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Bienvenidos !
      Benvinguts !


Manuel JAFFRIN
Web Industry
Business Development Manager EMEA
                                    1
Agenda
• 17h45-18h00 - Registro & Cafe
• 18h00 - 18h10 Bienvenida
• 18h10 - 18h30 Visión de Sun
  Innovación tecnologica en tiempos de crisis - Josep Figols, Dir. Sun Barcelona
• 18h30 - 19h00 Sun Startup Essential:
  Programa para Emprendedores - Manuel Jaffrin, Dir Business Development Web Industry
• 19h00 - 19h20 Scale your startup !
  Consejos para una infraestructura escalable - Cesar Lacorte Mainmemory
• 19h20 - 19h45 Compartir experiencias
   > Abiquo - Xavier Fernandez Co Founder
   > eDreams - Pablo Vega CTO

• 19h45 - 20h30 Networking y Copa de cava
Innovación tecnológica
en tiempos de crisis
Josep Fígols
Director oficina Barcelona
Sun Microsystems Ibèrica, S.A.
Sun Startup Essential Event, Gild International, 31 de marzo de 2009
La banca hunde la bolsa, que sufre
      su tercera peor caída del año

                                     CIBERATAQUE MASIVO
                                     La crisis provoca el aumento
INOXCROM presenta hoy
                                     de delitos por internet
un ERE de 175 trabajadores




                                        CCM tendrá que reconocer
El IPC interanual cae ocho decimas
                                        importantes pérdidas de 2008
hasta el -01%
Guided By A Singular Vision

   The Network
Is The Computer.
The
 Global                Global               Business Strength
 Power                  • Business Presence • $13.88 billion
                          in 160 Countries     annual revenue**
 of Sun                 • Fortune 184       • $3 billion cash &
                                               marketable debt
                                               securities*
                                            Communities
                       Innovation
                                            • 13+ million
                        • 14,000+
                                               Solaris licenses
                          global patents
                       • $2 billion         • 6+ million Java
                                               developers
                         annual             • 5.5+ billion
                         R&D                   Java devices
                                            • 11+ million MySQL
                                               users
*As of Q2FY09 **FY08
We Want to Be Your Essential Provider of
Network Technology
Solutions for IT Challenges & Opportunities

  Minimize Cost          Maximize Return
     IT as OpEx            Technology as a
                         Competitive Weapon
       Business                  HPC &
     Infrastructure             Internet
                             Infrastructure
      Consolidation
                                   Scale
       Virtualization       Optimized Systems
                                 Openness
     Energy Efficiency
                                Performance
        Licensing         Speed to Implementation
                          Massive Data Capabilities
Open Source in the Enterprise




      85% of companies now using open source,
   remaining 15% expect to do so in next 12 months.*

Use Sun to help your customers make the transition

                                               *Source: Gartner, November, 2008
Comprehensive Portfolio Delivering Choice
Essential Technology Optimized for the Network
Developer
Environment
Database/
Storage Platform
Application
Infrastructure

                       xVM
Virtualization

Operating
System
          Servers
Systems   Storage
          Networking

Microprocessor
Sun x64 Servers: Design Excellence
                    • Broad portfolio
                    • Five consecutive quarters of
                      double digit growth in x86
                      server shipments (*)
                    • 130+ World Records
                    • Design Innovation
                    • Maximize Performance
                    • Up to double memory capacity
                    • Up to 2x the density
                    • Up to 50% savings per rack
                    • Hybrid servers
                    • High-end Systems design



* IDC
The World’s Fastest, Most Energy-
Efficient Virtualization Servers
                                                                                      World’s First
                                                                                   4-Socket CMT Server
                                           World’s First       World’s First
                                         64-Thread Servers     Dual-Socket
 First True
                                           with “System        CMT Servers
  Modular           World’s First            on a Chip”
  Design                                                                              Sun SPARC Enterprise
                  Eco-Responsible                                                         T5440 Server
                      Servers                                     Sun SPARC
                                                                Enterprise T5240
                                              Sun SPARC
                                            Enterprise T5220

