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Republic of the Philippines
Department of Education
Region VII
SCHOOLS DIVISION OFFICE OF BOHOL
DISTRICT OF CANDIJAY
TAMBONGAN NATIONAL HIGH SCHOOL
Lesson Title Lesson 4: Various Culturally Significant Communication Events / Various Modes of Communication
Lesson 5: Critical Listening, Reading, and Viewing in Literary, Media, and Digital Communication
Learning Area/s Effective Communication
Name of Teacher/s NELIA A. BATULAN
Grade Level and Section Grade 11-HUMSS (Monday & Tuesday) – 7:45:45-8:45 am Grade 11- H&T. (Wednesday) - 7:45-9:45 am
Grade 11-AFA- Industry (Thursday & Friday) – 8:45-9:45 am Grade 11- AFA-Unity (Wednesday) – 10:00-12:00 am
No. of Sessions 2 Sessions
References ●Barrot, Jessie S. Oral Communication in Context for Senior High School. C&E Publishing.
●Department of Education. Media and Information Literacy Curriculum Guide.
●Hall, Stuart. Representation: Cultural Representations and Signifying Practices.
●Potter, W. James. Media Literacy.
●Online references: DepEd Philippines, UNESCO Digital Library, Center for Media Literacy, Common Sense Media, Britannica, Pew Research Center, and APA Dictionary.
Declaration of AI use Microsoft 365 Copilot was used to assist in organizing the uploaded teacher-made materials into the ILAW lesson plan format, refining objectives, sequencing activities, and drafting
assessment and reflection parts. The teacher reviewed, edited, contextualized, and finalized all outputs. AI was used only as a support tool and did not replace the teacher’s professional
judgment, in accordance with DepEd Order No. 003, s. 2026.
Intentions.
Learning Competency and
Curriculum Standards:
Content Standards:
The learners demonstrate understanding that communication reflects underlying attitudes, assumptions, and perspectives shaped by social and cultural contexts; they recognize that meaning in spoken, written, and multimodal texts
is influenced by cultural values, norms, and sensitivities; they understand that critical listening, reading, and viewing strategies are essential for interpreting literary, media, and digital communication; and they appreciate how cultural
awareness and sensitivity guide.
Performance Standards:
The learners are able to identify and articulate underlying attitudes, assumptions, and perspectives in culturally significant communication events; apply critical listening, reading, and viewing strategies to interpret literary, media, and
digital texts with cultural awareness and sensitivity; evaluate how cultural contexts shape meaning and influence interpretation; demonstrate respect and openness when engaging with diverse perspectives; and produce thoughtful,
coherent responses that reflect accurate understanding of both content and cultural intent in communication.
Learning Competency:
Recognize underlying attitudes, assumptions, or perspectives related to social or cultural
topics in various culturally significant communication events.
Learning Competency:
Use critical listening, reading, and viewing strategies, including cultural awareness and sensitivity, to interpret
various forms of literary, media, and digital communication.
Session 1 Session 2
Learning Objectives: At the end of the session, the learners are expected to:
 identify attitudes, assumptions, and perspectives in spoken, written, and
multimodal texts;
 recognize how cultural context, values, and norms shape communication;
 analyze multimodal communication using linguistic, visual, aural, gestural, and
spatial modes; and
 create culturally sensitive responses to communication situations.
At the end of the session, learners are expected to:
 Explain cultural awareness and cultural sensitivity.
 Identify and describe literary, media, and digital communication.
 Apply critical listening, reading, and viewing strategies in interpreting communication texts.
 Analyze messages using cultural awareness and sensitivity.
Learner Context: Learners are expected to be engaged by visual, cultural, and multimodal examples
such as images, gestures, advertisements, and social media posts. They show
strength in observing visual details, connecting examples to personal experiences,
and working in groups. However, some learners may need support in explaining
attitudes, assumptions, perspectives, cultural norms, and hidden meanings.
Possible barriers include limited background knowledge, difficulty with abstract
concepts, and low confidence in presentations. The lesson addresses these
through visual prompts, group analysis, sentence starters, and collaborative
reporting.
Grade 11 learners are active users of digital platforms and are exposed to different forms of communication such
as social media posts, videos, memes, online trends, news, literary texts, and advertisements. They may interpret
messages differently because of culture, personal experience, language background, and online exposure. This
lesson helps them become more culturally aware, sensitive, and critical in listening, reading, and viewing
messages.
