SlideShare a Scribd company logo
LINKAGES AND POSSIBILITIES
Definitions and Relationships Corporate social responsibility (CSR) is the process by which businesses negotiate their role in society  In the business world, ethics is the study of morally appropriate behaviors and decisions, examining what " should  be done ” Although the two are linked in most firms, CSR activities are no guarantee of ethical behavior
Recent Evidence of CSR Interest An Internet search turns up 15,000 plus response to “corporate citizenship” Journals increasingly “rate” businesses (and NGOs) on socially responsive criteria: Best place to work Most admired Best (and worst) corporate reputation
Reasons for CSR Activities CSR activities are important to and even expected by the public And they are easily monitored worldwide CSR activities help organizations hire and retain the people they want CSR activities contribute to business performance
Maximize firm’s profits to the exclusion of all else Balance profits and  social objectives Do what it takes to make a profit; skirt the law; fly below social radar Fight social responsibility initiatives Comply; do what is legally required Integrate social objectives and business goals Lead the industry and other businesses with best practices Do more than required; e.g. engage in philanthropic giving Articulate social value objectives Corporate Social Responsibility
CSR are Grounded by Opposing Objectives :- Do what it takes to make a profit; skirt the law; fly below social radar Fight CSR initiatives Comply with legal requirements Do more than legally required, e.g., philanthropy Articulate social (CSR) objectives Integrate social objectives and business goals Lead the industry on social objectives
Businesses CSR Activities Philanthropy give money or time or in kind to charity Integrative philanthropy—select beneficiaries aligned with company interests Philanthropy will not enhance corporate reputation if a company  fails to live up to its philanthropic image or  if consumers perceive philanthropy to be manipulative
I ntegrate CSR  Globally Incorporate values to make it part of an articulated belief system Act worldwide on those values   Cause-related marketing Cause-based cross sector partnerships Engage with stakeholders Primary stakeholders Secondary stakeholders
Business Ethics Development  The cultural context influences organizational ethics Top managers also influence ethics The combined influence of culture and top management influence organizational ethics and ethical behaviors
Emergence of a Global Business Ethic  Growing sense that responsibility for righting social wrongs belongs to all organizations  Growing business need for integrative mechanisms such as ethics E thics reduce operating uncertainties Voluntary guidelines avoid government impositions Ethical conduct is needed in an increasingly interdependent world — everyone in the same game Companies wish to avoid problems and/or be good public citizens
Four Challenges to a Global Ethic Global rules emerge from negotiations and will reflect values of the strong Global rules may be viewed as an end rather than a beginning Rules can depress innovation and creativity Rules are static but globalization is dynamic
SPECTRUM OF CSR Good CSR Poor CSR No employment No concern for indirect effect (land, water, air) Destruction of  agricultural land Not willing to listen to other stakeholders Appropriate of land not being compensated Non compliance of rule of land Taking care of workers Low dependence on non renewable resources High awareness about CSR initiatives Land compensation Increased monitoring system Environment responsibility
Main Concepts of CSR Social Contract  (Donaldson, 1982; Donaldson and Dunfee, 1999) – There is a tacit social contract between the firm and society; the contract bestows certain rights in exchange for certain responsibilities. Stakeholder Theory  (Freeman, 1984) – A stakeholder is “any group or individual who can affect or is affected by the achievement of an organisation’s purpose.”  Argues that it is in the company’s strategic interest to respect the interests of all its stakeholders. CSR  (Carrol, 1979)  Firms have responsibilities to societies including economic, legal, ethical and discretionary (or philanthropic). -
Key Issues in CSR Labour rights :  child labour  forced labour  right to organise  safety and health Environmental conditions water & air emissions climate change Human rights cooperation with paramilitary forces complicity in extra-judicial killings Poverty Alleviation job creation public revenues skills and technology
Key drivers of CSR Around the world NGO Activism Responsible investment Litigation Gov & IGO initiatives Developing Countries Foreign customers  Domestic consumers FDI Government & IGO
Key Drivers: NGO Activism Facilitators:  IT (esp Internet), media, low cost travel Boycotts, brand damage, influence legislation, domino effect e.g. Shell in Nigeria, Exxon in Cameroon, Sinopec in Sudan, Apparel Industry (Nike, Gap), GMO, Wood Products, etc.
United Nations Initiatives UN Global Compact UN Principles for Responsible Investment UNEP Equator Principles ILO  Tripartite Declaration of Principles concerning Multinational Enterprises and Social Policy (MNE Declaration) UNHCHR Business and Human Rights UNODC Anti-corruption UNCTAD Corporate Responsibility Reporting, World Investment Report
Implications for Enterprises The Extended Firm Regional Plants / JV Partners Suppliers / Distributors New social and product liability patterns Development of Codes of Conduct and CSR reporting Expanding sphere of influence Application of Code of Conduct to value chain CSR management:  value chain management = compliance management CSR Drivers Transnational Corporations
Implications for Enterprises: CSR Management How do companies address socio-environmental & legal compliance issues? Policies  - Code of Conduct Systems  - Compliance Management Reporting  - Accounting and Reporting
CSR Management: Plan, Do, Check, Act method Plan Consult stakeholders Establish code of conduct Set targets Do Establish management systems and personnel Promote code compliance Check Measure progress Audit  Report Act Corrective action Reform of systems
Implications for Development:  CSR management CSR performance among 100 emerging market enterprises Source: UNCTAD, 2008
Implications for Development:  CSR management CSR performance among 100 emerging market enterprises Source: UNCTAD, 2008
What is Social Entrepreneurship? Social Entrepreneurship is the use of  business practices such as business planning, project management, marketing and sales, for advancing social causes
To be Successful A Community  Venture  Needs: A clearly stated purpose A governing structure, knowledgeable advisors A solid Business Plan Good Project Planning A target audience A source of money &/ resources to run and expand the organization Good Communications, marketing and sales plan Solid Leadership A good working relationship with other community organizations
Implications for Development CSR ‘ cascade effect ’ on members of the global value chain labour conditions (e.g. OSH, right to organise, wages) environmental controls transfer of new management techniques Compensation for weak legal environment in LDCs  Impact on economic development & national competitiveness???
REFERENCES:- SAINATH views upon CSR Views from C.K. PRAHLAD Views from TIM INKPEN Views from- DR. ANTHONY MILLER United nations conference on trade and development
THANK  YOU… PRESENTED BY:- SUMIT  MUKHERJEE ROLL NO. - 2011126