                                                                  Sun SPARC
                   Sun Fire /Sun SPARC
                          TM

Sun Blade T6320
         TM


                                                                Enterprise T5140
                     Enterprise T2000
                                              Sun SPARC
                                            Enterprise T5120

                   Sun Fire/Sun SPARC
                                                Expanding the CMT Family of Systems
                    Enterprise T1000
Sun Blade T6300
Storage Made Simple and Economic
Sun introduces the world's first open storage appliances
                                            • ADD TEXT
Announced
                                              • Real-Time Visibility
   this
November!
                                                    Easy to administer,
                                                  >
                                                    analyze and optimize
                                                  Maximum Performance
                                              •
                                                  > Seamless integration and
                                                    optimization of hybrid
                                                    storage pools with
                                                    Solaris ZFS
                                                  Reduce costs
                                              •
                                                  > Up to 75% savings over
                                                    proprietary solutions
 Sun Storage 7000 Unified Storage Systems
                                                                               19
World-Class Infrastructure Services
Innovation through Technology, Knowledge, Process and Partnerships




          Build                        Scale                 Optimize
          Architect and              Deliver proactive,    Simplify heterogeneous
      implement a dynamic,          reactive, onsite and    IT environments while
      scalable infrastructure           web-based            maintaining control,
                                        capabilities           reducing risk and
                                                                 lowering cost
                                  SunSpectrumsm
             Architect                                            Assess
           ✔                    ✔                               ✔

             Migrate                                              Optimize
                                  Enterprise Plans
           ✔                                                    ✔
                                ✔


             Implement                                            Manage
                                  Preventive Services
           ✔                                                    ✔
                                ✔
Enterprise-class open source
             Try out today’s latest technology
                                                 software with commercial support
                  before you cut a P.O.
                  60 Days Risk-Free




                     Try and Buy                   Download Software
                 Join a Community                     Go to sun.com
We Make it
Easy
                                                           Promotions
                    Sun Developer Network                Customer Stories
                     Sun Advisory Panel                     Sun Store
                         Inner Circle                    Jonathan’s Blog
Algunes referencies administració i
universitats ...

                     ..      ..
         ..
                     .       .
         .
Algunes referencies empreses...
Changing Use of the Network




       Cloud Computing
Gràcies !


josep.figols@sun.com
Sun Startup Essential



Manuel JAFFRIN
Web Industry
Business Development Manager EMEA
                                    28
What Does
                            Sun Know About
                            Startups

                 Mentors
       Was one    them

        Jump-    Nurtures
Buys    starts    them
them     them
Startup Challenges
                      Cash in short
 Ready for wild                            Racing to get
                        supply?
   success?                                 to market?




         IT partners keeping pace as you grow?
                                                           30
Sun Startup Essentials Program

Get a Jumpstart!
Conserve cash!
Accelerate
development
cycles!
                                 31
Are You Wondering...
                    Can I choose
 Am I too small?                     What do I order?
                      my OS?




No company is too     Sun runs         We'll help you
  small for Sun       popular OS's       choose
                                                        32
Are You Eligible ?

                     • Less than 6 years in
                       business?
                     • Maximum 150
                       employees?
                     • Business presence?



       sun.es/startup
                                              33
Get Ready
to start
                            Plan and build for success!


                             Get to run
            Get great Sun     Solaris,
             hardware at      Linux, &
             great prices    Windows


                                              Get Web
                            Get free help
               Get free
                                               hosting
                                with
              tools and
                                            services from
                             technical
             community
                                              partners
                             questions
               support
                                                            34
Get your Free Software !
                    • Solaris and
                      OpenSolaris™
                    • Solaris + AMP
                      (SAMP)
                    • Developer tools
                      (NetBeans™, Sun
                      Studio)
                    • Sun Java™ Enterprise

   Solaris — Free. Open. Everywhere.
                                             35
Free Support
 Giving you email access to Sun Geeks!