Learning Experience.
Pre-Lesson: -Begin with a short vocabulary or crossword activity using key terms such as attitude,
assumption, perspective, values, norms, and multimodal. The teacher then asks “Anong
pinapahiwatig?” and guides learners through the questions: What is being said? What is
not being said? What do you think the speaker really feels? This prepares learners to
explore hidden meanings beyond words.
-Begin with the activity “Anong Ibig Sabihin Nito?” Learners interpret common Filipino expressions and situations such as a
thumbs-up emoji, TikTok trend, pat on the shoulder, a jeepney driver not giving change yet, and the phrase “Bahala ka.”
Guide questions:
 Do people interpret things in the same way?
 Why do meanings differ from one person to another?
 How do culture and personal experiences affect interpretation?
Flow: A. Opening Activity: Vocabulary and “Anong Pinapahiwatig?”
-facilitate a crossword or vocabulary recall using attitude, assumption, perspective,
values, norms, and multimodal. Learners answer the guide questions: What is being
said? What is not being said? What does the speaker really feel?
B. Connection to Previous Lesson
-connect the lesson to Session 1 by reminding learners that meaning is not always found
in literal words. Sometimes, meaning is shaped by tone, images, gestures, space, and
culture.
C. Discussion: Communication Is Multimodal
- explain the five modes of communication: linguistic for words, visual for images, aural
for sounds or voice, gestural for body language, and spatial for arrangement, position, or
distance. Learners give examples of how they communicate through each mode in school,
home, online, or community settings.
D. Mini-Lesson: What Lies Beneath Our Words?
- explain that communication has surface-level meaning and below-the-surface meaning.
Surface level refers to visible words, while hidden meaning may include attitudes, values,
assumptions, cultural context, and unspoken beliefs.
E. Discussion: Attitude, Assumption, and Perspective
- explain that attitude is an emotional stance revealed through tone, visuals, and gestures;
assumption is an unverified belief treated as universal truth; and perspective is a way of
seeing the world shaped by culture and experience. Learners answer guide questions
such as: What attitude is shown? What belief is assumed? Whose voice is heard or
missing?
F. Cultural Lens: High-Context and Low-Context Communication
- discuss how values, norms, and social dynamics influence interaction. The teacher
explains that high-context cultures rely on implied meaning, relationships, and non-verbal
cues, while low-context cultures rely more on direct and explicit communication.
G. Media and Visual Meaning Check
- introduce selection, omission, and framing as media bias types. The teacher also
explains how camera angles shape perception: a high angle may make a subject appear
weak or vulnerable, while a low angle may make a subject appear powerful or dominant.
H. Group Activity: Multimodal Detectives
A. Motivation: “Anong Ibig Sabihin Nito?”
-Learners analyze Filipino expressions, gestures, emojis, and everyday situations. They explain how different people may
interpret the same message differently.
B. Pre-Test: “Message Detectives”
The class is divided into groups and rotates through stations. Each station asks learners to solve or answer items about
source credibility, viral posts, cultural clues, and emoji interpretation.
Sample stations include:
● News check: What should you check first?
● True or False: “All viral posts are true.”
● Cultural clue: Why might a joke offend people from another culture?
● Emoji interpretation: What does 🙏 mean in the Philippines?
C. Discussion: Cultural Awareness and Cultural Sensitivity
-Explain that cultural awareness means understanding that one’s own cultural lens is only one of many ways of seeing the
world.
-Learners discuss how gestures, symbols, and language may be interpreted differently based on cultural background.
-Explain cultural sensitivity as the ability to adapt behavior and interpretation to respect cultural differences. Key principles
include avoiding judgment, identifying personal bias, showing empathy, and respecting differences.
D. Mini-Lesson: Forms of Communication
-Discuss the three forms of communication:
1. Literary Communication — communication through literature such as poetry, novels, drama, memoirs, and biographies.
Its critical focus includes theme, symbolism, character motivation, literary devices, and author’s background.
2. Media Communication — content distributed through traditional mass channels such as TV news, radio, newspapers,
documentaries, magazines, and films. Its critical focus includes source credibility, bias detection, representation, omission of
facts, framing, and gatekeeping.
3. Digital Communication — content distributed through internet-based channels such as TikTok, Facebook, podcasts,
online games, and messaging apps. Its critical focus includes algorithms, echo chambers, authenticity, viral content, and
digital identity.
