SlideShare a Scribd company logo
EDELMAN - UK ELECTION CAMPAIGN
RESEARCH
6 MAY 2015
7 IN 10 VOTERS SAY THEY ARE MORE INTERESTED IN THIS ELECTION THAN THEY WERE IN 2010
2
INTEREST IN CURRENT ELECTION COMPARED TO 2010 ELECTION
q15: Compared to the 2010 election, are you more or less interested in the current election? Base: All Respondents (n=1,000)
7%
15%
46%
23%
10%
Much less interested A little less interested A little more interested Much more interested Don't know / Can't
remember
NET More Interested: 69%
8 IN 10 VOTERS SEE THE CAMPAIGN PERIOD AS AN OPPORTUNITY FOR VOTERS TO LEARN
MORE, YET OPINION IS DIVIDED ON THE CAMPAIGN PERIOD’S ABILITY TO EDUCATE VOTERS
3
AGREEMENT WITH CAMPAIGN PERIOD STATEMENTS
q6: Thinking about the election campaign period, to what extent do you agree with the following statements? [NET Disagree: Bottom 2 Box] [NET Agree: Top 2 Box]
Base: All Respondents (n=1,000)
16%
44%
44%
74%
81%
53%
52%
21%
3%
3%
4%
4%
The campaign period is an opportunity for voters to learn
more about the country’s political parties and candidates
The campaign period doesn’t teach voters anything new
about the political parties or the candidates
The campaign period is too long
The campaign period is not long enough to have a
meaningful impact
NET Disagree NET Agree Don't know
OVER HALF OF PEOPLE SAID THE ELECTION CAMPAIGN HAS HAD NO IMPACT ON THEIR
INTENTION TO VOTE IN THE UPCOMING ELECTION
4
IMPACT OF ELECTION CAMPAIGN ON LIKELIHOOD OF VOTING IN 2015 ELECTION
q17: Has what you’ve seen and heard during the election campaign made you more or less likely to vote in the general election? Base: All Respondents (n=1,000)
5% 6%
56%
11%
19%
3%
Much less likely A little less likely It has had no
impact
A little more likely Much more likely Not sure
NET More Likely to Vote
31%
NET Less Likely to Vote 11%
VOTERS ARE LOOKING FOR LESS NOISE FROM CELEBRITIES AND BOOKIES, AND MORE
INFORMATION FROM POLITICAL LEADERS AND BUSINESS LEADERS
5
VOICES VOTERS WANT TO HEAR LESS AND MORE OF DURING THE ELECTION CAMPAIGN
53%
35%
34%
23%
20%
19%
16%
15%
11%
7%
5%
7%
16%
13%
21%
30%
15%
8%
Celebrities
Bookies
Religious groups
Trade unions
Columnists/journalists
Business leaders
Political leaders
Pollsters
NGOs
Hear less from… Hear more from…
q20: Which of these voices do you want to hear more of during the election campaign? Base: All Respondents (n=1,000)
q21: Which of these voices do you want to hear less of during the election campaign? Base: All Respondents (n=1,000)
THE ELECTION CAMPAIGN HAS NOT IMPACTED THE VOTING INTENTION OF THREE QUARTERS OF
VOTERS
6
q18: Has what you’ve heard or seen during the election campaign period changed who you intend to vote for? Base: All Respondents (n=1,000)
25%
69%
7%
Has what you’ve heard or seen during the election campaign period changed who you intend to vote
for?
Yes No Don’t know
HOWEVER VOTERS ACKNOWLEDGE THAT NEGATIVE MESSAGES HAVE PUT NEARLY HALF OFF A
POLITICAL LEADER OR PARTY
7
IMPACT OF NEGATIVE CAMPAIGNING ON VOTING FOR POLITICAL LEADER OR PARTY
q19: During this election campaign period, have you heard anything negative that has put you off voting for a political party or leader? Base: All Respondents
(n=1,000)
45%
48%
7%
A Leader
Yes No Don't know
45%
48%
7%
A Party
Yes No Don't know
TELEVISION NEWS IS SEEN AS MOST INFORMATIVE AND MOST TRUSTWORTHY BY VOTERS
DURING THE ELECTION CAMPAIGN
8
MOST INFORMATIVE AND MOST TRUSTWORTHY SOURCES OF INFORMATION DURING ELECTION CAMPAIGN
76%
63%
54%
37%
36%
30%
28%
19%
18%
65%
59%
39%
47%
26%
24%
23%
19%
17%
Television news
Online news
Newspapers
Radio stations
Leaflets/flyers from political parties
Social media
Political parties’ websites
Email from political parties
Blogs Informative Trustworthy
q8: How informative did you find each of the following sources of information during this election campaign period? [Top 2 Box Informative] Base: All Respondents
(n=1,000)
q9: And how trustworthy did you find each of the following sources of information during this election campaign period? [Top 2 Box Trustworthy] Base: All Respondents
(n=1,000)
NEARLY A QUARTER OF VOTERS SAY THAT TELEVISION NEWS HAS CHANGED THEIR VOTING
INTENTION
9
SOURCES WHICH HAVE CHANGED VOTING INTENTION DURING THE ELECTION CAMPAIGN
22%
17%
15%
13%
13%
12%
11%
8%
7%
Television news
Online news
Newspapers
Social media
Leaflets/flyers from political parties
Radio stations
Political parties’ websites
Blogs
Email from political parties
q10: Have any of the following sources of information changed the way you intend to vote in this election? Base: All Respondents (n=1,000)
BUT SOCIAL MEDIA IS EXERTING INCREASING INFLUENCE:
1 IN 3 UK VOTERS (32%) FOLLOWS A POLITICAL PARTY OR LEADER ON SOCIAL MEDIA
10
SOCIAL NETWORKS MOST USED BY VOTERS TO FOLLOW PARTIES OR LEADERS
q12: Which, if any, of the following social media networks do you use to follow political parties and/or leaders? Base: All Respondents (n=1,000)
24%
15%
11%
8%
3%
NB: Excludes “Something else” and “None of these” responses
LABOUR IS THE MOST FOLLOWED PARTY ACROSS ALL SOCIAL MEDIA CHANNELS
11
q13: Which of the following political parties are you following on each of these social media networks? Base: Respondents who use each social media network to follow
political parties and/or leaders (Facebook n=240, Twitter n=154, YouTube n=110, Google+ n=76)
40%
30%
30%
22%
20%
18%
13%
9%
Labour
Conservative
UKIP
Liberal Democrats
SNP
Green
Plaid Cymru
Another party
FacebookUsers
44%
29%
29%
25%
23%
18%
14%
8%
Labour
Conservative
UKIP
Green
Liberal Democrats
SNP
Plaid Cymru
Another party
Twitter Users
36%
35%
34%
25%
20%
19%
17%
13%
Labour
Conservative
UKIP
Liberal Democrats
SNP
Plaid Cymru
Green
Another party
YouTube Users
37%
29%
22%
22%
21%
20%
16%
17%
Labour
UKIP
Conservative
Liberal Democrats
Green
SNP
Plaid Cymru
Another party
Google+ Users
WHILE MILIBAND, CAMERON, AND FARAGE COMPETE FOR THE GREATEST SOCIAL MEDIA
ATTENTION
12
q14: And which of the following political leaders are you following on each of these social media networks? Base: Respondents who use each social media network to
follow political parties and/or leaders (Facebook n=240, Twitter n=154, YouTube n=110, Google+ n=76)
31%
24%
23%
20%
18%
17%
14%
14%
Ed Miliband
Nigel Farage
David Cameron
Boris Johnson
Nick Clegg
Nicola Sturgeon
Leanne Wood
Natalie Bennett
FacebookUsers
34%
33%
28%
24%
23%
23%
19%
14%
Ed Miliband
David Cameron
Nigel Farage
Boris Johnson
Nick Clegg
Nicola Sturgeon
Natalie Bennett
Leanne Wood
Twitter Users
35%
33%
31%
25%
22%
20%
19%
14%
David Cameron
Nigel Farage
Ed Miliband
Nick Clegg
Nicola Sturgeon
Natalie Bennett
Boris Johnson
Leanne Wood
YouTube Users
34%
30%
30%
26%
24%
24%
22%
17%
Nigel Farage
David Cameron
Ed Miliband
Nick Clegg
Nicola Sturgeon
Leanne Wood
Boris Johnson
Natalie Bennett
Google+ Users
REGARDLESS HOW THE PARTIES FEEL, THE PUBLIC VALUES THE TELEVISION DEBATES
13
6 IN 10 VOTERS WATCHED THE TELEVISED DEBATES, AND THE MAJORITY WHO WATCHED FOUND THEM USEFUL
58%
39%
3%
Did you watch any of the televised debatesin
the run up to the election?
Yes No Don’t know / prefer not to say
q22: Now thinking specifically about the televised debates which have taken place during the election campaign. Did you watch any of the televised debates between
political candidates in the run up to this year’s general election? Base: All Respondents (n=1,000)
q23: In making your decision on who to vote for, how useful did you find the televised debates between political candidates? Base: Those who watched any of the
televised debates (n=584)
q26: Did the televised debates make you more or less likely to vote in the upcoming general election? Base: Those who watched any of the televised debates
(n=584)
74% found the debates
useful
Amongst those who watchedthe debates…
81% said the debates
made them more likely to vote in the
election
PARTIES CANNOT AFFORD TO ABSTAIN:
THE DEBATES IMPACTED THE PERCEPTION OF HALF WHO WATCHED
14
OPINION OF ED MILIBAND WAS POLARISED, WHILE STURGEON GOT A BOOST AND CAMERON TOOK A HIT
26%
23%
50%
1%
Did the televiseddebatechange your mind
about any of the politicalleaders?
Yes, it made me more positive about them
Yes, it made me more negative about them
No, it did not change my mind
Prefer not to say
q24: Did the televised debates change your mind about any of the political leaders? Base: Those who watched any of the televised debates (n=584)
q25: Which leader or leaders did the debates change your mind about? Base: Yes, it made me more positive about them (n=150), Yes, it made me more negative about
them (n=132)
44% 39%
29% 27% 23% 23% 19%
Ed Miliband Nicola
Sturgeon
Nigel
Farage
David
Cameron
Nick Clegg Natalie
Bennett
Leanne
Wood
Yes, it made me more positive about them
45%
38% 36% 34%
25% 20% 18%
Ed Miliband David
Cameron
Nigel
Farage
Nicola
Sturgeon
Nick Clegg Natalie
Bennett
Leanne
Wood
Yes, it made me more negative about them
50% 49% 48%
44%
40%
35%
26% 24%
44% 44%
48%
42%
39% 39%
35% 33%
Boris Johnson David Cameron Ed Miliband Nick Clegg Nigel Farage Nicola Sturgeon Natalie Bennett Leanne Wood
Jan-15 May-15
15
MOST TRUSTED POLITICAL LEADERS: GIVE £10 BACK
Q16/Q29. We’d now like you to think about a hypothetical situation. Imagine that you were to lend each of the political leaders below £10. Please indicate how much
you trust the following political leaders to give you the £10 back. Please use the same nine-point scale where one means that you “do not trust them at all” and nine
means that you “trust them a great deal”. [Top 4 Box, Trust] Base: All respondents (n=1,000)
WHO DO VOTERS REALLY TRUST?
TRUST IN JOHNSON AND CAMERON TO GIVE BACK £10 HAS DROPPED,
WHILE LESSER KNOWN CANDIDATES HAVE SEEN A BOOST IN TRUST
Copyright ©2015 Daniel J. Edelman, Inc. All rights reserved.
All information contained herein is confidential and proprietary to Daniel J. Edelman, Inc. (“Edelman”).
THANK YOU
17
WHO WE SPOKE TO
• 1,000 UK Adults aged 18+ who are legally allowed
to vote in the general election
• 5 minute online questionnaire
• Fieldwork was conducted between 1-3 May, 2015