More Related Content

What's hot

business ethics Ch.2 by ferrell
business ethics Ch.2 by ferrellbusiness ethics Ch.2 by ferrell
business ethics Ch.2 by ferrell
Hassan Janjua
 
Corporate Social Responsibility - Importance and its Practice | INB480 SMI
Corporate Social Responsibility - Importance and its Practice | INB480 SMICorporate Social Responsibility - Importance and its Practice | INB480 SMI
Corporate Social Responsibility - Importance and its Practice | INB480 SMI
Rifatul Sazal
 
Ethics and CSR
Ethics and CSREthics and CSR
Ethics and CSR
CRRC-Armenia
 
Managerial ethics and Social responsibility
Managerial ethics and Social responsibilityManagerial ethics and Social responsibility
Managerial ethics and Social responsibility
Sajeed Mahaboob
 
Corporate social responsibility
Corporate social responsibilityCorporate social responsibility
Corporate social responsibility
Karun Mahajan
 
Csr theories & stakeholders
Csr theories & stakeholdersCsr theories & stakeholders
Csr theories & stakeholders
Soumyajit Sengupta
 
Ethics And Sustainability
Ethics And SustainabilityEthics And Sustainability
Ethics And Sustainability
Mediawolcott
 
Csr & ethics
Csr & ethicsCsr & ethics
Csr & ethics
Digvijaysinh Gohil
 
Csr issues for_future_development_dbl_side
Csr issues for_future_development_dbl_sideCsr issues for_future_development_dbl_side
Csr issues for_future_development_dbl_side
Chandar Belani
 
CSR (Corporate Social Responsibility), CSR Strategy, Strength, Action Plan, C...
CSR (Corporate Social Responsibility), CSR Strategy, Strength, Action Plan, C...CSR (Corporate Social Responsibility), CSR Strategy, Strength, Action Plan, C...
CSR (Corporate Social Responsibility), CSR Strategy, Strength, Action Plan, C...
Tonex
 
Cretical perspective of Corporate social responsibility in developing countries
Cretical perspective of Corporate social responsibility in developing countriesCretical perspective of Corporate social responsibility in developing countries
Cretical perspective of Corporate social responsibility in developing countries
M Umair Mani
 
corporate social responsibility and ethics
corporate social responsibility and ethicscorporate social responsibility and ethics
corporate social responsibility and ethics
cnaasir7
 
Business ethics
Business ethicsBusiness ethics
Business ethics
Ibtihaj Hussain
 
Community social responsibility and market strategy
Community social responsibility and market strategyCommunity social responsibility and market strategy
Community social responsibility and market strategy
Pawan Poudel
 
MGMT 374 Week 2 Powerpoint
MGMT 374 Week 2 PowerpointMGMT 374 Week 2 Powerpoint
MGMT 374 Week 2 Powerpoint
Michael Hill
 
Corporate Sustainability
Corporate SustainabilityCorporate Sustainability
Corporate Sustainability
BCPsustainability
 
Corporate social responsibility
Corporate social responsibilityCorporate social responsibility
Corporate social responsibility
Avinash Prakash
 
Report- Impact of CSR on financial performance of the company
Report- Impact of CSR on financial performance of the companyReport- Impact of CSR on financial performance of the company
Report- Impact of CSR on financial performance of the company
Bindu Priya Pasham
 
Social Responsibilitie Of Business
Social Responsibilitie Of BusinessSocial Responsibilitie Of Business
Social Responsibilitie Of Business
home
 
Social responsibilities of business
Social responsibilities of businessSocial responsibilities of business
Social responsibilities of business
DEEPAK DODDAMANI
 

What's hot (20)

business ethics Ch.2 by ferrell
business ethics Ch.2 by ferrellbusiness ethics Ch.2 by ferrell
business ethics Ch.2 by ferrell
 
Corporate Social Responsibility - Importance and its Practice | INB480 SMI
Corporate Social Responsibility - Importance and its Practice | INB480 SMICorporate Social Responsibility - Importance and its Practice | INB480 SMI
Corporate Social Responsibility - Importance and its Practice | INB480 SMI
 
Ethics and CSR
Ethics and CSREthics and CSR
Ethics and CSR
 
Managerial ethics and Social responsibility
Managerial ethics and Social responsibilityManagerial ethics and Social responsibility
Managerial ethics and Social responsibility
 
Corporate social responsibility
Corporate social responsibilityCorporate social responsibility
Corporate social responsibility
 
Csr theories & stakeholders
Csr theories & stakeholdersCsr theories & stakeholders
Csr theories & stakeholders
 
Ethics And Sustainability
Ethics And SustainabilityEthics And Sustainability
Ethics And Sustainability
 
Csr & ethics
Csr & ethicsCsr & ethics
Csr & ethics
 
Csr issues for_future_development_dbl_side
Csr issues for_future_development_dbl_sideCsr issues for_future_development_dbl_side
Csr issues for_future_development_dbl_side
 
CSR (Corporate Social Responsibility), CSR Strategy, Strength, Action Plan, C...
CSR (Corporate Social Responsibility), CSR Strategy, Strength, Action Plan, C...CSR (Corporate Social Responsibility), CSR Strategy, Strength, Action Plan, C...
CSR (Corporate Social Responsibility), CSR Strategy, Strength, Action Plan, C...
 