E. Discussion: Critical Listening, Reading, and Viewing
-Explain that interpretation means assigning meaning to a message, and critical interpretation involves questioning,
analyzing, contextualizing, and evaluating messages.
-Introduce the three critical skills:
● Critical Listening — listening beyond spoken words by analyzing tone, credibility, emotional appeals, and omissions.
-Each group receives an image, advertisement, speech excerpt, or media sample.
Learners identify the communication mode used, the attitude shown, the assumption
present, the perspective being presented, and a culturally sensitive response. Each group
prepares a 2–3-minute presentation.
I. Reflection
Learners reflect on one of the statements: “Messages can have hidden meanings
beyond words,” “One assumption we often hear is that everyone thinks the same
way,” or “We must be more careful in interpreting because context matters.”
● Critical Reading — reading with questioning and analysis by identifying purpose, analyzing arguments, and evaluating
evidence.
● Critical Viewing — analyzing visual and multimedia messages such as camera angles, editing, sound effects, symbolism,
and representation.
F. Individual Activity: “Fact, Feeling, or Framing?”
-Learners analyze screenshots, headlines, and posts. They classify each as: Fact, Opinion, Emotional appeal, Bias
Cultural issue Guide questions:
● Is there any bias in the statement?
● What is the intent of the statement?
● What is the impact?
● Is the source credible or not? Explain.
G. Reflection
Learners complete the statements:
● “I realized that communication becomes dangerous when __________.”
● “I can become a more responsible communicator by __________.”
Learning Resources: Teacher-made PowerPoint presentation for Lesson 4: Various Culturally Significant
Communication Events / Various Modes of Communication, television, Laptop, Board,
advertisements, speech excerpts, or media samples, notebook for group output,
Alternative option: If equipment is unavailable, the teacher may use printed images, written
excerpts, or board-based examples.
Teacher-made PowerPoint presentation for Lesson 5, TV, Laptop and speaker, chalkboard, Printed station cards for
“Message Detectives”, Sample screenshots, headlines, memes, posts, advertisements, or festival posters , Activity sheets
or notebooks
Opportunities for integration: Values Education / Homeroom Guidance: Respect for cultural differences, empathy, and
responsible interpretation of others’ messages.
Media and Information Literacy: Recognizing media bias, framing, selection, omission, and
visual meaning in images, advertisements, and media texts.
Social Science / Understanding Culture: Examining values, norms, assumptions,
perspectives, and cultural context in communication.
ICT: Responsible interpretation of multimodal digital content, social media posts, and online
visuals.
Values Education / Homeroom Guidance: Respect, empathy, responsible interpretation, and cultural sensitivity.
English and Filipino: Interpretation of texts, word choice, tone, symbolism, and implied meaning.
Contemporary Philippine Arts / Social Science: Cultural representation, festivals, public communication, and social issues.
Assessment.
Formative Assessment: -Learners answer a short post-test on attitude, assumption, perspective, high-context
culture, communication modes, camera angle, omission, and spatial meaning. The teacher
checks learner mastery and identifies points for reteaching.
GroupTask: "Decode the Message"
-Create one of the following:
• A short vlog
• An infographic
• A podcast episode
• A meme analysis
• A reaction paper
-Show how critical interpretation and cultural sensitivity apply in real-life Filipino contexts.
Ways Forward.
Extended learning opportunities: Learners may choose one image, advertisement, online post, speech excerpt, or social media
content and analyze it using the guide: communication mode, attitude, assumption, perspective,
and culturally sensitive response.
Reflection prompt:
“The real message is often found beyond words because _____.”
Learners may analyze a viral post, advertisement, artwork, podcast, or cultural event using the following guide:
1. What is the main message?
2. What is the implied meaning?
3. Is there any bias?
4. What information or perspective is missing?
Reflections:  How many learners were able to recognize and articulate underlying attitudes,
assumptions, or perspectives in culturally significant communication events?
 How many still need further guidance in identifying deeper viewpoints and
connecting them to social or cultural contexts?
 How many learners were able to interpret literary, media, and digital texts effectively by applying critical listening,
reading, and viewing strategies with cultural awareness and sensitivity?
 How many still need further guidance in recognizing cultural perspectives and applying critical strategies to understand
communication more deeply?
Prepared by: Checked by:
NELIA A. BATULAN DIOSDADO E. SALAS
Subject Teacher School Principal