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FITNESS APPS
USERS’
HABITS AROUND
THE WORLDNOVEMBER 2015
OBJECTIVES
METHODOLOGY
TIME OF THE DAY THEY RUN
PRODUCTS
CONTENTS
03
04
15
19
02
PROFILING
APP COMPARISSON
LEISURE
TV
08
1...
The objective of this study is to discover the profile of the
users of fitness apps; what they talk about, their interests...
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