Cretical perspective of Corporate social responsibility in developing countries
Cretical perspective of Corporate social responsibility in developing countriesCretical perspective of Corporate social responsibility in developing countries
Cretical perspective of Corporate social responsibility in developing countries
 
corporate social responsibility and ethics
corporate social responsibility and ethicscorporate social responsibility and ethics
corporate social responsibility and ethics
 
Business ethics
Business ethicsBusiness ethics
Business ethics
 
Community social responsibility and market strategy
Community social responsibility and market strategyCommunity social responsibility and market strategy
Community social responsibility and market strategy
 
MGMT 374 Week 2 Powerpoint
MGMT 374 Week 2 PowerpointMGMT 374 Week 2 Powerpoint
MGMT 374 Week 2 Powerpoint
 
Corporate Sustainability
Corporate SustainabilityCorporate Sustainability
Corporate Sustainability
 
Corporate social responsibility
Corporate social responsibilityCorporate social responsibility
Corporate social responsibility
 
Report- Impact of CSR on financial performance of the company
Report- Impact of CSR on financial performance of the companyReport- Impact of CSR on financial performance of the company
Report- Impact of CSR on financial performance of the company
 
Social Responsibilitie Of Business
Social Responsibilitie Of BusinessSocial Responsibilitie Of Business
Social Responsibilitie Of Business
 
Social responsibilities of business
Social responsibilities of businessSocial responsibilities of business
Social responsibilities of business
 

Similar to business and societies - possibilities and linkages -----by sumit mukherjee,NIILM-CMS

Millercsr
MillercsrMillercsr
MSc Corporate Comms Course Lectures 2010 - London School of Economics, Corpo...
MSc Corporate Comms Course Lectures 2010  - London School of Economics, Corpo...MSc Corporate Comms Course Lectures 2010  - London School of Economics, Corpo...
MSc Corporate Comms Course Lectures 2010 - London School of Economics, Corpo...
Good Public Relations
 
Ashwin 002
Ashwin 002Ashwin 002
Corporate social responsibility in india
Corporate social responsibility in indiaCorporate social responsibility in india
Corporate social responsibility in india
Naveen Navlani
 
Csr & ethics
Csr & ethicsCsr & ethics
Csr & ethics
Sorab Sadri
 
2011 Lecture Notes - MSc Corporate Communications
2011 Lecture Notes - MSc Corporate Communications 2011 Lecture Notes - MSc Corporate Communications
2011 Lecture Notes - MSc Corporate Communications
Good Public Relations
 
CSR
CSRCSR
Ijaprr vol1-2-17-85-91shailesh
Ijaprr vol1-2-17-85-91shaileshIjaprr vol1-2-17-85-91shailesh
Ijaprr vol1-2-17-85-91shailesh
ijaprr_editor
 
Corporate Social Responsibility- Microsoft Corporation
Corporate Social Responsibility- Microsoft CorporationCorporate Social Responsibility- Microsoft Corporation
Corporate Social Responsibility- Microsoft Corporation
Nikita Jangid
 
Csv ppt2019
Csv ppt2019Csv ppt2019
Csv ppt2019
Koushik chatterjee
 
04. Corporate Social Responisbility
04. Corporate Social Responisbility04. Corporate Social Responisbility
04. Corporate Social Responisbility
HamdoonHussain
 
Corporate social responsibility
Corporate social responsibilityCorporate social responsibility
Corporate social responsibility
Amlin David
 
Corporate social responsibility
Corporate social responsibilityCorporate social responsibility
Corporate social responsibility
Devegowda S R
 
Csr
CsrCsr
CSR PPT2023.ppt
CSR PPT2023.pptCSR PPT2023.ppt
CSR PPT2023.ppt
MohanT33
 
Corporate social responsibility
Corporate social responsibilityCorporate social responsibility
Corporate social responsibility
udayamani
 
Prsa philly 1.0[1]
Prsa philly 1.0[1]Prsa philly 1.0[1]
Prsa philly 1.0[1]
Michellevroom
 
Achieving Competitive Advantage Through Strategic Corporate Social Responsibi...
Achieving Competitive Advantage Through Strategic Corporate Social Responsibi...Achieving Competitive Advantage Through Strategic Corporate Social Responsibi...
Achieving Competitive Advantage Through Strategic Corporate Social Responsibi...
Elijah Ezendu
 
Challenges Of Corporate Social Responsibility
Challenges Of Corporate Social ResponsibilityChallenges Of Corporate Social Responsibility
Challenges Of Corporate Social Responsibility
Elijah Ezendu
 
CSR in Global Context and in International Business
CSR in Global Context and in International BusinessCSR in Global Context and in International Business
CSR in Global Context and in International Business
Niña Mae Alota
 

Similar to business and societies - possibilities and linkages -----by sumit mukherjee,NIILM-CMS (20)

Millercsr
MillercsrMillercsr
Millercsr
 
MSc Corporate Comms Course Lectures 2010 - London School of Economics, Corpo...
MSc Corporate Comms Course Lectures 2010  - London School of Economics, Corpo...MSc Corporate Comms Course Lectures 2010  - London School of Economics, Corpo...
MSc Corporate Comms Course Lectures 2010 - London School of Economics, Corpo...
 
Ashwin 002
Ashwin 002Ashwin 002
Ashwin 002
 
Corporate social responsibility in india
Corporate social responsibility in indiaCorporate social responsibility in india
Corporate social responsibility in india
 
Csr & ethics
Csr & ethicsCsr & ethics
Csr & ethics
 
2011 Lecture Notes - MSc Corporate Communications
2011 Lecture Notes - MSc Corporate Communications 2011 Lecture Notes - MSc Corporate Communications
2011 Lecture Notes - MSc Corporate Communications
 
CSR
CSRCSR
CSR
 
Ijaprr vol1-2-17-85-91shailesh
Ijaprr vol1-2-17-85-91shaileshIjaprr vol1-2-17-85-91shailesh
Ijaprr vol1-2-17-85-91shailesh
 
Corporate Social Responsibility- Microsoft Corporation
Corporate Social Responsibility- Microsoft CorporationCorporate Social Responsibility- Microsoft Corporation
Corporate Social Responsibility- Microsoft Corporation
 
Csv ppt2019
Csv ppt2019Csv ppt2019
Csv ppt2019
 
04. Corporate Social Responisbility
04. Corporate Social Responisbility04. Corporate Social Responisbility
04. Corporate Social Responisbility
 
Corporate social responsibility
Corporate social responsibilityCorporate social responsibility
Corporate social responsibility
 
Corporate social responsibility
Corporate social responsibilityCorporate social responsibility
Corporate social responsibility
 
Csr
CsrCsr
Csr
 
CSR PPT2023.ppt
CSR PPT2023.pptCSR PPT2023.ppt
CSR PPT2023.ppt
 
Corporate social responsibility
Corporate social responsibilityCorporate social responsibility
Corporate social responsibility
 
Prsa philly 1.0[1]
Prsa philly 1.0[1]Prsa philly 1.0[1]
Prsa philly 1.0[1]
 
Achieving Competitive Advantage Through Strategic Corporate Social Responsibi...
Achieving Competitive Advantage Through Strategic Corporate Social Responsibi...Achieving Competitive Advantage Through Strategic Corporate Social Responsibi...
Achieving Competitive Advantage Through Strategic Corporate Social Responsibi...
 
