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A R T I F I C I A L I N T E L L I G E N C E B A S E D
D I G I T A L I S F U T U R E . F U T U R E I S D I G I T A L
w w w . v i d y a s a r t h i . i n
BROCHURE
LATEST 2024 CURRICULUM
S O U T H D E L H I | F A R I D A B A D
D I G I T A L M A R K E T I N G C E R T I F I C A T I O N
P R O G R A M
ONE WEEK TRIAL
4 M O N T H S | 6 M O N T H S
INTRODUCTION TO MARKETING
BASICS OF DIGITAL MARKETING
MARKETING RESEARCH AND STRATEGY FORMULATION
GOOGLE BUSINESS PROFILE
WORDPRESS WEBSITE PLANNING AND CREATION
ADVANCED WEBSITE CREATION
DOMAIN BUYING AND FLIPPING
GOOGLE SEARCH ADS
GOOGLE DISPLAY ADS
GOOGLE VIDEO ADS
PLA (PRODUCT LISTING ADS)
APP STORE OPTIMIATION (ASO) & APP ADS
REMARKETING ADS
GOOGLE ADS LIVE PROJECT
CONVERSION RATE OPTIMIZATION
WEB ANALYTICS
GOOGLE ANALYTICS
EMAIL MARKETING
SMS MARKETING
WHATSAPP MARKETING
LEAD GENERATION
ONLINE REPUTATION MANAGEMENT (ORM)
ARITIFICIAL INTELLIGENCE CONTENT WRITING
HUBSPOT CRM
FACEBOOK MARKETING
FACEBOOK LIVE PROJECT
LINKEDIN MARKETING
INSTAGRAM MARKETING
TWITTER ADS
QUORA MARKETING
YOUTUBE MARKETING
PINTEREST
VIDEO EDITING
GRAPHIC DESIGNING
LOGO DESIGNER
PROGRAMMATIC ADVERTISING
DROPSHIPPING
AMAZON FBA
HTML BASICS
INBOUND MARKETING
CONTENT MARKETING
ADVANCED MEDIA BUYING
BLOGGING
GOOGLE ADSENSE
MOBILE WEB MARKETING
FREELANCING SPECIAL MODULE
INFLUENCER MARKETING
AFFILIATE MARKETING
HOW TO BECOME AN AMAZON SELLER
SHOPIFY WEBSITE CREATION
SEARCH ENGINE OPTIMIZATION
SEO LIVE CAMPAIGNS
EMAIL MARKETING LIVE CAMPAIGNS
DM TROUBLESHOOTING SKILL DEVELOPMENT
MOCK INTERVIEWS
PERSONALITY DEVELOPMENT CLASSES
A.I BASED VIDEO CREATION
ENGLISH IMPROVEMENT CLASSES
NEUROMARKETING TACTICS
STARTUP MENTORING SESSIONS
60+ CHAPTERS/MODULES
Live Projects Paid Internship
Online/Classroom
Training
TOP REASONS TO CHOOSE VIDYA SARTHI
DIGITAL IS FUTURE. FUTURE IS DIGITAL
www.vidyasarthi.in
Industry Experts Classes from Experts
Unlimited Backup Sessions Lifetime Mentor Support
Placement
Assurance
One Week
Free Trial
60+
Modules
Centrally Located
Class
Recordings
LIFE @ VIDYA SARTHI
DIGITAL IS FUTURE. FUTURE IS DIGITAL
www.vidyasarthi.in
CERTIFICATE DISTRIBUTION
CEREMONY
www.vidyasarthi.com
DIGITAL IS FUTURE. FUTURE IS DIGITAL
www.vidyasarthi.in
LEGACY
We started as a Digital Marketing Agency cum
Institute by the name The Digital Works
Academy in Green Park, New Delhi
While the world was hit by the pandemic, we
had to close our Delhi centre. Soon, we shifted
to Faridabad. Our Founder’s Home Town.
We soon became the most trusted Digital
marketing Institute in the city. The Quality
training was appreciated by one and all
We rebranded ourselves. A new name was born:
VIDYA SARTHI. Our New Identity with Old values of
providing the best training experience.
We opened our second centre back in the city
where it all started. DELHI. We are also in
Malviya Nagar, now.
The whole city came forward and praised Vidya Sarthi.
We became the biggest Digital Marketing Institute in
the city. Thank You Faridabad. :)
TDW ACADEMY
Pandemic Hit :(
Faridabad Growth
TDW is Now VIDYA SARTHI
South Delhi, again
Biggest Player in Faridabad
AI Powered Course
2017-18
2019-20
2021
2022
2023
2024-25
2020
LEGAVIDYA SARTHI
We introduced our AI based curriculum in the current
course making it more comprehensive and full of
opportunities. We are super excited to see how 2024-
25 will unfold for all of us.
LEGACY
AC
DIGITAL IS FUTURE. FUTURE IS DIGITAL
www.vidyasarthi.in
ABOUT VIDYA SARTHI
DIGITAL IS FUTURE. FUTURE IS DIGITAL
www.vidyasarthi.in
We are Vidya Sarthi Institute of Digital Marketing. The most trusted
Digital Marketing Institute in South Delhi. Run by a group of highly
skilled professionals with experience of more than 10 years in Digital
Marketing.
With a positive rating of 4.9 stars out of 5, we take pride in the quality
training we are known for. Our Students work on 10+ Live Projects that
make them perfect Digital marketers ready to rock the market.
Vidya Sarthi is not just an institute; it's a community of passionate learners, industry
experts, and forward-thinkers who are committed to shaping the future of digital marketing.
Our curriculum is meticulously crafted to provide a comprehensive understanding of the
latest trends, tools, and strategies in the digital realm.
We prioritize hands-on learning experiences, ensuring that our students not only grasp
theoretical concepts but also gain practical expertise that is immediately applicable in real-
world scenarios
BASICS OF DIGITAL MARKETING
What is the introduction of marketing ?
Find out how to get started ?
What are types of marketing ?
What is the best marketing strategy ?
EXTENSIVE DIGITAL MARKETING COURSE MODULES
DIGITAL IS FUTURE. FUTURE IS DIGITAL
www.vidyasarthi.in
INTRODUCTION TO MARKETING
What are the basics of digital marketing?
What are digital marketing strategies ?