                                  Architecture-level questions
   Systems
     and
   storage
                                         Design and coding


                                                     Performance
                                                        tuning


Linux to
Solaris                                   Software
migration                                 products
                                          support
                                                                 36
Scale your software with our
Solution Centers
            • Test
            • Tune
              Benchmark
            •
            • Port
            • Any OS,
              Any CPU
            • FREE for
              Startups

                               37
Get started with Sun Cloud !
         •Participate in the Development of our Open
         Cloud APIs
         •Sign up for Early Access to Sun Cloud
         Services
         •Become a Sun Cloud Partner
         •Let Sun experts help you take advantage of
         Cloud Computing with Assessment Services
         and Workshops
         >Gather business requirements
         >Create a high-level architecture
         >Industry-best practices and proven methodologies to
         create value-added solutions

                • http://sun.com/cloud
Develop with Zembly.com
  Collaborative Development 2.0                                                           Edit



       Edit               Compile               Deploy                Run
                                                                            Participate          Publish

Technology    Development           Deployment           Publishing
  Barrier       Barrier               Barrier             Barrier
                                                                                          Use

    A central, globally accessible platform
  for building the Web for casual developers
                                                                               Development
                                                  Social Ecosystem
             Wikipedia                                                           Platform
                                                          of
                 for                                                                for
                                                    Contributors
            “Live” Code                                                       Next Generation
                                                   and Consumers
                                                                                Web Apps
Great Deals on Industry-leading Servers

                     Sun x64 servers with AMD
                     Opteron™ and Intel® Xeon®




                     Sun SPARC® Enterprise Servers
                     with UltraSPARC T2 processors




                                                     40
World Class Storage Solutions
                   • Choice
                     > FC/SATA, NAS, SAN, SCSI
                     > SSD/Flash
                   • High performance
                     > Reliable and scalable
                   • Innovation
                     > Hybrid solutions such as Sun
                       Fire X4500 and 7000's
                       (Amber Road)
                     > The world's first Web 2.0
                       server (Tim O'Reilly)

       Save up to 60 percent!!!
                                                      41
Looking to            • Partnering with leading
Host Your               web hosting companies
Services?             • Providing highly flexible,
                        scalable and secure
Let someone else do
                        hosting environments...
  the heavy lifting
                      • ...at low discounted prices
                        for participating members




                                                      42
Promote your startup with our local
and international partner network !
                        •   Press release
                        •   Event
                            Case study
                        •
                            Seminar
                        •
                        •   Access to our
                            customer
                            network


                                            43
Sun Startup Community blog
                     • Startup of the
                       day
                     • Free tickets to
                       Industry events
                     • Special
                       promotions
                     • Twitter updates
                       (+3000 followers)




                                           44
Iniciativas locales




                      45
Join a vibrant Community !
• Available in 29
  countries
• +5000 members




                             46
Join Now!
 sun.es/startup




                  47
Gracias !


Manuel JAFFRIN
manuel.jaffrin@sun.com



                         48

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Evento Startup Essential Barcelona