Challenges Of Corporate Social Responsibility
Challenges Of Corporate Social ResponsibilityChallenges Of Corporate Social Responsibility
Challenges Of Corporate Social Responsibility
 
CSR in Global Context and in International Business
CSR in Global Context and in International BusinessCSR in Global Context and in International Business
CSR in Global Context and in International Business
 

More from sumit mukherjee

NIILM CMS CAREER
NIILM CMS CAREER NIILM CMS CAREER
NIILM CMS CAREER
sumit mukherjee
 
positioning of HR to create value by sumit mukherjee
positioning of HR to create value by sumit mukherjeepositioning of HR to create value by sumit mukherjee
positioning of HR to create value by sumit mukherjee
sumit mukherjee
 
advertising strategies of MARUTI SUZUKI, HYUNDAI AND TATA MOTORS by sumit muk...
advertising strategies of MARUTI SUZUKI, HYUNDAI AND TATA MOTORS by sumit muk...advertising strategies of MARUTI SUZUKI, HYUNDAI AND TATA MOTORS by sumit muk...
advertising strategies of MARUTI SUZUKI, HYUNDAI AND TATA MOTORS by sumit muk...
sumit mukherjee
 
Lady gaga and promotional strategies---by sumit mukherjee
Lady gaga and promotional strategies---by sumit mukherjeeLady gaga and promotional strategies---by sumit mukherjee
Lady gaga and promotional strategies---by sumit mukherjee
sumit mukherjee
 
presentation of BRAND---BY SUMIT MUKHERJEE
presentation of BRAND---BY SUMIT MUKHERJEEpresentation of BRAND---BY SUMIT MUKHERJEE
presentation of BRAND---BY SUMIT MUKHERJEE
sumit mukherjee
 
Dish Tv----during DIGITIZATION
Dish Tv----during DIGITIZATIONDish Tv----during DIGITIZATION
Dish Tv----during DIGITIZATION
sumit mukherjee
 
Winning with-leadership---BY sumit mukherjee
Winning with-leadership---BY sumit mukherjeeWinning with-leadership---BY sumit mukherjee
Winning with-leadership---BY sumit mukherjee
sumit mukherjee
 
NATIONAL INCOME====by sumit mukherjee
NATIONAL INCOME====by sumit mukherjeeNATIONAL INCOME====by sumit mukherjee
NATIONAL INCOME====by sumit mukherjee
sumit mukherjee
 
The indian partnership act, 1932===by sumit mukherjee
The indian partnership act, 1932===by sumit mukherjeeThe indian partnership act, 1932===by sumit mukherjee
The indian partnership act, 1932===by sumit mukherjee
sumit mukherjee
 
Contract act----by sumit mukherjee
Contract act----by sumit  mukherjeeContract act----by sumit  mukherjee
Contract act----by sumit mukherjee
sumit mukherjee
 
Complain less thank_more-----BY SUMIT MUKHERJEE
Complain less thank_more-----BY SUMIT MUKHERJEEComplain less thank_more-----BY SUMIT MUKHERJEE
Complain less thank_more-----BY SUMIT MUKHERJEE
sumit mukherjee
 
INFORMATION FLOW IN DOMINO'S PIZZA......BY SUMIT MUKHERJEE
INFORMATION FLOW IN DOMINO'S PIZZA......BY SUMIT MUKHERJEEINFORMATION FLOW IN DOMINO'S PIZZA......BY SUMIT MUKHERJEE
INFORMATION FLOW IN DOMINO'S PIZZA......BY SUMIT MUKHERJEE
sumit mukherjee
 
Break even point in economics.......by sumit mukherjee...
Break even point in economics.......by sumit mukherjee...Break even point in economics.......by sumit mukherjee...
Break even point in economics.......by sumit mukherjee...
sumit mukherjee
 
THANK YOU FOR SMOKING....by sumit mukherjee
THANK YOU FOR SMOKING....by sumit mukherjeeTHANK YOU FOR SMOKING....by sumit mukherjee
THANK YOU FOR SMOKING....by sumit mukherjee
sumit mukherjee
 
google + versus facebook
google + versus facebookgoogle + versus facebook
google + versus facebook
sumit mukherjee
 

More from sumit mukherjee (15)

NIILM CMS CAREER
NIILM CMS CAREER NIILM CMS CAREER
NIILM CMS CAREER
 
positioning of HR to create value by sumit mukherjee
positioning of HR to create value by sumit mukherjeepositioning of HR to create value by sumit mukherjee
positioning of HR to create value by sumit mukherjee
 
advertising strategies of MARUTI SUZUKI, HYUNDAI AND TATA MOTORS by sumit muk...
advertising strategies of MARUTI SUZUKI, HYUNDAI AND TATA MOTORS by sumit muk...advertising strategies of MARUTI SUZUKI, HYUNDAI AND TATA MOTORS by sumit muk...
advertising strategies of MARUTI SUZUKI, HYUNDAI AND TATA MOTORS by sumit muk...
 