More Related Content

What's hot

Edelman Budget Polling 2014
Edelman Budget Polling 2014Edelman Budget Polling 2014
Edelman Budget Polling 2014
Edelman_UK
 
Edelman Trust Barometer Special Flash Poll
Edelman Trust Barometer Special Flash PollEdelman Trust Barometer Special Flash Poll
Edelman Trust Barometer Special Flash Poll
Edelman
 
Edelman Trust Barometer 2020 UK Results
Edelman Trust Barometer 2020 UK ResultsEdelman Trust Barometer 2020 UK Results
Edelman Trust Barometer 2020 UK Results
Edelman_UK
 
Edelman Trust Barometer 2016 - UK Results
Edelman Trust Barometer 2016 - UK ResultsEdelman Trust Barometer 2016 - UK Results
Edelman Trust Barometer 2016 - UK Results
Edelman_UK
 
Edelman Disinformation
Edelman DisinformationEdelman Disinformation
Edelman Disinformation
Edelman_UK
 
2014 Edelman Trust Barometer: Canadian Findings
2014 Edelman Trust Barometer: Canadian Findings2014 Edelman Trust Barometer: Canadian Findings
2014 Edelman Trust Barometer: Canadian Findings
Edelman
 
Predictive Data & Ambient Intelligence
Predictive Data & Ambient IntelligencePredictive Data & Ambient Intelligence
Predictive Data & Ambient Intelligence
Edelman
 
2017 Edelman Trust Barometer - California Results
2017 Edelman Trust Barometer - California Results2017 Edelman Trust Barometer - California Results
2017 Edelman Trust Barometer - California Results
Edelman
 
Edelman UK Earned Brand
Edelman UK Earned Brand Edelman UK Earned Brand
Edelman UK Earned Brand
Edelman_UK
 
2020 Edelman Trust Barometer Spring Update UK
2020 Edelman Trust Barometer Spring Update UK2020 Edelman Trust Barometer Spring Update UK
2020 Edelman Trust Barometer Spring Update UK
Edelman_UK
 
Edelman Trust Barometer 2016 - Ireland
Edelman Trust Barometer 2016 - IrelandEdelman Trust Barometer 2016 - Ireland
Edelman Trust Barometer 2016 - Ireland
Edelman
 
2014 Edelman Trust Barometer: Brazil Findings
2014 Edelman Trust Barometer: Brazil Findings2014 Edelman Trust Barometer: Brazil Findings
2014 Edelman Trust Barometer: Brazil Findings
Edelman
 
2017 Edelman Trust Barometer - Trust and the U.S. Presidential Election
2017 Edelman Trust Barometer - Trust and the U.S. Presidential Election2017 Edelman Trust Barometer - Trust and the U.S. Presidential Election
2017 Edelman Trust Barometer - Trust and the U.S. Presidential Election
Edelman
 
Edelman Ireland 2014 Trust Barometer
Edelman Ireland 2014 Trust BarometerEdelman Ireland 2014 Trust Barometer
Edelman Ireland 2014 Trust Barometer
Edelman
 
Our Changing Relationship with Brands - The Inversion of Influence
Our Changing Relationship with Brands - The Inversion of InfluenceOur Changing Relationship with Brands - The Inversion of Influence
Our Changing Relationship with Brands - The Inversion of Influence
Edelman
 
Edelman Trust Barometer 2018
Edelman Trust Barometer 2018Edelman Trust Barometer 2018
Edelman Trust Barometer 2018
The Marketing Institute
 
Edelman Trust Barometer 2019 - UK Results
Edelman Trust Barometer 2019 - UK ResultsEdelman Trust Barometer 2019 - UK Results
Edelman Trust Barometer 2019 - UK Results
Edelman_UK
 
2017 Edelman Trust Barometer - Japan
2017 Edelman Trust Barometer - Japan2017 Edelman Trust Barometer - Japan
2017 Edelman Trust Barometer - Japan
Edelman Japan
 
Edelman Trust Barometer 2016 Indonesia
Edelman Trust Barometer 2016 IndonesiaEdelman Trust Barometer 2016 Indonesia
Edelman Trust Barometer 2016 Indonesia
Edelman APACMEA
 
