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The Future of Affiliate Marketing: Offline Jonathan Treiber, CEO, RevTrax
Offline: What does it mean to me? Media Advertisers
New Merchant Categories In-Store Phone
Drive to Phone Pay-Per-Call Pay-Per-Lead
Satellite TV 1-866-XXX-XXXX
Hotels
Don’t Forget Drive to Web!!! Print Mobile TV Radio
On-Statement Print Advertising 1 Free  Month Trial Total Access Use Code: 99463
Drive to Store Retailers Restaurants Manufacturers
The Holy Grail – In-Store Sales Online Advertising Drives In-Store Sales
Brick & Mortar Retailer 10% Off!
Retail Coffee Chain Buy 1 Coffee, Get the 2 nd  Free!
Quick-Serve Restaurant Chain 99463 99463
Technology Wouldn’t you like to know…  
How Does The Technology Work? 1 2 3
Search / Keyword ID Tracking Paid Search…
Tracking Phone Orders 1-866-YYY-YYYY 1-866-ZZZ-ZZZZ 1-866-XXX-XXXX 214-123-4456
Why Do We Care? New Publishers New Advertisers Lots more $$$
New Publishers Print Radio TV Phone
New & Bigger Advertisers
More $$$ $7.1 billion $500 million  If < 7% of retail sales take place online 1  and this represents a $500 million market 2 , offline affiliate marketing could potentially be $7.1 Billion. BIG Research 2007 ValueClick. Investor Relations Overview. January 11, 2006.
Implications For Our Industry New Advertisers & Publishers Online publishers can capture lost $$$ New insights & analytics
Contact Information Jonathan Treiber CEO RevTrax (t) 212.988.2161 (m) 914.329.8933 [email_address]

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