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Ethics in Technology Handout

The document discusses the role of ethics in technology, exploring how technology shapes identities and influences society through big data and machine learning. It raises ethical questions regarding data collection, user experience design, and the responsibilities of companies and consumers. Various resources are provided for further exploration of these topics.

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Ethics in Technology Handout Nebraska Library Commission Presenter: Amanda Sweet WHAT ARE ETHICS? Ethics has many different approaches and nuances. Basically, it is how people make decisions and decide between right and wrong. Ethics can apply to individuals, communities, countries, organizations, technology, and much more. Many organizations write their own code of ethics. More links about ethics: BBC: What is Ethics? http://www.bbc.co.uk/ethics/introduction/intro_1.shtml American Library Association Code of Ethics: http://www.ala.org/tools/ethics Forbes: Tech Issues We Should All Be Thinking About in 2019: https://www.forbes.com/sites/jessicabaron/2018/12/27/tech-ethics-issues-we-should-all-be- thinking-about-in-2019/#64e4f32e4b21 TECHNOLOGY INFLUENCES OUR IDENTITIES Technology is everywhere. It’s not surprising that it shapes us as individuals and as a society. The internet expanded our reach and definition of “community”. Social media changed the way we interact with others. Many of us now have an “online” and a “real life identity”. Learn More About How Tech Influences Us: Joint Research: How Does Technology Influence Our Identities? http://joint-research.org/technology-influence-identities/ Psychology Today: Is Technology Stealing Our(Self) Identities? https://www.psychologytoday.com/us/blog/the-power-prime/201107/technology-is- technology-stealing-our-self-identities TECHNOLOGY INFLUENCES SOCIETY Access to technology can make or break an economic system, worldwide. Machines are learning the best and worst behavior from humans and our large-scale societal racial, gender, and other biases are about to come to light in machine learning algorithms. However, machine learning and other emerging tech can be used for great good as well. Food for thought. Learn More About How Tech Influences Society: Medium: We Shape Our Technology; Then Technology Shapes Us https://medium.com/doteveryone/https-medium-com-doteveryoneuk-we-shape-our- technology-then-technology-shapes-us-36d16251176e Business Insider: 15 Ways Technology is Reinventing Society https://www.businessinsider.com/15-ways-tech-is-reinventing-society-2013-4#nano-filtration- technology-is-helping-hundreds-of-thousands-of-people-produce-and-drink-clean-water-9
Ethics in Technology Handout Nebraska Library Commission Presenter: Amanda Sweet WHAT IS BIG DATA? Big Data is everywhere. Data is collected by sensors connected via the Internet of Things, social media platforms, input forms online, search engines, and various other sources. These data sets are enormous. Giant. Data from a single source can be greatly varied in content or type. This data can also be analyzed and used in a variety of different ways. Ethics Questions: 1. How should this data be collected? Is there a type of data, or an application for the data analysis that should not be allowed for the greater good of humanity? 2. Who should be allowed to collect and store this data? 3. Can the company collecting the data be trusted to write its own code of ethics? 4. What is the role of the consumer to stay informed? The users of social media and search engines agreed to the data collection, but the application of the data analysis changed over time. Is this on the consumer? Or the company? 5. How is this data regulated? How can the public be heard? Learn More About Big Data: Association of College & Research Libraries: Keeping Up With… Big Data http://www.ala.org/acrl/publications/keeping_up_with/big_data Statistical Analysis System (SAS): What Big Data Has Brought to the Privacy Discussion https://www.sas.com/en_us/insights/articles/big-data/big-data-privacy.html WHAT IS USER EXPERIENCE DESIGN? “User experience (UX) design is the process of creating products that provide meaningful and relevant experiences to users. This involves the design of the entire process of acquiring and integrating the product, including aspects of branding, design, usability, and function” (Interaction Design Found., https://www.interaction-design.org/literature/topics/ux-design). These people control what the user sees and how they react to a product. Sometimes they are one-time consultants. They cannot always control whether a company lives up to the branding set by the UX Design. Ethics Questions: 1. Who determines adherence? 2. Where is the line between online identity and real identity for companies? 3. Is the UX Designer at fault when a company does something unethical? 4. What is Machine Learning?
Ethics in Technology Handout Nebraska Library Commission Presenter: Amanda Sweet WHAT IS MACHINE LEARNING? “Machine learning is a method of data analysis that automates analytical model building. It is a branch of artificial intelligence based on the idea that systems can learn from data, identify patterns and make decisions with minimal human intervention” (SAS, https://www.sas.com/en_us/insights/analytics/machine-learning.html). Ethics Questions” 1. What type of problem can really be solved by machine learning? 2. What should remain a purely human judgement? 3. Just because it can be automated, should it be? 4. Which problems stem from issues that can be purely quantified? 5. Do we know what happens long-term when programs write themselves? Learn More About Machine Learning: Coursera: Machine Learning: https://www.coursera.org/learn/machine-learning Google: Machine Learning Crash Course: https://developers.google.com/machine- learning/crash-course/ Google: AI for Social Good: https://ai.google/social-good/ Wolfram Demonstrations Projects (by subject): http://demonstrations.wolfram.com/ LINKS USED IN PRESENTATION Is it ethical to collect and use information obtained from social media followers? Users like to have free access to social media accounts, and many don’t mind getting targeted ads to maintain a free site. But how invasive is too invasive with privacy? Social media platforms may need to collect data to improve their services, but what kinds of experiments should they run on users to learn more about their own product? Do users know what we’re signing? Learn more about how Facebook uses your data: Facebook Business Insights: https://www.facebook.com/business/insights Facebook Data Policy for Users: https://www.facebook.com/policy.php Facebook Research: https://research.fb.com/ Google Privacy Policy: https://policies.google.com/privacy?hl=en#intro Google Analytics: https://marketingplatform.google.com/about/analytics/?hl=en_US Google AI for Social Good: https://ai.google/social-good/