  • 1. Bienvenidos ! Benvinguts ! Manuel JAFFRIN Web Industry Business Development Manager EMEA 1
  • 2. Agenda • 17h45-18h00 - Registro & Cafe • 18h00 - 18h10 Bienvenida • 18h10 - 18h30 Visión de Sun Innovación tecnologica en tiempos de crisis - Josep Figols, Dir. Sun Barcelona • 18h30 - 19h00 Sun Startup Essential: Programa para Emprendedores - Manuel Jaffrin, Dir Business Development Web Industry • 19h00 - 19h20 Scale your startup ! Consejos para una infraestructura escalable - Cesar Lacorte Mainmemory • 19h20 - 19h45 Compartir experiencias > Abiquo - Xavier Fernandez Co Founder > eDreams - Pablo Vega CTO • 19h45 - 20h30 Networking y Copa de cava
  • 3. Innovación tecnológica en tiempos de crisis Josep Fígols Director oficina Barcelona Sun Microsystems Ibèrica, S.A. Sun Startup Essential Event, Gild International, 31 de marzo de 2009
  • 4.
  • 5.
  • 6. La banca hunde la bolsa, que sufre su tercera peor caída del año CIBERATAQUE MASIVO La crisis provoca el aumento INOXCROM presenta hoy de delitos por internet un ERE de 175 trabajadores CCM tendrá que reconocer El IPC interanual cae ocho decimas importantes pérdidas de 2008 hasta el -01%
  • 7.
  • 8.
  • 9. Guided By A Singular Vision The Network Is The Computer.
  • 10.
  • 11.
  • 12. The Global Global Business Strength Power • Business Presence • $13.88 billion in 160 Countries annual revenue** of Sun • Fortune 184 • $3 billion cash & marketable debt securities* Communities Innovation • 13+ million • 14,000+ Solaris licenses global patents • $2 billion • 6+ million Java developers annual • 5.5+ billion R&D Java devices • 11+ million MySQL users *As of Q2FY09 **FY08
  • 13. We Want to Be Your Essential Provider of Network Technology
  • 14. Solutions for IT Challenges & Opportunities Minimize Cost Maximize Return IT as OpEx Technology as a Competitive Weapon Business HPC & Infrastructure Internet Infrastructure Consolidation Scale Virtualization Optimized Systems Openness Energy Efficiency Performance Licensing Speed to Implementation Massive Data Capabilities
  • 15. Open Source in the Enterprise 85% of companies now using open source, remaining 15% expect to do so in next 12 months.* Use Sun to help your customers make the transition *Source: Gartner, November, 2008
  • 16. Comprehensive Portfolio Delivering Choice Essential Technology Optimized for the Network Developer Environment Database/ Storage Platform Application Infrastructure xVM Virtualization Operating System Servers Systems Storage Networking Microprocessor
  • 17. Sun x64 Servers: Design Excellence • Broad portfolio • Five consecutive quarters of double digit growth in x86 server shipments (*) • 130+ World Records • Design Innovation • Maximize Performance • Up to double memory capacity • Up to 2x the density • Up to 50% savings per rack • Hybrid servers • High-end Systems design * IDC
  • 18. The World’s Fastest, Most Energy- Efficient Virtualization Servers World’s First 4-Socket CMT Server World’s First World’s First 64-Thread Servers Dual-Socket First True with “System CMT Servers Modular World’s First on a Chip” Design Sun SPARC Enterprise Eco-Responsible T5440 Server Servers Sun SPARC Enterprise T5240 Sun SPARC Enterprise T5220 Sun SPARC Sun Fire /Sun SPARC TM Sun Blade T6320 TM Enterprise T5140 Enterprise T2000 Sun SPARC Enterprise T5120 Sun Fire/Sun SPARC Expanding the CMT Family of Systems Enterprise T1000 Sun Blade T6300
  • 19. Storage Made Simple and Economic Sun introduces the world's first open storage appliances • ADD TEXT Announced • Real-Time Visibility this November! Easy to administer, > analyze and optimize Maximum Performance • > Seamless integration and optimization of hybrid storage pools with Solaris ZFS Reduce costs • > Up to 75% savings over proprietary solutions Sun Storage 7000 Unified Storage Systems 19
  • 20. World-Class Infrastructure Services Innovation through Technology, Knowledge, Process and Partnerships Build Scale Optimize Architect and Deliver proactive, Simplify heterogeneous implement a dynamic, reactive, onsite and IT environments while scalable infrastructure web-based maintaining control, capabilities reducing risk and lowering cost SunSpectrumsm Architect Assess ✔ ✔ ✔ Migrate Optimize Enterprise Plans ✔ ✔ ✔ Implement Manage Preventive Services ✔ ✔ ✔
