2024 Ukraine Crisis Media Center Annual Report

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OVERVIEW OF ACTIVITIES 12 MONTHS 2024
Name of project: Ukraine Crisis Media Center Institutional Support Project 2024-20...

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TABLE OF CONTENTS
Table of Contents
I. PROJECT GOALS AND OBJECTIVES........................................................

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I. PROJECT GOALS AND OBJECTIVES
It has been agreed that financial aid will be given for the provision of statute activit...

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• photo quotation distribution on social media – best quotes by the speakers and their best
photos are selected after th...

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• writing materials for the site Uchoose.info - articles (significant social, political, history,
cultural topics, about...

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II. CORE REPORT
1. ADDRESSING THE KEY ISSUES FOR UKRAINE
2024 was a challenging year for Ukrainian society—the third yea...

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2. EXPANDING DIGITAL PRESENCE
In 2024, we continued to strengthen our digital presence across our three primary working
...

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UCMC’s website attracted nearly 300,000 visitors this year, with the highest interest focused on event
announcements fro...

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The list of our top 10 countries viewing our English-language YouTube channel reveals a slightly
different trend, with G...

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Press Center
+
International
Outreach
UA - 17 985 vs
17 298
EN – 45 968 vs
45 061
DE – 1091 vs
1078
FR – 841 vs
711
UA ...

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3. OVERVIEW OF RESULTS: PRESS CENTER
UCMC’s Press Center is a unique civil society platform that allows top Ukrainian a...

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1. International Agenda
• Security and policy discussions: Hosting roundtables, briefings, and expert discussions
invol...

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3. Voice of Civil Society
• Platform for NGOs and advocacy groups: Regular press events initiated by leading civil soci...

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5. Government and Media Dialogue
• Press conferences with authorities: Engaging leaders of executive bodies and regiona...

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Zaporizhzhia, highlighting unlawful actions by occupying authorities. A collaborative event for World
Religion Day emph...

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the Crimean Institute of Strategic Studies presented findings on cultural heritage destruction in
occupied territories,...

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In June, several key events took place. A press conference addressed the ecological impact of the
Kakhovka Hydroelectri...

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In August a press conference highlighted the threats to Ukraine's energy independence, focusing on
the impact of Russia...

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In October, discussions centered on several key issues. A briefing on medical cannabis legalization
highlighted steps n...

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In December, a series of important discussions were held. An analytical report on Russian-Chinese
relations questioned ...

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● How has the attitude towards Ukrainian language changed in Ukraine since the full-scale
Russian invasion?
● As we rem...

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• Human rights violations in occupied Crimea in 2023: analysis by the Crimean Tatar Resource
Center
• UN Human Rights O...

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• Legal definition of neutrality and non-alignment of Ukraine: myths and realities
• The impact of Russian energy black...

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UCMC also offered English-language simultaneous translation services upon request from its
partners and facilitated int...

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19.07 Measuring Resilience: Tools for Crisis Management and Security
30.07 How the wounded are saved: volunteer project...

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of press
briefings
briefing on the
briefing’s
topic by a
team member
makes sure that the
press briefing goes
according ...

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German: 986 contacts
Italian 116 contacts
French: 839 followers French: 4937 followers
2.1-2.2 Regular digests and publ...

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In January - December 2024, 239 original publications were released in English, 238 – in German and
French, 36 – in Ita...

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3. Media Center organizing dialogue of civil society organizations
In the span of 12 months, the UCMC Press Center took...

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April 11
The fake victim of terrorism: how
to counter Moscow's new tricks?
https://uacrisis.org/uk/announce/u
davana-zh...

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July 16
Legal definition of neutrality and
non-alignment of Ukraine: myths
and realities
https://uacrisis.org/uk/nejtra...

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October 23
Coffee with Troshchynska. The
impact of mobilization and
migration on Ukraine's
demographic situation
https:...

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The overall results of Press Center from 12M2024 under Strategic Goal 3. “Press Center
outreaching to audiences in Ukra...

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4. STRENGTHENING THE VOICE OF UKRAINE
Over the past 12 months, UCMC’s International Outreach team have continued their ...

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In 2024, the international outreach team also demonstrated remarkable efficiency and dedication in
supporting foreign j...

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The podcast excelled in addressing a vast range of themes that captured the complexities of the war
and its repercussio...

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In March 2024, Tetyana Ogarkova took part in a key discussion on the theme of "borderline
situations" in twentieth-cent...

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In April 2024, Tatyana Ogarkova participated in five public events across France, including at
Université Paris-8, Mais...

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In June Tetyana Ogarkova also participated in an Parisian event addressing the cultural destruction
caused by the war i...

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In July Tetyana Ogarkova participated in the Conversations Tocqueville event, contributing to a
panel titled The Citoye...

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As part of the initiative to amplify the Ukrainian voice in France and French-speaking regions, the
UCMC team continued...

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# DATE EPISODE LINK
1 16.01.24 Les missiles et drones iraniens et nord-coréens
créent de nouveaux défis. L’Ukraine en f...