Lady gaga and promotional strategies---by sumit mukherjee
Lady gaga and promotional strategies---by sumit mukherjeeLady gaga and promotional strategies---by sumit mukherjee
Lady gaga and promotional strategies---by sumit mukherjee
 
presentation of BRAND---BY SUMIT MUKHERJEE
presentation of BRAND---BY SUMIT MUKHERJEEpresentation of BRAND---BY SUMIT MUKHERJEE
presentation of BRAND---BY SUMIT MUKHERJEE
 
Dish Tv----during DIGITIZATION
Dish Tv----during DIGITIZATIONDish Tv----during DIGITIZATION
Dish Tv----during DIGITIZATION
 
Winning with-leadership---BY sumit mukherjee
Winning with-leadership---BY sumit mukherjeeWinning with-leadership---BY sumit mukherjee
Winning with-leadership---BY sumit mukherjee
 
NATIONAL INCOME====by sumit mukherjee
NATIONAL INCOME====by sumit mukherjeeNATIONAL INCOME====by sumit mukherjee
NATIONAL INCOME====by sumit mukherjee
 
The indian partnership act, 1932===by sumit mukherjee
The indian partnership act, 1932===by sumit mukherjeeThe indian partnership act, 1932===by sumit mukherjee
The indian partnership act, 1932===by sumit mukherjee
 
Contract act----by sumit mukherjee
Contract act----by sumit  mukherjeeContract act----by sumit  mukherjee
Contract act----by sumit mukherjee
 
Complain less thank_more-----BY SUMIT MUKHERJEE
Complain less thank_more-----BY SUMIT MUKHERJEEComplain less thank_more-----BY SUMIT MUKHERJEE
Complain less thank_more-----BY SUMIT MUKHERJEE
 
INFORMATION FLOW IN DOMINO'S PIZZA......BY SUMIT MUKHERJEE
INFORMATION FLOW IN DOMINO'S PIZZA......BY SUMIT MUKHERJEEINFORMATION FLOW IN DOMINO'S PIZZA......BY SUMIT MUKHERJEE
INFORMATION FLOW IN DOMINO'S PIZZA......BY SUMIT MUKHERJEE
 
Break even point in economics.......by sumit mukherjee...
Break even point in economics.......by sumit mukherjee...Break even point in economics.......by sumit mukherjee...
Break even point in economics.......by sumit mukherjee...
 
THANK YOU FOR SMOKING....by sumit mukherjee
THANK YOU FOR SMOKING....by sumit mukherjeeTHANK YOU FOR SMOKING....by sumit mukherjee
THANK YOU FOR SMOKING....by sumit mukherjee
 
google + versus facebook
google + versus facebookgoogle + versus facebook
google + versus facebook
 

Recently uploaded

A Playbook for Solo & Siloed Data Science Practitioners
A Playbook for Solo & Siloed Data Science PractitionersA Playbook for Solo & Siloed Data Science Practitioners
A Playbook for Solo & Siloed Data Science Practitioners
Tim Wilson
 
20240716_ TJ Communications Credentials.pdf
20240716_ TJ Communications Credentials.pdf20240716_ TJ Communications Credentials.pdf
20240716_ TJ Communications Credentials.pdf
tjcomstrang
 
The-Three-Pillars-of-Doctoral-Research-What-Why-and-How (1).pptx
The-Three-Pillars-of-Doctoral-Research-What-Why-and-How (1).pptxThe-Three-Pillars-of-Doctoral-Research-What-Why-and-How (1).pptx
The-Three-Pillars-of-Doctoral-Research-What-Why-and-How (1).pptx
Jindal Global University, Sonipat Haryana 131001
 
ابي شي %10 مضمون ينزل الجنين واتس 00966583759617
ابي شي %10 مضمون ينزل الجنين واتس 00966583759617ابي شي %10 مضمون ينزل الجنين واتس 00966583759617
ابي شي %10 مضمون ينزل الجنين واتس 00966583759617
حبوب الاجهاض سايتوتك للبيع في الامارات cytotec واتس 00966583759617
 
Gym business MODEL .pdf .
Gym business MODEL .pdf                 .Gym business MODEL .pdf                 .
Gym business MODEL .pdf .
Divyanshu56740
 
How to use lace front wig importance and
How to use lace front wig importance andHow to use lace front wig importance and
How to use lace front wig importance and
kaporej505
 
Steps to Register Company in Dubai Mainland.pptx
Steps to Register Company in Dubai Mainland.pptxSteps to Register Company in Dubai Mainland.pptx
Steps to Register Company in Dubai Mainland.pptx
blackswanbss
 
2024 BPMN MIWG Capability Demonstration
2024  BPMN MIWG Capability Demonstration2024  BPMN MIWG Capability Demonstration
2024 BPMN MIWG Capability Demonstration
Denis Gagné
 
Busty Girls Call Navi Mumbai 🎈🔥9920725232 🔥💋🎈 Provide Best And Top Girl Servi...
Busty Girls Call Navi Mumbai 🎈🔥9920725232 🔥💋🎈 Provide Best And Top Girl Servi...Busty Girls Call Navi Mumbai 🎈🔥9920725232 🔥💋🎈 Provide Best And Top Girl Servi...
Busty Girls Call Navi Mumbai 🎈🔥9920725232 🔥💋🎈 Provide Best And Top Girl Servi...
bellared2
 
Mobile Application pentesting blog.docx.pdf
Mobile Application pentesting blog.docx.pdfMobile Application pentesting blog.docx.pdf
Mobile Application pentesting blog.docx.pdf
fortbridge4
 
High Girls Call Nashik 000XX00000 Provide Best And Top Girl Service And No1 i...
High Girls Call Nashik 000XX00000 Provide Best And Top Girl Service And No1 i...High Girls Call Nashik 000XX00000 Provide Best And Top Girl Service And No1 i...
High Girls Call Nashik 000XX00000 Provide Best And Top Girl Service And No1 i...
susmagarg02
 
AI and Best Use Cases for Your Personal Life.pptx
AI and Best Use Cases for Your Personal Life.pptxAI and Best Use Cases for Your Personal Life.pptx
AI and Best Use Cases for Your Personal Life.pptx
Brian Frerichs
 
What's your strategy? Getting tactical about being strategic.
What's your strategy? Getting tactical about being strategic.What's your strategy? Getting tactical about being strategic.
What's your strategy? Getting tactical about being strategic.
Doug Hall
 
