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How I Built an
Automated Ebook
Production Toolchain
(and You Can Too!)
Nellie McKesson,
Macmillan Publishers
Output fileInput file
Some
scripts
What is Automation?
EPUB
Microsoft
Word
InDesign
The Traditional Workflow:
EPUB
Microsoft
Word
InDesign
In-House External Vendor
The Existing Process:
Make ebooks in house,
minimize overhead
💰🕖👥
What's the larger goal?
What are the initial requirements?
What things might change?
What things will always be the same?
Is there anything already built that I
can use?
Who is going to be running the tool?
What’s the larger goal?
Build an automated ebook
production tool that can scale
The Requirements
Output fileInput file
Trans-
formations
EPUBInput file
Trans-
formations
EPUBInput file 🔓Trans-
formations
EPUBMarkup
XML,
HTML
🔓Trans-
formations
EPUBMarkup
XML,
HTML
Non-starter
(too much overhead)
🔓Trans-
formations
EPUBWord 🔓🔓 Trans-
formations
What might change?
Design for volatility
EPUBWord
???Trans-
formations
EPUBWord
?????? Trans-
formations
EPUBWord
????????? Trans-
formations
🙇
Consistency
and
Predictability
<title>ALICE’S ADVENTURES IN WONDERLAND
<author>Lewis Carroll
<chapter-title>CHAPTER 1. Down the Rabbit-Hole
<text-standard>Alice was beginning to get very
tired of sitting by her sister on the bank, and of
having nothing to do: once or twice she had
peeped into the book her sister was reading, but it
had no pictures or conversations in it, ‘and what is
the use of a book,’ thought Alice ‘without pictures
or conversations?’
Tagging, the Old Way
.docx = XML
Styles in Word
EPUBWord
??????Trans-
formations
Workflow
or
Automation?
EPUBWord
Trans-
formations
EPUBWord
These transformations
always stay the same
Trans-
formations
Is there anything already built
that I can use?
?
Markup
HTML
HTML = XML
HTML = EPUB
HTML = Web
HTML + CSS = Print
HTML = XML
HTML = EPUB
HTML = Web
HTML + CSS = Print
HTML = XML
HTML = EPUB
HTML = Web
HTML + CSS = Print
HTML = XML
HTML = EPUB
HTML = Web
HTML + CSS = Print
HTML = XML
HTML = EPUB
HTML = Web
HTML + CSS = Print
We need to standardize
A standard is a set of rules
“HTMLBook is an open, XHTML5-based
standard for the authoring and production
of both print and digital books.”
http://oreillymedia.github.io/HTMLBook/
Why HTMLBook:
• Familiarity
• Well-tested and actively updated
• Open-source
EPUBWord
HTMLBook
Scripts
HTMLBook
EPUBWord HTMLBook
EPUBWord HTMLBook
🔒 🔒
HTMLBook
Scripts
EPUBWord HTMLBook
🔓
EPUBWord
HTMLBook
Scripts
HTMLBook
???
???
Word EPUB
Word
??
??
HTMLBook
HTMLBook
EPUB
EPUB
HTMLBook
Scripts
HTML
Book
HTMLWord
EPUB
HTMLBook
Scripts
HTML
Book
HTMLWord
???
???
mammoth.js
EPUB
HTMLBook
Scripts
HTML
Book
HTMLWord
mammoth.js
EPUB
HTML
Book
HTMLWord
Consistently
styled
paragraphs
Word styles
preserved as
HTML class names
Rules:
IF class = “ChapterTitle”
THEN convert to <h1>
Class name
What to do with it
File 1:
Transformations:
IF class = [Read
class names from
other file]
THEN convert to
<h1>
File 2:
List of Class Names:
Heading styles:
ChapterTitle
PrefaceTitle
AppendixTitle
…
EPUB
HTMLBook
Scripts
HTML
Book
HTMLWord
mammoth.js
what
to
look
for:
list of
class
names
what
to do
with
what
you
find:
trans-
forms
Extract
and
Isolate
EPUB
HTMLBook
Scripts
HTML
Book
HTMLWord
mammoth.js
List of
class
names
trans-
forms
EPUB
HTMLBook
Scripts
HTML
Book
HTMLWord
mammoth.js
List of
class
names
trans-
forms
EPUB
HTMLBook
Scripts
HTML
Book
HTMLWord
mammoth.js
List of
class
names
trans-
forms
Use your best judgment
HTMLBook
Scripts
HTML
Book
Word
mammoth.js
List
of
class
names
trans-
forms
EPUBHTML
HTML
Book
Transform
HTML
Book
HTML
Book
Transform
HTML
Book
HTML
Book
HTML
Book
Transform
TransformTransform
…
…
HTMLBook
Scripts
HTML
Book
Word
mammoth.js
EPUBHTML
HTML
Book
Transform
List
of
class
names
trans-
forms
HTMLBook
Scripts.xsl
HTML
Book
Word
mammoth.js
EPUBHTML
HTML
Book
Transform.js
JavaScript + node.js XSLRuby
List
of
class
names
.json
trans-
forms
.js
📁 📁
Word file IN EPUB OUT
Design
Corrections
EPUB
Microsoft
Word
InDesign
Review
Make
changes
Initial Scope Limitations
✅ New imprint
✅ E-only books
✅ Egalleys
⛔ Traditional print books
Some lessons:
You don’t always need to automate everything:
sometimes workflow is the solution
You don't need to build everything from scratch
Build a system of interconnecting tools
Solve small problems, one at a time
Design for change
@nelliemckesson
Thanks!

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