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21 04.06.24 Le rôle de l’histoire dans la guerre en Ukraine.
L'Ukraine en flammes #67
https://www.youtube.com/watch?v=a...

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6 19.02.24 La résistance ukrainienne et un rêve de Crimée –
avec Olivier Truc | Ep. 51
https://www.youtube.com/watch?v=...

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28 15.10.24 Que fait le “Shtandart” russe en France? – avec
Bernard Grua | Ep. 73
https://www.youtube.com/watch?v=T26n
...

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In 2024, the podcast delved into various pressing issues. Notable episodes explored how cinema is
weaponized by the Kre...

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HWAG podcast not only informs but empowers its audience to identify and counter disinformation.
Its growing listener ba...

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19 16.10.24 EP #19 Analysis of Zelensky’s visit to the US https://www.youtube.com/watch?v=DKH
ubSo4_EE&ab_channel=Ukrai...

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Through these personal experiences, foreign journalists gained a better understanding of Russia’s
imperial ambitions an...

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Journalists conducted live social media streams from Ukraine to provide real-time updates on the
situation on the groun...

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In addition, following the completion of the first press tour, the UCMC team participated in several
events about Ukrai...

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We also celebrate individual success stories, such as the impact of an article in The Times of India
titled “In war-hit...

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resources on the historical background of Ukrainian-Russian relations and the impact of Russia’s
full-scale invasion we...

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Additionally, journalists visited the village of Yahidne in the Chernihiv region, where they entered
the basement of a ...

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During the final press tour, journalists also spoke with Lenie Umerova, who had recently returned
from Russian captivit...

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The Indian Express:
• The_Indian_Express_TP_-_Mumbai_-_20240224 (page 11, big story)
• https://indianexpress.com/articl...

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The Times of India:
• https://timesofindia.indiatimes.com/india/in-war-hit-ukraine-indian-innovators-lend-a-hand-to-tho...

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• https://www.estadao.com.br/brasil/estadao-podcasts/luto-e-esperanca-na-vitoria-reporter-na-ucrania-
relata-cenario-da...

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Nation/bikozulu.com (Kenya)
• https://bikozulu.co.ke/2024/08/06/postcard-from-ukraine/
AthenaLab (Chile):
• https://www...

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In 2024, Valeriy Chaly, Chair of the UCMC Board and former Ukrainian Ambassador to the U.S.,
continued his active engag...

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he critically evaluated President Zelensky’s diplomatic visits, China's "peace initiatives," and the
broader strategies...

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stance on critical issues such as Ukraine's right to use Western weapons against targets deep within
Russia.
In a notab...

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5. OVERVIEW OF RESULTS: HYBRID WARFARE ANALYTICAL
GROUP
Ever since the annexation of Crimea and the start of the War in...

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Additionally, the HWAG team is dedicated to providing updates on Russia's assaults against Ukraine's
historical and cul...

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HWAG also investigated the disruptive influence of Russian and Chinese propaganda on electoral
processes. This research...

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Finally, HWAG expanded its partnerships with journalists and media experts from the Global South,
strengthening Ukraine...

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Cinematic propaganda – the Kremlin’s hound
on a tight leash
Does NATO Drills STEADFAST
DEFENDER 2024 Worry Russia?
Prop...

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Tehran’s Information Missiles: Refuting the
Propaganda of a Kremlin Ally
The Kremlin’s Cultural Diplomacy: Canada
Overl...

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5. Alessandro Orsini
An Italian sociologist and associate professor at LUISS University, Orsini criticizes EU and
NATO ...

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Please find below some disinformation digests in Ukrainian and English developed by HWAG
during January – December 2024...

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Russian Media Monitoring – Bogus Elections
and Propaganda Narratives
Verified. 10 years of Crimea’s illegal
annexation....

In the last 12 months, HWAG demonstrated unwavering dedication to countering Russian
disinformation and hybrid threats thr...

On June 9, Volodymyr participated in an event hosted by the Analytical Center for Balkan Studies.
The event, titled "Russi...

Volodymyr Solovian, Head of the Hybrid Warfare Analytical Group, participated in a meeting with
representatives of America...

across the EU. He also pointed out that, despite the economic strain of the war, the Kremlin plans to
expand funding for i...

By remaining engaged with key international stakeholders and fostering dialogue on the implications
of Russian disinformat...

6. OVERVIEW OF RESULTS: UCHOOSE
Uchoose.info is a resource that deals with critical thinking, countering propaganda, media...

In January, UChoose team expanded their "Decolonization" series to cover not only toponyms but also
humor, food, and names...

In March, UChoose continued exploring the origins of political ideologies with a second installment,
while another guest a...

In May, UChoose team continued their thematic series dedicated to Easter, focusing on resilience, and
to the Day of Rememb...

In July and August, focus was centered on decolonization, information hygiene, and critical thinking.
UChoose team dedicat...

November featured two critical thinking videos that garnered around 1,500 views. UChoose team
published quotes marking sig...

quotes. Nonetheless, this was a challenging path as we cannot avoid "controversial" topics related to
the war, exposing th...

reduced funding and a significantly smaller team. This demonstrates the team's resilience and ability
to adapt, maintainin...

