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![“Did [Previous PM] send you his
spreadsheet of [5 trillion un-
prioritized] feature requests?”
- VP Product Ma...](https://image.slidesharecdn.com/prioritization301-120610222508-phpapp01/75/Prioritization-301-Advanced-Roadmapping-Class-Bruce-McCarthy-4-2048.jpg?cb=1667654382)
![“We need this to close
[big deal] this quarter!”
- Key Sales Person](https://image.slidesharecdn.com/prioritization301-120610222508-phpapp01/75/Prioritization-301-Advanced-Roadmapping-Class-Bruce-McCarthy-5-2048.jpg?cb=1667654382)
![“37% of our Support calls are about
[oldest, hairiest part of the code].
Can’t we fix it?”
-...](https://image.slidesharecdn.com/prioritization301-120610222508-phpapp01/75/Prioritization-301-Advanced-Roadmapping-Class-Bruce-McCarthy-6-2048.jpg?cb=1667654382)
![“[Shiny tech thing] will make
[your top priority] much easier!”
- Tech Lead](https://image.slidesharecdn.com/prioritization301-120610222508-phpapp01/75/Prioritization-301-Advanced-Roadmapping-Class-Bruce-McCarthy-7-2048.jpg?cb=1667654382)
![“[Previously irrelevant competitor]
just shipped [shiny feature]. How are
we going to leapfrog them?”
...](https://image.slidesharecdn.com/prioritization301-120610222508-phpapp01/75/Prioritization-301-Advanced-Roadmapping-Class-Bruce-McCarthy-8-2048.jpg?cb=1667654382)
![“We gotta drop everything and work
on [meaningless buzzword]. It’s
gonna be huge!”
- V...](https://image.slidesharecdn.com/prioritization301-120610222508-phpapp01/75/Prioritization-301-Advanced-Roadmapping-Class-Bruce-McCarthy-9-2048.jpg?cb=1667654382)
![“If you don’t support [obscure
platform] I can’t buy your stuff.”
- Key Customer CTO](https://image.slidesharecdn.com/prioritization301-120610222508-phpapp01/75/Prioritization-301-Advanced-Roadmapping-Class-Bruce-McCarthy-10-2048.jpg?cb=1667654382)
![“Why would anybody schedule [easy
feature] before [hard feature]? Who
approved that [expletive] idea?”
...](https://image.slidesharecdn.com/prioritization301-120610222508-phpapp01/75/Prioritization-301-Advanced-Roadmapping-Class-Bruce-McCarthy-11-2048.jpg?cb=1667654382)
![“What’s your business case for [CEO’s
pet project]? When do we make
money?”
...](https://image.slidesharecdn.com/prioritization301-120610222508-phpapp01/75/Prioritization-301-Advanced-Roadmapping-Class-Bruce-McCarthy-12-2048.jpg?cb=1667654382)