Edelman and The Marketing Institute of Ireland Social Media Survey 2016
Edelman and The Marketing Institute of Ireland Social Media Survey 2016Edelman and The Marketing Institute of Ireland Social Media Survey 2016
Edelman and The Marketing Institute of Ireland Social Media Survey 2016
Edelman
 

What's hot (20)

Edelman Budget Polling 2014
Edelman Budget Polling 2014Edelman Budget Polling 2014
Edelman Budget Polling 2014
 
Edelman Trust Barometer Special Flash Poll
Edelman Trust Barometer Special Flash PollEdelman Trust Barometer Special Flash Poll
Edelman Trust Barometer Special Flash Poll
 
Edelman Trust Barometer 2020 UK Results
Edelman Trust Barometer 2020 UK ResultsEdelman Trust Barometer 2020 UK Results
Edelman Trust Barometer 2020 UK Results
 
Edelman Trust Barometer 2016 - UK Results
Edelman Trust Barometer 2016 - UK ResultsEdelman Trust Barometer 2016 - UK Results
Edelman Trust Barometer 2016 - UK Results
 
Edelman Disinformation
Edelman DisinformationEdelman Disinformation
Edelman Disinformation
 
2014 Edelman Trust Barometer: Canadian Findings
2014 Edelman Trust Barometer: Canadian Findings2014 Edelman Trust Barometer: Canadian Findings
2014 Edelman Trust Barometer: Canadian Findings
 
Predictive Data & Ambient Intelligence
Predictive Data & Ambient IntelligencePredictive Data & Ambient Intelligence
Predictive Data & Ambient Intelligence
 
2017 Edelman Trust Barometer - California Results
2017 Edelman Trust Barometer - California Results2017 Edelman Trust Barometer - California Results
2017 Edelman Trust Barometer - California Results
 
Edelman UK Earned Brand
Edelman UK Earned Brand Edelman UK Earned Brand
Edelman UK Earned Brand
 
2020 Edelman Trust Barometer Spring Update UK
2020 Edelman Trust Barometer Spring Update UK2020 Edelman Trust Barometer Spring Update UK
2020 Edelman Trust Barometer Spring Update UK
 
Edelman Trust Barometer 2016 - Ireland
Edelman Trust Barometer 2016 - IrelandEdelman Trust Barometer 2016 - Ireland
Edelman Trust Barometer 2016 - Ireland
 
2014 Edelman Trust Barometer: Brazil Findings
2014 Edelman Trust Barometer: Brazil Findings2014 Edelman Trust Barometer: Brazil Findings
2014 Edelman Trust Barometer: Brazil Findings
 
2017 Edelman Trust Barometer - Trust and the U.S. Presidential Election
2017 Edelman Trust Barometer - Trust and the U.S. Presidential Election2017 Edelman Trust Barometer - Trust and the U.S. Presidential Election
2017 Edelman Trust Barometer - Trust and the U.S. Presidential Election
 
Edelman Ireland 2014 Trust Barometer
Edelman Ireland 2014 Trust BarometerEdelman Ireland 2014 Trust Barometer
Edelman Ireland 2014 Trust Barometer
 
Our Changing Relationship with Brands - The Inversion of Influence
Our Changing Relationship with Brands - The Inversion of InfluenceOur Changing Relationship with Brands - The Inversion of Influence
Our Changing Relationship with Brands - The Inversion of Influence
 
Edelman Trust Barometer 2018
Edelman Trust Barometer 2018Edelman Trust Barometer 2018
Edelman Trust Barometer 2018
 
Edelman Trust Barometer 2019 - UK Results
Edelman Trust Barometer 2019 - UK ResultsEdelman Trust Barometer 2019 - UK Results
Edelman Trust Barometer 2019 - UK Results
 
2017 Edelman Trust Barometer - Japan
2017 Edelman Trust Barometer - Japan2017 Edelman Trust Barometer - Japan
2017 Edelman Trust Barometer - Japan
 
Edelman Trust Barometer 2016 Indonesia
Edelman Trust Barometer 2016 IndonesiaEdelman Trust Barometer 2016 Indonesia
Edelman Trust Barometer 2016 Indonesia
 
Edelman and The Marketing Institute of Ireland Social Media Survey 2016
Edelman and The Marketing Institute of Ireland Social Media Survey 2016Edelman and The Marketing Institute of Ireland Social Media Survey 2016
Edelman and The Marketing Institute of Ireland Social Media Survey 2016
 

Viewers also liked

Earned Brand 2016 - UK Results
Earned Brand 2016 - UK ResultsEarned Brand 2016 - UK Results
Earned Brand 2016 - UK Results
Edelman_UK
 
Edelman Trust Barometer 2016 - UK Energy Sector Results
Edelman Trust Barometer 2016 - UK Energy Sector ResultsEdelman Trust Barometer 2016 - UK Energy Sector Results
Edelman Trust Barometer 2016 - UK Energy Sector Results
Edelman_UK
 
2017 Edelman Trust Barometer - Canadian Results
2017 Edelman Trust Barometer - Canadian Results2017 Edelman Trust Barometer - Canadian Results
2017 Edelman Trust Barometer - Canadian Results
Edelman
 
2016 Edelman Trust Barometer - Healthcare Sector Results
2016 Edelman Trust Barometer - Healthcare Sector Results2016 Edelman Trust Barometer - Healthcare Sector Results
2016 Edelman Trust Barometer - Healthcare Sector Results
Edelman
 
O Desafio do Monitoramento – Ponto de Vista Edelman Intelligence
O Desafio do Monitoramento – Ponto de Vista Edelman IntelligenceO Desafio do Monitoramento – Ponto de Vista Edelman Intelligence
O Desafio do Monitoramento – Ponto de Vista Edelman Intelligence
Edelman
 
Wellness Trends To Watch - Brasil
Wellness Trends To Watch - BrasilWellness Trends To Watch - Brasil
Wellness Trends To Watch - Brasil
Edelman
 
Earned Brand 2016 - Global Results
Earned Brand 2016 - Global ResultsEarned Brand 2016 - Global Results
Earned Brand 2016 - Global Results
Edelman
 
2016 Edelman Trust Barometer - Trust and the CEO
2016 Edelman Trust Barometer - Trust and the CEO2016 Edelman Trust Barometer - Trust and the CEO
2016 Edelman Trust Barometer - Trust and the CEO
Edelman
 
2016 Edelman Trust Barometer - Food & Beverage Results
2016 Edelman Trust Barometer - Food & Beverage Results2016 Edelman Trust Barometer - Food & Beverage Results
2016 Edelman Trust Barometer - Food & Beverage Results
Edelman
 
7 Trends That Will Shape Travel in 2017
7 Trends That Will Shape Travel in 20177 Trends That Will Shape Travel in 2017
7 Trends That Will Shape Travel in 2017
Edelman
 
Votação do Impeachment – Manifestações Digitais
Votação do Impeachment – Manifestações DigitaisVotação do Impeachment – Manifestações Digitais
Votação do Impeachment – Manifestações Digitais
Edelman
 
2017 Edelman Trust Barometer - Brasil
2017 Edelman Trust Barometer - Brasil2017 Edelman Trust Barometer - Brasil
2017 Edelman Trust Barometer - Brasil
Edelman
 
2016 Edelman Trust Barometer - Financial Services Results
2016 Edelman Trust Barometer - Financial Services Results2016 Edelman Trust Barometer - Financial Services Results
2016 Edelman Trust Barometer - Financial Services Results
Edelman
 
Digital Trends in 2017: Making Business Impact in a Changing World
Digital Trends in 2017: Making Business Impact in a Changing WorldDigital Trends in 2017: Making Business Impact in a Changing World
Digital Trends in 2017: Making Business Impact in a Changing World
Edelman
 
UK General Election 2015 - background facts for children
UK General Election 2015 - background facts for childrenUK General Election 2015 - background facts for children
UK General Election 2015 - background facts for children
The Economist Educational Foundation
 
