Saint Lucia Road Usage KAP Survey Report

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A SOCIALLY-INCLUSIVE AND GENDER
RESPONSIVE ROAD SAFETY AWARENESS
COMMUNICATION CAMPAIGN
Contract n. 73599-C-34
Situation A...

Situation Analysis Report and Pre-KAP Survey Results | v00 1
Authors
FRED ENGINEERING
www.fredeng.eu
Paolo Perego
Anne Har...

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List of
Abbreviations & Acronyms
Acronyms Meaning
KAP Knowled...

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Table of
Contents
1 Background .................................

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Cell Phone Use:.................................................

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7.1 Key Recommendations ........................................

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List of
Figures
Figure 1 – School travel duration for student...

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Figure 24 - Road Safety Knowledge Results ......................

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Figure 43 - If you have been or almost been in a crash, what
...

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1 Background
1.1 Introduction
The "Situation...

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This section examines the knowledge, attitu...

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2 Stakeholder consultations
2.1 Stakeholder...

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2.2.2 Interview with Local Principals Findi...

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2.2.5 Interview with Youth Non-Governmental...

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behaviors. The lack of representation of wo...

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compliance measures like parked patrol cars...

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3 School Travel Survey (STS)
3.1 Methodolog...

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▪ Tuesday, 26 November: Surveys were conduc...

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Primary Schools:
Male students had an avera...

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A total of 46 students (29%) commuted by pr...

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Figure 1 – School travel duration for stude...

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Seatbelt Usage (Figure 4)
For students trav...

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Fast Traffic: 36 students reported speeding...

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This trend reflects ongoing but inconsisten...

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Figure 6 - Request for sidewalk improvement...

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roadways. Respondents noted that existing i...

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4 Naturalistic observation
Understanding dr...

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The study focused on the following key vari...

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Figure 10 - Reported front-seat passenger s...

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Figure 12 - Reported driver cell phone usag...

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infrastructure improvements, Saint Lucia ca...

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5 Pre-KAP Survey Findings
Before launching ...

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Figure 13 - QR code for the online question...

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5.2 Data Collected
The following sections p...

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Age
In addition to gender, age distribution...

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▪ La Toc: 36 respondents
▪ Ciceron: 33 resp...

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Figure 18 - What is the highest level of ed...

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individuals in these age brackets are likel...

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▪ 2-3 times per week: 59 respondents (14%)
...

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Figure 22 - As a passenger, how often do yo...

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5.2.2 Road Safety Knowledge
This section ex...

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Figure 24 - Road Safety Knowledge Results
T...

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to 82% of men. This suggests that women may...

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Figure 25 - Road Safety Attitude Results
Ov...

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Figure 26 - Gender-Comparison Do you agree ...

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Figure 27 – Gender-Comparison: Do you agree...

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Figure 28 – Age Comparison: Do you agree th...

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less strict stance. This trend may indicate...

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Figure 29 - Identify the group or groups mo...

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Figure 30 – Which one of the following grou...

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that while police presence is viewed somewh...

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Figure 33 - How effective do you consider p...

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Figure 35 - How effective do you think curr...

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5.2.6 Public Perception of Traffic Law Enfo...

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Figure 38 - Do you think there is enough en...

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▪ Front-seat passengers wear seatbelts less...

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Figure 39 - Road Safety Practice Results
Th...

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limits, indicating a stronger awareness of ...

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Figure 41 - Gender-Comparison: Have you eve...

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groups, with a moderate crash experience ra...

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Figure 43 - If you have been or almost been...

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Figure 44 – Gender-Comparison: If you have ...

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If enforcement is perceived as weak, it may...

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▪ This discrepancy suggests that while know...

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should consider behavioral psychology appro...

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6 Situation Analysis
6.1 Understanding Road...

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The link between masculinity and risk-takin...

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6.3.2 Targeting Social Norms and Group-Spec...

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moves beyond traditional enforcement strate...

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7 Conclusion
This Situation Analysis Report...

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Annex 1 – List of Engaged Stakeholders
Belo...

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11/21/2024
PRESS
CONFERENCE
Helen
Televisio...

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11/22/2024
Barons Drive
Youth
Organization
...

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11/27/2024
Eastern
Caribbean
Alliance for
D...

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Annex 2 – Questions Presented to Stakeholde...

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▪ How do you feel about involving younger p...

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Annex 3 – Training Presentation
Below you c...

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FRED Engineering S.r.l.
Rome | Almeria
www.fredeng.eu
info@fredeng.eu

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