Intellisense H4D Stanford 2019

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Team Intellisense
Original problem
“Coast Guard Operations
Specialists need a way to
track vessels in real time
to achieve...

The Coast Guard vs the Numbers
11 statutory missions:
• Search and Rescue
• Maritime Safety
• Port and Waterway
Security
•...

?
The vessel
tracking
problem.
400 miles of coast
is impossible to
monitor
constantly.
And we quickly
learned that the
oce...

Week 1
First MVP: Interactive
map to predict where
smugglers would be
and show friendly
vessels
Week 1

Maybe It is Not a Tech Problem
“You’re going to realize, it’s not a
technology solution. It’s a
relationship solution. How...

We realized we needed to visit LA/LB
& San Diego to understand their
problems
Week 2

We thought we were onto something
1 2 3 4 5 6 7 8 9
There’s a lot
of players ...
On the rise
Week 3

We thought we were onto something, but...
1 2 3 4 5 6 7 8 9
But a lot of
competing
interests
Down in the trough
Week 3

What if we coordinate assets?
“Anything you do about
coordination of assets is good. But
that’s not the real problem.”
- G...

What if we coordinate assets?
“Anything you do about
coordination of assets is good. But
that’s not the real problem.”
“Th...

A shift in beneficiaries, and how do we get
everyone on the same page?
Pivot
June 6, 2019
Enforcement Agencies
Directors
C...

A policy change is not the same thing as a
cultural change
“Interagency cooperation and intelligence
sharing are already e...

Patrol
Coordination
Patrol
Locations
Pivot: Shifting from interagency
coordination to one agency’s asset
allocation
Pivot
...

We need better intuition for
patrol placement and
scheduling
“Hey, it’s a Saturday, 75 miles of
coastline. What route do w...

How do our beneficiaries do their jobs
everyday and what is mission success?
“Even a 10% increase in identification
would ...

KEY PARTNERS
- Coast Guard Sector
Commanders (can
influence District
Commander)
- PEO at CG-9
- AMO/CBP San Diego
- Northr...

KEY PARTNERS
- Coast Guard Sector
Commanders (can
influence District
Commander)
- PEO at CG-9
- AMO/CBP San Diego
- Northr...

2nd MVP combined scheduling with
prediction for patrol route coordination
“This visual representation
is awesome.”
- Comma...

Frozen - Indecision
Scheduling Tool vs Predictive Map
Week 6

How do we choose scheduling vs prediction?
1 2 3 4 5 6 7 8 9
We need to talk to
patrol coordinators...
Week 6

We got out of the building to resolve
Scheduling vs. Prediction
Patrol Coordinators from SF, LA-LB, and SD sector all
rank...

Moving into prediction ...
1 2 3 4 5 6 7 8 9
Getting to
something!
Week 7

Goal
Predicting future
vessel locations
Replace Intuition Week 8

Goal
Predicting future
vessel locations
Not as feasible ...
missing human
variables, designed
to be unpredictable
Replace ...

Goal
Predicting future
vessel locations
But …
patrollers have years
of L/E experience,
just lacking specific
trends
Not as...

Goal
Predicting future
vessel locations
Switch to
easy criteria-based
visualization and
playback of past
interdictions
But...

Created 3rd MVP to visualize historic
interdiction data (Identifying features removed)
Week 8

Our beneficiaries liked this direction
“This is impressive … give
me colors! I want to know
where the hot spots are”
- Chi...

1 2 3 4 5 6 7 8 9
How will
we get buy
in?
Getting to “gold medal” and deployment ...
Week 9

What’s the fastest way to an interactive, filterable playback map?
Sam Jackson
(former Head TA)
Created 4th MVP with Color...

What’s the fastest way to an interactive, filterable playback map?
Sam Jackson
(former Head TA)
Created 4th MVP with Color...

Intuitive trend visualizations in action
Week 9

Final demo: let’s use this today!
Run with it now
“Patrollers could take what you have today, and use it to do
patrols bet...

Deployment in US Coast Guard Sector
Los Angeles/Long Beach
● Delivering tool and cleaned datasets for free
● For next 3 mo...

Your support has made all this possible.
Thank you.
Teaching Team
Steve Blank
Col Pete Newell, Ret
Tom Bedecarre
Steve Wei...

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