Elections unit 4
Elections unit 4Elections unit 4
Elections unit 4
graemeswann1
 
Edelman Social Entertainment Survey Results
Edelman Social Entertainment Survey ResultsEdelman Social Entertainment Survey Results
Edelman Social Entertainment Survey Results
Edelman_UK
 
Seven Reasons This Epic Training Should Matter To You
Seven Reasons This Epic Training Should Matter To YouSeven Reasons This Epic Training Should Matter To You
Seven Reasons This Epic Training Should Matter To You
Phil Wolff
 
Edelman Social Entertainment - Slide Deck
Edelman Social Entertainment - Slide DeckEdelman Social Entertainment - Slide Deck
Edelman Social Entertainment - Slide Deck
Edelman_UK
 

Viewers also liked (19)

Earned Brand 2016 - UK Results
Earned Brand 2016 - UK ResultsEarned Brand 2016 - UK Results
Earned Brand 2016 - UK Results
 
Edelman Trust Barometer 2016 - UK Energy Sector Results
Edelman Trust Barometer 2016 - UK Energy Sector ResultsEdelman Trust Barometer 2016 - UK Energy Sector Results
Edelman Trust Barometer 2016 - UK Energy Sector Results
 
2017 Edelman Trust Barometer - Canadian Results
2017 Edelman Trust Barometer - Canadian Results2017 Edelman Trust Barometer - Canadian Results
2017 Edelman Trust Barometer - Canadian Results
 
2016 Edelman Trust Barometer - Healthcare Sector Results
2016 Edelman Trust Barometer - Healthcare Sector Results2016 Edelman Trust Barometer - Healthcare Sector Results
2016 Edelman Trust Barometer - Healthcare Sector Results
 
O Desafio do Monitoramento – Ponto de Vista Edelman Intelligence
O Desafio do Monitoramento – Ponto de Vista Edelman IntelligenceO Desafio do Monitoramento – Ponto de Vista Edelman Intelligence
O Desafio do Monitoramento – Ponto de Vista Edelman Intelligence
 
Wellness Trends To Watch - Brasil
Wellness Trends To Watch - BrasilWellness Trends To Watch - Brasil
Wellness Trends To Watch - Brasil
 
Earned Brand 2016 - Global Results
Earned Brand 2016 - Global ResultsEarned Brand 2016 - Global Results
Earned Brand 2016 - Global Results
 
2016 Edelman Trust Barometer - Trust and the CEO
2016 Edelman Trust Barometer - Trust and the CEO2016 Edelman Trust Barometer - Trust and the CEO
2016 Edelman Trust Barometer - Trust and the CEO
 
2016 Edelman Trust Barometer - Food & Beverage Results
2016 Edelman Trust Barometer - Food & Beverage Results2016 Edelman Trust Barometer - Food & Beverage Results
2016 Edelman Trust Barometer - Food & Beverage Results
 
7 Trends That Will Shape Travel in 2017
7 Trends That Will Shape Travel in 20177 Trends That Will Shape Travel in 2017
7 Trends That Will Shape Travel in 2017
 
Votação do Impeachment – Manifestações Digitais
Votação do Impeachment – Manifestações DigitaisVotação do Impeachment – Manifestações Digitais
Votação do Impeachment – Manifestações Digitais
 
2017 Edelman Trust Barometer - Brasil
2017 Edelman Trust Barometer - Brasil2017 Edelman Trust Barometer - Brasil
2017 Edelman Trust Barometer - Brasil
 
2016 Edelman Trust Barometer - Financial Services Results
2016 Edelman Trust Barometer - Financial Services Results2016 Edelman Trust Barometer - Financial Services Results
2016 Edelman Trust Barometer - Financial Services Results
 
Digital Trends in 2017: Making Business Impact in a Changing World
Digital Trends in 2017: Making Business Impact in a Changing WorldDigital Trends in 2017: Making Business Impact in a Changing World
Digital Trends in 2017: Making Business Impact in a Changing World
 
UK General Election 2015 - background facts for children
UK General Election 2015 - background facts for childrenUK General Election 2015 - background facts for children
UK General Election 2015 - background facts for children
 
Elections unit 4
Elections unit 4Elections unit 4
Elections unit 4
 
Edelman Social Entertainment Survey Results
Edelman Social Entertainment Survey ResultsEdelman Social Entertainment Survey Results
Edelman Social Entertainment Survey Results
 
Seven Reasons This Epic Training Should Matter To You
Seven Reasons This Epic Training Should Matter To YouSeven Reasons This Epic Training Should Matter To You
Seven Reasons This Epic Training Should Matter To You
 
Edelman Social Entertainment - Slide Deck
Edelman Social Entertainment - Slide DeckEdelman Social Entertainment - Slide Deck
Edelman Social Entertainment - Slide Deck
 

Similar to Edelman - UK General Election Research 2015

After Campaign 2016, Can Consumer Advertisers Learn Anything From Political C...
After Campaign 2016, Can Consumer Advertisers Learn Anything From Political C...After Campaign 2016, Can Consumer Advertisers Learn Anything From Political C...
After Campaign 2016, Can Consumer Advertisers Learn Anything From Political C...
MediaPost
 
Opinions of Canadians on the CBC
Opinions of Canadians on the CBCOpinions of Canadians on the CBC
Opinions of Canadians on the CBC
friendscb
 
Ipsos MORI General Election 2015 Briefing
Ipsos MORI General Election 2015 BriefingIpsos MORI General Election 2015 Briefing
Ipsos MORI General Election 2015 Briefing
Ipsos UK
 
2014 National 5 Modern Studies exam
2014 National 5 Modern Studies exam2014 National 5 Modern Studies exam
2014 National 5 Modern Studies exam
mrmarr
 
Ipsos MORI Political Monitor December 2014
Ipsos MORI Political Monitor December 2014Ipsos MORI Political Monitor December 2014
Ipsos MORI Political Monitor December 2014
Ipsos UK
 
The Death of Polling?
The Death of Polling?The Death of Polling?
The Death of Polling?
Ipsos UK
 
Ipsos MORI Political Monitor October 2015 - Views on Europe & Economic Optimism
Ipsos MORI Political Monitor October 2015 - Views on Europe & Economic OptimismIpsos MORI Political Monitor October 2015 - Views on Europe & Economic Optimism
Ipsos MORI Political Monitor October 2015 - Views on Europe & Economic Optimism
Ipsos UK
 
Ipsos MORI Political Monitor: December 2015
Ipsos MORI Political Monitor: December 2015Ipsos MORI Political Monitor: December 2015
Ipsos MORI Political Monitor: December 2015
Ipsos UK
 
Field and Targeting
Field and TargetingField and Targeting
Field and Targeting
WellstoneActionMBP
 
Field and Targeting
Field and TargetingField and Targeting
Field and Targeting
WellstoneActionMBP
 
Green Growth: The 2015 Election and the Environment
Green Growth: The 2015 Election and the EnvironmentGreen Growth: The 2015 Election and the Environment
Green Growth: The 2015 Election and the Environment
Ipsos UK
 
Digital News Report 2022
Digital News Report 2022Digital News Report 2022
voter behaviour
voter behaviourvoter behaviour
voter behaviour
socialsubjects
 
Channel 4 UK Tribes research - Young People and Politics - October 2014
Channel 4 UK Tribes research - Young People and Politics - October 2014Channel 4 UK Tribes research - Young People and Politics - October 2014
Channel 4 UK Tribes research - Young People and Politics - October 2014
4talks
 
Beyond The Fringes (September 2020)
Beyond The Fringes (September 2020)Beyond The Fringes (September 2020)
Beyond The Fringes (September 2020)
George Bevis
 
Media Buying In An Election Year: Strategies, Insights, And Trends
Media Buying In An Election Year: Strategies, Insights, And TrendsMedia Buying In An Election Year: Strategies, Insights, And Trends
Media Buying In An Election Year: Strategies, Insights, And Trends
Tinuiti
 
General Election: One Year Out
General Election: One Year OutGeneral Election: One Year Out
General Election: One Year Out
Ipsos UK
 
Ipsos MORI Political Monitor April 2015: Leader and Party Image
Ipsos MORI Political Monitor April 2015: Leader and Party ImageIpsos MORI Political Monitor April 2015: Leader and Party Image
Ipsos MORI Political Monitor April 2015: Leader and Party Image
Ipsos UK
 
Using network science to understand elections: the South African 2014 nationa...
Using network science to understand elections: the South African 2014 nationa...Using network science to understand elections: the South African 2014 nationa...
Using network science to understand elections: the South African 2014 nationa...
Socialphysicist
 
Elections On Ibn Live
Elections On Ibn LiveElections On Ibn Live
Elections On Ibn Live
rajansrinivasan
 

Similar to Edelman - UK General Election Research 2015 (20)

After Campaign 2016, Can Consumer Advertisers Learn Anything From Political C...
After Campaign 2016, Can Consumer Advertisers Learn Anything From Political C...After Campaign 2016, Can Consumer Advertisers Learn Anything From Political C...
After Campaign 2016, Can Consumer Advertisers Learn Anything From Political C...
 
