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All the main areas of SEO and GEO (Generative Engine Optimization) in a single slide. The presentation shows the activities that, in 2026, contribute to the organic visibility of a brand across the entire digital ecosystem, not only on traditional search engines, but also on generative ones: Technical SEO, On-page SEO, SEO Content Strategy, Off-page SEO, GEO and AI Visibility, Specialized SEO, SEO Audit, Monitoring and Analytics. The map also includes some of the main specializations and operational activities: Keyword Research, Search Intent Analysis, SEO/GEO Copywriting, Content Optimization, Social SEO, Digital PR, Link Building, E-commerce SEO, International SEO, Local SEO, Image SEO, News SEO, Video SEO and ASO. A specific section is dedicated to the new dimension of generative search, with AI/LLM Presence, AI Visibility and Citations, and to measuring results through SERP Performance, Organic Traffic and Conversions. The goal is not to represent every single SEO task, but to provide a map of contemporary SEO, showing how the discipline is evolving from traditional Search Engine Optimization toward a broader ecosystem of Search and AI Visibility.