What's the future of digital marketing ?
MARKETING RESEARCH AND
STRATEGY FORMULATION
What is competitive analysis?
Why competitive analysis is important?
How it can help you increase its business?
GOOGLE BUSINESS PROFILE
What is google my business profile ?
What are the benefits of having a google
my business profile ?
How do you set up a google my business
profile ?
EXTENSIVE DIGITAL MARKETING COURSE MODULES
DIGITAL IS FUTURE. FUTURE IS DIGITAL
www.vidyasarthi.in
BASIC WEBSITE PLANNING AND
CREATION
What is website planning and creation ?
What are the basic steps to create a website ?
How to plan a website ?
ADVANCED WEBSITE CREATION
What is the most advanced website builder ?
Which is best website builder ?
What is the fastest way to build a website ?
How much would it cost to create a website ?
DOMAIN BUYING AND FLIPPING
Domain flipping is the practice of buying a
domain name as cheaply as possible.
Then, without doing anything with the domain,
you'll sell the domain to an interested party for
more than you originally paid.
EXTENSIVE DIGITAL MARKETING COURSE MODULES
DIGITAL IS FUTURE. FUTURE IS DIGITAL
www.vidyasarthi.in
GOOGLE DISPLAY ADS
Where do google ads appear ?
How to use google display ads ?
What are the benefits of google
display ads ?
GOOGLE SEARCH ADS
When should you use google search ads ?
How to improve your google search ranking ?
How do get rid of ads by searching on google ?
EXTENSIVE DIGITAL MARKETING COURSE MODULES
www.vidyasarthi.in
GOOGLE VIDEO ADS
What is video ads in google ads ?
How much do google video ads cost ?
Can everyone run video ads on
google ?
PLA (PRODUCT LISTING ADS)
What is PLA?
How to create such ads?
Which business should promote them?
Tricks and tactics to create high-
quality PLA ad campaigns
Ad Performance Analysis and
reporting
EXTENSIVE DIGITAL MARKETING COURSE MODULES
DIGITAL IS FUTURE. FUTURE IS DIGITAL
www.vidyasarthi.in
UNIVERSAL APP ADS
What are universal app ads ?
Which app is best for ads ?
How much budget should you set when launching
your universal app campaigns ?
What is an app install ad ?
REMARKETING ADS
How do remarketing ads work ?
What are two types of remarketing can be used on
google display ads ?
What can the performance planner recommend ?
What does performance planner automatically do ?
How do remarketing ads work ?
EXTENSIVE DIGITAL MARKETING COURSE MODULES
www.vidyasarthi.in
GOOGLE ADS LIVE CAMPAIGNS
(WITH AD BUDGET )
How do you create a campaign budget on google ads ?
You can understand how to use google ads ?
You can understand how do you check if google ads
campaign is live ?
CONVERSION RATE OPTIMIZATION
Conversion rate optimization is a must have skills to increase
the revenue and reduce the cost per acquisition.
CRO typically involves generating ideas for elements on your
site or app that can be improved and then validating those
hypotheses through A/B testing and multivariate testing.
EXTENSIVE DIGITAL MARKETING COURSE MODULES
www.vidyasarthi.in
WEB ANALYTICS
Analyze Who is visiting you when ?
How much time a prospect is spending on the site
?
What are they buying ?
Where are they ?
GOOGLE ANALYTICS
It is an essential tool to learn in digital marketing
which help you to monitor the traffic flow on the
site .
This data will play a vital role in decision making .
There have been several online discussions about
the impact of google analytics on site
performance.
EXTENSIVE DIGITAL MARKETING COURSE MODULES
DIGITAL IS FUTURE. FUTURE IS DIGITAL
www.vidyasarthi.in
E-MAIL MARKETING
Learn how to generate business via Email
marketing ?
You will understand Automated, Retargeting, and
Trigger based Email marketing campaigns .
SMS MARKETING
As a customer, you expect an order confirmation
SMS within a minute of ordering something .
What if you don't get any ?
Yes, your answer to this question is the reason we
need to learn SMS marketing .
EXTENSIVE DIGITAL MARKETING COURSE MODULES
DIGITAL IS FUTURE. FUTURE IS DIGITAL
www.vidyasarthi.in
WHATSAPP MARKETING
WhatsApp marketing is a type of messenger
marketing, which implies promoting a brand
through WhatsApp .
This channel helps brand reach an enormous
audience, build strong relationships with
customers and increase sales .
LEAD GENERATION
Understand lead generation tactics to become a
good marketer .
Learn how to generate high quality leads that
convert ?
EXTENSIVE DIGITAL MARKETING COURSE MODULES
DIGITAL IS FUTURE. FUTURE IS DIGITAL
www.vidyasarthi.in
ORM ( ONLINE REPUTATION
MANAGEMENT )
What is online reputation management important
in digital marketing ?
How does it works ?
A.I BASED SPECIAL MODULE
Al enables marketers to personalize their
communications on an individual level rather
than the generic target groups that marketers
relied on in the past.
EXTENSIVE DIGITAL MARKETING COURSE MODULES
www.vidyasarthi.in
CRM TOOLS ( CUSTOMER
RELATIONSHIP MANAGEMENT )
Which is the best CRM tools?
What is the role of CRM?
What are the strategies in CRM?
What is CRM process?
FACEBOOK MARKETING
What is Facebook Marketing?
How to promote a brand organically on Fb?
How to run FB and Instagram Ads?
Learn how to increase sales and enquires via
Facebook
How to create a solid presence on Fb and
Instagram?
EXTENSIVE DIGITAL MARKETING COURSE MODULES
DIGITAL IS FUTURE. FUTURE IS DIGITAL
www.vidyasarthi.in
FACEBOOK ADS LIVE CAMPAIGNS
(WITH AD BUDGET)
How to you create a campaign budget on Facebook ads?
You can understand how to use Facebook ads?
You can understand how do you check if Facebook ads is live?
Transactional SMS
LINKEDIN MARKETING
What is LinkedIn Marketing?
How to use LinkedIn to increase career opportunities?
How to create a company page on LinkedIn?
How to run LinkedIn Ads?
EXTENSIVE DIGITAL MARKETING COURSE MODULES
www.vidyasarthi.in
Twitter marketing
Let's understand the need of twitter marketing
for business .