7. UKRAINE IN FLAMES VIDEO PROJECT
In response to Russia’s all-out invasion of Ukraine UCMC jointly with NGO “Euro Atlanti...

reflects the public's interest in navigating modern geopolitics and hearing diverse viewpoints, analyses,
and opinions to ...

the hostilities. We dedicated an episode to the security of journalists in Ukraine and the challenges
faced by the media c...

The Philippines leads in YouTube views, capturing the largest portion at 14.7% of our total audience.
India follows with 6...

LIST OF EPISODES
JANUARY - AUGUST 2024
554 02.01.2024
Why can there be no Christmas
truce in Russia's war against
Ukraine?...

562 20.01.2024
Current recovery programs in the
Ukrainian regions. Ukraine in
Flames #562
https://www.youtube.c
om/watch?v...

572 13.02.2024
Debunking blatant lies from Tucker
Carlson interview. Ukraine in
Flames #572
https://www.youtube.c
om/watch...

582 07.03.2024
Munich Security Conference - Key
Takeaways from Ukrainian MPs.
Ukraine in Flames #582
https://www.youtube.c...

592 30.03.2024
The Question of Western Military
Deployment in Ukraine. Part Two.
Ukraine in Flames #592
https://www.youtub...

602 23.04.2024
Resisting Moscow's Victim
Narrative: Strategies for Global
Response. Ukraine in Flames #602
https://www.you...

613 18.05.2024
Ukraine's European Integration:
State and Public Efforts. Ukraine in
Flames #613
https://www.youtube.c
om/w...

624 13.06.2024
Wartime Journalism: Balancing
Safety and Reporting in Ukraine.
Ukraine in Flames #624
https://www.youtube.c...

634 06.07.2024
Decolonization processes in the
modern Russian Federation.
Ukraine in Flames #634
https://www.youtube.c
om/...

Dk7OuTWsq4004KBp
-7xjYAL-wZ&index=2
isis/videos/8681
20595364062/
8237431662977
495
644 30.07.2024
The Historical Context ...

p-7xjYAL-
wZ&index=3
isis/videos/1672
107426905645/
9529041772134
766
656 27.08.2024
Russian energy blackmail and risks
fo...

III. SUPPLEMENTARY REPORT
1. OVERVIEW OF RESULTS: DOBRE PROGRAM
Decentralization Reform Communication Team is a principal ...

1. The Ukraine Crisis Media Center, in partnership with Starlight Media Group, organized
a contest for social and local ec...

2. UCMC organized a monthly dialogue “Decentralization in Touch” at the press center
for the subjects and stakeholders of ...

and frontline communities. The result of the photo expeditions was a photo bank for
the media, communities, authorities at...

Events in Kyiv 14
Training sessions 29
Total number of training sessions participants 448
Presence online and in the media...

expectations for training sessions. However, even these differences can be partially
addressed through careful communicati...

Speakers: Iryna Malyk, Oxana Yakunina, Olha Tkachenko, and Hanna Kolomiets.
The topics were communication with the media, ...

The total amount of participants: 45.
• Media trainings conducted in cooperation with the USAID DOBRE LED team
The two tra...

Our invited communications expert Aryna Satovska took part as a speaker in two
training-seminars on development of program...

Under moderation by the communications expert Lilia Bodnar, the training audience
took part in a “Nota Yenota” team game a...

• How the Media Can Survive and Be Useful to the Community – training sessions for
editors of printed and online media hel...

Journalists from nine DOBRE-partner oblasts (Kirovohradska, Dnipropetrovska,
Kharkivska, Mykolayivska, Chernihivska, Chern...

Discussion 1. On compensation for paid administrative services and legislative regulation
of administrative fees
Discussio...

• Episode 2. The podcast reveals the process of complex recovery plans development
in 18 communities of Kirovohradska, Myk...

• Seven partner communities of Zaporiz’ka Oblast receiving road equipment under
Emergency Response Project and Shyrokivska...

2. OVERVIEW OF RESULTS: NATIONAL OUTREACH
National Outreach works to support Ukrainian regional media, with specific focus...

journalists from Donetsk, Luhansk, Kherson, Kharkiv, Zaporizhzhia, Chernihiv, Sumy, and
Mykolaiv. These articles highlight...

Finally, the project contributed to documenting Russian war crimes and their humanitarian
impact through firsthand testimo...

• Which two pro-Russian myths do you consider to be the most persistent in the region?
This study aimed to shed light on t...

Three two-day training labs “Dimensions of identity in the conditions of the Russian-
Ukrainian war”
Three two-day trainin...

o "The program is useful for both personal understanding and for the work of public
administration in establishing communi...

The training lab program consisted of the following sessions and subtopics:
"Dimensions of Identity in the Conditions of t...

May 17 - "Ukraine in the EU: Our Right and Our Responsibility"
o From application to EU accession negotiations: current st...

June 7 - "European Integration: Communication Priorities and Tools"
o Priority issues of European integration communicatio...

In October 2024, a study visit to Estonia was organized for 21 participants, including
representatives from the communicat...

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