CH.3.pptx DIGITAL MARKETING STRATEGY, IMPLEMENTATION AND PRACTICE Seventh Edi...
CH.3.pptx DIGITAL MARKETINGSTRATEGY, IMPLEMENTATION AND PRACTICESeventh Edi...CH.3.pptx DIGITAL MARKETINGSTRATEGY, IMPLEMENTATION AND PRACTICESeventh Edi...
CH.3.pptx DIGITAL MARKETING STRATEGY, IMPLEMENTATION AND PRACTICE Seventh Edi...
motasem221
 
Virtual Production Tool Set and Technologies Redefining Cinema.pdf
Virtual Production Tool Set and Technologies Redefining Cinema.pdfVirtual Production Tool Set and Technologies Redefining Cinema.pdf
Virtual Production Tool Set and Technologies Redefining Cinema.pdf
virtualproduction38
 
Movers near me in Dubai , Best Packers and Movers In Dubai
Movers near me in Dubai , Best Packers and Movers In DubaiMovers near me in Dubai , Best Packers and Movers In Dubai
Movers near me in Dubai , Best Packers and Movers In Dubai
imranmalik114455
 
Look at our July library display on Mining
Look at our July library display on MiningLook at our July library display on Mining
Look at our July library display on Mining
NZSG
 
Restaurant Chiraz Sindbad Hotel Hammamet
Restaurant Chiraz Sindbad Hotel HammametRestaurant Chiraz Sindbad Hotel Hammamet
Restaurant Chiraz Sindbad Hotel Hammamet
rihabkorbi24
 
The Importance of Public Relations for New Graduates.pdf
The Importance of Public Relations for New Graduates.pdfThe Importance of Public Relations for New Graduates.pdf
The Importance of Public Relations for New Graduates.pdf
Posh Concepts
 
Qatar Airways Kuwait Office.pdf.........
Qatar Airways Kuwait Office.pdf.........Qatar Airways Kuwait Office.pdf.........
Qatar Airways Kuwait Office.pdf.........
anissageorge9890
 

Recently uploaded (20)

A Playbook for Solo & Siloed Data Science Practitioners
A Playbook for Solo & Siloed Data Science PractitionersA Playbook for Solo & Siloed Data Science Practitioners
A Playbook for Solo & Siloed Data Science Practitioners
 
20240716_ TJ Communications Credentials.pdf
20240716_ TJ Communications Credentials.pdf20240716_ TJ Communications Credentials.pdf
20240716_ TJ Communications Credentials.pdf
 
The-Three-Pillars-of-Doctoral-Research-What-Why-and-How (1).pptx
The-Three-Pillars-of-Doctoral-Research-What-Why-and-How (1).pptxThe-Three-Pillars-of-Doctoral-Research-What-Why-and-How (1).pptx
The-Three-Pillars-of-Doctoral-Research-What-Why-and-How (1).pptx
 
ابي شي %10 مضمون ينزل الجنين واتس 00966583759617
ابي شي %10 مضمون ينزل الجنين واتس 00966583759617ابي شي %10 مضمون ينزل الجنين واتس 00966583759617
ابي شي %10 مضمون ينزل الجنين واتس 00966583759617
 
Gym business MODEL .pdf .
Gym business MODEL .pdf                 .Gym business MODEL .pdf                 .
Gym business MODEL .pdf .
 
How to use lace front wig importance and
How to use lace front wig importance andHow to use lace front wig importance and
How to use lace front wig importance and
 
Steps to Register Company in Dubai Mainland.pptx
Steps to Register Company in Dubai Mainland.pptxSteps to Register Company in Dubai Mainland.pptx
Steps to Register Company in Dubai Mainland.pptx
 
2024 BPMN MIWG Capability Demonstration
2024  BPMN MIWG Capability Demonstration2024  BPMN MIWG Capability Demonstration
2024 BPMN MIWG Capability Demonstration
 
Busty Girls Call Navi Mumbai 🎈🔥9920725232 🔥💋🎈 Provide Best And Top Girl Servi...
Busty Girls Call Navi Mumbai 🎈🔥9920725232 🔥💋🎈 Provide Best And Top Girl Servi...Busty Girls Call Navi Mumbai 🎈🔥9920725232 🔥💋🎈 Provide Best And Top Girl Servi...
Busty Girls Call Navi Mumbai 🎈🔥9920725232 🔥💋🎈 Provide Best And Top Girl Servi...
 
Mobile Application pentesting blog.docx.pdf
Mobile Application pentesting blog.docx.pdfMobile Application pentesting blog.docx.pdf
Mobile Application pentesting blog.docx.pdf
 
High Girls Call Nashik 000XX00000 Provide Best And Top Girl Service And No1 i...
High Girls Call Nashik 000XX00000 Provide Best And Top Girl Service And No1 i...High Girls Call Nashik 000XX00000 Provide Best And Top Girl Service And No1 i...
High Girls Call Nashik 000XX00000 Provide Best And Top Girl Service And No1 i...
 
AI and Best Use Cases for Your Personal Life.pptx
AI and Best Use Cases for Your Personal Life.pptxAI and Best Use Cases for Your Personal Life.pptx
AI and Best Use Cases for Your Personal Life.pptx
 
What's your strategy? Getting tactical about being strategic.
What's your strategy? Getting tactical about being strategic.What's your strategy? Getting tactical about being strategic.
What's your strategy? Getting tactical about being strategic.
 
CH.3.pptx DIGITAL MARKETING STRATEGY, IMPLEMENTATION AND PRACTICE Seventh Edi...
CH.3.pptx DIGITAL MARKETINGSTRATEGY, IMPLEMENTATION AND PRACTICESeventh Edi...CH.3.pptx DIGITAL MARKETINGSTRATEGY, IMPLEMENTATION AND PRACTICESeventh Edi...
CH.3.pptx DIGITAL MARKETING STRATEGY, IMPLEMENTATION AND PRACTICE Seventh Edi...
 
