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Chemical
companies in
the metaverse
An illustration of how the metaverse
can redefine the way a chemical
company conducts business
Order received 1
Product movement monitored 8
Production capacity verified
2
Order confirmed
3
Production monitored
4
Quality inspected
5
Product information tracked 6
Route optimized
7
Activity in the metaverse
• A chemical company sales
representative gets a request
from an automotive customer
for flame retardant material.
• The sales representative
connects with the customer
to understand the product
specifications, delivery
schedule and any other
requirements such as
packaging.
1 Order
received
• The sales representative accesses a
real-time production dashboard,
powered by AI and ML insights, to
understand how the production line can
accommodate the new customer order.
• The sales representative uses
gamification to simulate the
anticipated impact on other orders.
• With the help of data analytics, the
system recommends a new production
plan with adapted changes that factor
in parameters like demand and supply
constraints, waiting time, inventory,
logistics partner availability and more.
2 Production
capacity verified
• The sales representative virtually
connects with all the stakeholders
(i.e. production, warehousing, sales,
network partners etc.) and reviews the
auto-generated production plan.
• Once agreed, the order confirmation is
digitally relayed to the customer.
• The sales representative invites the
customer to connect in the metaverse
and discuss opportunities for co-
innovation, learn about other new
offerings and solutions, see product
demos and talk to polymer materials
experts for any clarifications needed.
3 Order
confirmed
Activity in the metaverse
• The unit operator navigates through
the product’s digital twin using
smart wearables/virtual reality and
augmented reality headsets.
• The operator sees the production
progress virtually and other details
such as yield and feed rate without
needing to physically visit the
production floor.
4 Production
monitored
Activity in the metaverse
• IoT (Internet of Things) sensors
collect and store relevant data such
as the reactor temperature during
live manufacturing.
• A quality assurance analyst
performs a check on the digital
sample and triggers the workflow to
adjust production parameters live at
the plant floor.
• The production supervisor gets an
alert on a mobile device and takes
subsequent action.
5 Quality
inspected
Activity in the metaverse
• Logistics managers retrieve
the product information,
starting with the product lot,
check warehouse stock and
select the route for delivery
along with the logistics
partners.
• They can also digitally
retrieve safety and
compliance-related details
such as material safety data
sheets, material toxicity etc.
6 Product
information
tracked
• Freight forwarders log into the
supply chain metaverse and
visualize the shipping route.
• They get dynamic alerts to
optimize the route and take
suitable actions via optimization
recommendations—selecting the
best available option to reduce
lead times and carbon
emissions to help ensure a
sustainable delivery.
7 Route
optimized
Activity in the metaverse
8 Product
movement
monitored
• Product line managers use
IoT sensors, high-end
connectivity (5G) and
blockchain for real-time
tracking and to receive
updates on the further usage
of their products by
automotive customers.
• The product manager for the
halogenated polymer line can
also track emissions along
the entire product lifecycle.
Learn more
Visit Accenture Chemicals
at www.accenture.com/chemicals