Opinions of Canadians on the CBC
Opinions of Canadians on the CBCOpinions of Canadians on the CBC
Opinions of Canadians on the CBC
 
Ipsos MORI General Election 2015 Briefing
Ipsos MORI General Election 2015 BriefingIpsos MORI General Election 2015 Briefing
Ipsos MORI General Election 2015 Briefing
 
2014 National 5 Modern Studies exam
2014 National 5 Modern Studies exam2014 National 5 Modern Studies exam
2014 National 5 Modern Studies exam
 
Ipsos MORI Political Monitor December 2014
Ipsos MORI Political Monitor December 2014Ipsos MORI Political Monitor December 2014
Ipsos MORI Political Monitor December 2014
 
The Death of Polling?
The Death of Polling?The Death of Polling?
The Death of Polling?
 
Ipsos MORI Political Monitor October 2015 - Views on Europe & Economic Optimism
Ipsos MORI Political Monitor October 2015 - Views on Europe & Economic OptimismIpsos MORI Political Monitor October 2015 - Views on Europe & Economic Optimism
Ipsos MORI Political Monitor October 2015 - Views on Europe & Economic Optimism
 
Ipsos MORI Political Monitor: December 2015
Ipsos MORI Political Monitor: December 2015Ipsos MORI Political Monitor: December 2015
Ipsos MORI Political Monitor: December 2015
 
Field and Targeting
Field and TargetingField and Targeting
Field and Targeting
 
Field and Targeting
Field and TargetingField and Targeting
Field and Targeting
 
Green Growth: The 2015 Election and the Environment
Green Growth: The 2015 Election and the EnvironmentGreen Growth: The 2015 Election and the Environment
Green Growth: The 2015 Election and the Environment
 
Digital News Report 2022
Digital News Report 2022Digital News Report 2022
Digital News Report 2022
 
voter behaviour
voter behaviourvoter behaviour
voter behaviour
 
Channel 4 UK Tribes research - Young People and Politics - October 2014
Channel 4 UK Tribes research - Young People and Politics - October 2014Channel 4 UK Tribes research - Young People and Politics - October 2014
Channel 4 UK Tribes research - Young People and Politics - October 2014
 
Beyond The Fringes (September 2020)
Beyond The Fringes (September 2020)Beyond The Fringes (September 2020)
Beyond The Fringes (September 2020)
 
Media Buying In An Election Year: Strategies, Insights, And Trends
Media Buying In An Election Year: Strategies, Insights, And TrendsMedia Buying In An Election Year: Strategies, Insights, And Trends
Media Buying In An Election Year: Strategies, Insights, And Trends
 
General Election: One Year Out
General Election: One Year OutGeneral Election: One Year Out
General Election: One Year Out
 
Ipsos MORI Political Monitor April 2015: Leader and Party Image
Ipsos MORI Political Monitor April 2015: Leader and Party ImageIpsos MORI Political Monitor April 2015: Leader and Party Image
Ipsos MORI Political Monitor April 2015: Leader and Party Image
 
Using network science to understand elections: the South African 2014 nationa...
Using network science to understand elections: the South African 2014 nationa...Using network science to understand elections: the South African 2014 nationa...
Using network science to understand elections: the South African 2014 nationa...
 
Elections On Ibn Live
Elections On Ibn LiveElections On Ibn Live
Elections On Ibn Live
 

More from Edelman_UK

Facebook Search: How content and the value of the ‘like’ will affect results ...
Facebook Search: How content and the value of the ‘like’ will affect results ...Facebook Search: How content and the value of the ‘like’ will affect results ...
Facebook Search: How content and the value of the ‘like’ will affect results ...
Edelman_UK
 
Nick Howard: Building Trust in Leadership
Nick Howard: Building Trust in LeadershipNick Howard: Building Trust in Leadership
Nick Howard: Building Trust in Leadership
Edelman_UK
 
The Quarterly - Issue #02
The Quarterly - Issue #02The Quarterly - Issue #02
The Quarterly - Issue #02
Edelman_UK
 
Value, Engagement and Trust in the Era of Social Entertainment and Second Scr...
Value, Engagement and Trust in the Era of Social Entertainment and Second Scr...Value, Engagement and Trust in the Era of Social Entertainment and Second Scr...
Value, Engagement and Trust in the Era of Social Entertainment and Second Scr...
Edelman_UK
 
London Mayoral Election 2012 - The Issues
London Mayoral Election 2012 - The IssuesLondon Mayoral Election 2012 - The Issues
London Mayoral Election 2012 - The Issues
Edelman_UK
 
The Quarterly, issue #1 2012
The Quarterly, issue #1 2012The Quarterly, issue #1 2012
The Quarterly, issue #1 2012
Edelman_UK
 
Edelman UK Trust Barometer
Edelman UK Trust BarometerEdelman UK Trust Barometer
Edelman UK Trust Barometer
Edelman_UK
 
2011 capital staffers uk deck final
2011 capital staffers uk deck final2011 capital staffers uk deck final
2011 capital staffers uk deck final
Edelman_UK
 
Robert Phillips ICCO Summit 2011
Robert Phillips ICCO Summit 2011Robert Phillips ICCO Summit 2011
Robert Phillips ICCO Summit 2011
Edelman_UK
 
Global Edelman Health Barometer 2011
Global Edelman Health Barometer 2011 Global Edelman Health Barometer 2011
Global Edelman Health Barometer 2011
Edelman_UK
 
Managing Impressions, Managing Management presentation
Managing Impressions, Managing Management presentationManaging Impressions, Managing Management presentation
Managing Impressions, Managing Management presentation
Edelman_UK
 

More from Edelman_UK (11)

Facebook Search: How content and the value of the ‘like’ will affect results ...
Facebook Search: How content and the value of the ‘like’ will affect results ...Facebook Search: How content and the value of the ‘like’ will affect results ...
Facebook Search: How content and the value of the ‘like’ will affect results ...
 
Nick Howard: Building Trust in Leadership
Nick Howard: Building Trust in LeadershipNick Howard: Building Trust in Leadership
Nick Howard: Building Trust in Leadership
 
The Quarterly - Issue #02
The Quarterly - Issue #02The Quarterly - Issue #02
The Quarterly - Issue #02
 
Value, Engagement and Trust in the Era of Social Entertainment and Second Scr...
Value, Engagement and Trust in the Era of Social Entertainment and Second Scr...Value, Engagement and Trust in the Era of Social Entertainment and Second Scr...
Value, Engagement and Trust in the Era of Social Entertainment and Second Scr...
 