Virtual Production Tool Set and Technologies Redefining Cinema.pdf
Virtual Production Tool Set and Technologies Redefining Cinema.pdfVirtual Production Tool Set and Technologies Redefining Cinema.pdf
Virtual Production Tool Set and Technologies Redefining Cinema.pdf
 
Movers near me in Dubai , Best Packers and Movers In Dubai
Movers near me in Dubai , Best Packers and Movers In DubaiMovers near me in Dubai , Best Packers and Movers In Dubai
Movers near me in Dubai , Best Packers and Movers In Dubai
 
Look at our July library display on Mining
Look at our July library display on MiningLook at our July library display on Mining
Look at our July library display on Mining
 
Restaurant Chiraz Sindbad Hotel Hammamet
Restaurant Chiraz Sindbad Hotel HammametRestaurant Chiraz Sindbad Hotel Hammamet
Restaurant Chiraz Sindbad Hotel Hammamet
 
The Importance of Public Relations for New Graduates.pdf
The Importance of Public Relations for New Graduates.pdfThe Importance of Public Relations for New Graduates.pdf
The Importance of Public Relations for New Graduates.pdf
 
Qatar Airways Kuwait Office.pdf.........
Qatar Airways Kuwait Office.pdf.........Qatar Airways Kuwait Office.pdf.........
Qatar Airways Kuwait Office.pdf.........
 

business and societies - possibilities and linkages -----by sumit mukherjee,NIILM-CMS

  • 2. Definitions and Relationships Corporate social responsibility (CSR) is the process by which businesses negotiate their role in society In the business world, ethics is the study of morally appropriate behaviors and decisions, examining what " should be done ” Although the two are linked in most firms, CSR activities are no guarantee of ethical behavior
  • 3. Recent Evidence of CSR Interest An Internet search turns up 15,000 plus response to “corporate citizenship” Journals increasingly “rate” businesses (and NGOs) on socially responsive criteria: Best place to work Most admired Best (and worst) corporate reputation
  • 4. Reasons for CSR Activities CSR activities are important to and even expected by the public And they are easily monitored worldwide CSR activities help organizations hire and retain the people they want CSR activities contribute to business performance
  • 5. Maximize firm’s profits to the exclusion of all else Balance profits and social objectives Do what it takes to make a profit; skirt the law; fly below social radar Fight social responsibility initiatives Comply; do what is legally required Integrate social objectives and business goals Lead the industry and other businesses with best practices Do more than required; e.g. engage in philanthropic giving Articulate social value objectives Corporate Social Responsibility
  • 6. CSR are Grounded by Opposing Objectives :- Do what it takes to make a profit; skirt the law; fly below social radar Fight CSR initiatives Comply with legal requirements Do more than legally required, e.g., philanthropy Articulate social (CSR) objectives Integrate social objectives and business goals Lead the industry on social objectives
  • 7. Businesses CSR Activities Philanthropy give money or time or in kind to charity Integrative philanthropy—select beneficiaries aligned with company interests Philanthropy will not enhance corporate reputation if a company fails to live up to its philanthropic image or if consumers perceive philanthropy to be manipulative
  • 8. I ntegrate CSR Globally Incorporate values to make it part of an articulated belief system Act worldwide on those values Cause-related marketing Cause-based cross sector partnerships Engage with stakeholders Primary stakeholders Secondary stakeholders
  • 9. Business Ethics Development The cultural context influences organizational ethics Top managers also influence ethics The combined influence of culture and top management influence organizational ethics and ethical behaviors
  • 10. Emergence of a Global Business Ethic Growing sense that responsibility for righting social wrongs belongs to all organizations Growing business need for integrative mechanisms such as ethics E thics reduce operating uncertainties Voluntary guidelines avoid government impositions Ethical conduct is needed in an increasingly interdependent world — everyone in the same game Companies wish to avoid problems and/or be good public citizens
  • 11. Four Challenges to a Global Ethic Global rules emerge from negotiations and will reflect values of the strong Global rules may be viewed as an end rather than a beginning Rules can depress innovation and creativity Rules are static but globalization is dynamic
  • 12. SPECTRUM OF CSR Good CSR Poor CSR No employment No concern for indirect effect (land, water, air) Destruction of agricultural land Not willing to listen to other stakeholders Appropriate of land not being compensated Non compliance of rule of land Taking care of workers Low dependence on non renewable resources High awareness about CSR initiatives Land compensation Increased monitoring system Environment responsibility
  • 13. Main Concepts of CSR Social Contract (Donaldson, 1982; Donaldson and Dunfee, 1999) – There is a tacit social contract between the firm and society; the contract bestows certain rights in exchange for certain responsibilities. Stakeholder Theory (Freeman, 1984) – A stakeholder is “any group or individual who can affect or is affected by the achievement of an organisation’s purpose.” Argues that it is in the company’s strategic interest to respect the interests of all its stakeholders. CSR (Carrol, 1979) Firms have responsibilities to societies including economic, legal, ethical and discretionary (or philanthropic). -
  • 14. Key Issues in CSR Labour rights : child labour forced labour right to organise safety and health Environmental conditions water & air emissions climate change Human rights cooperation with paramilitary forces complicity in extra-judicial killings Poverty Alleviation job creation public revenues skills and technology
  • 15. Key drivers of CSR Around the world NGO Activism Responsible investment Litigation Gov & IGO initiatives Developing Countries Foreign customers Domestic consumers FDI Government & IGO
  • 16. Key Drivers: NGO Activism Facilitators: IT (esp Internet), media, low cost travel Boycotts, brand damage, influence legislation, domino effect e.g. Shell in Nigeria, Exxon in Cameroon, Sinopec in Sudan, Apparel Industry (Nike, Gap), GMO, Wood Products, etc.
  • 17. United Nations Initiatives UN Global Compact UN Principles for Responsible Investment UNEP Equator Principles ILO Tripartite Declaration of Principles concerning Multinational Enterprises and Social Policy (MNE Declaration) UNHCHR Business and Human Rights UNODC Anti-corruption UNCTAD Corporate Responsibility Reporting, World Investment Report
  • 18. Implications for Enterprises The Extended Firm Regional Plants / JV Partners Suppliers / Distributors New social and product liability patterns Development of Codes of Conduct and CSR reporting Expanding sphere of influence Application of Code of Conduct to value chain CSR management: value chain management = compliance management CSR Drivers Transnational Corporations
  • 19. Implications for Enterprises: CSR Management How do companies address socio-environmental & legal compliance issues? Policies - Code of Conduct Systems - Compliance Management Reporting - Accounting and Reporting
  • 20. CSR Management: Plan, Do, Check, Act method Plan Consult stakeholders Establish code of conduct Set targets Do Establish management systems and personnel Promote code compliance Check Measure progress Audit Report Act Corrective action Reform of systems
  • 21. Implications for Development: CSR management CSR performance among 100 emerging market enterprises Source: UNCTAD, 2008
  • 22. Implications for Development: CSR management CSR performance among 100 emerging market enterprises Source: UNCTAD, 2008
  • 23. What is Social Entrepreneurship? Social Entrepreneurship is the use of business practices such as business planning, project management, marketing and sales, for advancing social causes
  • 24. To be Successful A Community Venture Needs: A clearly stated purpose A governing structure, knowledgeable advisors A solid Business Plan Good Project Planning A target audience A source of money &/ resources to run and expand the organization Good Communications, marketing and sales plan Solid Leadership A good working relationship with other community organizations
  • 25. Implications for Development CSR ‘ cascade effect ’ on members of the global value chain labour conditions (e.g. OSH, right to organise, wages) environmental controls transfer of new management techniques Compensation for weak legal environment in LDCs Impact on economic development & national competitiveness???
  • 26. REFERENCES:- SAINATH views upon CSR Views from C.K. PRAHLAD Views from TIM INKPEN Views from- DR. ANTHONY MILLER United nations conference on trade and development
  • 27. THANK YOU… PRESENTED BY:- SUMIT MUKHERJEE ROLL NO. - 2011126

