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Entering the world of Samsung developer ecosystem

The document outlines the Samsung developer ecosystem, detailing benefits for developers such as monetization opportunities, platforms, SDKs, and testing solutions. It introduces the Remote Test Lab, allowing developers to test their applications on real devices remotely, as well as distribution options across various Samsung devices and global reach. Additionally, it emphasizes different monetization strategies through Samsung AdHub and localization support for apps.

ENTERING THE WORLD OF SAMSUNG ECO-SYSTEM Chandragouda Patil Samsung Electronics
Benefit for Developers Samsung Developer Developer Ecosystem & Program Customer Application / Contents 2
Monetize Benefit for Developers Develop Test Distribute Developer Customer Application / Contents 3
Develop • What Platform & SDKs are offered? • Where to get Technical Support for Samsung Platforms • Better Monetization 4
Develop developer.samsung.com • Android • bada • Smart TV SDK 5
Android Galaxy Note sales S Pen SDK 6
Global SNS users Global SNG Revenue Android (Million users) (Million $) S Pen SDK ChatON API Source: eMarketer Source: Screen Digest 7
Android S Pen SDK ChatON API Internet Contents AllShare Framework Outdoor Sharing Indoor Sharing 8
Android S Pen SDK ChatON API API Reference AllShare Framework Technical guideline bada Tutorial Smart TV SDK Sample Application Discussion board 9
Testing Because of device fragmentation, app testing is redundant, time consuming, and expensive! Is there a way to alleviate this pain? 10
Remote Test Lab Test your applications on real devices through the internet • Install your Apps Remotely • Control the device, real time Web 11
Remote Test Lab Test your applications on real devices through the internet • Install your Apps Remotely • Control the device, real time • Test repetitive events for several devices Events 12
Remote Test Lab Test your applications on real devices through the internet • Install your Apps Remotely & real time control the device • Test repetitive events for several devices • Share test session with your colleagues 13
Remote Test Lab • Supporting Devices – Android : Galaxy S III, Galaxy S II, Galaxy Note, Galaxy Tab(7/10.1) – bada: Wave III, Wave M, Wave II, Wave(1.0/2.0) • Free Service, 24H 365 days • Just reserve the time slot for use of service 14
Distribute Distribute your apps to all Samsung Smart Devices • Security – DRM/App Certification • Cross Platform Store – Smart Phone – Smart TV – Smart Camera 15
Distribute Mobile Apps • Multiple Payment Options – Credit Card – Phone Billing – Voucher • Available in 125+ Countries 16
Global Coverage Top 5 (Available in 125 countries) App D/L Countries 1. China 2. Korea 3. India EUROPE & CIS 4. France 44 Countries 5. Germany AMERICA ASIA PACIFIC 22Countries 22 Countries Top 5 MENA Revenue Countries 37 Countries 1. Korea 2. France 3. Germany 4. Turkey 5. Russia 17
Monetization Samsung AdHub • Empowers advertising across platforms to reach audiences • Supports mobile, tablet, TV or beyond • Provide big advertiser pool 18
Monetization Samsung AdHub – Rich media ADs Expandable Ad Expandable Ad Interstitial Interstitial Carousel 19
Localization Translation service for app description & contents 20
Localized Promotions Special Promotion for Translated apps Ad Ad Ad 21
Retail Marketing Special Promotions at Samsung Retail Stores – Coming soon 22
Benefit for Developers Samsung Developer Ecosystem Customer Application / Contents 23
Thank You 24