London Mayoral Election 2012 - The Issues
London Mayoral Election 2012 - The IssuesLondon Mayoral Election 2012 - The Issues
London Mayoral Election 2012 - The Issues
 
The Quarterly, issue #1 2012
The Quarterly, issue #1 2012The Quarterly, issue #1 2012
The Quarterly, issue #1 2012
 
Edelman UK Trust Barometer
Edelman UK Trust BarometerEdelman UK Trust Barometer
Edelman UK Trust Barometer
 
2011 capital staffers uk deck final
2011 capital staffers uk deck final2011 capital staffers uk deck final
2011 capital staffers uk deck final
 
Robert Phillips ICCO Summit 2011
Robert Phillips ICCO Summit 2011Robert Phillips ICCO Summit 2011
Robert Phillips ICCO Summit 2011
 
Global Edelman Health Barometer 2011
Global Edelman Health Barometer 2011 Global Edelman Health Barometer 2011
Global Edelman Health Barometer 2011
 
Managing Impressions, Managing Management presentation
Managing Impressions, Managing Management presentationManaging Impressions, Managing Management presentation
Managing Impressions, Managing Management presentation
 

Recently uploaded

Columbia biyezheng degree offer diploma Transcript
Columbia biyezheng degree offer diploma TranscriptColumbia biyezheng degree offer diploma Transcript
Columbia biyezheng degree offer diploma Transcript
ypeyzy
 
13072024_First India Newspaper Jaipur.pdf
13072024_First India Newspaper Jaipur.pdf13072024_First India Newspaper Jaipur.pdf
13072024_First India Newspaper Jaipur.pdf
FIRST INDIA
 
Team BTeam Building Leadership Skills Education_ A Pathway to Success.pdf
Team BTeam Building Leadership Skills Education_ A Pathway to Success.pdfTeam BTeam Building Leadership Skills Education_ A Pathway to Success.pdf
Team BTeam Building Leadership Skills Education_ A Pathway to Success.pdf
tewhimanshu23
 
Amit Shah Biography , Education Qualification Early Life, Education, Family a...
Amit Shah Biography , Education Qualification Early Life, Education, Family a...Amit Shah Biography , Education Qualification Early Life, Education, Family a...
Amit Shah Biography , Education Qualification Early Life, Education, Family a...
VoterMood
 
Juan Orlando Hernández se opone a la confiscación de $15 millones
Juan Orlando Hernández se opone a la confiscación de $15 millonesJuan Orlando Hernández se opone a la confiscación de $15 millones
Juan Orlando Hernández se opone a la confiscación de $15 millones
AlexisTorres963861
 
Right to Know Request Responses from Woodsville (emails)
Right to Know Request Responses from Woodsville (emails)Right to Know Request Responses from Woodsville (emails)
Right to Know Request Responses from Woodsville (emails)
Rich Bergeron
 
Lucknow Girls Call Chinhat 08630512678 Provide Best And Top Girl Service And ...
Lucknow Girls Call Chinhat 08630512678 Provide Best And Top Girl Service And ...Lucknow Girls Call Chinhat 08630512678 Provide Best And Top Girl Service And ...
Lucknow Girls Call Chinhat 08630512678 Provide Best And Top Girl Service And ...
bangaloreakshitakaus
 
Exploring the Possible Scenarios of an Israeli-Lebanese Conflict.pdf
Exploring the Possible Scenarios of an Israeli-Lebanese Conflict.pdfExploring the Possible Scenarios of an Israeli-Lebanese Conflict.pdf
Exploring the Possible Scenarios of an Israeli-Lebanese Conflict.pdf
Alireza Hejazi, Ph.D.
 
Exclusive_ Inside the Shocking Scarlett Johansson Nude Photo Leak.pdf
Exclusive_ Inside the Shocking Scarlett Johansson Nude Photo Leak.pdfExclusive_ Inside the Shocking Scarlett Johansson Nude Photo Leak.pdf
Exclusive_ Inside the Shocking Scarlett Johansson Nude Photo Leak.pdf
Phil Heath
 
Saleya-Bibi-FT-Order-8-2-2024.pdf;[pwsp[-
Saleya-Bibi-FT-Order-8-2-2024.pdf;[pwsp[-Saleya-Bibi-FT-Order-8-2-2024.pdf;[pwsp[-
Saleya-Bibi-FT-Order-8-2-2024.pdf;[pwsp[-
bhavenpr
 
5 Surprising Facts About Beth Grosshans’ Husband
5 Surprising Facts About Beth Grosshans’ Husband5 Surprising Facts About Beth Grosshans’ Husband
5 Surprising Facts About Beth Grosshans’ Husband
Ahmad butt
 
Administrative Reforms of sher shah(CSS)
Administrative Reforms of sher shah(CSS)Administrative Reforms of sher shah(CSS)
Administrative Reforms of sher shah(CSS)
Syed Adnan Shah
 
The Twitter That Was: Reflections on Ten Years of #auspol
The Twitter That Was: Reflections on Ten Years of #auspolThe Twitter That Was: Reflections on Ten Years of #auspol
The Twitter That Was: Reflections on Ten Years of #auspol
Axel Bruns
 
Power in political theory in political science
Power in political theory in political sciencePower in political theory in political science
Power in political theory in political science
gokulchandru5
 
Pawan Kalyan Biography- Early Life, Education, Family and Political Career
Pawan Kalyan Biography- Early Life, Education, Family and Political CareerPawan Kalyan Biography- Early Life, Education, Family and Political Career
Pawan Kalyan Biography- Early Life, Education, Family and Political Career
VoterMood
 
Amish-Devgan-v.-Union-of-India-2021-1-SCC-1.pdf
Amish-Devgan-v.-Union-of-India-2021-1-SCC-1.pdfAmish-Devgan-v.-Union-of-India-2021-1-SCC-1.pdf
Amish-Devgan-v.-Union-of-India-2021-1-SCC-1.pdf
bhavenpr
 
Emerging Trends in Space Sensors and Actuators for Satellites.pdf
Emerging Trends in Space Sensors and Actuators for Satellites.pdfEmerging Trends in Space Sensors and Actuators for Satellites.pdf
Emerging Trends in Space Sensors and Actuators for Satellites.pdf
amrutmahajani
 
George Clooney_ Unraveling the ‘Is He Gay.pptx
George Clooney_ Unraveling the ‘Is He Gay.pptxGeorge Clooney_ Unraveling the ‘Is He Gay.pptx
George Clooney_ Unraveling the ‘Is He Gay.pptx
ashishkumarrana9
 
Exclusive_ Inside the Shocking Scarlett Johansson Nude Photo Leak.pptx
Exclusive_ Inside the Shocking Scarlett Johansson Nude Photo Leak.pptxExclusive_ Inside the Shocking Scarlett Johansson Nude Photo Leak.pptx
Exclusive_ Inside the Shocking Scarlett Johansson Nude Photo Leak.pptx
Phil Heath
 
The times are a-changin’: Assessing the political and economic outlook for th...
The times are a-changin’: Assessing the political and economic outlook for th...The times are a-changin’: Assessing the political and economic outlook for th...
The times are a-changin’: Assessing the political and economic outlook for th...
ResolutionFoundation
 

Recently uploaded (20)

Columbia biyezheng degree offer diploma Transcript
Columbia biyezheng degree offer diploma TranscriptColumbia biyezheng degree offer diploma Transcript
Columbia biyezheng degree offer diploma Transcript
 
13072024_First India Newspaper Jaipur.pdf
13072024_First India Newspaper Jaipur.pdf13072024_First India Newspaper Jaipur.pdf
13072024_First India Newspaper Jaipur.pdf
 
Team BTeam Building Leadership Skills Education_ A Pathway to Success.pdf
Team BTeam Building Leadership Skills Education_ A Pathway to Success.pdfTeam BTeam Building Leadership Skills Education_ A Pathway to Success.pdf
Team BTeam Building Leadership Skills Education_ A Pathway to Success.pdf
 
Amit Shah Biography , Education Qualification Early Life, Education, Family a...
Amit Shah Biography , Education Qualification Early Life, Education, Family a...Amit Shah Biography , Education Qualification Early Life, Education, Family a...
Amit Shah Biography , Education Qualification Early Life, Education, Family a...
 