Editor's Notes

  1. Companies can engage in CSR activities even while they are acting in unethical ways. For example, Enron was a champion of community involvement, but used off-balance-sheet partnerships to bilk investors and eventually ruin the company. Similarly Parmalat helped many Parma people and gave $2 million to restore the sixteenth- century Correggio frescoes at Parma Cathedral. But he diverted hundreds of millions from publicly held Parmalat to family owned companies like soccer team Parma AC and Parmatour . Companies can say one thing a nd do another .
  2. Bullet 1 from Fleming, John E. (2004). Corporate citizenship revisited. AOM Newsletter , 35(1): 4. A 2002 U . S . poll conducted by the Wall Street Journal/NBC showed public esteem for business leaders dropped following reports that companies like Enron, Andersen, and others. Fifty seven percent of respondents said corporate standards and values dropped in the past 20 years compared with 38% who said they were the same. This compares to 1998 when respondents’ reports were 53 – 42%. They proportionately said government should regulate business, and that has occurred, for example Sarbanes-Oxley. From: Harwood, John. (2002, Apr il 11). Public’s esteem for business falls in wake of Enron scandal. WSJ , D5. Corporate scandals in Japan (former Mitsubishi Motors exec utive arrested on suspicion of professional negligence re: defective truck parts); Citibank turfed from Japan for irregularities. Corporate scandals also in Europe: ABB and Barnevik pay; hold kickbacks to suppliers; also make this a worldwide phenomenon .
  3. On the left side of the continuum we see that the objective is to maximize firm’s (or individual) gains to the exclusion of all else (an example is Tyco whose CEO and CFO faced trail for larceny—converting $600 m of company assets to their own use); on the right is objective to balance social (CSR) and profit objectives .
  4. Th ese may be activities you’ll see in your firms . Integrative philanthropy— Avon Products Inc. “ T he company for women" donates funds to breast cancer research. In Seattle, FareStart partners with Consolidated Restaurants; Pharma companies align with Operation Smile, AIDs donations .
  5. Incorporate values in belief statements: McDonald's: “ We believe that being a good corporate citizen means treating people with fairness and integrity, sharing our success with the communities in which we do business, and being a leader on issues that affect customers ” (McDonald's Corporation, 1992). Act on values: Starbucks put resources into integrating values . Primary stakeholders are internal to the company such as owners, employees, labor unions, customers and suppliers (Clarkson, 1995). Secondary stakeholders operate external to the firm; they could be nongovernmental organizations, social activists, community groups, and governmental organizations . REI definition of social responsibility: “ Achieving commercial success in ways that honor ethical values and respect people, communities, and the natural environment ” includes ethics, community investments, corporate governance, environmental health and safety practices, sustainability, sourcing practices. Matt Hyde, Sr VP of Merchandizing and Logistics at REI said the only way we can be CSR is if we pursue commercial success — it ’ s a given that you have to make money (Nov ember 1, 2004) .
  6. If national practice is bribery, then most companies in that nation will use bribery . If a top manager is unethical, then he/she sets a lead that others follow . When managers behave unethically, employees can be demoralized, lose faith in the organization, and even leave their jobs. Others might follow-the-leader themselves and engage in unethical behaviors. High demands for performance and profitability led Enron employees first to cut ethical corners and finally to break laws as well. According to one Enron controller, the logic was as follows: "If your boss was [fudging] and you have never worked anywhere else, you just assume that everybody fudges earnings. Once you get there and you realized how it was, do you stand up and lose your job? It was scary. It was easy to get into 'Well, everybody else is doing it, so maybe it isn't so bad.'"  
  7. C reate a cohesive ethical program that meets multiple and sometimes conflicting demands.
  8. G lobal rules are likely to emerge from a negotiation process ; they are unlikely to reflect values and habits consistent for all cultures. To the extent that these rules are developed by firms from the Westernized countries, they may not incorporate concerns for much of the world. Second, global ethics may be viewed as an end point rather than a beginning point for developing global ethics. Organizations may hide behind global codes, claiming that the absence of rules means that all behaviors are acceptable as conditions change. Organizations may/will find loopholes then use the rules in defense . A global code of ethics also may serve to depress innovation, since some will hesitate to act in the absence of clear guidelines. However, a static set of guidelines is unlikely to keep pace with globalization.