Let's learn what you and your company can
achieve out of it ?
How do you promote on twitter ?
How do you get paid to tweet ?
QUORA MARKETING
How to generate leads via Quora?
How to organically promote your brand on the
internet?
How to bring high-quality traffic to your website
from forums?
How to run ads on Quora?
EXTENSIVE DIGITAL MARKETING COURSE MODULES
DIGITAL IS FUTURE. FUTURE IS DIGITAL
www.vidyasarthi.in
INSTAGRAM MARKETING
How to utilize Instagram marketing for your
business?
How to become an influencer on Instagram?
How to run ads on Instagram?
How to create Reels on Instagram to promote
your brand?
How to utilize Meme Marketing and Moment
marketing?
YOUTUBE MARKETING
While the internet is made up of videos, images,
text and audio.
Videos is the most consumable piece that
internet users love.
Here, we learn how to create a presence on
Youtube that works wonders.
EXTENSIVE DIGITAL MARKETING COURSE MODULES
DIGITAL IS FUTURE. FUTURE IS DIGITAL
www.vidyasarthi.in
PINTEREST
Learn Pinterest to bring high-quality traffic to
your business.
Utilize Pinterest to improve organic presence.
VIDEO EDITING
How to learn video editing ?
What do most Youtubers use to edit their
videos?
What are editing techniques ?
GRAPHIC DESIGNING
Graphic design is the profession and academic
discipline whose activity consists in projecting
visual communications intended to transmit
specific messages to social groups, with
specific objectives.
Design is based on the principle of "form
follows a specific function".
EXTENSIVE DIGITAL MARKETING COURSE MODULES
DIGITAL IS FUTURE. FUTURE IS DIGITAL
www.vidyasarthi.in
LOGO CREATION
What is creation of logo ?
What are the steps in creating a logo design ?
PROGRAMMATIC ADVERTISING
What is programmatic advertising ?
How does it works ?
What is programmatic advertising platforms ?
DROPSHIPPING
Dropshipping is an order fulfillment method
that does not require a business to keep
products in stock.
Instead, the store sells the product and passes
on the sales order to a third-party supplier,
who then ships the order to the customer.
EXTENSIVE DIGITAL MARKETING COURSE MODULES
DIGITAL IS FUTURE. FUTURE IS DIGITAL
www.vidyasarthi.in
HYPERTEXT MARKUP LANGUAGE
(HTML) BASICS
What is HTML used for ?
Is HTML a web language ?
How can I learn HTML ?
EXTENSIVE DIGITAL MARKETING COURSE MODULES
DIGITAL IS FUTURE. FUTURE IS DIGITAL
www.vidyasarthi.in
INBOUND MARKETING
What does inbound marketing mean ?
What are types of inbound marketing ?
How does it works ?
AMAZON FBA
What is FBA ?
What is an FBA Amazon ?
How much does Amazon FBA make ?
ADVANCED MEDIA BUYING
What is included in media buying ?
What is the role of media buyer ?
What is online media buying ?
EXTENSIVE DIGITAL MARKETING COURSE MODULES
DIGITAL IS FUTURE. FUTURE IS DIGITAL
www.vidyasarthi.in
CONTENT MARKETING
What is content marketing ?
What are the steps of content marketing ?
How does it works ?
BLOGGING
How to write blogs ?
How to make money via blogs ?
How to bring organic traffic via blogs ?
GOOGLE ADSENSE
Learn how to monetize your website, app and
youtube channels.
EXTENSIVE DIGITAL MARKETING COURSE MODULES
DIGITAL IS FUTURE. FUTURE IS DIGITAL
www.vidyasarthi.in
MOBILE WEB MARKETING
What is mobile web marketing ?
What does a web marketer do ?
What are the types of mobile marketing ?
FREELANCING SPECIAL MODULES
How to become a freelancing digital marketing
professional ?
How to become a freelance digital marketing
project ?
How do freelance digital marketer get clients ?
INFLUENCER MARKETING
What is influencer marketing?
How to hire influencers for your business?
How to become an influencer?
Why influencer marketing is growing?
How to increase revenue using influencer
marketing?
AFFILIATE MARKETING
What is Affiliate Marketing?
How to create a career in affiliate
marketing?
How to find and join the highest paying
affiliate programs?
How to make a passive income source via
Affiliate?
EXTENSIVE DIGITAL MARKETING COURSE MODULES
DIGITAL IS FUTURE. FUTURE IS DIGITAL
www.vidyasarthi.in
HOW TO BECOME A SUCCESSFUL
AMAZON SELLER ?
Learn how to sell on platforms like Amazon,
Flipkart, Nyka and scale the business ?
What is the most profitable way to sell on
amazon ?
How much an average amazon sellers
earns ?
EXTENSIVE DIGITAL MARKETING COURSE MODULES
DIGITAL IS FUTURE. FUTURE IS DIGITAL
www.vidyasarthi.in
E-COMMERCE WEBSITE CREATION
How to design a High-quality ecommerce
website?
How to integrate payment gateway and important
digital marketing tools?
How to improve your e-commerce revenue using
best in-market tactics.
SEARCH ENGINE OPTIMIZATION
What is SEO?
What are backlinks?
What are business listings, guest blogging,
and much more?
Why SEO is important for any business?
How to do On-Page and Off-Page SEO?
How to optimize web pages to make them
SEO friendly?
How to utilize best SEO practices?
EXTENSIVE DIGITAL MARKETING COURSE MODULES
DIGITAL IS FUTURE. FUTURE IS DIGITAL
www.vidyasarthi.in
SEO LIVE CAMPAIGNS
How to build a SEO live campaigns ?
How to create a backlinks ?
How to create off page SEO and on page SEO ?
E-MAIL MARKETING LIVE CAMPAIGNS
E-Mail marketing strategy and tips for successful
campaigns.
How to promote your live streams with e-mail
marketing ?
DIGITAL MARKETING
TROUBLESHOOTING SKILLS
What skills are needed for digital marketing ?
What are the problem solving skills ?
EXTENSIVE DIGITAL MARKETING COURSE MODULES
DIGITAL IS FUTURE. FUTURE IS DIGITAL
www.vidyasarthi.in
MOCK INTERVIEWS
We train each student to make them ready to get
the jobs of their dreams .
