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Effectively Using Social Media in Your Day To Day Business  January 19, 2010
Agenda ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Look who’s talking now… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What is social media?
What is social media?
POST ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
POST - People ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
POST - Objectives ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
POST - Strategy ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
POST - Technology
Individual Use of Social Media ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Benefits ,[object Object],[object Object],[object Object],[object Object],[object Object]
The Benefits ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
ROI - Monitoring ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
ROI - Monitoring
ROI - Metrics ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],Social media mistakes “ Mistakes in social media are inevitable – after all, you’re building relationships and what relationship is perfect?” - Charlene Li
Guiding Principles ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Organizational Alignment
Trust is the key. ,[object Object],[object Object],[object Object],[object Object],[object Object]
How Social Media Can Build Trust ,[object Object],[object Object],[object Object]
What’s Next? The ‘what’s the next Twitter?’ syndrome; aggregators; location-based apps
Questions
[object Object],[object Object],Thank You! Robin Neifield CEO NetPlus Marketing, Inc.  www.netplusmarketing.com Twitter:  @neifield Linkedin.com/  rneifield

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Foew Social Media Presentation Jan 2010