Juan Orlando Hernández se opone a la confiscación de $15 millones
Juan Orlando Hernández se opone a la confiscación de $15 millonesJuan Orlando Hernández se opone a la confiscación de $15 millones
Juan Orlando Hernández se opone a la confiscación de $15 millones
 
Right to Know Request Responses from Woodsville (emails)
Right to Know Request Responses from Woodsville (emails)Right to Know Request Responses from Woodsville (emails)
Right to Know Request Responses from Woodsville (emails)
 
Lucknow Girls Call Chinhat 08630512678 Provide Best And Top Girl Service And ...
Lucknow Girls Call Chinhat 08630512678 Provide Best And Top Girl Service And ...Lucknow Girls Call Chinhat 08630512678 Provide Best And Top Girl Service And ...
Lucknow Girls Call Chinhat 08630512678 Provide Best And Top Girl Service And ...
 
Exploring the Possible Scenarios of an Israeli-Lebanese Conflict.pdf
Exploring the Possible Scenarios of an Israeli-Lebanese Conflict.pdfExploring the Possible Scenarios of an Israeli-Lebanese Conflict.pdf
Exploring the Possible Scenarios of an Israeli-Lebanese Conflict.pdf
 
Exclusive_ Inside the Shocking Scarlett Johansson Nude Photo Leak.pdf
Exclusive_ Inside the Shocking Scarlett Johansson Nude Photo Leak.pdfExclusive_ Inside the Shocking Scarlett Johansson Nude Photo Leak.pdf
Exclusive_ Inside the Shocking Scarlett Johansson Nude Photo Leak.pdf
 
Saleya-Bibi-FT-Order-8-2-2024.pdf;[pwsp[-
Saleya-Bibi-FT-Order-8-2-2024.pdf;[pwsp[-Saleya-Bibi-FT-Order-8-2-2024.pdf;[pwsp[-
Saleya-Bibi-FT-Order-8-2-2024.pdf;[pwsp[-
 
5 Surprising Facts About Beth Grosshans’ Husband
5 Surprising Facts About Beth Grosshans’ Husband5 Surprising Facts About Beth Grosshans’ Husband
5 Surprising Facts About Beth Grosshans’ Husband
 
Administrative Reforms of sher shah(CSS)
Administrative Reforms of sher shah(CSS)Administrative Reforms of sher shah(CSS)
Administrative Reforms of sher shah(CSS)
 
The Twitter That Was: Reflections on Ten Years of #auspol
The Twitter That Was: Reflections on Ten Years of #auspolThe Twitter That Was: Reflections on Ten Years of #auspol
The Twitter That Was: Reflections on Ten Years of #auspol
 
Power in political theory in political science
Power in political theory in political sciencePower in political theory in political science
Power in political theory in political science
 
Pawan Kalyan Biography- Early Life, Education, Family and Political Career
Pawan Kalyan Biography- Early Life, Education, Family and Political CareerPawan Kalyan Biography- Early Life, Education, Family and Political Career
Pawan Kalyan Biography- Early Life, Education, Family and Political Career
 
Amish-Devgan-v.-Union-of-India-2021-1-SCC-1.pdf
Amish-Devgan-v.-Union-of-India-2021-1-SCC-1.pdfAmish-Devgan-v.-Union-of-India-2021-1-SCC-1.pdf
Amish-Devgan-v.-Union-of-India-2021-1-SCC-1.pdf
 
Emerging Trends in Space Sensors and Actuators for Satellites.pdf
Emerging Trends in Space Sensors and Actuators for Satellites.pdfEmerging Trends in Space Sensors and Actuators for Satellites.pdf
Emerging Trends in Space Sensors and Actuators for Satellites.pdf
 
George Clooney_ Unraveling the ‘Is He Gay.pptx
George Clooney_ Unraveling the ‘Is He Gay.pptxGeorge Clooney_ Unraveling the ‘Is He Gay.pptx
George Clooney_ Unraveling the ‘Is He Gay.pptx
 
Exclusive_ Inside the Shocking Scarlett Johansson Nude Photo Leak.pptx
Exclusive_ Inside the Shocking Scarlett Johansson Nude Photo Leak.pptxExclusive_ Inside the Shocking Scarlett Johansson Nude Photo Leak.pptx
Exclusive_ Inside the Shocking Scarlett Johansson Nude Photo Leak.pptx
 
The times are a-changin’: Assessing the political and economic outlook for th...
The times are a-changin’: Assessing the political and economic outlook for th...The times are a-changin’: Assessing the political and economic outlook for th...
The times are a-changin’: Assessing the political and economic outlook for th...
 