We do interview mockups for the same.
PERSONALITY DEVELOPMENT CLASSES
What are personality development classes ?
How to improve your personality and smartness ?
Whar are the aspects of personal development ?
AL BASED VIDEO CREATION
Video Intelligence API has pre-trained machine
learning models that automatically recognize a
vast number of objects, places, and actions in
stored and streaming video
EXTENSIVE DIGITAL MARKETING COURSE MODULES
www.vidyasarthi.in
STARTUP MENTORING SESSIONS
What do mentors do for startups ?
How do you structure a mentoring session ?
How do you mentor a startup company ?
EXTENSIVE DIGITAL MARKETING COURSE MODULES
DIGITAL IS FUTURE. FUTURE IS DIGITAL
www.vidyasarthi.in
NEUROMARKETING CLASSES
What is neuromarketing ?
What companies use neuromarketing ?
Why is neuromarketing important ?
How to become a neuromarketer ?
ENGLISH SPEAKING CLASSES (3)
How to fluently speak in english?
How to frame sentences?
how to write like a pro?
COMPANIES OUR STUDENTS ARE WORKING AT
DIGITAL IS FUTURE. FUTURE IS DIGITAL
www.vidyasarthi.in
TOOLS COVERED
www.vidyasarthi.in
MULTIPLE PROJECTS
Facebook Ads
Google Ads
Website Creation
Shopify
Graphic Designing
SEO
Instagram Marketing
Quora Marketing
Email Marketing
www.tdwacademy.com
www.vidyasarthi.in
DIGITAL IS FUTURE. FUTURE IS DIGITAL
Premium Digital Marketing Institute In South Delhi
www.vidyasarthi.in
15+ CERTIFICATIONS
What Students Say About Us?
Shivam Pratap Singh Dhakarey
Anurag Sir is really a Guru and
knowledgeable digital marketing
expert. I had a great learning
Experience of Digital marketing taught
by Anurag Sir. He is one of the best
trainers. Thank you so much, sir.
Reeti Garg
Thank you sir for teaching us so
patiently and even too in times like
these, you always made it easier
and better for us! This course went
great only because you made it
great. Thank you for a great phase
of learning not only the course but
also the little tips as a bonus!
Jitendra Singh Rathore
I have attended many training sessions
but this time it was so awesome...and an
amazing experience this guy has
something in him..he teaches so well and
this review is not fake at all I love his
classes.and sir pls future me bhi apse
sikhane ka mauka mile lucky.hung
mai..sir.
Premium Digital Marketing Institute In South Delhi
Digital Marketing Academy In South Delhi
Shivam Kulshrestha
sir, you are the best trainer ever. Got so
impressed by the way of teaching and the
initiate you use to take by yourself for
clearing all doubts individually. you are the
best knowledgeable digital marketing
mentor one can ever get. very satisfied
with the knowledge you provided and by
the confidence you boosted in me by
fueling me with digital world knowledge
cheers up to you my digital marketing
guru Mr. Arurag Bhatia (sir)
What Students Say About Us?
HK Singh
He is a trainer from T to beyond R. He
feels you. He knows what is in the best
interest of you and your
understanding and will go to the step
to explain everything you wish to
know. A PERFECT TRAINER, more so, A
HUMAN.
Jyoti Malhotra
Trainers are the strongest part
of the training because of
their efforts we are able to
learn so well. So Must wanna
say dat was a Wonderful
journey wd great learning with
Anurag Sir.
Most Trusted Digital Marketing Institute in Faridabad
What Students Say About Us?
Ashish Mittal
Responsive, knowledgeable,
co-operative as a trainer. More
than a trainer, like a friend to
trainees.
Akanksha Mani
Great mentor, always ready
to help, your way of
teaching made digital
marketing more interesting,
thank you!!
LakSh KC
Interactive, energetic, and
always helps us when we r in
doubt or in some weird
DigiMarketing problems!
Most Trusted Digital Marketing Institute In Faridabad
Meenakshi Sharma
Excellent trainer and a
passion for continuous
learning in Digital
Marketing
What Students Say About Us?
Divya Vats Bhardwaj
Excellent trainer of digital
marketing in digiperform, and a
great mentor who is ready to
guide and help in every
possible way and a kind person
Join the Demo Session and
we are 100% sure you will
have the same feelings
about the Vidya Sarthi’s
teaching pedagogy.
Shivam is a passionate Digital Marketing specialist and NLP Trainer who handles overall marketing at
Vidya Sarthi and provides career counselling to young people. His vast experience has helped us to
grow exponentially. We believe in his passion to achieve big.
DIGITAL IS FUTURE. FUTURE IS DIGITAL
www.vidyasarthi.com
Meet The Team
Qualified Digital Marketing Trainer with 10 Years of Digital Marketing Experience,
he has helped 75+ businesses to create their strong online presence. Trained over
6500+ Students across the Globe for over 26,000 hours to become one of the
most experienced Digital Marketing Trainers in India.
ANURAG BHATIA
FOUNDER & HEAD TRAINER
Hemant Bisht is a senior Digital marketing trainer and specialist who has worked with dozens of brand
across India. He is a passionate thinker who believes in bringing out the best in people. He has helped
in placing hundreds of students at Vidya Sarthi.
SHIVAM KULSHRESTHA
DIRECTOR | HEAD OF MARKETING
HEMANT BISHT
DIRECTOR | SENIOR TRAINER
Kunal is a young Digital Marketer who handles the Delhi based marketing operations including Career
counselling, Ad Campaigns and Finance at Vidya Sarthi. He loves exploring new digital marketing tools
and help us push the envelope even further.
DIGITAL IS FUTURE. FUTURE IS DIGITAL
www.vidyasarthi.com
Meet The Team
Sourabh Narang is a Digital Marketing Manager who looks after the Online Program of Vidya Sarthi.
He is a dedicated individual with a will to learn new things and make a mark in this beautiful industry.
Vishakha Singh is a director and Advisor at Vidya Sarthi. Her social media acumen has made her a
renowned public figure in her niche. She is a German Language trainer and Founder of The German
Freak (German Language Institute).
