre for Enterprises We enable businesses to perform Online Reputation Management, Customer Service, Community Management, Social Media Research & Brand Auditing; Online Sales Lead Generation, and Consumer Sentiment Analysis. www.simplify360.com
  • 14. Leaders use Simplify360 Clients Partners Worldwide Brazil and LatAM USA Singapore & India Saudi Arabia Worldwide