Common Ground H4D Stanford 2019

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Original Problem
Create a secure, convenient
and integrated platform for
soldiers in the UNCSB-JSA to
communicate.
Build r...

Symbolizes US-ROK (South Korean) alliance
Protects Joint Security Area
Most forward unit in Korea
Provides intel on North ...

Week 0 “It’s an information technology (IT) problem”
Week 0

Week 0 No challenge for a team of engineers!
Week 0

Week 1 What we heard “My ROK counterpart spoke
no English and I speak no
Korean.”
- MAJ, US Army, S3 @ JSA
“Most communica...

Week 1
1) Most US-ROK interactions are in person!
Week 1 IT is NOT the problem
2) The battalion already solved its
IT issu...

Time to Pivot
1 2 3 4 5 6 7 8 9
Weeks
It's not an
IT problem
Morale
Week 2

Week 2 New Direction: Language and Culture
MVP: Pointy-Talky Card
Week 2

Week 2 What we heard
“Pointy talky would be
useful for ordering a meal,
but not for a work
setting.”
- Major, US Army
“We ...

Week
3-4
Where to next?
1 2 3 4 5 6 7 8 9
Weeks
Morale
Language and
cultural
differences lead
to frictions

Tactical Operations Center
ROK Chain of Command US Chain of Command
Week 3-4 Tactical Operations Center: Stovepiped Commun...

Week 3-4 Understanding the Tactical Operations Center
“Things go wrong in the
TOC all the time. 20% of the
time it’s a big...

Week 3-4 Maybe it's not the Tactical Operations Center...
The battalion is already moving to a new
Tactical Operations Cen...

Pivoting again...What’s next?
1 2 3 4 5 6 7 8 9
Weeks
It’s not a
problem in
the TOC
Morale
Week
5-9

Week 5-9 Tactical Operations Center is a SUBSET of the real problem
Cultural
Differences
Language barrier
Communications
b...

Week
5-9
Cultural
Differences
Language barrier
Communications
bottleneck at TOC
Need for rapport and
understanding
between...

Champion
UNCSB-JSA
Battalion Commander
Week 5-9 Who Cares?
Week
5-9

Defense Language Institute
Monterey, CA
Week 5-9 Discovered DLI Resources on Language and Culture
1. Hundreds of hours of ...

Traveled to Korea!
LTC Lim (ROK Dep CDR)
LTG Eyre, UNC Dep. Commander
Week 5-9 Visiting our Sponsor and Engaging Senior Le...

● Provide a safe place for talks
● Bring unification to the Korean
Peninsula
● Prepare to fight the North Koreans
● Mainta...

Week 5-9 Key Learnings from Korea
“The US hasn’t been there for 66 years.
The US has been there 1 year, 66 times.”
- Multi...

The Root Problem
1 2 3 4 5 6 7 8 9
Weeks
Week 9~
It's not an
IT problem
It’s not a
problem in
the TOC
Language and
cultura...

1) Present “Menu” of recommendations to
Battalion Commander
Week 9-onwards Acting on Lessons Learned
2) Connect battalion ...

We had a whirlwind quarter!
Week 9~

Teaching Team
COL Pete Newell, Ret
Steve Blank
Steve Weinstein
Jeff Decker
Tom Bedecarre
Mackenzie Burnett
Nate Simon
Ment...

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