KUNAL CHAUHAN
CENTER MANAGER | DELHI
SOURABH NARANG
DIGITAL MARKETING MANAGER
VISHAKHA SINGH
DIRECTOR
DIGITAL IS FUTURE. FUTURE IS DIGITAL
www.vidyasarthi.com
Helpline: +91 8447217459
Book Your
ONE WEEK FREE TRIAL
REGISTER NOW
Most Trusted Digital Marketing
Institute In Faridabad
www.vidyasarthi.com
To know more about
PROGRAM FEES
& COURSE DETAILS
CONTACT:
CAREER COACH
08447217459
CLICK HERE
to connect with us on WhatsApp
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Elevate Your Marketing Game with Vidya Sarthi Best Digital Marketing Institute : Empowering Success in Digital Marketing Excellence

  • 1. A R T I F I C I A L I N T E L L I G E N C E B A S E D D I G I T A L I S F U T U R E . F U T U R E I S D I G I T A L w w w . v i d y a s a r t h i . i n BROCHURE LATEST 2024 CURRICULUM S O U T H D E L H I | F A R I D A B A D D I G I T A L M A R K E T I N G C E R T I F I C A T I O N P R O G R A M ONE WEEK TRIAL 4 M O N T H S | 6 M O N T H S
  • 2. INTRODUCTION TO MARKETING BASICS OF DIGITAL MARKETING MARKETING RESEARCH AND STRATEGY FORMULATION GOOGLE BUSINESS PROFILE WORDPRESS WEBSITE PLANNING AND CREATION ADVANCED WEBSITE CREATION DOMAIN BUYING AND FLIPPING GOOGLE SEARCH ADS GOOGLE DISPLAY ADS GOOGLE VIDEO ADS PLA (PRODUCT LISTING ADS) APP STORE OPTIMIATION (ASO) & APP ADS REMARKETING ADS GOOGLE ADS LIVE PROJECT CONVERSION RATE OPTIMIZATION WEB ANALYTICS GOOGLE ANALYTICS EMAIL MARKETING SMS MARKETING WHATSAPP MARKETING LEAD GENERATION ONLINE REPUTATION MANAGEMENT (ORM) ARITIFICIAL INTELLIGENCE CONTENT WRITING HUBSPOT CRM FACEBOOK MARKETING FACEBOOK LIVE PROJECT LINKEDIN MARKETING INSTAGRAM MARKETING TWITTER ADS QUORA MARKETING YOUTUBE MARKETING PINTEREST VIDEO EDITING GRAPHIC DESIGNING LOGO DESIGNER PROGRAMMATIC ADVERTISING DROPSHIPPING AMAZON FBA HTML BASICS INBOUND MARKETING CONTENT MARKETING ADVANCED MEDIA BUYING BLOGGING GOOGLE ADSENSE MOBILE WEB MARKETING FREELANCING SPECIAL MODULE INFLUENCER MARKETING AFFILIATE MARKETING HOW TO BECOME AN AMAZON SELLER SHOPIFY WEBSITE CREATION SEARCH ENGINE OPTIMIZATION SEO LIVE CAMPAIGNS EMAIL MARKETING LIVE CAMPAIGNS DM TROUBLESHOOTING SKILL DEVELOPMENT MOCK INTERVIEWS PERSONALITY DEVELOPMENT CLASSES A.I BASED VIDEO CREATION ENGLISH IMPROVEMENT CLASSES NEUROMARKETING TACTICS STARTUP MENTORING SESSIONS 60+ CHAPTERS/MODULES
  • 3. Live Projects Paid Internship Online/Classroom Training TOP REASONS TO CHOOSE VIDYA SARTHI DIGITAL IS FUTURE. FUTURE IS DIGITAL www.vidyasarthi.in Industry Experts Classes from Experts Unlimited Backup Sessions Lifetime Mentor Support Placement Assurance One Week Free Trial 60+ Modules Centrally Located Class Recordings
  • 4. LIFE @ VIDYA SARTHI DIGITAL IS FUTURE. FUTURE IS DIGITAL www.vidyasarthi.in
  • 5. CERTIFICATE DISTRIBUTION CEREMONY www.vidyasarthi.com DIGITAL IS FUTURE. FUTURE IS DIGITAL www.vidyasarthi.in
  • 6. LEGACY We started as a Digital Marketing Agency cum Institute by the name The Digital Works Academy in Green Park, New Delhi While the world was hit by the pandemic, we had to close our Delhi centre. Soon, we shifted to Faridabad. Our Founder’s Home Town. We soon became the most trusted Digital marketing Institute in the city. The Quality training was appreciated by one and all We rebranded ourselves. A new name was born: VIDYA SARTHI. Our New Identity with Old values of providing the best training experience. We opened our second centre back in the city where it all started. DELHI. We are also in Malviya Nagar, now. The whole city came forward and praised Vidya Sarthi. We became the biggest Digital Marketing Institute in the city. Thank You Faridabad. :) TDW ACADEMY Pandemic Hit :( Faridabad Growth TDW is Now VIDYA SARTHI South Delhi, again Biggest Player in Faridabad AI Powered Course 2017-18 2019-20 2021 2022 2023 2024-25 2020 LEGAVIDYA SARTHI We introduced our AI based curriculum in the current course making it more comprehensive and full of opportunities. We are super excited to see how 2024- 25 will unfold for all of us. LEGACY AC DIGITAL IS FUTURE. FUTURE IS DIGITAL www.vidyasarthi.in
  • 7. ABOUT VIDYA SARTHI DIGITAL IS FUTURE. FUTURE IS DIGITAL www.vidyasarthi.in We are Vidya Sarthi Institute of Digital Marketing. The most trusted Digital Marketing Institute in South Delhi. Run by a group of highly skilled professionals with experience of more than 10 years in Digital Marketing. With a positive rating of 4.9 stars out of 5, we take pride in the quality training we are known for. Our Students work on 10+ Live Projects that make them perfect Digital marketers ready to rock the market. Vidya Sarthi is not just an institute; it's a community of passionate learners, industry experts, and forward-thinkers who are committed to shaping the future of digital marketing. Our curriculum is meticulously crafted to provide a comprehensive understanding of the latest trends, tools, and strategies in the digital realm. We prioritize hands-on learning experiences, ensuring that our students not only grasp theoretical concepts but also gain practical expertise that is immediately applicable in real- world scenarios
  • 8. BASICS OF DIGITAL MARKETING What is the introduction of marketing ? Find out how to get started ? What are types of marketing ? What is the best marketing strategy ? EXTENSIVE DIGITAL MARKETING COURSE MODULES DIGITAL IS FUTURE. FUTURE IS DIGITAL www.vidyasarthi.in INTRODUCTION TO MARKETING What are the basics of digital marketing? What are digital marketing strategies ? What's the future of digital marketing ? MARKETING RESEARCH AND STRATEGY FORMULATION What is competitive analysis? Why competitive analysis is important? How it can help you increase its business?
