SlideShare a Scribd company logo
Community Works
For business
Who uses open-source?
Who contributes back?
Business involvement?
PHP Community
Organizing events
Build projects
Volunteers
Pay themselves
Need support
Why participate?
Example
• it's good for the health of the language	

• it's good for business	

• depends on the usage of language / technology	

• target the audience that become your promoters	

• good sentiment around the company and brand (brand awareness)	

• build relationships one-on-one and give demos	

• a great way to recruit for your company	

• community feedback about your company	

• keeping in touch with community
Thanks to Elizabeth Naramore for providing feedback
Example
• learn technology in an early stage	

• get in touch with people to provide
support	

• follow up on technological evolutions and
trends	

• easier finding partners, customers or new
employees
Thanks to Thijs Feryn for providing feedback
Example
• visibility to potential employees and
partners	

• giving something back to the community	

• building a business on top of quality open
source projects	

• being part of a fun and engaging group
Thanks to Wim Godden for providing feedback
Example
• access to everyone’s best practices + innovation
• share best technical solutions
• cooperate on a technical level - compete on a business level
• real multiplier (e.g. US Government) for reusable infrastructure
• making the difference
• buy once, get improvements back for free indefinitely
• more secure products
Thanks to Jeffrey McGuire for providing feedback
Example
• learn internals of open-source projects	

• meeting experts for support and advice	

• finding new ways to offer better services	

• finding gratitude in “giving back”
Summary
• keeping up-to-date on new technologies	

• establishing support and advice networks	

• feedback on your products / services	

• great for hiring new employees	

• great for finding new customers
How getting involved?
Report bugs
Fix issues or add features
Write documentation
Provide translations
Other ways to help
Room for user groups
Buy beer for events
Sponsor events
Provide hosting
Give us developers
What’s the ROI?
Long term investment
Create partnerships
Get valuable feedback
Brand awareness
Beta testing
Buy once, use forever
Hiring and recruitment
Support and assistance
Market leader
Community works!
Community feedback
Community Interactions
Improved products
Product Evangelists
Give little, get much
Beware of dangers!
Arrogance
High Expectations
Everything for granted
Don’t build on others’ rep
Earn the seat at the table
Summary
Invest in communities
Give because you want to
Earn respect
Do better business
Thank you
community works: http://www.flickr.com/photos/
76029035@N02/6829419407	

using open-source: http://www.flickr.com/photos/joshholmes/
6775970225	

wall street: http://www.flickr.com/photos/ensh/3867767246/	

phpnw11: http://www.flickr.com/photos/stuartherbert/
6231772651/	

phpbenelux: http://www.flickr.com/photos/joshholmes/
6774829421	

joindin: http://www.flickr.com/photos/joshholmes/6779894817	

volunteers: http://www.flickr.com/photos/stuartherbert/
6230059226	

cash register: http://www.flickr.com/photos/stevensnodgrass/
4034636727/	

support: http://www.flickr.com/photos/dominicspics/5559345297/	

questions: http://www.flickr.com/photos/oberazzi/318947873	

signup: http://www.flickr.com/photos/
goldendragon613/296795071	

bugs: http://www.flickr.com/photos/goingslo/4523034319	

repairs: http://www.flickr.com/photos/urban_outlaw/2683334422	

documentation: http://www.flickr.com/photos/
sixteenmilesofstring/2476311752	

translations: http://www.flickr.com/photos/jeremybrooks/
2175042537	

red cross: http://www.flickr.com/photos/tk_five_0/2312700765	

server rack: http://www.flickr.com/photos/traftery/2467633331	

rasmus: http://www.flickr.com/photos/arnaudlimbourg/
5165138896	

roi: http://www.flickr.com/photos/epsos/5394616925/	

long term investment: http://www.flickr.com/photos/teegardin/
6093690339	

partnerships: http://www.flickr.com/photos/macaco9/5820706157
boomerang: http://www.flickr.com/photos/cogdog/5389653746/	

space: http://www.flickr.com/photos/nasamarshall/7637356614/	

recruitment: http://www.flickr.com/photos/streamishmc/
5743450139	

lion: http://www.flickr.com/photos/amhuxham/6859625396	

feedback: http://www.flickr.com/photos/oemebamo/2542415550	

success: http://www.flickr.com/photos/kevint/85911467	

danger: http://www.flickr.com/photos/jonathangill/5338645910	

arrogance: http://www.flickr.com/photos/brostad/3420765336	

sagrada familia: http://www.flickr.com/photos/joangs/3603305604	

money: http://www.flickr.com/photos/
9731367@N02/6988272680	

table: http://www.flickr.com/photos/stanfordedtech/3932292426/	

clue bat: http://www.flickr.com/photos/trombonekenny/
2509085987	

investing: http://www.flickr.com/photos/mytudut/5189224326/	

free will: http://www.flickr.com/photos/scramblerman/292214579	

beach: http://www.flickr.com/photos/victoriawhite/4972555193	

mountains: http://www.flickr.com/photos/dcsl/3268208595/
https://joind.in/10828

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