Digital 2011 South Korea (December 2011)

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SOUTH KOREA
SOCIAL, DIGITAL
AND MOBILE IN
DECEMBER 2011
we are social

we are social
SOUTH KOREA
25,000,000
52,600,000
MOBILE SUBSCRIBERS
39,440,000
INTERNET USERS
48,219,000
TOTAL POPULATION
I...

we are social
94%
OF SOUTH KOREAN HOUSEHOLDS HAVE
ACCESS TO BROADBAND INTERNET ACCESS
SOURCE: KISDI RESEARCH, AS CITED IN ...

we are social
13.8 MBPS
SOUTH KOREA HAS THE FASTEST AVERAGE
INTERNET CONNECTION SPEED IN THE WORLD:
SOURCE: AKAMAI

we are social
2,000,000
PEOPLE IN THE COUNTRY ARE
ADDICTED TO THE INTERNET
SOUTH KOREA’S GOVERNMENT BELIEVES
SOURCE: THE G...

we are social
SOCIAL NETWORK USER NUMBERS IN SOUTH KOREA:
SOURCE: LATEST SITE-REPORTED METRICS, AS AVAILABLE NOVEMBER 2011...

we are social
VISITORS TO SOCIAL NETWORK SITES
IN SOUTH KOREA IN OCTOBER 2011:
SOURCE: LATEST SITE-REPORTED METRICS, AS AV...

we are social SOURCE: FACEBOOK, AS CITED IN SOCIALBAKERS, NOVEMBER 2011
FACEBOOK DEMOGRAPHICS IN SOUTH KOREA
MALE:
56%
FEM...

we are social
AVERAGE SOUTH KOREAN TWITTER USER STATS:
SOURCE: ASIA DIGITAL MAP
NUMBER
FOLLOWING
NUMBER OF
FOLLOWERS
11912...

we are social
85%
OF SOUTH KOREAN WEB USERS
VISIT BLOGS EACH MONTH
SOURCE: COMSCORE

we are social
49%
OF SOUTH KOREAN WEB USERS HAVE
STREAMED A WHOLE MOVIE ONLINE
SOURCE: KCC / KISA, AS CITED IN THE ADMA SO...

we are social
10%
OF SOUTH KOREA’S WEB USERS
TRADE STOCKS ONLINE ONCE A WEEK
SOURCE: KCC / KISA, AS CITED IN THE ADMA SOCI...

we are social
90%
OF KOREAN SMARTPHONE OWNERS USE
THE KAKAOTALK INSTANT MESSAGING APP
SOURCE: ASIA DIGITAL MAP

we are social SOURCE: INFORMA, AS CITED IN MOBITHINKING
VS
AVERAGE SOUTH KOREAN
SMARTPHONE USER’S
MONTHLY DATA USAGE:
271 ...

we are social
60%
OF SOUTH KOREAN SMARTPHONES USE
THE ANDROID OPERATING SYSTEM
SOURCE: SMU SOCIAL MEDIA WIKI

This report has been compiled by We
Are Social Ltd (“We Are Social”) for
informational purposes only, and relies
on data f...

Digital 2011 South Korea (December 2011)

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