  • 9. GOOGLE BUSINESS PROFILE What is google my business profile ? What are the benefits of having a google my business profile ? How do you set up a google my business profile ? EXTENSIVE DIGITAL MARKETING COURSE MODULES DIGITAL IS FUTURE. FUTURE IS DIGITAL www.vidyasarthi.in BASIC WEBSITE PLANNING AND CREATION What is website planning and creation ? What are the basic steps to create a website ? How to plan a website ?
  • 10. ADVANCED WEBSITE CREATION What is the most advanced website builder ? Which is best website builder ? What is the fastest way to build a website ? How much would it cost to create a website ? DOMAIN BUYING AND FLIPPING Domain flipping is the practice of buying a domain name as cheaply as possible. Then, without doing anything with the domain, you'll sell the domain to an interested party for more than you originally paid. EXTENSIVE DIGITAL MARKETING COURSE MODULES DIGITAL IS FUTURE. FUTURE IS DIGITAL www.vidyasarthi.in
  • 11. GOOGLE DISPLAY ADS Where do google ads appear ? How to use google display ads ? What are the benefits of google display ads ? GOOGLE SEARCH ADS When should you use google search ads ? How to improve your google search ranking ? How do get rid of ads by searching on google ? EXTENSIVE DIGITAL MARKETING COURSE MODULES www.vidyasarthi.in
  • 12. GOOGLE VIDEO ADS What is video ads in google ads ? How much do google video ads cost ? Can everyone run video ads on google ? PLA (PRODUCT LISTING ADS) What is PLA? How to create such ads? Which business should promote them? Tricks and tactics to create high- quality PLA ad campaigns Ad Performance Analysis and reporting EXTENSIVE DIGITAL MARKETING COURSE MODULES DIGITAL IS FUTURE. FUTURE IS DIGITAL www.vidyasarthi.in
  • 13. UNIVERSAL APP ADS What are universal app ads ? Which app is best for ads ? How much budget should you set when launching your universal app campaigns ? What is an app install ad ? REMARKETING ADS How do remarketing ads work ? What are two types of remarketing can be used on google display ads ? What can the performance planner recommend ? What does performance planner automatically do ? How do remarketing ads work ? EXTENSIVE DIGITAL MARKETING COURSE MODULES www.vidyasarthi.in
  • 14. GOOGLE ADS LIVE CAMPAIGNS (WITH AD BUDGET ) How do you create a campaign budget on google ads ? You can understand how to use google ads ? You can understand how do you check if google ads campaign is live ? CONVERSION RATE OPTIMIZATION Conversion rate optimization is a must have skills to increase the revenue and reduce the cost per acquisition. CRO typically involves generating ideas for elements on your site or app that can be improved and then validating those hypotheses through A/B testing and multivariate testing. EXTENSIVE DIGITAL MARKETING COURSE MODULES www.vidyasarthi.in
  • 15. WEB ANALYTICS Analyze Who is visiting you when ? How much time a prospect is spending on the site ? What are they buying ? Where are they ? GOOGLE ANALYTICS It is an essential tool to learn in digital marketing which help you to monitor the traffic flow on the site . This data will play a vital role in decision making . There have been several online discussions about the impact of google analytics on site performance. EXTENSIVE DIGITAL MARKETING COURSE MODULES DIGITAL IS FUTURE. FUTURE IS DIGITAL www.vidyasarthi.in
  • 16. E-MAIL MARKETING Learn how to generate business via Email marketing ? You will understand Automated, Retargeting, and Trigger based Email marketing campaigns . SMS MARKETING As a customer, you expect an order confirmation SMS within a minute of ordering something . What if you don't get any ? Yes, your answer to this question is the reason we need to learn SMS marketing . EXTENSIVE DIGITAL MARKETING COURSE MODULES DIGITAL IS FUTURE. FUTURE IS DIGITAL www.vidyasarthi.in
  • 17. WHATSAPP MARKETING WhatsApp marketing is a type of messenger marketing, which implies promoting a brand through WhatsApp . This channel helps brand reach an enormous audience, build strong relationships with customers and increase sales . LEAD GENERATION Understand lead generation tactics to become a good marketer . Learn how to generate high quality leads that convert ? EXTENSIVE DIGITAL MARKETING COURSE MODULES DIGITAL IS FUTURE. FUTURE IS DIGITAL www.vidyasarthi.in
  • 18. ORM ( ONLINE REPUTATION MANAGEMENT ) What is online reputation management important in digital marketing ? How does it works ? A.I BASED SPECIAL MODULE Al enables marketers to personalize their communications on an individual level rather than the generic target groups that marketers relied on in the past. EXTENSIVE DIGITAL MARKETING COURSE MODULES www.vidyasarthi.in
  • 19. CRM TOOLS ( CUSTOMER RELATIONSHIP MANAGEMENT ) Which is the best CRM tools? What is the role of CRM? What are the strategies in CRM? What is CRM process? FACEBOOK MARKETING What is Facebook Marketing? How to promote a brand organically on Fb? How to run FB and Instagram Ads? Learn how to increase sales and enquires via Facebook How to create a solid presence on Fb and Instagram? EXTENSIVE DIGITAL MARKETING COURSE MODULES DIGITAL IS FUTURE. FUTURE IS DIGITAL www.vidyasarthi.in
  • 20. FACEBOOK ADS LIVE CAMPAIGNS (WITH AD BUDGET) How to you create a campaign budget on Facebook ads? You can understand how to use Facebook ads? You can understand how do you check if Facebook ads is live? Transactional SMS LINKEDIN MARKETING What is LinkedIn Marketing? How to use LinkedIn to increase career opportunities? How to create a company page on LinkedIn? How to run LinkedIn Ads? EXTENSIVE DIGITAL MARKETING COURSE MODULES www.vidyasarthi.in
  • 21. Twitter marketing Let's understand the need of twitter marketing for business . Let's learn what you and your company can achieve out of it ? How do you promote on twitter ? How do you get paid to tweet ? QUORA MARKETING How to generate leads via Quora? How to organically promote your brand on the internet? How to bring high-quality traffic to your website from forums? How to run ads on Quora? EXTENSIVE DIGITAL MARKETING COURSE MODULES DIGITAL IS FUTURE. FUTURE IS DIGITAL www.vidyasarthi.in