Edelman - UK General Election Research 2015

  • 1. EDELMAN - UK ELECTION CAMPAIGN RESEARCH 6 MAY 2015
  • 2. 7 IN 10 VOTERS SAY THEY ARE MORE INTERESTED IN THIS ELECTION THAN THEY WERE IN 2010 2 INTEREST IN CURRENT ELECTION COMPARED TO 2010 ELECTION q15: Compared to the 2010 election, are you more or less interested in the current election? Base: All Respondents (n=1,000) 7% 15% 46% 23% 10% Much less interested A little less interested A little more interested Much more interested Don't know / Can't remember NET More Interested: 69%
  • 3. 8 IN 10 VOTERS SEE THE CAMPAIGN PERIOD AS AN OPPORTUNITY FOR VOTERS TO LEARN MORE, YET OPINION IS DIVIDED ON THE CAMPAIGN PERIOD’S ABILITY TO EDUCATE VOTERS 3 AGREEMENT WITH CAMPAIGN PERIOD STATEMENTS q6: Thinking about the election campaign period, to what extent do you agree with the following statements? [NET Disagree: Bottom 2 Box] [NET Agree: Top 2 Box] Base: All Respondents (n=1,000) 16% 44% 44% 74% 81% 53% 52% 21% 3% 3% 4% 4% The campaign period is an opportunity for voters to learn more about the country’s political parties and candidates The campaign period doesn’t teach voters anything new about the political parties or the candidates The campaign period is too long The campaign period is not long enough to have a meaningful impact NET Disagree NET Agree Don't know
  • 4. OVER HALF OF PEOPLE SAID THE ELECTION CAMPAIGN HAS HAD NO IMPACT ON THEIR INTENTION TO VOTE IN THE UPCOMING ELECTION 4 IMPACT OF ELECTION CAMPAIGN ON LIKELIHOOD OF VOTING IN 2015 ELECTION q17: Has what you’ve seen and heard during the election campaign made you more or less likely to vote in the general election? Base: All Respondents (n=1,000) 5% 6% 56% 11% 19% 3% Much less likely A little less likely It has had no impact A little more likely Much more likely Not sure NET More Likely to Vote 31% NET Less Likely to Vote 11%
  • 5. VOTERS ARE LOOKING FOR LESS NOISE FROM CELEBRITIES AND BOOKIES, AND MORE INFORMATION FROM POLITICAL LEADERS AND BUSINESS LEADERS 5 VOICES VOTERS WANT TO HEAR LESS AND MORE OF DURING THE ELECTION CAMPAIGN 53% 35% 34% 23% 20% 19% 16% 15% 11% 7% 5% 7% 16% 13% 21% 30% 15% 8% Celebrities Bookies Religious groups Trade unions Columnists/journalists Business leaders Political leaders Pollsters NGOs Hear less from… Hear more from… q20: Which of these voices do you want to hear more of during the election campaign? Base: All Respondents (n=1,000) q21: Which of these voices do you want to hear less of during the election campaign? Base: All Respondents (n=1,000)
  • 6. THE ELECTION CAMPAIGN HAS NOT IMPACTED THE VOTING INTENTION OF THREE QUARTERS OF VOTERS 6 q18: Has what you’ve heard or seen during the election campaign period changed who you intend to vote for? Base: All Respondents (n=1,000) 25% 69% 7% Has what you’ve heard or seen during the election campaign period changed who you intend to vote for? Yes No Don’t know
  • 7. HOWEVER VOTERS ACKNOWLEDGE THAT NEGATIVE MESSAGES HAVE PUT NEARLY HALF OFF A POLITICAL LEADER OR PARTY 7 IMPACT OF NEGATIVE CAMPAIGNING ON VOTING FOR POLITICAL LEADER OR PARTY q19: During this election campaign period, have you heard anything negative that has put you off voting for a political party or leader? Base: All Respondents (n=1,000) 45% 48% 7% A Leader Yes No Don't know 45% 48% 7% A Party Yes No Don't know
  • 8. TELEVISION NEWS IS SEEN AS MOST INFORMATIVE AND MOST TRUSTWORTHY BY VOTERS DURING THE ELECTION CAMPAIGN 8 MOST INFORMATIVE AND MOST TRUSTWORTHY SOURCES OF INFORMATION DURING ELECTION CAMPAIGN 76% 63% 54% 37% 36% 30% 28% 19% 18% 65% 59% 39% 47% 26% 24% 23% 19% 17% Television news Online news Newspapers Radio stations Leaflets/flyers from political parties Social media Political parties’ websites Email from political parties Blogs Informative Trustworthy q8: How informative did you find each of the following sources of information during this election campaign period? [Top 2 Box Informative] Base: All Respondents (n=1,000) q9: And how trustworthy did you find each of the following sources of information during this election campaign period? [Top 2 Box Trustworthy] Base: All Respondents (n=1,000)
  • 9. NEARLY A QUARTER OF VOTERS SAY THAT TELEVISION NEWS HAS CHANGED THEIR VOTING INTENTION 9 SOURCES WHICH HAVE CHANGED VOTING INTENTION DURING THE ELECTION CAMPAIGN 22% 17% 15% 13% 13% 12% 11% 8% 7% Television news Online news Newspapers Social media Leaflets/flyers from political parties Radio stations Political parties’ websites Blogs Email from political parties q10: Have any of the following sources of information changed the way you intend to vote in this election? Base: All Respondents (n=1,000)
  • 10. BUT SOCIAL MEDIA IS EXERTING INCREASING INFLUENCE: 1 IN 3 UK VOTERS (32%) FOLLOWS A POLITICAL PARTY OR LEADER ON SOCIAL MEDIA 10 SOCIAL NETWORKS MOST USED BY VOTERS TO FOLLOW PARTIES OR LEADERS q12: Which, if any, of the following social media networks do you use to follow political parties and/or leaders? Base: All Respondents (n=1,000) 24% 15% 11% 8% 3% NB: Excludes “Something else” and “None of these” responses
  • 11. LABOUR IS THE MOST FOLLOWED PARTY ACROSS ALL SOCIAL MEDIA CHANNELS 11 q13: Which of the following political parties are you following on each of these social media networks? Base: Respondents who use each social media network to follow political parties and/or leaders (Facebook n=240, Twitter n=154, YouTube n=110, Google+ n=76) 40% 30% 30% 22% 20% 18% 13% 9% Labour Conservative UKIP Liberal Democrats SNP Green Plaid Cymru Another party FacebookUsers 44% 29% 29% 25% 23% 18% 14% 8% Labour Conservative UKIP Green Liberal Democrats SNP Plaid Cymru Another party Twitter Users 36% 35% 34% 25% 20% 19% 17% 13% Labour Conservative UKIP Liberal Democrats SNP Plaid Cymru Green Another party YouTube Users 37% 29% 22% 22% 21% 20% 16% 17% Labour UKIP Conservative Liberal Democrats Green SNP Plaid Cymru Another party Google+ Users
  • 12. WHILE MILIBAND, CAMERON, AND FARAGE COMPETE FOR THE GREATEST SOCIAL MEDIA ATTENTION 12 q14: And which of the following political leaders are you following on each of these social media networks? Base: Respondents who use each social media network to follow political parties and/or leaders (Facebook n=240, Twitter n=154, YouTube n=110, Google+ n=76) 31% 24% 23% 20% 18% 17% 14% 14% Ed Miliband Nigel Farage David Cameron Boris Johnson Nick Clegg Nicola Sturgeon Leanne Wood Natalie Bennett FacebookUsers 34% 33% 28% 24% 23% 23% 19% 14% Ed Miliband David Cameron Nigel Farage Boris Johnson Nick Clegg Nicola Sturgeon Natalie Bennett Leanne Wood Twitter Users 35% 33% 31% 25% 22% 20% 19% 14% David Cameron Nigel Farage Ed Miliband Nick Clegg Nicola Sturgeon Natalie Bennett Boris Johnson Leanne Wood YouTube Users 34% 30% 30% 26% 24% 24% 22% 17% Nigel Farage David Cameron Ed Miliband Nick Clegg Nicola Sturgeon Leanne Wood Boris Johnson Natalie Bennett Google+ Users
  • 13. REGARDLESS HOW THE PARTIES FEEL, THE PUBLIC VALUES THE TELEVISION DEBATES 13 6 IN 10 VOTERS WATCHED THE TELEVISED DEBATES, AND THE MAJORITY WHO WATCHED FOUND THEM USEFUL 58% 39% 3% Did you watch any of the televised debatesin the run up to the election? Yes No Don’t know / prefer not to say q22: Now thinking specifically about the televised debates which have taken place during the election campaign. Did you watch any of the televised debates between political candidates in the run up to this year’s general election? Base: All Respondents (n=1,000) q23: In making your decision on who to vote for, how useful did you find the televised debates between political candidates? Base: Those who watched any of the televised debates (n=584) q26: Did the televised debates make you more or less likely to vote in the upcoming general election? Base: Those who watched any of the televised debates (n=584) 74% found the debates useful Amongst those who watchedthe debates… 81% said the debates made them more likely to vote in the election
  • 14. PARTIES CANNOT AFFORD TO ABSTAIN: THE DEBATES IMPACTED THE PERCEPTION OF HALF WHO WATCHED 14 OPINION OF ED MILIBAND WAS POLARISED, WHILE STURGEON GOT A BOOST AND CAMERON TOOK A HIT 26% 23% 50% 1% Did the televiseddebatechange your mind about any of the politicalleaders? Yes, it made me more positive about them Yes, it made me more negative about them No, it did not change my mind Prefer not to say q24: Did the televised debates change your mind about any of the political leaders? Base: Those who watched any of the televised debates (n=584) q25: Which leader or leaders did the debates change your mind about? Base: Yes, it made me more positive about them (n=150), Yes, it made me more negative about them (n=132) 44% 39% 29% 27% 23% 23% 19% Ed Miliband Nicola Sturgeon Nigel Farage David Cameron Nick Clegg Natalie Bennett Leanne Wood Yes, it made me more positive about them 45% 38% 36% 34% 25% 20% 18% Ed Miliband David Cameron Nigel Farage Nicola Sturgeon Nick Clegg Natalie Bennett Leanne Wood Yes, it made me more negative about them
  • 15. 50% 49% 48% 44% 40% 35% 26% 24% 44% 44% 48% 42% 39% 39% 35% 33% Boris Johnson David Cameron Ed Miliband Nick Clegg Nigel Farage Nicola Sturgeon Natalie Bennett Leanne Wood Jan-15 May-15 15 MOST TRUSTED POLITICAL LEADERS: GIVE £10 BACK Q16/Q29. We’d now like you to think about a hypothetical situation. Imagine that you were to lend each of the political leaders below £10. Please indicate how much you trust the following political leaders to give you the £10 back. Please use the same nine-point scale where one means that you “do not trust them at all” and nine means that you “trust them a great deal”. [Top 4 Box, Trust] Base: All respondents (n=1,000) WHO DO VOTERS REALLY TRUST? TRUST IN JOHNSON AND CAMERON TO GIVE BACK £10 HAS DROPPED, WHILE LESSER KNOWN CANDIDATES HAVE SEEN A BOOST IN TRUST
  • 16. Copyright ©2015 Daniel J. Edelman, Inc. All rights reserved. All information contained herein is confidential and proprietary to Daniel J. Edelman, Inc. (“Edelman”). THANK YOU
  • 17. 17 WHO WE SPOKE TO • 1,000 UK Adults aged 18+ who are legally allowed to vote in the general election • 5 minute online questionnaire • Fieldwork was conducted between 1-3 May, 2015

Editor's Notes

  1. NET none of these – look up