Startup Engineering Cookbook for Mobile Apps

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September 2016
Startup Engineering Cookbook for Mobile Apps
From Slides to Mobile App

Overview
Slide Topic
3 I Have This Great App Idea…
4 The Lean Startup
5 Implementation Options
6-9 Mobile App Design Proce...

I Have This Great App Idea…
3
The deck will cover the technologyoptions when going
from an idea to building a mobile app ...

The Lean Startup
4
It’s an approach for launching businesses
and products, that relies on validated
learning, scientific...

Implementation Options
There are 3 options for building a mobile app:
Build internally
Outsource
Hybrid - hire a technical...

Mobile App
Design
Process
6
Creating a mobile app
involves a significant
amount of upfront design
work for the overal...

Paper Prototype
Getting to the final look and feel of an mobile app requires a multi-
step process. The first step is und...

Wireframes
Wireframes start to give you an idea of what the mobile app will contain when it
comes to information, navigat...

Final Designs
After several rounds of discussion on the wireframes, you will have to lock down the features
and flow so t...

Mobile App
Architecture
10
This relates to what
the user sees on the
mobile screen.

Mobile Phone Platforms
There are really only two major mobile platforms that are currently in use – Android
and iOS.
Othe...

Development Options
native hybrid mobile apps
12
Our choice: It Depends. Native development brings a much richer experienc...

One of the biggest features many mobile apps are implementing is the ability to let users chat
within the app.
Options: F...

When users start to interact with the app, you will want to send them notifications such as a
transaction has been comple...

Backend
Architecture
15
Although the front end
of the mobile app gets
all the glory, the real
work is done behind the
...

Mobile Backend as a Service
mobile backend service
16
Our choice: Firebase. But your mileage may vary depending on how com...

Infrastructure Provider
If you opt for a full scale backend, those components must reside somewhere.
Options: Amazon Web S...

Central vs. Distributed
The old way of designing the infrastructure for a backend was to put all the resources such as
da...

Managed vs. Self-Service
If your team is technical it might not be technical in terms of hardware. Just
because someone k...

Technology Stack
The “stack” refers to a set of software components needed to create a complete platform. For
a mobile ap...

Operating System
There are only two options - Microsoft Windows or Linux. Windows is limited in the type of
programming l...

Software that delivers information from the server to a mobile app.
Options: Apache, Lighttpd, Microsoft Internet Informat...

The heart of any mobile app is the database since it stores all the user information and
everything else related to the m...

If you ask 4 programmers which is the best language, you will most likely get 5 different
answers.
Options: Clojure, Exp...

An Application Programming Interface (API) is how the front end of the mobile app
communicates with the backend to displa...

Sample
Architecture
26
How does it all
work together?

The app UI is
a small piece

Mobile App Roles
28
Visually creates
the user interface
(UI) and the
overall user
experience (UX)
Mobile
Developer
Bac...

Day 0
29
Elastic Compute
Cloud (EC2)
t1.micro
RDS
MySQL
t1.micro
S3
Region: APAC- Singapore
Single Region, Single Availab...

Day 0+X
30
RDS
MySQL
S3
Internet
Database
Replication
Elastic
Compute
Cloud (EC2)
RDS
MySQL
Availability Zone: AP-Southe...

RDS
MySQL
S3
Internet
RDS
MySQL
Elastic Load Balancer (ELB)
S3
Day 0+2X
Availability Zone: US-East-1a
Elastic
Compute
Cl...

Monitoring
32
What happens when
you are sleeping?

By monitoring the infrastructure, you can proactively plan if
certain components need to be upgraded.
Infrastructure Perf...

Understanding how the application affects the infrastructure is essential. If
there are very few users but the servers an...

Google Analytics is the industry standard for tracking app statistics such as users, usage and
many other statistics. But...

You may have the best programmers working on the app, but testing and bug
are a part of the developmental cycle…get used ...

Disaster
Recovery
37
If disaster strikes
are you ready?

Having a disaster recovery plan in place is critical to ensure the website can recover from a
catastrophic event.
Taking ...

Scaling
39
What happens if your
mobile app is an
overnight success?

Hopefully, the app you launch is a massive success and leads to your backend having a
tough time handling the load.
With ...

Internal
Communication
41
How does your team
communicate?

Team communication is critical in a fast paced internet business. There are two main categories
that many of the tools av...

Questions?
Version: Ferrari
Manish Jain
Co-Founder, MProfit
@mrjain_
mrjain@gmail.com
You can contact me at
the coordinat...

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