  • 22. INSTAGRAM MARKETING How to utilize Instagram marketing for your business? How to become an influencer on Instagram? How to run ads on Instagram? How to create Reels on Instagram to promote your brand? How to utilize Meme Marketing and Moment marketing? YOUTUBE MARKETING While the internet is made up of videos, images, text and audio. Videos is the most consumable piece that internet users love. Here, we learn how to create a presence on Youtube that works wonders. EXTENSIVE DIGITAL MARKETING COURSE MODULES DIGITAL IS FUTURE. FUTURE IS DIGITAL www.vidyasarthi.in
  • 23. PINTEREST Learn Pinterest to bring high-quality traffic to your business. Utilize Pinterest to improve organic presence. VIDEO EDITING How to learn video editing ? What do most Youtubers use to edit their videos? What are editing techniques ? GRAPHIC DESIGNING Graphic design is the profession and academic discipline whose activity consists in projecting visual communications intended to transmit specific messages to social groups, with specific objectives. Design is based on the principle of "form follows a specific function". EXTENSIVE DIGITAL MARKETING COURSE MODULES DIGITAL IS FUTURE. FUTURE IS DIGITAL www.vidyasarthi.in
  • 24. LOGO CREATION What is creation of logo ? What are the steps in creating a logo design ? PROGRAMMATIC ADVERTISING What is programmatic advertising ? How does it works ? What is programmatic advertising platforms ? DROPSHIPPING Dropshipping is an order fulfillment method that does not require a business to keep products in stock. Instead, the store sells the product and passes on the sales order to a third-party supplier, who then ships the order to the customer. EXTENSIVE DIGITAL MARKETING COURSE MODULES DIGITAL IS FUTURE. FUTURE IS DIGITAL www.vidyasarthi.in
  • 25. HYPERTEXT MARKUP LANGUAGE (HTML) BASICS What is HTML used for ? Is HTML a web language ? How can I learn HTML ? EXTENSIVE DIGITAL MARKETING COURSE MODULES DIGITAL IS FUTURE. FUTURE IS DIGITAL www.vidyasarthi.in INBOUND MARKETING What does inbound marketing mean ? What are types of inbound marketing ? How does it works ? AMAZON FBA What is FBA ? What is an FBA Amazon ? How much does Amazon FBA make ?
  • 26. ADVANCED MEDIA BUYING What is included in media buying ? What is the role of media buyer ? What is online media buying ? EXTENSIVE DIGITAL MARKETING COURSE MODULES DIGITAL IS FUTURE. FUTURE IS DIGITAL www.vidyasarthi.in CONTENT MARKETING What is content marketing ? What are the steps of content marketing ? How does it works ? BLOGGING How to write blogs ? How to make money via blogs ? How to bring organic traffic via blogs ?
  • 27. GOOGLE ADSENSE Learn how to monetize your website, app and youtube channels. EXTENSIVE DIGITAL MARKETING COURSE MODULES DIGITAL IS FUTURE. FUTURE IS DIGITAL www.vidyasarthi.in MOBILE WEB MARKETING What is mobile web marketing ? What does a web marketer do ? What are the types of mobile marketing ? FREELANCING SPECIAL MODULES How to become a freelancing digital marketing professional ? How to become a freelance digital marketing project ? How do freelance digital marketer get clients ?
  • 28. INFLUENCER MARKETING What is influencer marketing? How to hire influencers for your business? How to become an influencer? Why influencer marketing is growing? How to increase revenue using influencer marketing? AFFILIATE MARKETING What is Affiliate Marketing? How to create a career in affiliate marketing? How to find and join the highest paying affiliate programs? How to make a passive income source via Affiliate? EXTENSIVE DIGITAL MARKETING COURSE MODULES DIGITAL IS FUTURE. FUTURE IS DIGITAL www.vidyasarthi.in
  • 29. HOW TO BECOME A SUCCESSFUL AMAZON SELLER ? Learn how to sell on platforms like Amazon, Flipkart, Nyka and scale the business ? What is the most profitable way to sell on amazon ? How much an average amazon sellers earns ? EXTENSIVE DIGITAL MARKETING COURSE MODULES DIGITAL IS FUTURE. FUTURE IS DIGITAL www.vidyasarthi.in E-COMMERCE WEBSITE CREATION How to design a High-quality ecommerce website? How to integrate payment gateway and important digital marketing tools? How to improve your e-commerce revenue using best in-market tactics.
  • 30. SEARCH ENGINE OPTIMIZATION What is SEO? What are backlinks? What are business listings, guest blogging, and much more? Why SEO is important for any business? How to do On-Page and Off-Page SEO? How to optimize web pages to make them SEO friendly? How to utilize best SEO practices? EXTENSIVE DIGITAL MARKETING COURSE MODULES DIGITAL IS FUTURE. FUTURE IS DIGITAL www.vidyasarthi.in
  • 31. SEO LIVE CAMPAIGNS How to build a SEO live campaigns ? How to create a backlinks ? How to create off page SEO and on page SEO ? E-MAIL MARKETING LIVE CAMPAIGNS E-Mail marketing strategy and tips for successful campaigns. How to promote your live streams with e-mail marketing ? DIGITAL MARKETING TROUBLESHOOTING SKILLS What skills are needed for digital marketing ? What are the problem solving skills ? EXTENSIVE DIGITAL MARKETING COURSE MODULES DIGITAL IS FUTURE. FUTURE IS DIGITAL www.vidyasarthi.in
  • 32. MOCK INTERVIEWS We train each student to make them ready to get the jobs of their dreams . We do interview mockups for the same. PERSONALITY DEVELOPMENT CLASSES What are personality development classes ? How to improve your personality and smartness ? Whar are the aspects of personal development ? AL BASED VIDEO CREATION Video Intelligence API has pre-trained machine learning models that automatically recognize a vast number of objects, places, and actions in stored and streaming video EXTENSIVE DIGITAL MARKETING COURSE MODULES www.vidyasarthi.in
  • 33. STARTUP MENTORING SESSIONS What do mentors do for startups ? How do you structure a mentoring session ? How do you mentor a startup company ? EXTENSIVE DIGITAL MARKETING COURSE MODULES DIGITAL IS FUTURE. FUTURE IS DIGITAL www.vidyasarthi.in NEUROMARKETING CLASSES What is neuromarketing ? What companies use neuromarketing ? Why is neuromarketing important ? How to become a neuromarketer ? ENGLISH SPEAKING CLASSES (3) How to fluently speak in english? How to frame sentences? how to write like a pro?