  • 21. Enterprise-class open source Try out today’s latest technology software with commercial support before you cut a P.O. 60 Days Risk-Free Try and Buy Download Software Join a Community Go to sun.com We Make it Easy Promotions Sun Developer Network Customer Stories Sun Advisory Panel Sun Store Inner Circle Jonathan’s Blog
  • 22. Algunes referencies administració i universitats ... .. .. .. . . .
  • 24.
  • 25.
  • 26. Changing Use of the Network Cloud Computing
  • 28. Sun Startup Essential Manuel JAFFRIN Web Industry Business Development Manager EMEA 28
  • 29. What Does Sun Know About Startups Mentors Was one them Jump- Nurtures Buys starts them them them
  • 30. Startup Challenges Cash in short Ready for wild Racing to get supply? success? to market? IT partners keeping pace as you grow? 30
  • 31. Sun Startup Essentials Program Get a Jumpstart! Conserve cash! Accelerate development cycles! 31
  • 32. Are You Wondering... Can I choose Am I too small? What do I order? my OS? No company is too Sun runs We'll help you small for Sun popular OS's choose 32
  • 33. Are You Eligible ? • Less than 6 years in business? • Maximum 150 employees? • Business presence? sun.es/startup 33
  • 34. Get Ready to start Plan and build for success! Get to run Get great Sun Solaris, hardware at Linux, & great prices Windows Get Web Get free help Get free hosting with tools and services from technical community partners questions support 34
  • 35. Get your Free Software ! • Solaris and OpenSolaris™ • Solaris + AMP (SAMP) • Developer tools (NetBeans™, Sun Studio) • Sun Java™ Enterprise Solaris — Free. Open. Everywhere. 35
  • 36. Free Support Giving you email access to Sun Geeks! Architecture-level questions Systems and storage Design and coding Performance tuning Linux to Solaris Software migration products support 36
  • 37. Scale your software with our Solution Centers • Test • Tune Benchmark • • Port • Any OS, Any CPU • FREE for Startups 37
  • 38. Get started with Sun Cloud ! •Participate in the Development of our Open Cloud APIs •Sign up for Early Access to Sun Cloud Services •Become a Sun Cloud Partner •Let Sun experts help you take advantage of Cloud Computing with Assessment Services and Workshops >Gather business requirements >Create a high-level architecture >Industry-best practices and proven methodologies to create value-added solutions • http://sun.com/cloud
  • 39. Develop with Zembly.com Collaborative Development 2.0 Edit Edit Compile Deploy Run Participate Publish Technology Development Deployment Publishing Barrier Barrier Barrier Barrier Use A central, globally accessible platform for building the Web for casual developers Development Social Ecosystem Wikipedia Platform of for for Contributors “Live” Code Next Generation and Consumers Web Apps
  • 40. Great Deals on Industry-leading Servers Sun x64 servers with AMD Opteron™ and Intel® Xeon® Sun SPARC® Enterprise Servers with UltraSPARC T2 processors 40
  • 41. World Class Storage Solutions • Choice > FC/SATA, NAS, SAN, SCSI > SSD/Flash • High performance > Reliable and scalable • Innovation > Hybrid solutions such as Sun Fire X4500 and 7000's (Amber Road) > The world's first Web 2.0 server (Tim O'Reilly) Save up to 60 percent!!! 41
  • 42. Looking to • Partnering with leading Host Your web hosting companies Services? • Providing highly flexible, scalable and secure Let someone else do hosting environments... the heavy lifting • ...at low discounted prices for participating members 42
  • 43. Promote your startup with our local and international partner network ! • Press release • Event Case study • Seminar • • Access to our customer network 43
  • 44. Sun Startup Community blog • Startup of the day • Free tickets to Industry events • Special promotions • Twitter updates (+3000 followers) 44
  • 46. Join a vibrant Community ! • Available in 29 countries • +5000 members 46