  • 34. COMPANIES OUR STUDENTS ARE WORKING AT DIGITAL IS FUTURE. FUTURE IS DIGITAL www.vidyasarthi.in
  • 36. MULTIPLE PROJECTS Facebook Ads Google Ads Website Creation Shopify Graphic Designing SEO Instagram Marketing Quora Marketing Email Marketing www.tdwacademy.com www.vidyasarthi.in DIGITAL IS FUTURE. FUTURE IS DIGITAL
  • 37. Premium Digital Marketing Institute In South Delhi www.vidyasarthi.in 15+ CERTIFICATIONS
  • 38. What Students Say About Us? Shivam Pratap Singh Dhakarey Anurag Sir is really a Guru and knowledgeable digital marketing expert. I had a great learning Experience of Digital marketing taught by Anurag Sir. He is one of the best trainers. Thank you so much, sir. Reeti Garg Thank you sir for teaching us so patiently and even too in times like these, you always made it easier and better for us! This course went great only because you made it great. Thank you for a great phase of learning not only the course but also the little tips as a bonus! Jitendra Singh Rathore I have attended many training sessions but this time it was so awesome...and an amazing experience this guy has something in him..he teaches so well and this review is not fake at all I love his classes.and sir pls future me bhi apse sikhane ka mauka mile lucky.hung mai..sir. Premium Digital Marketing Institute In South Delhi
  • 39. Digital Marketing Academy In South Delhi Shivam Kulshrestha sir, you are the best trainer ever. Got so impressed by the way of teaching and the initiate you use to take by yourself for clearing all doubts individually. you are the best knowledgeable digital marketing mentor one can ever get. very satisfied with the knowledge you provided and by the confidence you boosted in me by fueling me with digital world knowledge cheers up to you my digital marketing guru Mr. Arurag Bhatia (sir) What Students Say About Us? HK Singh He is a trainer from T to beyond R. He feels you. He knows what is in the best interest of you and your understanding and will go to the step to explain everything you wish to know. A PERFECT TRAINER, more so, A HUMAN. Jyoti Malhotra Trainers are the strongest part of the training because of their efforts we are able to learn so well. So Must wanna say dat was a Wonderful journey wd great learning with Anurag Sir.
  • 40. Most Trusted Digital Marketing Institute in Faridabad What Students Say About Us? Ashish Mittal Responsive, knowledgeable, co-operative as a trainer. More than a trainer, like a friend to trainees. Akanksha Mani Great mentor, always ready to help, your way of teaching made digital marketing more interesting, thank you!! LakSh KC Interactive, energetic, and always helps us when we r in doubt or in some weird DigiMarketing problems!
  • 41. Most Trusted Digital Marketing Institute In Faridabad Meenakshi Sharma Excellent trainer and a passion for continuous learning in Digital Marketing What Students Say About Us? Divya Vats Bhardwaj Excellent trainer of digital marketing in digiperform, and a great mentor who is ready to guide and help in every possible way and a kind person Join the Demo Session and we are 100% sure you will have the same feelings about the Vidya Sarthi’s teaching pedagogy.
  • 42. Shivam is a passionate Digital Marketing specialist and NLP Trainer who handles overall marketing at Vidya Sarthi and provides career counselling to young people. His vast experience has helped us to grow exponentially. We believe in his passion to achieve big. DIGITAL IS FUTURE. FUTURE IS DIGITAL www.vidyasarthi.com Meet The Team Qualified Digital Marketing Trainer with 10 Years of Digital Marketing Experience, he has helped 75+ businesses to create their strong online presence. Trained over 6500+ Students across the Globe for over 26,000 hours to become one of the most experienced Digital Marketing Trainers in India. ANURAG BHATIA FOUNDER & HEAD TRAINER Hemant Bisht is a senior Digital marketing trainer and specialist who has worked with dozens of brand across India. He is a passionate thinker who believes in bringing out the best in people. He has helped in placing hundreds of students at Vidya Sarthi. SHIVAM KULSHRESTHA DIRECTOR | HEAD OF MARKETING HEMANT BISHT DIRECTOR | SENIOR TRAINER
  • 43. Kunal is a young Digital Marketer who handles the Delhi based marketing operations including Career counselling, Ad Campaigns and Finance at Vidya Sarthi. He loves exploring new digital marketing tools and help us push the envelope even further. DIGITAL IS FUTURE. FUTURE IS DIGITAL www.vidyasarthi.com Meet The Team Sourabh Narang is a Digital Marketing Manager who looks after the Online Program of Vidya Sarthi. He is a dedicated individual with a will to learn new things and make a mark in this beautiful industry. Vishakha Singh is a director and Advisor at Vidya Sarthi. Her social media acumen has made her a renowned public figure in her niche. She is a German Language trainer and Founder of The German Freak (German Language Institute). KUNAL CHAUHAN CENTER MANAGER | DELHI SOURABH NARANG DIGITAL MARKETING MANAGER VISHAKHA SINGH DIRECTOR
  • 44. DIGITAL IS FUTURE. FUTURE IS DIGITAL www.vidyasarthi.com Helpline: +91 8447217459 Book Your ONE WEEK FREE TRIAL REGISTER NOW
  • 45. Most Trusted Digital Marketing Institute In Faridabad www.vidyasarthi.com To know more about PROGRAM FEES & COURSE DETAILS CONTACT: CAREER COACH 08447217459 CLICK HERE to connect with us on WhatsApp ONE WEEK TRIAL